Your perfect guide to reach the Latin Market

Transcription

1 Your perfect guide to reach the Latin Market CELEBRATING OUR 10 th ANNIVERSARY! Paper version: South Florida Miami-Dade I Broward I Palm Beach Online version: nationwide, Latin America, and Europe In its 10th year of really working for the Hispanic Community as a leading alternative media Get more clients, sharpen your grip on the market, and celebrate with us our first decade! Why Advertise with us? 1- We are the only monthly orientation guide in paper and online devoted to help newcomers and long time residents of South Florida, as well as Hispanics in the rest of the US, Latin America, and Europe to understand, and navigate the US system. El Paracaidista: la guía del recién llegado y de todos (The Parachutist: the newcomer and everybody's guide) is a monthly radar that brings South Florida reality, US system's ways, laws, community programs available, citizens' rights & duties, and almost anything people need to know to settle, adapt, and acculturate successfully, as well as to advance in their daily lives by having the power of information. It has proven to be the most useful tool for people who have been living in Florida over 25 years. It was launched in May 2001, and it is the only monthly "How to" Guide that is helping the community by addressing the Hispanics need of serious, dependable, and trustworthy information. 2- Our circulation of 21,000 monthly copies in over 800 points of distribution has been audited by CAC (Certified Audit of Circulations), since Readers find El Paracaidista free of cost every month in Miami-Dade, Broward, and Palm Beach. We have 10 issues per year. It is distributed in consulates, chambers of commerce, centers that help the immigrants, small business support agencies, public libraries, colleges, Adult Education programs in Miami-Dade County Public Schools, cafeterias, bakeries, restaurants, supermarkets, cash checking & money sending agencies, pharmacies, beauty salons, medical clinics, among others. 3- We have distribution in South Florida's main counties: Miami-Dade, Broward, and Palm Beach. 4- We are reaching almost 200,000 readers monthly, of all Latin American countries origins, with our paper version (passing along readership estimated in 8) and online edition (over 30,000 unique visitors per month). 5- Collectable publication; people keep it; therefore your Ad has long term duration effect. 6- We have over half million hits every month in our website (from Latin America, U.S., and Florida), with over 30,000 unique visitors monthly.

2 10 th Anniversary Promo: 6 issues + Free online campaign* Size 1 Issue 3 Issues 6 Issues 10 Issues Color Design (1 Month) (3 Months) (6 Months) (12 Months) Add + Fee Back cover $2,600 $2,340 $2,210 $1,950 included $50 Inside cover $1,150 $1,035 $970 $865 $150 $50 Inside backcover $1,150 $1,035 $970 $865 $150 $50 Double spread $1,950 $1,755 $1,660 $1,460 $150 $50 Full Page $820 $750 $700 $640 $150 $50 1/2 Page $530 $480 $455 $405 $125 $40 1/4 Page $285 $260 $245 $225 $75 $35 1/6 Page $215 $200 $185 $175 $75 $25 1/8 Page $165 $150 $140 $125 $50 $25 Business Card $135 $120 $110 $99 $50 $25 1/16 Page $95 $85 $78 $70 $25 $25 Creative Classified $55 $50 $42 $35 $15 $15 Prices are per issue. Our rates are net. 15% additional for fixed positions. 5% discount if full contract is paid in advance. *1/8 Page & Up. SPECIAL OFFER: 1 Creative Classified Ad up to 15 words only $30 per issue if you place it in 10 consecutive issues (advanced payment of $300 required - $45 color, total $450). All year! Ad Dimensions 1 Page: 7.5 x 10 inches 1/2 Page horizontal: 7.5 x 5 inches 1/2 Page vertical: 3.75 x 10 inches 1/4 Page: 3.5 x 4.75 inches (vertical or horizontal) 1/4 Page: 7.5 x 1.75 inches (column) 1/6 Page: 3.25 x 3.5 inches (horizontal) 1/8 Page: 3.5 x 2.75 inches (vertical or horizontal) 1/8 Page: 4.75 x 1.75 inches (column) 1/8 Page: 1 x 7.5 inches (banner) Business Card: 3.5 x 2 inches (horizontal) 1/16 Page: 2.5 x 1.75 inches (vertical orientation) Creative Classified 1 x 1.8 inches (horizontal) Format: pdf, tif, jpg in 300 dpi resolution. Call now at or contact your Advertising Sales Executive to take advantage and reach the Hispanic market in the main South Florida three counties Miami-Dade, Broward, and Palm Beach, and readers all over the nation, Latin America, and Europe with our online version. We can design your Ad and banner for its use in El Paracaidista (see fees above). Send your Ad and request via to: publicidad@elparacaidista.com. El Paracaidista - P.O. Box , Miami Beach, FL Fax Copyright Clave Corporation - El Paracaidista is a publication and registered trademark of Clave Corporation See our printed version here: Click ->

3 1/8 Page Horizontal Creative Classified 1/8 Page Column 1/4 Page Vertical Business Card 1/6 Page 1/4 Page Column 1/16 Page 1/8 Page Vertical 1/4 Page Horizontal 1/8 banner

4 Creative Classified in color 1/8 B&W column Yogaroma Healing Hatha Yoga Classes Clases de Hatha Yoga to home-office-studios-schools 1/16 Color 1/4 color Also Yoga for Stress, Anxiety & Depression Yoga para Estrés, Ansiedad & Depresión Aromatherapy - Aromaterapia Astrología Terapéutica Aira Guevara Certified Yoga Teacher Creative Classified B&W 1/8 B&W 1/8 B&W Business Card Color Yoga Classes Clases de Yoga to home-office-studios-schools 1/8 B&W banner Principiantes, intermedios, tercera edad - clases bilingües Certified Yoga Teacher

5 1/4 B&W 1/8 Color Busines Card Color 1/16 B&W 1/16 Color Masajista Terapéutica 1/8 B&W Beatriz Herrera YA TE HAS DADO UN MASAJE? Te invito a darte ese regalo de bienestar, rejuvenecimiento, y sanación por sólo $45 o $40 c/u con paquete de 5 sesiones Lic#MA55939 Zonas: North Miami, Miami Beach, Aventura y Hallandale Creative Classified B&W BUSCAMOS REPRESENTANTES PARA DISTRIBUIR NUEVA LINEA DE BELLEZA ATRACTIVOS INGRESOS / TRADUCTOR OFICIAL CERTIFICADO 1/8 B&W banner Juramentado por la República de Colombia Licencia 1833 de 1987 Miembro Asociado de la American Translators Association Inglés - Español - Inglés Tempvs@gmail.com Registros Civiles - Escrituras - Planes de Estudio - Certificados de Calificaciones Seminarios - Contratos - Discursos - Cartas Comerciales - Folletos Publicitarios Publicaciones Económicas y de Negocios Tel:

6 Online Rates Level of publishing Banner size (wide x high) Monthly Rate Rotating in main portal, six sections, all articles, and archive pages 468 x 60 pixels $300 Rotating in six sections, all articles, and archive pages 468 x 60 pixels $220 Rotating in all articles, and archive pages 468 x 60 pixels $120 Fixed in main portal 120 x 300 pixels $600 Fixed in section (housing-transportation, education, 120 x 300 pixels $480 immigration, health, work and money issues or leisure time) Fixed in articles (housing-transportation, education, immigration, health, work and money issues or leisure time) 120 x 300 pixels $280 3 months 5% discount, 6 months 10% discount, 12 months 15% discount Banner Formats: 72 dpi - GIF, JPG, Flash- max.15k file size. We thank you for considering advertising in our innovative -and most of all useful- online version. As you may know, El Paracaidista: la guía del recién llegado y de todos (The Parachutist: the newcomer and everybody's guide) is a monthly orientation guide in paper and online ( devoted to help newcomers and long time residents of South Florida, as well as Hispanics in the rest of the US, Latin America, and Europe to understand, and navigate the US system. We keep the South Florida Hispanic community well informed, and correctly guided on daily practical issues such as how to validate your foreign professional title or how your children can gain college credits for free while in high school, or what to do if you get paid a bad check (and how to prevent it), how to access affordable health services, as well us how to check if your lawyer has clean records. El Paracaidista is a monthly radar that brings South Florida reality, US system's ways, laws, community programs available, citizens' rights & duties, and almost anything people need to know to settle, adapt, and acculturate successfully, as well as to advance in their daily lives by having the power of information. It has proven to be the most useful tool for people who have been living in Florida over 25 years. It was launched in May 2001, and it is the only monthly "How to" Guide that is helping the community by addressing the Hispanics need of serious, dependable, and trustworthy information. It is a powerful for Newcomers, long time residents, and people planning to visit or move the United Sates and South Florida to do business, to live, to work or study. We have over half million page views every month from Latin America, United States, and South Florida, with over 30,000 unique visitors monthly. Above 55% of them are from the United States.

7