2016 SPONSORSHIP KIT 2016 SPONSORSHIP KIT
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1 2016 SPONSORSHIP KIT 2016 SPONSORSHIP KIT
2 ABOUT RCF The Renegade Craft Fair s reputation is second to none. Having paved the way for modern craft s resurgence, Renegade was the first event of its kind and continues to be the largest, most popular indie-craft marketplace out there and will attract over 325,000 attendees across 22 Fairs in Our Mission is to showcase the very best of independent handmade craft in a vibrant and lively marketplace which both reflects and shines a light on the work of contemporary Makers of all stripes. We strive to keep our events approachable and relevant to emergent and established Makers alike, focusing on the highest quality and newest voices. Renegade s aim is to act as entrepreneurial incubator, community gathering space, and festive celebration of all things handmade. We are always looking to forge new partnerships with like-minded Sponsors, aiming to seamlessly blend into the overall experience of RCF. If this fits in with your goals, please read on to learn about the variety of ways to get involved. We have also included an overview of our audience demographics, and detailed breakdown for each fair that includes promotional offerings and more. Once you ve read through these materials, please fill out our Sponsorship form to let us know a little more about your company and goals. We will be in touch if we determine it is a good fit.
3 GET INVOLVED BOOTH PRESENCE HOST AN ACTIVITY CONNECT WITH OUR MAKERS BRAND VISIBILITY Booth space at RCF is a way for Always a popular feature of our events, One of Renegade s greatest assets is our connection to Sponsors can gain brand visibility via our Sponsors to bring their brand to hands-on workshops and other fun over 3,000 Independent Makers, Artists, Designers, and heavily trafficked website (2m unique hits/year), life for our attendees. A perfect activities are a great way for RCF Craftspeople who participate in one or more of our targeted mailing list (52,000 subscribers), and platform for selling or sampling S p o n s o r s t o c o n n e c t w i t h o u r annual events. These creative micro-entrepreneurs robust social media following. Opportunities p r o d u c t s, h a n d i n g o u t audience in an immersive manner. Put make up the new wave of contemporary craft and design include a logo and link on our event Roster, promotional materials, signing your products directly into people whose vibrant, handmade aesthetic is increasingly shout-out via our social media outlets, on-site up new subscribers, hosting fun activities, and anything else you may dream up. Your booth puts you in direct contact with our e n g a g e d a n d d e s i r a b l e demographic. hands and hold their attention. Companies often shine by sponsoring workshops led by well known creative professionals to entice our savvy audience. Other fun ideas: furnish a lounge/seating area, raffle off prizes, or sponsor a water filling station. pervasive in today s mainstream consumer culture. Reach them directly via our Participation Kits to promote products, services, or discounts, sponsor an after-party, or provide giveaway items at the fairs. Sponsors may connect with RCF Makers in individual cities or across all 2015 events. branded activations / signage, or blog feature.. Please note we are selective about these opportunities, and we want to make such branding fit in with our overall look and feel of RCF. Have another idea for getting involved? We look forward to helping customize your Sponsorship to best fit in with our event and optimize exposure for your organization. Know that your Sponsorship will help keep participation fees affordable for the 3,000+ independent Makers who are our main attraction, as well as keeping the Renegade Craft Fair free to attend.
4 DEMOGRAPHICS MEDIAN AGE: YEARS 60% FEMALE 40% MALE YOUNG URBANITES, ART-DESIGN-TECH SAVVY SAVVY CREATIVE CREATIVE PROFESSIONALS, HIPSTERS, YOUNG FAMILIES, TASTEMAKERS, AND HANDMADE CRAFT ENTHUSIASTS OF OF ALL AGES. ON AVERAGE, ATTENDEES SPEND 3 HOURS SHOPPING RENEGADE CRAFT FAIRS. ON AVERAGE, ATTENDEES SPEND 3 HOURS SHOPPING RENEGADE CRAFT FAIRS.
5 SOCIAL MEDIA FANS + FOLLOWERS INSTAGRAM: 102,000+ FACEBOOK: 52,000+ TWITTER: 36,000+
6 2016 SPRING + SUMMER TOUR SAN FRANCISCO // AUSTIN // NEW YORK // CHICAGO LOS ANGELES // PORTLAND // DENVER // SEATTLE
7 SAN FRANCISCO FORT MASON CENTER FAIR + WHOLESALE MARKET APRIL 29 - MAY 1, 2016 ATTENDEES: 20,000+ // BOOTHS: 8 X8, 8 x16 // MAKERS: 200+ UNIQUE PAGE VIEWS: 64,000 // NEWSLETTER SUBSCRIBERS: 36,000
8 AUSTIN FAIR MARKET MAY , 2016 ATTENDEES: 8,000+ // BOOTHS: 6'x6', 6 x12 // MAKERS: 130+ UNIQUE PAGE VIEWS: 31,000 // NEWSLETTER SUBSCRIBERS: 31,000
9 CHICAGO THE HIDEOUT JUNE POP-UP JUNE , 2016 ATTENDEES: 5,000+ // BOOTHS: 10'x10', 10 x20 // MAKERS: 100+ UNIQUE PAGE VIEWS: 30,000 // NEWSLETTER SUBSCRIBERS: 34,000
10 LOS ANGELES GRAND PARK JULY , 2016 ATTENDEES: 19,000+ // BOOTHS: 10'x10', 10 x20 // MAKERS: 270 UNIQUE PAGE VIEWS: 55,000 // NEWSLETTER SUBSCRIBERS: 35,000
11 SAN FRANCISCO FORT MASON CENTER JULY , 2016 ATTENDEES: 20,000+ // BOOTHS: 10'x10', 10 x20 // MAKERS: 300+ UNIQUE PAGE VIEWS: 64,000 // NEWSLETTER SUBSCRIBERS: 36,000
12 PORTLAND REJUVENATION JULY , 2016 ATTENDEES: 5,000+ // BOOTHS: 10'x10', 10 x20 // MAKERS: 100+ UNIQUE PAGE VIEWS: 27,000 // NEWSLETTER SUBSCRIBERS: 27,500
13 SEATTLE MAGNUSON PARK HANGAR 30 JULY , 2016 ATTENDEES: EST. 10,000+ // BOOTHS: 8'x8', 8 x16 // MAKERS: 150+ UNIQUE PAGE VIEWS: 30,000 // NEWSLETTER SUBSCRIBERS: 27,000
14 CHICAGO DIVISION ST. SEPTEMBER , 2016 ATTENDEES: 65,000+ // BOOTHS: 10'x10', 10 x20 // MAKERS: 350+ UNIQUE PAGE VIEWS: 85,000 // NEWSLETTER SUBSCRIBERS: 34,000
15 DENVER EXDO CENTER SEPTEMBER , 2016 OUR MOST REQUESTED DESTINATION!
16 2016 HOLIDAY TOUR LONDON / NEW YORK / SAN FRANCISCO AUSTIN / CHICAGO / LOS ANGELES/ SEATTLE
17 LONDON OLD TRUMAN BREWERY NOVEMBER 5 + 6, 2016 ATTENDEES: 10,000+ // BOOTHS: 8'x8', 8 x16 // MAKERS: 200+ UNIQUE PAGE VIEWS: 29,500 // NEWSLETTER SUBSCRIBERS: 35,000
18 NEW YORK METROPOLITAN PAVILION NOVEMBER , 2016 ATTENDEES: 14,000+ // BOOTHS: 6'x6', 6 x12 // MAKERS: 225+ UNIQUE PAGE VIEWS: 48,000 // NEWSLETTER SUBSCRIBERS: 33,000
19 SAN FRANCISCO FORT MASON CENTER FESTIVAL PAVILION NOVEMBER , 2016 ATTENDEES: 20,000+ // BOOTHS: 10'x10', 10 x20 // MAKERS: 300+ UNIQUE PAGE VIEWS: 56,000 // NEWSLETTER SUBSCRIBERS: 36,000
20 NEW YORK INDUSTRY CITY HOLIDAY POP-UPS DECEMBER 3+4, 10+11, 17+18, 2016 ATTENDEES: 30,000+ // BOOTHS: 6'x6', 6 x12 // MAKERS: 100+ UNIQUE PAGE VIEWS: 30,000 // NEWSLETTER SUBSCRIBERS: 32,500
21 AUSTIN FAIR MARKET NOVEMBER , 2016 ATTENDEES: 8,500+ // BOOTHS: 6'x6', 6 x12 // MAKERS: 140+ UNIQUE PAGE VIEWS: 27,400 // NEWSLETTER SUBSCRIBERS: 35,000
22 CHICAGO BRIDGEPORT ART CENTER DECEMBER 3 + 4, 2016 ATTENDEES: 14,000+ // BOOTHS: 6 X6, 6 X12 // MAKERS: 225+ UNIQUE PAGE VIEWS: 72,000 // NEWSLETTER SUBSCRIBERS: 34,000
23 LOS ANGELES GRAND PARK DECEMBER , 2016 ATTENDEES: 19,000+ // BOOTHS: 10'x10', 10 x20 // MAKERS: 270 UNIQUE PAGE VIEWS: 95,400 // NEWSLETTER SUBSCRIBERS: 34,000
24 SEATTLE MAGNUSON PARK DECEMBER , 2016 ATTENDEES: 10,000+ // BOOTHS: 8'x8', 8 x16 // MAKERS: 150+ UNIQUE PAGE VIEWS: 35,000 // NEWSLETTER SUBSCRIBERS: 27,000
25 CONTACT US RENEGADECRAFT.COM #RENEGADECRAFTFAIR
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