MEDIA PARTNER COMMEMORATIVE. CIAA Basketball Tournament. Magazine The Charlotte Post Publishing Co. February ,

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1 CIAA Basketball Tournament February , COLLEGIATE SPORTS MARKETING Published By The Charlotte Post Publishing Co. an OFFICIAL MEDIA PARTNER of the CIAA The Charlotte Post Publishing Company, Inc. l PO Box 30144, Charlotte, NC l PH:

2 The Charlotte Post Publishing Company, Inc. an OFFICIAL MEDIA PARTNER of the CIAA 2016 marks the 17 th Edition of the CIAA Basketball Tournament Commemorative Magazine published annually by The Charlotte Post Publishing Company, LLC (TCPPC). Since 1999, TCPPC has celebrated the rich history and culture of the CIAA Men s and Women s Basketball league by serving as an Official Media Partner of its annual Tournament. Deemed one of the largest African- American attended events in U.S. history, the Tournament continues to attract thousands of attendees from across the country to the city of Charlotte, NC each year, drawing an average economic impact of $55.6 million. COLLEGIATE SPORTS MARKETING TCPPC offers continued support of the CIAA s commitment to education, community and competitive sportsmanship. As an official media partner, TCPPC s purpose is to help maximize brand visibility for CIAA, Tournament and Corporate Partners through cross-market print, digital and social media elements. Anticipated by attendees each year, the Commemorative Magazine serves as a Tournament Guide while promoting a positive and welcoming environment for education, culture and recreation. Content may i ncl ude: Commissioner s Welcome Statement; Exclusive Tournament News; Men s & Womens Game Brackets; CIAA-Related Events & Outreach; Spotlight of Notable Athletes, Coaches, Refs, Directors, etc.; Tournament Calendar of Events. Bowie State Fayetteville State Livingstone College Virginia State Chowan Lincoln Virginia Union Shaw Primary expenditures include travel, lodging, restaurants, cultural events and entertainment. Elizabeth City State St. Augustine s College Johnson C. Smith Winston-Salem State

3 PAST SUPPORTERS Listing of supporting advertisers from the past 5 years: MEDIA PARTNER: CATEGORY EXCLUSIVITY Under the media partnership, all parties have agreed that TCPPC will provide all Corporate and Affiliated Partners of the CIAA and Urban Sports with CATEGORY EXCLUSIVITY in the Commemorative Magazine and its relatedmaterials. Any non-competing categories may participate. CLOSED CATEGORIES INCLUDE: Tournament Grocery Auto Make Insurance Soft Drink Sports Apparel Food Lion Toyota Nationwide Coca Cola Russell Athletic HBCUs Shaw Livingstone College Elizabeth City State Chowan Johnson C. Smith Fayetteville State Lincoln Fan Fest Fast Food Home Improvement Senior Services Beer Hospital Bank Military Television McDonald s Lowe s AARP Coors Light Novant Health Bank of America Marines Army Coast Guard BET TV One TV 64

4 CIAA Basketball Tournament Commemorative Magazine Premium Partner Publication Magazine Tabloid -Tournament Guide -High Gloss, Heavy Stock Premium - Back Premium - Inside Front $5,500 NET $5,500 NET Premiums are Full Pg 8 W x 10 H Value: $8,000 Demo Print Copy Online Copy African-American Marketplace; HBCU Alumni; Students; Educators; General Public Cross-market reach throughout Charlotte, Raleigh, Durham, Chapel Hill, Cary and surrounding areas. 25,000 Editions Digital E-Edition Version (downloadable) Premium - First 8 Pgs Premium - Inside Back Includes Full Color. $500 $4,000 NET $3,000 NET Logo inclusion on featured Tournament Calendar Webpage (Charlotte Post & Triangle Tribune). Posted Jan 4 Feb week post. Combined impressions 47,266. $6,620 Value: $10,970 Copy Price Distribution Complimentary Begins February 22 and continues throughout Tournament week. Web Banner inclusion on Journey To The CIAA Tourney Webpage & E-blast highlighting Tournament news & l inks to CIAA-related events (Charlotte Post & Triangle Tribune). Blasted Jan 4 Feb week blast. Combined weekly e-subscribers 11,313. $2,400 Sites include Time Warner Cable Arena, Charlotte Convention Center (Fan Experience), area restaurants & hotels, EpiCentre, Charlotte Douglas Airport, Harvey Gantt Center, Charlotte Chamber of Commerce, Colleges/Universities, museums, cultural facilities, tourist attractions, libraries and churches. Leaderboard 728 x 90 pixels Channel 600 x 120 pixels Cube 180 x 150 pixels Logo inclusion on Social Media materials for continual website & Social Media postings promoting magazine distribution (Facebook, Twitter & LinkedIn). Post Feb week post. $1,950 Deadlines Confirm Participation Copy/Materials Publish Date Fri., January 15 Fri., January 29 Mon., February 22 TOTAL PROMOTION VALUE: $18,970

5 CIAA Basketball Tournament Company: Confirm Participation CONFIRM PARTICIPATION the following information to your Marketing Rep: Christy McNeil, Sales & Marketing Manager Linda Lanel, Marketing Rep Jeri Thompson, Marketing Rep l l l l Content Editorial: editorial@thecharlottepost.com Distribution: circulation@thecharlottepost.com Layout: production@thecharlottepost.com ELECTRONIC FILE TRANSFER Adsend: Ad Transit: Over 10MB: PROCESS PAYMENT Online: ID NCCCP NC01648 dropbox.yousendit.com/charpost-dropbox Address: Contact: Title: Phone: Premium Level: Signature: Date: Back $5,500 NET Inside Front $5,500 NET First 8 Pgs $4,000 NET Inside Back $3,000 NET Mail: The Charlotte Post Publishing Company P.O. Box 30144, Charlotte, NC Charlotte Post Website: Triangle Tribune Website: