Asia Pacific Travel & Tourism: A 2014 Update on Key Metrics

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2 Asia Pacific Travel & Tourism: A 2014 Update on Key Metrics

3 Notations IVAs: International Visitor Arrivals P2P: Period-to-Period YTD: Year-to-date Country Codes: Designated Internet address endings Note: All source data are from the relevant NTOs/NSOs unless otherwise & specifically stated

4 IVAs (mns) Period-to-period Growth (%) Year-to-date IVAs into Asia Pacific In millions; source: relevant NTOs/NSOs % 12% 10% 250 8% % 6% % 5.9% 5.6% 4% 50 2% % IVAs % change

5 IVAs (mns) Period-to-period Growth (%) Year-to-date Growth in IVAs into Asia Pacific In millions; source: relevant NTOs/NSOs % 12% 10% 20 8% % 6% % 5.9% 5.6% 4% 5 2% % IVAs % change

6 Year-to-date growth in IVAs into Asia Pacific x Destination Region In millions; source: relevant NTOs/NSOs Total IVAs (mns) Period-to-period Growth (%) % 4.6% % Asia Americas Pacific Americas Asia Pacific

7 Year-to-date growth in IVAs into Asia Pacific x Destination Region In millions; source: relevant NTOs/NSOs Total IVAs (mns) Period-to-period volume growth (mns) Asia Americas Pacific Asia Americas Pacific

8 Asia Pacific Top Ten Generators x Volume Gain YTD 2014 Millions China Mexico Singapore USA Chinese Taipei Korea (ROK) Russian Federation Vietnam UK Iran

9 Asia Pacific Top Ten Generators x Volume Loss YTD 2014 Millions Nepal DPR Korea Ukraine Kazakhstan Norway Argentina Malaysia Japan Macau SAR Hong Kong SAR

10 Who s Driving What to Where? Across Asia Pacific

11 The Americas Top Ten Generators x Volume Gain YTD 2014 Millions Mexico USA China Colombia France UK Brazil Italy Korea (ROK) Spain

12 The Americas Top Ten Generators x Volume Loss YTD ,000-50,000-40,000-30,000-20,000-10,000 0 Turks & Caicos Islands Palau Western Samoa Serbia & Montenegro Netherlands Antilles Canada Singapore Hong Kong SAR ,278-2,452-2,796-3,308 Argentina -34,489 Japan -51,158

13 Asia Top Ten Generators x Volume Gain YTD 2014 Millions China Singapore Chinese Taipei Russian Federation Korea (ROK) Vietnam Iran Thailand USA UK

14 Asia Top Ten Generators x Volume Loss YTD ,600,000-1,400,000-1,200,000-1,000, , , , ,000 0 Nepal UAE Ukraine Sweden Kazakhstan Norway Malaysia Japan -7,922-14,662-16,704-23,749-28,400-44, , ,631 Macau SAR -401,608 Hong Kong SAR -1,338,417

15 The Pacific Top Ten Generators x Volume Gain YTD ,000 40,000 60,000 80, , ,000 China 103,035 New Zealand Korea (ROK) Malaysia Singapore Australia Canada India Chinese Taipei Germany 46,502 43,376 34,532 27,477 23,062 20,633 19,336 16,633 14,836

16 The Pacific Top Ten Generators x Volume Loss YTD ,000-40,000-35,000-30,000-25,000-20,000-15,000-10,000-5,000 0 French Polynesia South Africa Guam American Samoa Greece Argentina Ireland Papua New Guinea ,008-1,121-1,170-1,693-2,186-3,380 USA -20,373 Japan -40,201

17 Questions 1. Where are the Mainland Chinese travelling to? 2. What about the Russians? 3. Has Japan benefitted from its Visa relaxation? 4. Is Thailand Recovering? 5. What is the activity out of South America like?

18 1. Where are the Chinese going (or not)?

19 Top 10 Destinations, by Volume Gain In millions Arrivals from China Millions Hong Kong SAR Macau SAR Korea (ROK) Chinese Taipei Japan Vietnam USA Indonesia Lao PDR Australia

20 Destinations x Volume Loss In millions Arrivals from China Millions Malaysia Singapore Thailand

21 2. What About the Russians?

22 Top Ten Destinations x Volume Gain Arrivals from the Russian Federation 0 50, , , , ,000 Turkey 228,681 Thailand 77,830 Cyprus USA Korea (ROK) Sri Lanka Singapore Guam Israel Malaysia 38,233 31,539 19,065 16,571 9,209 7,529 6,700 5,375

23 Decrease in Russian Arrivals into Asia Pacific Destinations (Top 10) Arrivals from the Russian Federation -70,000-60,000-50,000-40,000-30,000-20,000-10,000 0 Philippines -1,251 Maldives -2,439 Indonesia -3,648 Mexico -5,907 Hong Kong SAR -7,044 Canada -11,630 China -55,300

24 3. Japan and the Changed Visa Policy? Visa Exempt: Malaysia, Thailand Easing: Cambodia, Indonesia, Philippines, Vietnam

25 Millions Cumulative IVAs to Japan x Month, 2013 & 2014ytd Source: Japan National Tourism Organization %, mn Additional IVAs Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

26 Millions IVAs to Japan x Month, 2013 & 2014ytd Source: Japan National Tourism Organization Jan Feb Mar Apr May Jun Jul Aug Sep Oct Nov Dec

27 Malaysia & Thailand to Japan Source: Japan National Tourism Organization 140% 120% 100% 80% 60% 40% 20% 0% -20% -40% TH MY

28 4. Is Thailand Recovering?

29 IVAS in Millions MMAT of IVAs to Thailand Original data sources: Immigration Bureau, Police Department Lost: 7 months of growth Back to annualized level as at July months ended

30 IVAs to Thailand Jan-Aug 2013 & 2014 Inbound count covers 54 origin markets (N) Over the Jan-Aug 2014 period - 24 of these registered growth - For an aggregate count of million - An increase of 9.7% & 448,689 additional IVAs - 30 registered a decrease - For an aggregate count of million - A loss of 16.3% & million fewer IVAs

31 Growth (%) in IVAs into Thailand, Jan-Aug 2014/13 Sources: Immigration Bureau, Police Department 15% 10% 10.0% 5% 4.1% 0% -5% -2.7% -2.9% -10% -15% -20% -15.0% Africa Europe Pacific Americas Asia

32 IVA Share (%) x Origin Sub-region CY 2013 Sources: Immigration Bureau, Police Department Americas 4.4% Pacific 3.8% Africa 0.6% Europe 23.6% Asia 67.6%

33 IVAs to Thailand Jan-Aug 2013 & x origin markets have recorded losses in excess of 100,000 during the Jan-Aug period 2014 (yoy) In combination these 6 markets accounted for more than 47% of total IVAs into Thailand in 2013.

34 Main Losses in IVAs to Thailand x Volume > 100,000 ytd; Jan-Aug 2014/13 Sources: Immigration Bureau, Police Department Volume Change in Millions Chinese Taipei India Korea (ROK) Hong Kong SAR Japan Malaysia China

35 Total IVA Growth into Thailand Jan 2013 to August 2014 Sources: Immigration Bureau, Police Department 40% 30% 20% 10% 0% -10% -20% -30% Jan-13 Apr-13 Jul-13 Oct-13 Jan-14 Apr-14 Jul-14

36 5. Any Action South America to Asia?

37 South America to Asia x Growth (%), YTD South Asia 22.8% Southeast Asia 21.0% Northeast Asia -3.4% West Asia -9.1% -15% -10% -5% 0% 5% 10% 15% 20% 25%

38 South America to Asia x Volume Gain, YTD Southeast Asia South Asia Northeast Asia West Asia -15,000-10,000-5, ,000 10,000 15,000

39 South America to Southeast Asia x Destination P2P gain Origin-Dest 2014ytd % Volume Brazil-TH 23, ,432 Brazil-KR 5, ,679 Argentina-TH 14, ,416 Chile-KR 3, Argentina-KR 4, More on this tomorrow in the Air Connectivity Session

40 What s Next?

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45 Much of this suggests a need for better, wider, different, deeper and faster information flows to industry and the various Ministries across the region! Different formats, partners and presentation approaches are needed. Consider two immediate possibilities 1. Through the mining of Social Media 2. Through new partnership: SIM Card tracking

46 LEAPMOTION New Data Potential & visualization Mapping the Social Networks in Cities Around the World Overview Invisible Cities displays geocoded data from Twitter and Instagram in both real-time and in aggregate, on a map of a city. Real-time activity is represented as individual markers that appear whenever a Tweet or image is posted. Aggregate activity is reflected in the underlying terrain: The landscape warps as data is accrued, creating hills and valleys representing areas with high and low densities of data over the timeframe of 24 hours. Invisible Cities is an exploratory data visualization focused on intersections, discovery, and memory within cities a medium for experiencing the physical environment through the lens of our social interactions.

47 LEAPMOTION Overview - 1 Invisible Cities displays geocoded data from Twitter and Instagram in both real-time and in aggregate, on a map of a city. Real-time activity is represented as individual markers that appear whenever a Tweet or image is posted.

48 LEAPMOTION Overview - 2 Aggregate activity is reflected in the underlying terrain: The landscape warps as data is accrued, creating hills and valleys representing areas with high and low densities of data over the timeframe of 24 hours.

49 LEAPMOTION Overview - 3 Invisible Cities is an exploratory data visualization focused on intersections, discovery, and memory within cities - a medium for experiencing the physical environment through the lens of our social interactions.

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