2014 PEDA Spring Legislative Conference
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1 2014 PEDA Spring Legislative Conference April 28th - 30th Hilton Harrisburg #PEDASPRING14 1
2 ReGIsTRaTION INFORmaTION Pennsylvania Economic Development Institute (PEDI) Pre-Conference Session Registration: This is separate from the 2014 PEDA Spring Legislative Conference. Although it is advertised in the event agenda, it is NOT included in the price of the 2014 PEDA Spring Legislative Conference. For more information, or to register for the PEDI pre-conference sessions, please visit: Full Conference Registration: Fees for the 2014 Spring Conference include all refreshment breaks and meals as indicated in the agenda. The fee for PEDA members is $325 and the non-member fee is $425 per person. Partial conference registration options for members are listed on the registration form. Please note: anyone attending receptions only will be charged for food and beverage consumption and should contact PEDA Headquarters in advance. Cancellation / Refund Policies: Due to venue guarantees, requests for cancellations and refunds must be made in writing and received by Friday, April 18th. No refunds will be granted after that point. All cancellations or refunds are subject to a $50 administrative fee. No-shows will be billed in full. 2 Hotel Accommodations: The 2014 PEDA Spring Legislative Conference will be held at the Hilton Harrisburg in Harrisburg, PA. Call the venue directly at (717) to reserve your overnight room or to obtain directions. Reference PEDA s 2014 Spring Legislative Conference to receive the discounted rate of $134/night. Please secure your reservation before March 28th. Sponsorship Opportunities: Sponsorship and display opportunities are available for the 2014 PEDA Spring Legislative Conference. Visit PEDA s website at to download the Sponsorship Form or call (717) for more information. Questions: Contact us at (717) or conferences@peda.org Executive Director Joshua L. Skopp Pennsylvania Economic Development Association (PEDA) & Pennsylvania Economic Development Institute (PEDI) 908 North Second Street Harrisburg, PA Phone: (717) Fax: (717) jskopp@wannerassoc.com
3 2014 PEDA SPRING LEGISLATIVE CONFERENCE April 28th - April 30th Hilton Harrisburg, Harrisburg, PA REGISTRATION FORM Attendee Information: One registration per form. For additional registrations, copy this form or download additional forms from Full Name Name on Badge Credentials on Badge (e.g. CEcD) Company Billing Address City State Zip Phone (required) Registration Information: Please select from registration options below. Register by Friday, April 18th to be included on the attendee list. Full Conference Registration Single Day Conference Registration PEDA Member...$325 Non-Member...$425 PEDA Lifetime Member...$175 Tuesday Conference...$240 Wednesday Conference...$140 Optional Event: Monday, April 28, 2014 Guided Walking Tour of the State Capitol - 1:00 pm - 1:30 pm * Registration for this tour is on a first registered, first served basis as space is limited. Total Amount Due $ Payment Enclosed Check requested/will follow in the mail PAYMENT 1. Check: Download this form, complete required information and mail, with check made payable to PEDA, to 908 N 2nd St, Harrisburg, PA or fax form to (717) Credit Card: Visit to register and pay by credit card. Cancellation / Refund Policies: Due to venue guarantees, requests for cancellations and refunds must be made in writing and received by Friday, April 18th. No refunds will be granted after that point. All cancellations and refunds are subject to a $50 administrative fee. No-shows will be billed in full. Attire: Business Casual PLEASE RETURN this form with full payment to: PEDA 908 N. Second Street Harrisburg, PA (fax) Questions: Contact (717) or conferences@peda.org 3
4 4 AGENDA: Monday, April 28, 2014 (agenda SUBJECT TO CHANGE) 8:30 am 9:00 am Registration (Pre-Conference Session 1) 9:00 am 12:15 pm * Pre-Conference PEDI Session 1 (3.00 PDUs Finance) Best Practices in Lender Negotiations and Client Management James McClure, Economic Development Finance Consultant 12:00 pm 2:00 pm Registration (Pre-Conference Session 2) 12:00 pm 5:00 pm Conference Registration 12:15 pm 1:00 pm Conference Committee Meeting 12:15 pm 1:00 pm Membership & Communications Committee Meeting 1:00 pm 1:30 pm Guided Tour of Pennsylvania s State Capitol (See page 6 for details.) 1:00 pm 2:00 pm EDC Committee Meeting 2:00 pm 3:00 pm Advocacy Committee Meeting 2:00 pm 5:15 pm * Pre-Conference PEDI Session 2 (3.00 PDUs Marketing / PR) Strategies for Social Media Success in Economic Development Tom Meshanko, Sr. Market Development Consultant, Catalyst Connection 3:00 pm 5:00 pm Exhibitor Booth Set Up 3:15 pm 5:15 pm Board of Directors Meeting 5:30 pm 7:30 pm Welcome Reception
5 7:30 am 8:30 am Continental Breakfast & Registration 8:30 am 8:45 am Welcome from President of PEDA: David Black 8:45 am 9:00 am Recognition of Sponsors / Introduction of Keynote Speaker 9:00 am 10:30 am * Keynote Presentation - Election 2014: Politics, Policies & Personalities Dr. Terry Madonna, Director of the Center for Politics and Public Affairs and Director of the Franklin and Marshall College Poll 10:30 am 10:45 am Break 10:45 am 11:45 am * Local and Statewide Tax Incentives: Issues and Perspectives Stephen Mullin, President and Principal, Econsult Solutions 12:00 pm 1:30 pm Lunch & General Membership Meeting 1:45 pm 2:45 pm * EDC Sustainability Strategies for Staying in the Game Richard Novotny, Executive Director, Erie County & City of Corry Redevelopment Authorities Michael Grigalonis, COO, Chester County Economic Development Council Samuel Rhoads, Executive VP, Philadelphia Industrial Development Corporation 2:45 pm 3:00 pm Break AGENDA: TUESday, April 29,
6 3:00 pm 4:00 pm * The City Revitalization and Improvement Zone David Brinton, Local Government Policy Specialist, Pennsylvania DCED Randy Patterson, Director of Economic Development & Neighborhood Revitalization, City of Lancaster Alicia Karner, Director of Community and Economic Development, City of Bethlehem 4:00 pm 4:15 pm Break 4:15 pm 5:15 pm * Attracting International Business to Pennsylvania Wilfred Muskens, Deputy Secretary, DCED Office of International Business Development Mike Ross, President, Franklin County Area Development Corporation Jeanne Nevelos, VP and Chief Business Development Officer, Select Greater Philadelphia Stephen Allan, VP, Marketing & Communications, Unilife 5:30 pm 6:00 pm New Member Meet and Greet 5:30 pm 7:30 pm AGENDA: TUESday, April 29, 2014 Legislative Reception Monday, April 28, 2014 Guided Tour of Pennsylvania s State Capitol The Pennsylvania State Capitol is the seat of government for the state and is located in downtown Harrisburg. It was designed in 1902 in a Beaux-Arts style with Renaissance themes throughout. The capitol houses the chambers for the Pennsylvania General Assembly, made up of the House of Representatives and the Senate, and the Harrisburg chambers for the Supreme and Superior Courts of Pennsylvania, as well as the offices of the Governor and the Lieutenant Governor. It is also the main building of the Pennsylvania State Capitol Complex. 6
7 8:00 am 9:00 am Hot Buffet Breakfast / Networking (Network with colleagues to discuss regional issues.) 9:00 am 10:00 am * Legislative Panel Drew Crompton, Chief of Staff and Counsel, Pennsylvania Senate Pro Tempore Joe Scarnati Jason Brehouse, Executive Director and Counsel, Senate Community, Economic & Recreational Development Committee Stephen Miskin, Press Secretary to the Republican Leader, PA House of Representatives John Scarpato, Executive Director, House Commerce Committee 10:00 am 10:15 am Break 10:15 am 11:45 am * Pennsylvania DCED Update C. Alan Walker, Secretary, Pennsylvania DCED Scott Dunkelberger, Director, Center for Business Financing, Pennsylvania DCED 11:45 am Conclude AGENDA: WEDNESday, April 30, 2014 #PEDASPRING14 Don t forget to Like Us on Facebook! Note: Pre-conference sessions have separate agendas & registration forms. Each of these two offerings is worth: 3.0 Organizational / Individual PDUs. These pre-conference sessions are recognized by the EDP certification program of the Northeastern Economic Developers Association (NEDA). 7
8 BRONZE SPONSORS 8 peda INDIVIDUAL CERTIFICATION / DCED ORGANIZATIONAL CERTIFICATION PROFESSIONAL DEVELOPMENT UNITS Conference sessions marked with an asterisk (*) qualify for Professional Development Units (PDUs) under the PEDA Individual Certification Program guidelines. One PDU equals one hour of actual professional development or educational activity. A maximum of 8.00 total individual PDUs are available to a full conference registrant (not including pre-conference sessions). Conference sessions marked with this symbol ( ) qualify for organizational PDUs in accordance with DCED s Guidelines for Certification of Economic Development Organizations. A maximum of 8.00 total organizational PDUs are available to a full conference registrant (not including preconference sessions). Up to 6.00 additional organizational and individual PDUs are available for those attending the pre-conference sessions, for which separate registration forms MUST be completed and submitted with payment. A maximum of total organizational and individual PDUs are available to a qualified individual attending all conference sessions and both pre-conference sessions.
9 Keynote Speaker: Dr. Terry Madonna At Franklin and Marshall College, Dr. Madonna is Director of the Center for Politics and Public Affairs, Professor of Public Affairs, and Director of the Franklin and Marshall Keystone Poll. He joined F&M in May For more than 30 years, Madonna has taught and written about his two academic specialties: the American presidency, and American political parties and political behavior. As a pollster in recent years, he has written extensively about voters and voting behavior. He holds a Ph.D. in political history from the University of Delaware. Madonna founded the Keystone Poll in 1992, the oldest survey produced exclusively in Pennsylvania. In 2008, the Keystone Poll was renamed the Franklin and Marshall College Poll. In this capacity, he is the pollster for the Philadelphia Daily News, Times-Shamrock Newspapers, WGAL-TV (Lancaster), The Pittsburgh Tribune Review, and WTAE-TV (Pittsburgh)--media partners for the poll. He has also polled for KYW-TV (Philadelphia), Fox, 29-TV (Philadelphia), CN8, The Comcast Network, WITF-TV, (Harrisburg), Harrisburg Patriot News and The Lancaster New Era. In 2008, Franklin and Marshall College began a partnership with Hearst TV to conduct national polls. Hearst owns 26 television stations, manages two others, and owns two radio stations. Madonna directs the poll. He is also the host of Pennsylvania Newsmakers, a weekly statewide news and commentary program. He writes (with Michael Young) a bi-weekly political commentary column, Politically Uncorrected, originally for Capitolwire.com and later for Politicspa.com. The column appears in many state and national newspapers and also appears frequently on two national websites: stateline.org and realclearpolitics.com. He is a regular analyst for WGAL-TV (Lancaster/Harrisburg). Madonna is a regular panelist on WPVI s-tv (Philadelphia) commentary program, Inside Story. A frequent political analyst and public affairs commentator, Madonna has also provided analysis to the New York Times, the Washington Post, the Los Angeles Times, the Wall Street Journal, U.S.A.Today, Philadelphia Inquirer, Philadelphia Daily News, the Pittsburgh Tribune Review, the Christian Science Monitor, National Public Radio, CNN, ABC News and CBS News, to name a few. Madonna has appeared on CNN s Inside Politics, CBS News, ABC News, C-Span, Fox News, MSNBC and NBC News. He has also contributed to political web sites for MSNBC, the Hill Newspaper, Real Clear Politics, Stateline, and Fox News. Madonna has served on numerous governmental boards and commissions: including Governor Edward Rendell s Higher Education Advisory Board, the Benjamin Franklin Partnership Board (appointed by former Governor Dick Thornburgh), and the Board of Embreeville State Hospital (appointed by former Governor Milton Shapp). He served in the early 1970 s as a Lancaster County Commissioner. Currently, he serves on the Education Policy and Leadership Center board. At the request of foreign embassies and the U.S. State Department, Madonna has appeared in seminars and discussions with diplomats and newspaper reporters from around the world. In addition, Madonna has moderated gubernatorial, congressional, state legislative and school board forums, and debates for various organizations. Dr Madonna has received numerous awards and honors. He is the recipient of a Distinguished Professor award by the Pennsylvania Department of Education, the President s Medallion at Millersville University, and a special commendation for scholarship and leadership from the Board of Governors of the State System of Higher Ed. Additionally, he has been named an Outstanding Speaker of the Year by the Speech Communication Society of Pennsylvania, has served as a Commonwealth Speaker by the Pennsylvania Humanities Council, and was given the Daniel Roselle Award by the Middle States Council for the Social Studies. 9
10 JOIN US October 6-8, 2014 at the Hershey Lodge for the 2014 Fall Conference Photo courtesy of Hershey Entertainment & Resorts Company. Hershey Lodge is a trademark used with permission. HOTEL RESERVATIONS MUST BE MADE BY JULY 27th Due to this venue s popularity, July 27, 2014 has been set as the deadline for reserving rooms at PEDA s discounted single and double rate of $179/night (plus taxes). Please reserve your overnight room at your earliest opportunity by calling (800) and referencing the 2014 Pennsylvania Economic Development Association Fall Conference. SPONSOR OF DCED ATTENDEES 10
11 FULL SPEAKER BIOS ARE AVAILABLE TO VIEW ONLINE AT: This event is recognized by the International Economic Development Council (IEDC) as a professional development event that counts toward the recertification of Certified Economic Developers (CEcD). IEDC s mission is to provide leadership and excellence in economic development for its communities, members, and partners. This complements PEDA s mission to promote sound economic development policies, provide leading edge economic development education, and nurture an effective statewide economic development network to foster the economic health of the Commonwealth. IEDC s courses are offered throughout the year and around the country and a full listing can be viewed at Mar 5-7 Economic Development Credit Analysis Madison, WI Mar Workforce Development Strategies Washington, DC Metro Area Apr Business Retention and Expansion Atlanta, GA May 8-9 Entrepreneurial and Small Business Development Strategies Madison, WI May Real Estate Development and Reuse Anchorage, AK May Managing Economic Development Organizations Minn.-Saint Paul, MN Jun 5-6 Economic Development Marketing and Attraction Baltimore, MD Jun Neighborhood Development Strategies Madison, WI Jul Economic Development Strategic Planning Atlanta, GA This conference is recognized by the EDP certification program of the Northeastern Economic Developers Association (NEDA). 11
12 FIRST-CLASS MAIL U.S. POSTAGE PAID North Second Street Harrisburg, PA 17102
Hilton Harrisburg & Towers Harrisburg, PA
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