Lit Crawl L.A Sponsor/Advertiser Kit. litcrawlla.org. at the NoHo Arts District, North Hollywood, CA

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1 litcrawlla.org October 25, 2017 at the NoHo Arts District, North Hollywood, CA Reading is very often a solitary activity, but that doesn't necessarily mean that readers crave solitude but literary crawls tell a different story: Story lovers love to hang together and they love to experience tales told live. Lit Crawl L.A. will applaud this fact, and it will do so without charging a single cent of money. NBC4LA Lit Crawl L.A Sponsor/Advertiser Kit Los Angeles Literary Foundation, Inc.

2 It s L.A. s Unique Literary Night Out Lit Crawl L.A. is Greater Los Angeles s second largest literary festival and a free-to-the-public Los Angeles Citywide Event. The official Los Angeles affiliate of the Lit Crawl Global series, the 5 th annual Lit Crawl L.A. returns to the NoHo Arts District on Wednesday, October 25, 2017 from 6:00 p.m. to 10:00 p.m. By partnering with a variety of area organizations, Lit Crawl L.A. bolsters Greater Los Angeles literary scene and captures the Southland s unique flavor all while getting book lovers What is Lit Crawl L.A.? and revelers alike drunk on words. For Free! Restaurants, tattoo parlors, bars, galleries and other hip NoHo venues will host innovative presentations showcasing the best of L.A. s literary scene from throughout Los Angeles County. 2017's Lit Crawl L.A is Greater Los Angeles premiere grassroots literary event and 2017 promises to be another magical, vibrant night for all! Lit Crawl L.A. offers several ways to reach passionate readers and writers: Lit Crawl L.A. Sponsorship options including print and website advertising, branded venue at Lit Crawl L.A., tickets to closing party Festival Guide and Website Advertising print and website ads which directly reach a pass-along readership of over 3,000 Angelinos attending Lit Crawl L.A Lit Crawl Global Sponsorship online and print logos and branded events to directly reach an audience of 20,000 smart readers under 40, in eleven U.S. cities Lit Crawl L.A. s website, Facebook group, Twitter feed and e-newsletter reach over 151,000 visitors and subscribers combined in Greater L.A. and beyond. Lit Crawl L.A. presenting partners - the Los Angeles Public Library and County of Los Angeles Library systems - extend Lit Crawl L.A. s marketing reach to an additional 4.5 million library patrons and 2.3 million monthly online visitors Lit Crawl takes an ordinary bar crawl and gives it a bookish spin, taking over a neighborhood with readings, performances and happenings at bars, cafes, bookstores, galleries, theaters and boutiques. Think of it like trick-or-treating, only the treats are literary and you don't have to wear a costume. KCET 1

3 Lit Crawl L.A. Audience AUDIENCE BY AGE AUDIENCE BY ETHNICITY 13% 7% 6% 31% Under 20 20s 30s 21% 2% 3% 10% 5% African American Asian Caucasian 14% 29% 40s 50s 60 and up 58% Latino Middle Eastern Other 2

4 Sponsorship Packages MAJOR SPONSORSHIP PACKAGES FIRST EDITION ($20,000) Full-page ad in festival guide Website ad (live for up to six months) First-tier logo inclusion on all Mention in four newsletters Inclusion in signature portion of newsletter Mention in press releases and links on Mention in welcome speech at Lit Crawl Three pairs of tickets to closing party Opportunities for additional sponsorship at opening/closing party PAPERBACK ($5,000) Quarter-page ad in festival guide Website ad (live for up to one month) Third-tier logo inclusion on all Mention in two newsletters Inclusion in signature portion of newsletter Mention in press releases and links on Mention in welcome speech at Lit Crawl One pair of tickets to closing party FEATURED SPONSORSHIP PACKAGES CHAPTER ($1,000) Listing on festival guide and website Mention in one newsletter Mention in press releases and links on One pair of tickets to closing party LIT LOVER ($250-$499) Listing on festival guide and website Links to sites Shared information table at closing party One pair of tickets to closing party HARDBACK ($10,000) Half-page ad in festival guide Website ad (live for up to six months) Second-tier logo inclusion on all Mention in three newsletters Inclusion in signature portion of newsletter Mention in press releases and links on Mention in welcome speech at Lit Crawl Two pairs of tickets to closing party Opportunities for additional sponsorship at opening/closing party GALLEY ($2,500) Fourth-tier logo inclusion on festival guide and website Mention in one newsletter Mention in press releases and links on One pair of tickets to closing party MANUSCRIPT ($500-$999) Listing on festival guide and website Links to sites Information table at closing party One pair of tickets to closing party For Lit Crawl L.A. sponsorship details and to customize a package that best fits your needs, please contact Sally Shore at infolosangeles@litcrawl.org 3

5 Print & Web Advertising Print & Web Advertising PRINTED FESTIVAL GUIDE (Distribution 4,000) Ad Sizes and Rates Standard 4-color (includes bleed): Full page 4.5 x 7.5 $ Half page (horizontal) 4.5 x $ Quarter page (vertical) 2.15 x $ *20% discount on standard ads for non-profits and File types: JPEG, TIF or PDF (300 dpi) educational institutions Order closing date: September 6, 2017 Camera Ready Materials Due: Premium 4-color positions (includes bleed): September 11, 2017 Inside front cover 5.75 x 7.75 $2, Publication: October 4, 2017 Inside back cover 5.75 x 7.75 $2, Back cover 5.75 x 7.75 $3, WEBSITE Click-through ad on litcrawlla.org 280 x 280 px $ Ads must be JPEG or GIF, RGB. 72 dpi (maximum of 50 kb, ads will be posted within 2 weeks of receipt or artwork/payment) Want to advertise? To make a reservation, please Roger Weiss, Sponsorship/Ad Manager at sponsorship@litcrawlla.org Lit Crawl L.A. is unable to provide design services for our advertisers. 4 Lit Crawl L.A. is presented by the Los Angeles Literary Foundation, a 501c3 non-profit corporation, and is also a project of the Litquake Foundation.