BACKGROUND I ANALYSIS:!On January 23, 2017, the City Council introduced on first reading Ordinance No

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1 CITY COUNCIL CONSENT CALENA~ FEBRUARY 6, 2017 SUBJECT: INITIATE BY:,ORINANCE NO (2No REAING) "AN ORINANCE OF THE CITY COUNCIL OF THE CITY OF WEST HOLLYWOO AOPTING A ZONE MAP AMENMENT IN CONJUNCTION WITH THE PROPOSE EVELOPMENT AGREEMENT, FOR THE PROPERTY LOCATE AT 9015 SUNSET BOULEVAR, WEST HOLLYWOO, CALIFORNIA" AMINISTRATIVE SERVICES EPARTMENT.~ Yvonne Quarker, City Clerk's ivision, City Clerv _1..1. ~ Melissa Crowder, City Clerk's ivision, Assistant City ClerkW STATEMENT ON THE SUBJECT: The City Council will waive further reading and adopt Ordinance No adopting a Zone Map Amendment in conjunction with the proposed development agreement, for the property located at 9015 Sunset Boulevard, West Hollywood, California. ] RECOMMENATION: i Waive further reading and adopt Ordinance No , "AN ORINANCE OF THE CITY COUNCIL OF THE CITY OF WEST HOLLYWOO AOPTING A ZONE MAP AMENMENT IN CONJUNCTION WITH THE PROPOSE EVELOPMENT AGREEMENT, FOR THE PROPERTY LOCATE AT 9015 SUNSET BOULEVAR, WEST HOLLYWOO, CALIFORNIA" BACKGROUN I ANALYSIS:!On January 23, 2017, the City Council introduced on first reading Ordinance No Ayes: Noes: Abstain: Absent: Councilmember 'Amico, Councilmember uran, Councilmember Horvath, Mayor Pro Tempore Heilman and Mayor Meister. : CONFORMANCE WITH VISION 2020 AN THE GOALS OF THE WEST HOLLYWOO GENERAL PLAN: This item is consistent with the Primary Strategic Goal(s) (PSG) and/or Ongoing Strategic Program(s) (OSP) of: Page 1of2 AGENA ITEM 2.E.

2 OSP-2: Institutional Integrity. I In addition, this item is compliant with the following goal(s) of the West Hollywood General Plan: G-2: Mai~tain transparency and integrity in West Hollywood's decision-making process. EVALUATION PROCESSES: N/A ENVIRONMENTAL SUSTAINABILITY AN HEAL TH: N/A COMMUNITY ENGAGEMENT: NIA OFFICE OF PRIMARY RESPONSIBILITY: ~MINISTRATIVE SERVICES EPARTMENT I CITY CLERK IVISION FISCAL IMPACT: There is no Fiscal Impact. ATTACHMENT: Attachment A: Ordinance [ Page 2 of 2

3 ORINANCE NO. 17- AN ORINANCE OF THE CITY COUNCIL OF THE CITY OF WEST HOLLYWOO AOPTING A ZONE MAP AMENMENT IN CONJUNCTION WITH THE PROPOSE EVELOPMENT AGREEMENT, FOR THE PROPERTY LOCATE AT 9015 SUNSET BOULEVAR, WEST HOLLYWOO, CALIFORNIA The City Council of the City of West Hollywood hereby ordains as follows: SECTION 1. An application for Zone Map Amendment (ZMA) was filed on June 16, 2011 by Andrew Bilanzich of Ace Outdoor Advertising to place the property located at 9015 Sunset Boulevard (Rainbow Bar & Grill) into a evelopment Agreement Overlay istrict. The application was deemed complete on July 14, While this proposal was originally included in the City's preliminary comprehensive sign review project, the City has determined that this project should be processed individually and in advance of that review project. SECTION 2. A public hearing was duly noticed for the Planning Commission meeting of ecember 15, 2016 in accordance with Municipal Code requirements. At that meeting the Commission reviewed the staff report, considered all the pertinent testimony, and adopted a resolution recommending that the City Council amend the City of West Hollywood Zoning Map. SECTION 3. The City Council properly reviewed and considered this matter at a public hearing on January 23, Public notice of the hearing was advertised in the Park La Brea News/Beverly Press newspaper on January 12, 2017 for the January 23, 2017 hearing date. The public hearing was also noticed by mailing to West Hollywood neighborhood groups, and representatives seated on West Hollywood Advisory Boards and Commissions on January 12, SECTION 4. The proposed site currently has a General Plan map and Zoning Map designation of Sunset Specific Plan (SSP). Concurrent approval of this Zone Map Amendment to add a evelopment Agreement Overlay Zoning istrict is required for approval of the evelopment Agreement. The Zoning Map Amendment is included as Attachments A (Existing) and B (Proposed). SECTION 5. Pursuant to the California Environmental Quality Act (CEQA), an Initial Study and a Mitigated Negative eclaration were prepared regarding this project. The primary issue of concern was the potential for the project to create a new source of substantial light or glare that would trespass onto neighboring properties. A Lighting Impact Report was completed by Francis Krahe & Associates, Inc. in July of The report found that the proposed new light fixtures along the bottom of the east and west sides of the double-sided billboard would not result in lighting levels beyond the threshold and the lighting impact would be less than significant. Furthermore, with shielding installed on the lights, the adjacent properties would not have direct views of the light sources and glare impacts would be less than significant. In order to confirm that the proposed project's light and glare impacts are less than significant, a condition

4 Page 2 of 5 has been included to verify the effectiveness of the lighting design. In accordance with CEQA Section , the City Council independently reviewed and analyzed the Final MN and the administrative record relating to the proposed project. The Final MN constitutes an accurate and complete statement of the environmental impacts. The City Council adopted the Mitigated Negative eclaration as outlined in Resolution No SECTION 6. The City Council of the City of West Hollywood hereby finds that the Zone Map Amendment is consistent with the Goals, Objectives and Policies of the General Plan and Sunset Specific plan because the signage maintains good urban design and the signage improvement enhances the economic viability for the property and the Sunset Strip and enhances the visual mixture on Sunset Boulevard creating a more vibrant environment. Specifically, the Amendment would create opportunity for the provision of distinctive and characteristic outdoor advertisement for which the Sunset Strip has come to be known and is envisioned and supported in the City's long range planning documents. The Zone Map Amendment for this project does not frustrate the City's ability to meet its General Plan and Sunset Specific Plan Goals because the underlying project includes features that support the overall intent of encouraging unique and innovative billboards along Sunset and creating a vibrant environment on Sunset (e.g. distinctive pole structure, seating and unique orientation of the billboard). SECTION 7. The City Council hereby finds that the Zoning Map Amendment is required with the adoption of a evelopment Agreement. The policy decision regarding the merits of the change rests with the evelopment Agreement portion of the request; thereby rendering the Zoning Map Amendment a function of the corresponding evelopment Agreement. SECTION 8. Based on the foregoing, the City Council of the City of West Hollywood hereby approves and adopts Zoning Map Amendment which is attached hereto as Attachment B. PASSE, APPROVE AN AOPTE by the City Council of the City of West Hollywood at a regular meeting held this 5th day of February, 2017 by the following vote: AYES: NOES: ABSENT: ABSTAIN: Council member: Council member: Council member: Councilmember: 'Amico, uran, Horvath, Mayor Pro Tempore Heilman, and Mayor Meister ATTEST: LAUREN MEISTER, MAYOR YVONNE QUARKER, CITY CLERK

5 Page 3 of 5 STATE OF CALIFORNIA ) COUNTY OF LOS ANGELES ) CITY OF WEST HOLLYWOO ) I, YVONNE QUARKER, City Clerk of the City of West Hollywood, do hereby certify that the foregoing Ordinance No was duly passed, approved and adopted by the City Council of the City of West Hollywood at a regular meeting held on the 5th day of February, 2017, after having its first reading at the regular meeting of said City Council on the 23rd day of January, I further certify that this ordinance was posted in three public places as provided for in Resolution No. 5, adopted the 29th day of November, WITNESS MY HAN AN OFFICIAL SEAL THIS 5th AY OF FEBRUARY, YVONNE QUARKER, CITY CLERK

6 Page 4 of 5 Attachment A SP 'ssp R4,....., EXISTING West Hollywood Zoning istricts Residential Zoning istricts c::j RHldentiel, $Ingle-Fem Hy or Two-Unit Low enelty R1A 25' 2 Stories 1 du/lot R1B - 25' 2 Stories - 2 du/lot of leu then 84QQ SF R1C 15' 1 Story 1 du/lot RuldenUel, low ensity R2-25' 2 Stories - 2 du/lot of leu then 4000 SF - 3 dunot between 4000 end 7ggg SF - 4 du/lot between 8000 end gggg SF plus 1 eddlllon11 unll/lol for each 2000 SF or fraction thereof in ekchs of 0000 SF CJ Resident11I, Multl-Famlly Medium ensity R3A 25' 2 Stories - 1 du/1210 SF of lot aru R38 35' 3 Stortea 1 du/1 210 SF of lot 1ree R3C - 45' 4 Stories - 1 du/ 1210 SF of lot.,.. c:j Reeld enllel. Multi-Famlly High anslly R4-45' 4 Storiu - 1 du/872 SF of lot aree Combination Zones c::j SSP SunHI Specific Pten SSP CN - Sun Ht Specific Plan Commucl I, Neighborhood SSP R2 SunHt Specific Pl n Residentl I. low Oenally SSP R4 SunHt Specific Pl n Resldenll I, Multi F mily High ensity Commercial and Public Zoning istricts ~ CN - Commercial Neighborhood 1.0 CC Commercial, Community 1.5 CA - Commercial, Arterial CR - Commercial, Regional Center du = dwelling unit fv2 stories 35 ft/3 stories 60 fv5 stories 90 ft/8 storeis - POCSP P ciflc esign Center Specific Pl n - PF PubNe F ellities Conservation Overlay + N

7 Page 5 of 5 Attachment B SP SSP R4_ PROPOSE West Hollywood Zoning istricts Residential Zoning istricts CJ RHldentl I. Slngle F mily or Two Unlt Low Oenalty R1A - 25' 2 Storie - 1 du/lot R1B - 25' 2 Stories - 2 du/lot of lus th n 8400 SF R1C 15' 1Story-1 du/lot CJ RHidentlal. Low ensity R2 25' 2 Stories - 2 du/lot of leu then 4000 SF - 3 du /lot between 4000 end 7000 SF - 4 du/lot between 8000 end gggg SF plu 1 addltionel unit/1ot for eech 2000 SF or frection thereof In U CHI of gggg SF CJ Ruldenlllil, Multi-Family Medlum Oen1lty R3A - 25' 2 Stories - 1 du/1210 SF of lot erh R38 35' 3 Stori.s - 1 du /1210 SF of lot arh R3C 45' 4 StorlH -1 du/1210 SF of lot UH RHldentle1, Multi Femily High ensity R4 45' 4 Stories - 1 du/872 SF of lol.,.. Combination Zones SSP Sunset Specific Plen SSP CN - Sunni Specific Pl1n Commercial, Neighborhood SSP R2 Sunael Specific Pl1n RHldenU I. Low Oen lly SSP R4 Sunaet Specific Pl n Re ldenll I. MulU-F1mily Higk ensity Commercial and Public Zoning istricts ~ l:1m!!l. CN - Commercial Neighborhood ft/2 stories CC - Comme<cial. Community ftj3 stories CA - Commercial. Arterial ft/5 stories - CR - Commercial. Regional C"'1ter du ~ dwelling unit fvs storeis - PO CSP P ctfic o.. 1gn Center Specific Pl n - PF Public F cilluh CJ PK P rklng Overl y 0 ConsONallon Overlay C evelopment AgrMment Overiay + N