Technology in Fundraising
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1 Technology in Fundraising Andrew Robison Sarah Rose
2 What We ll Cover.. Donor Database Website Online Communications Giving Days Other Technology
3 Donor Database Critical component for tracking alumni, parents and donors over time Gift tracking, receipting, reports, communications Contact reports Database is only as good as the data you put in!
4 Donor Database - Reports New Gift Report Top Donors / Cumulative Giving Report LYBUNT / SYBUNT Address Labels Geographic Prospecting Monthly Activity
5 Donor Database Options Raiser s Edge etapestry Bloomerang SalesForce Neon Salsa Lab
6 Website Mobile compatible Multiple audiences Increase font size More images, less text Simplify navigation Upper right-hand corner Blogs on website Google Analytics
7
8 Other Website Examples
9 Donation Page Mobile compatible Selectable giving levels, plus blank space Wish List / Donor Impact Statements Option for Monthly Giving Multiple ways to pay Thank you message
10 How do we inspire people to give online?
11 Communications Push content and announcements directly to individuals No cost and no maximum list size or frequency Multiple formats (article, video, audio, multi-media, etc) Must be Mobile Compatible Can be blocked or unsubscribe
12 Options Constant Contact Mail Chimp Flocknote Database provider
13 Social Media 4-6 times weekly Around noon on weekdays Saturday mornings Facebook ads Donate button Create Fundraiser
14 Social Media Instagram YouTube Twitter SnapChat LinkedIn Survey Monkey Hootsuite Platform manager
15 Giving Days Micro Campaign to raise money in a short amount of time. #igivecatholic #GivingTuesday #DayofSCupport Purdue Day of Giving
16 OTHER TECHNOLOGIES
17 Crowdfunding Donors give publicly through your campaign page that is focused on funding a specific project Examples; send 20 students to retreat, launch a new program, etc. GoFundMe.com YouCaring.com Crowdrise.com Fundraise.com Fundly.com
18 Peer-to-Peer Fundraising Donors create personal fundraising pages to raise money on your behalf Examples; walkathons, marathons, birthdays, etc. Razoo.com Qgiv.com CauseVox.com Causes.com Frontstream.com DonorDrive.com
19 Event Fundraising Software for fundraising events could include online event registration and checkout, ticket sales, silent and live auction bidding, event direct donations, and more. 501auctions.com Gesture.com Givergy.com GreaterGiving.com Bidr.co BidPal.com Eventbrite.com
20 Text to Give Options Donations made by sending a text message. Mgive.com Mobilecause.com Tithe.ly Givebycell.com Connect2give.com Text2give.com
21 Amazon Smile AmazonSmile Foundation will donate 0.5% of purchases made through smile.amazon.com. Register at org.amazon.com
22 Donor Research Software used to identify potential donors -- find contact, wealth, and interests information. Anywho.com LinkedIn DonorSearch Wealth Engine
23 Cloud Storage Sharing information with all your staff. Google Drive Dropbox Basecamp Office 365
24 Video Chats Could be used for donor calls, leadership council meetings, staff meetings, etc. Skype Google Hangouts
25 App Development for Ministry Customized App for promotion of Ministry events, updates, announcements and Giving Opportunities. My Parish The Church App Buildfire Compatible for Apple & Android
26 Organizational Tools Wunderlist Outlook Tasks Google Trips Evernote Asana
27 Questions? Andrew Robison Sarah Rose
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