2016 MEDIA KIT BRAND CONTENT AUDIENCE PROFILE EDITORIAL ADVERTISING COIN WORLD TEAM VERSION 3

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1 2016 MEDIA KIT

2 WORLD S #1 RESOURCE FOR COIN & PAPER MONEY COLLECTORS & INVESTORS Coin World is the market leader in news and insights about collectible coins, paper money, medals and tokens. Collectors and investors turn to Coin World content regularly via our monthly magazine, weekly news publication, enewsletters, CoinWorld.com website, and social media accounts as their preferred means to stay up-to-date on numismatic collectibles and the vibrant marketplace in which they are bought and sold worldwide. Coin World reaches a highly diverse and engaged numismatic audience, providing the perfect opportunity to effectively target the customers you want. While many subscribers grew up with Coin World, newer collectors and investors are discovering it each day through local dealers, newsstands, digital channels, and trade shows. Together, we will provide the news, insights, history, values, directories, portfolios and path to purchase that will continue to grow both the advertisers revenue and the numismatic hobby itself. OUR PLATFORMS COIN WORLD MONTHLY AND WEEKLY MAGAZINES COINWORLD.COM WEEKLY enewsletters DATABASE LICENSING SOCIAL MEDIA ACCOUNTS

3 AUDIENCE PROFILE: WHO READS COIN WORLD? PRINT CIRCULATION = COIN WORLD MONTHLY 60,000* COIN WORLD WEEKLY 30,000* 60 % purchased or considered purchasing 60,000 new visitors every month DIGITAL CIRCULATION = 25,000 Ad Readership study conducted in 2015 determined the actions taken as a result of placing an advertisement in Coin World: 65 % go to at least one coin show per year 58 % 17 % looked at website contacted advertiser 52 % are younger than ,000 unique page views

4 EDITORIAL We are constantly striving to preserve our status as the most trusted news resource in numismatics. Coin World s staff, made up of 25 editors, columnists and correspondents throughout the world, are consulted by members of Congress and the U.S. Mint, and are regularly cited in mainstream publications such as The Wall Street Journal. Our focus is on creating engaging editorial content for every issue and our dedication is directed towards the continued enjoyment and education of our readers. MONTHLY EDITORIAL CALENDAR DATE COVER THEME FEATURES AD CLOSE DATE COPIES MAILED JANUARY FEBRUARY MARCH APRIL MAY JUNE JULY Subject to change. Market Edition Mercury Rising: The Winged Liberty Head Dime Coin Stars on Television 1933 Double Eagle: An Ongoing Saga The Standing Liberty Quarter Dollar Turning It Up A Notch: The U.S. Mint s History of Experimenting With The Rise of Silver Bullion Coins World: Half Dollar Mania Paper: Beautiful Failures: Series 1896 Silver Certificates World: Doppelgangers: World and American Coins That Influenced Each Other Paper: Women on U.S. Paper Money World: Mapping a New Collection: Coins That Feature Maps Paper: Cuba: The Forbidden Notes World: Collecting the 12 Caesars Paper: Story of the First Paper Money World: Beards on Coins Paper: Scotland s Bridges Series World: An Orchestra in Your Collection: Musicians on World Coins Paper: Almost Paper Money: BEP Souvenir Cards World: Coins of a Feline Persuasion: Cats on Coins Paper: The Rebirth of the $2 Bill December 15, 2015 December 21, 2015 January 12, 2016 January 19, 2016 February 16, 2016 February 22, 2016 March 15, 2016 March 21, 2016 April 12, 2016 April 18, 2016 May 17, 2016 May 23, 2016 June 14, 2016 June 20, 2016

5 MONTHLY EDITORIAL CALENDAR DATE COVER THEME FEATURES AD CLOSE DATE COPIES MAILED AUGUST SEPTEMBER OCTOBER NOVEMBER DECEMBER Subject to change. Coin Investing for the Long Haul Spectacular Error Coins Walking Liberty Half Dollar Presidential Election: Collecting Campaign What Were They Thinking? The Ugliest U.S. Coins World: Brazil s 2016 Olympic Coinage Paper: Really Big Notes: High-Denomination U.S. Notes World: Iconic, Important & Interesting Paper: More Than Meets the Eye: J.S.G. Boggs World: Money of Misery Paper: A Flood of Errors: 40 Years After World: Americans on World Coins Paper: The Silver Certificate Redemption Mania of 1968 World: Cents that Make No Cents Paper: French Assignats: Old Yet Very Collectible July 12, 2016 July 18, 2016 August 16, 2016 August 22, 2016 September 13, 2016 September 19, 2016 October 18, 2016 October 24, 2016 November 15, 2016 November 21, 2016 COIN WORLD WEEKLY REGULAR WEEKLY COLUMNS: BILL GIBBS: EDITORIAL GUEST CONTRIBUTORS: GUEST COMMENTARY AND LETTERS TO EDITOR STAFF: READER S ASK DAVID BOWERS: THE JOYS OF COLLECTING STEVE ROACH: MARKET ANALYSIS ART FRIEDBERG: PAPER MONEY NEWS JEFF STARCK: WORLD COINS NEWS MIKE DIAMOND: COLLECTORS CLEARINGHOUSE

6 PRINT OPPORTUNITIES COIN WORLD MONTHLY RATES All costs are net All ads are 4C No bleed charge SIZE 1x 6x 12x FULL PAGE $3,600 $3,350 $3,250 3/4 PAGE $2,325 $2,125 $2,050 2/3 PAGE $2,125 $1,920 $1,890 1/2 PAGE $2,060 $1,957 $1,850 1/3 PAGE $1,442 $1,340 $1,290 1/4 PAGE $1,080 $1,070 $950 1/6 PAGE $825 $725 $675 1/8 PAGE $650 $595 $565 2-PAGE SPREAD $6,850 $6,360 $6,165 IFC N/A N/A $3,600 IBC N/A N/A $3,400 BC N/A N/A $4,000 MARKETPLACE SIZE 1x-5x 6-11x 12x 40x 52x 1x2 $120 $115 $110 $105 $100 2x2 $215 $200 $190 $180 $170 1x4 $215 $200 $190 $180 $170 1x6 $290 $275 $260 $240 $230 1x8 $400 $375 $355 $335 $315 2x4 $400 $375 $355 $335 $315 PRINT SPECIFICATIONS ARE AVAILABLE AT SIZES Trim: x Bleed:.125 Bleed Margins:.375 from bleed edge SIZE ORIENTATION NON-BLEED BLEED FULL PAGE x x11 3/4 PAGE 6 x x11 2/3 PAGE x x7.5 1/2 PAGE 1/3 PAGE 1/4 PAGE 1/6 PAGE 1/8 PAGE Horizontal 8.125x x5.875 Vertical 4x x11 Horizontal 8.125x x4.125 Square 5.375x x5.875 Tall 2.625x x11 Horizontal 5.375x x4.125 Vertical 4x5 4.75x5.875 Tall 2.625x x8.25 Horizontal 5.375x2.375 Vertical 2.625x5 Horizontal 5.375x1.75 Vertical 2.625x3.625 Square 4x /16 PAGE 2.626x PAGE SPREAD x IFC x IBC x BC x Special Units available upon request.

7 PRINT OPPORTUNITIES COIN WORLD WEEKLY RATES All costs are net All ads are 4C No bleed charge SIZE 1x 3x 12-13x 40x 52x FULL PAGE $3,370 $3,100 $3,040 $2,925 $2,795 3/4 PAGE $2,650 $2,450 $2,390 $2,300 $2,200 2/3 PAGE $2,400 $2,215 $2,165 $2,090 $2,000 1/2 PAGE $1,880 $1,735 $1,650 $1,635 $1,570 1/2 PAGE SPREAD $3,570 $3,298 $3,125 $3,110 $2,985 1/3 PAGE $1,405 $1,300 $1,235 $1,230 $1,190 1/4 PAGE $1,065 $985 $980 $930 $900 1/6 PAGE $830 $770 $760 $730 $705 1/8 PAGE $580 $540 $515 $510 $490 1/12 PAGE $390 $365 $350 $345 $330 1/16 PAGE $270 $250 $240 $235 $226 2-PAGE SPREAD $6,400 $5,895 $5,770 $5,550 $5,310 IFC PAGE $3,870 $3,600 $3,540 $3,425 $3,295 IBC PAGE $3,620 $3,350 $3,290 $3,175 $3,045 BC PAGE $3,970 $3,700 $3,640 $3,525 $3,395 CLASSIFIED SIZE 1x 6-11x 12x 26x 52x 2 $88 $82 $74 $70 $ Price is per inch/per insertion. $48 $44 $39 $37 $ Multiple inches = inches x rate = Cost $46 $43 $38 $36 $ Cost x # of insertions = Annual Program $43 $41 $37 $35 $ ad size minimum $40 $38 $35 $33 $ $39 $37 $34 $31 $29 WEB LOCATOR & MARKETPLACE SIZE 1x 6-11x 12x 26x 52x 1x2 $120 $115 $110 $105 $100 2x2 $215 $200 $190 $180 $170 1x4 $215 $200 $190 $180 $170 1x6 $290 $275 $260 $240 $230 1x8 $400 $375 $355 $335 $315 2x4 $400 $375 $355 $335 $315 SIZES Trim: x Bleed:.125 Bleed Margins:.375 from bleed edge SIZE ORIENTATION NON-BLEED BLEED FULL PAGE x x 11 3/4 PAGE 6 x x 11 2/3 PAGE x x 7.5 1/2 PAGE Island x x Horizontal x x Vertical 4 x x 11 1/2 PAGE SPREAD Horizontal x x /3 PAGE 1/4 PAGE 1/6 PAGE 1/8 PAGE Horizontal x x Square x x Tall x x 11 Horizontal x x Vertical 4 x x Tall x x 8.25 Horizontal x Vertical x 5 Horizontal x 1.75 Vertical x Square 4 x /16 PAGE x PAGE SPREAD x x 11 IFC x x 11 IBC x x 11 BC x x 11 Special Units available upon request. PRINT SPECIFICATIONS ARE AVAILABLE AT

8 DIGITAL OPPORTUNITIES WEBSITE BANNER ADVERTISING Dimensions Expandable ROS BANNER CPM NET CONTEXTUAL /GEO CPM NET Leaderboard 728 x 90 $21 $32 Medium Rectangle 300 x x 250 $25 $38 Half Page 300 x x 600 $38 $56 Rectangle 180 x 150 $20 $30 Content Ad Image/Headline/Text/Link $15 $23 Classified Image box $10 N/A Video pre-roll 15 sec. pre-roll -- priced "pay per view" $1 per view VIDEO PROGRAMS Monday Morning Brief elearning Webcast: Editorial SPONSOR CONTENT OPPORTUNITIES Sponsor receives 15 sec. pre-roll 300 x 250 Banner ad in the enewsletter Sole sponsor per episode PER EPISODE/NET $1,000 PER WEBCAST/NET Sole sponsor $10,000 Shared sponsorship (up to 3) $5,600 FIXED PER MONTH/NET Sponsored Content Per article page $50 Sponsor Blog Unlimited Posting Opportunity $2,500 Video hosting Up to 10 videos $500 Auction Guide Hosting Up to 10 Catalogues $500 Webcast: Sponsor Exclusive sponsorship $16,000 MAKE SURE TO ASK ABOUT OUR OTHER DIGITAL OFFERINGS, SUCH AS IN-BANNER VIDEOS, POP-UPS, E-STICKERS AND FLOATING ADS ROADBLOCK CPM NET $191 LEADERBOARD AD X 90 MEDIUM RECTANGLE AD 300 X 250 HALF PAGE AD 300 X 600 DIGITAL SPECIFICATIONS ARE AVAILABLE AT

9 enewsletters enewsletter Editorial eblasts eblasts Sponsor DESCRIPTION ED TO OPEN % DAY AD UNIT RATE/AD CW Weekly Update Coin World s editors select the most important stories of 300x250 $500 28,000 25% Friday Morning the week for the Weekly Update subscribers Content Ad $350 The Digital Edition Alert highlights key stories and 300x250 $525 Digital Edition Alert information in the upcoming issue of Coin World and 25,000 26% Weekend 300x250 $525 includes a link to the digital edition 300x250 $525 ealert 25,000 25% Breaking News 300x250 + Content Ad $1,200 The Monday Morning Brief is a weekly video that recaps 300x250 $400 Monday Morning Brief the previous week and provides useful commentary on the 28,000 25% Monday Morning week ahead. Includes exclusive advertising opportunities Pre-Roll $600 Paper Money enewsletter subscribers self-select their enewsletters of Rare interest. Advertisers target their message to the highest 28,000 23% Wednesday Morning potential customers. Dedicated eblast Product Showcase eblast Topic eblast DESCRIPTION ED TO OPEN % DAY AD UNIT RATE/AD 100% Share of Voice advertisers can send their direct response to Linn s subscribers via a Dedicated eblast sponsorship Product Showcase is a cost effective means to highlight products and unique offerings to a large audience Advertisers select a topic that matches their unique offering. 50% of the eblast is archived Linn s content associated with topic and 50% is advertiser s messaging 31,000 21% 34,000 17% 27,000 20% DIGITAL SPECIFICATIONS ARE AVAILABLE AT 28,000 22% Monday Morning World Coins 28,000 22% Tuesday Morning Precious Metals 25,000 25% Thursday Morning US Coins 28,000 23% Friday Morning Auction House Planner Three separate auction-related stories ans an upcoming schedule/catalogue 27,000 24% Sunday Morning Available Tuesday-Friday 300x250 $240 Content Ad $ x250 $240 Content Ad $ x250 $240 Content Ad $ x250 $240 Content Ad $ x250 $240 Content Ad $ x250 $300 Content Ad $ % Sponsor Content $1,500 L1/L: Headline, 80 words, Link $491 L1/R: Headline, 80 words, Link $491 L2/L: Headline, 80 words, Link $475 L2/R:Headline, 80 words, Link $475 L3/L:Headline, 80 words, Link $462 L3/R:Headline, 80 words, Link $462 50% Coin World archive content (Sponsor selects topic); $1,250 50% Sponsor content

10 MEET THE EDITORS WILLIAM T. GIBBS MANAGING EDITOR P.O. Box 4129 Sidney, OH, O: PAUL GILKES SENIOR EDITOR, U.S. COINS P.O. Box 4129 Sidney, OH, O: STEVE ROACH EDITOR-AT-LARGE P.O. Box 4129 Sidney, OH, JEFF STARCK SENIOR EDITOR, WORLD COINS P.O. Box 4129 Sidney, OH, O: MEET THE SALES TEAM MIKE MANDOZZI SALES DIRECTOR, MIDWEST/EAST/SOUTH/ CANADA One North Wacker Drive Suite 4140 Chicago, IL, O: C: BRENDA WYEN ACCOUNT MANAGER, MIDWEST/SOUTH/CANADA 911 S. Vandemark Road Sidney, OH, O: ERIC ROTH SALES DIRECTOR, WEST/INTERNATIONAL P.O. Box Irvine, CA, O: C: JAIME ALLEN CLIENT SERVICES SALES REPRESENTATIVE 911 S. Vandemark Road Sidney, OH, O: MARGIE BRUNS ADVERTISING OPERATIONS/ DIRECTOR OF DEALER SALES 911 S. Vandemark Road Sidney, OH, O:

11 WHO ARE WE? Amos Media is the leading information resource for numismatic and philatelic investment, collector and general hobbyist news and information. WHAT IS OUR MISSION? Our mission is to be the most trusted source of critical news, information and data for the enthusiast markets we cover. We strive to deliver the finest products and services to our readers, users and marketing partners, enhancing the enjoyment and fulfillment of active enthusiasts.

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