Asia in the Eyes of Europe. UK Data Analysis. Sarah Harrison London School of Economics and Political Science

Transcription

1 Asia in the Eyes of Europe UK Data Analysis Sarah Harrison London School of Economics and Political Science

2 Selected Media Print Media 1) Daily Mail (Tabloid) 2) Daily Telegraph (Broadsheet) Audio-Visual 1) BBC 6 o clock news daily & weekend equivalent 2) Euronews

3 Volume of News Total number of articles across 4 media formats = 268 Average = 19 articles per week No. of articles % Daily Mail % BBC DM DT EN Daily Telegraph 1 37% BBC news 3 1% Euro news 13 5%

4 Centrality across 4 media outlets 1 9 BBC DM DT EN Minor Minor 98 (64%) 53 (53%) 4 (31%) 5 4 Main Main 22 (15%) 31 (31%) 7 (54%) 3 Secondary 2 1 Secondary 3 (1) 32 (21%) 16 (16%) 2 (15%) BBC DM DT EN

5 Distribution of Sources Source Local Corr. Not Attributed Unsure Non-Local Corr. Local News Wire Local corr. 155 (58%) Not attrib. 85 Non-local corr. (32%) 23 (8%) Unsure 3 Local newswire (1%) 1 (.4%)

6 Foci of Domesticity Local Asia 3rd Regional Global Focus of Domesticity Local 165 (62%) Asia Asia spec country 3 rd US Other Regional ASEM 65 (24%) 57 (21%) 25 (9%) 19 (7%) 6 (2%) 11 (4%) 3 (1%) Global 2 (.7%)

7 Domesticity across the 4 media outlets 6 BBC DM DT EN 5 Asia 2 (67) 27 (18) 32 (32) 4 (31) 4 Local 1 (33) 111 (73) 53 (53) 3 Asia Local 3rd 3rd 1 (7) 13 (13) 2 (15) 2 Global Regional Global 2 (1) 1 Reg. 2 (1) 2 (2) 7 (54) BBC DM DT EN TOTAL

8 Evaluation 25 Frame Neutral Negative Positive Neutral 234 (87%) Negative 24 (9%) Positive 1 (4%)

9 Evaluation across the 4 media outlets 14 BBC DM DT EN TOTAL 12 1 Neutral 3 (1) 121 (79) 97 (97) 13 (1) Neutral Negative Positive Negative 21 (14) Positive 1 (6) 3 24 (3) 1 2 BBC DM DT EN TOTAL

10 Asian Actors Actor Asian 111 (41%) 12 Asia 13 (38%) Asia Cup 9 (3%) 1 Central Asia 9 (3%) 8 East Asia 9 (3%) South Asia 7 (2.2%) 6 South-East Asia 6 (2%) Asia-Pacific 4 (1.5%) 4 Other 4 (1.5%) 2 ASEM 3 (1.5%) ASEAN 3 (1.5%) Asian Asia Asia Cup Central Asia Asia-Pac South-East Asia East Asia South Asia ASEM ASEAN Other

11 Most Frequent Asian Actors ACTOR FREQUENCY China 67 (25%) India 46 (17%) Pakistan 26 (9.7%) Japan 24 (8.9%) South Korea 22 (8%) Indonesia 1 (3.7%) Singapore 1 (3.7%) Malaysia 9 (3.3%) Thailand 8 (2.9%) Burma 7 (2.6%) Vietnam 4 (1.5%) North Korea 3 (1.1%) Philippines 2 (.7%) Cambodia 1 (.4%) Brunei 1 (.4%) China India Pakistan Japan S.Korea Indonesia Singapore Malaysia Thailand Burma Viertnam N. Korea Philippines

12 of ASEM 3 rd Countries DM DT EN BBC Australia 16 (5.9%) 9 (3.3%) 1 (.3%) 12 1 Australia Russia 8 (2.9%) New Zealand 1 (.4%) 9 (3.3%) 1 (.4%) 2 (.7%) 2 (.7%) Russia New Zealand % of total articles (268) DM DT EN BBC

13 Overall Framing Frame Social Affairs Economy Politics Environment Lifestyle Development Social Affairs 15 (39%) Economy 14 (38.8%) Politics 54 (2%) Environment 2 (.8%) Lifestyle 2 (.8%) Development 1 (.4%)

14 Framing across the 4 media outlets BBC DM DT EN TOTAL Soc. Affairs (33.3%) (39.5%) (42%) (15.4%) Economy 78 (51.3%) 2 (2%) 14 Politics (66.6%) (8.5%) (35%) (3.8%) Lifestyle 1 (.6%) 1 (1%) 2 Environ 1 (1%) 1 (7.7%) 1 Develop. 1 (1%) 1

15 Spotlight on Political Frames 54 articles with a political frame Evaluation: Neutral (94.4%) Negative (3.7%) & Positive (1.8%) Centrality: Main (48.1%), Minor (25.9%) Secondary (25.9%) Domesticity Asia 28 (51.8%) Local 13 (24.1%) 3rd 1 (18.5%) Global Regional 3 (5.5%)

16 Domesticity Domesticity Asia 28 (51.8%) Local 13 (24.1%) 3rd 1 (18.5%) Global Regional 3 (5.5%)

17 Asian Actors Political Frame 16 Actor Asian 14 (25.9%) Asia 15 (27.7%) East Asia 7 (12.9%) South Asia 5 (9.3%) Central Asia 4 (7.4%) Asian Asia East Asia South Asia Central Asia ASEM ASEAN ASEM 3 (5.5%) ASEAN 3 (5.5%) South-East Asia 2 (3.7%) Other 1 (1.8%) 4 2 SouthEast Asia Other

18 Framing Politics Internal (24.1%) External (75.9%)

19 Political Sub-Sub Frames Sub-Frame Local Politics 9 (16.6%) US (tour of Asia) US elections 8 (14.8%) 4 (7.4%) North and South Korea 5 (9.3%) China 5 (9.3%) Burma 4 (7.4%) Afghanistan 3 (5.5%) EU-ASEM 3 (5.5%) India (UN Sec Council) 2 (3.7%) Elections in Kyrgyzstan 2 (3.7%) Pakistan & china 2 (3.7%) Other 7 (12.9%)

20 Most Frequent Countries within Political Frames Actor China India 14 Japan 12 2 South Korea 9 Burma 7 Pakistan 7 Indonesia 5 Philippines 2 Malaysia 2 Brunei China India Japan South Korea Burma Pakistan Indonesia Philippines North Korea 1 Vietnam 1 Thailand 1 Malaysia

21 Dominant Frames by Media DM DT EN BBC 8 Social Affairs 6 (39.5%) 42 (42%) 2 (15.4%) 1 (33.3%) 7 6 Economy 78 (51.3%) 2 (2%) 6 (46.2%) 5 Social Affairs Politics 13 (8.5%) Lifestyle 1 (.6%) 35 (35%) 1 (1%) 4 2 (3.8%) (66.6%) Economy Politics Lifestyle Environ Environ. 1 (1%) 1 DM DT EN BBC

22 Visual Imagery Daily Mail (913) City& Finance Section Tesco boss finalises new Asian invasion Every little helps: Tesco wants stores like this one in Beijing, China, across Asia Daily Mail (92) News The pound shop Polo that went all round the world - Mints on sale near Nestle s factory in York had travelled 7,3 miles

23 Visual imagery (cont) Daily Telegraph (123) review and comment The ultimate university brain drain Building for the future: the library at Peking University in Beijing Daily Mail (97) Sport RAGING STORM - Scandals, probes now Pakistan can t even practise In the driving seat: Butt at the wheel with Majeed and Kamran Akmal

24 Summary of Findings 268 articles over 14 weeks. Average of 19 articles per week. Print media (DM = 152 & DT = 1) most articles related to Asia. Audio-visual media (EN = 13 & BBC = 3) few reports about Asia. The majority of newspaper articles cast Asia as the minor theme, whilst over 5% of EN broadcasts used Asia as the main topic of the report. BBC framed Asia as the secondary theme in all 3 reports. Over 5% of reports were attributed to local correspondents and many were unattributed (market reporter, no presenters on EN). Over 6% of articles had a local focus, whilst 24% were focused on Asia (21% of this were specified countries). With 9%, 3 rd countries were fewer but 7% of these articles were related to the US. This hides interesting differences across the 4 outlets. BBC 2/3 focused on Asia, DM predominantly local (73%), DT mainly local (53%) but also 32% Asia. EN over 5% reports were regionally based.

25 Summary of Findings (cont) 87% of reports retained a neutral evaluation of Asia. 9% negative and 4% positive. BBC and EN entirely neutral. DT 97% neutral, 3% negative. DM 14% negative & only outlet with positive evaluation 7%. The most common reference was Asian (41%) with Asia close behind (38%). Asia Cup, Central Asia, East Asia all 3.3%. ASEM and ASEAN 1.5%. Top 5 Asian actors included China (25%), India (17%), Pakistan (1%), Japan (9%) and South Korea (8%). ASEM 3 rd countries: DT & DM 17% of total articles mentioned Australia and New Zealand. EN 3% of its share of reports referred to Russia and New Zealand. Social affairs was the dominant overall framing across the 4 media outlets (4%) closely followed by Economy (39%) and Politics (2%). Individually, DT prioritised social affairs (42%) and politics (35%), whereas economy (51%) took precedence over social affairs (4%) in DM. BBC and EN concentrated on politics (67%) and (31%) respectively.