Facebook cambodia CIVIC Insights
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1 Facebook cambodia CIVIC Insights November 2015 This Month From November 1 to November 30, 2015, The Asia Foundation s Cambodia Social Media Civic Insights Team followed seven media pages, two politicians, three government agencies and two political parties Facebook pages. The pages were selected to sample civic discussions on Facebook in Cambodia. The final selection of the pages was based on the number of page followers using statistics from Socialbakers.com. Some pages were selected manually based on the same criteria. This report provides a snapshot of the topics discussed and level of engagement on those topics. VodHotNews RFA Khmer Post Khmer MoEYS VOA Khmer RFI MoCommerce ACU CEN Most Popular Posts ឈប ស កច ងស ហ ល មទ ប ម ន រឬ បរ ស ង រកឱ សជ បជ ម រ ខ ក ដ ច រ រ ង ត រ ងចង ជ បក នៗន ង ៗ ខ ន ១៧ ក ល រជ បជ ម ងៗ ង ឱយខ វ លម ខ យ រ សៗ ង ង រ ក យ ន ងចង ន ស ម ត ម ប ត ម ល ត ក លហ នដ ងម យ ក ស ក ល (ក នម យ ម យ ង) ក ម នខ ស ព ក មក ងជ ដ នជ ង អ សយកភ យ យរបស ង ក ងម ន នន យអ ល ឱយ ខ ងឬ ច ល ជ គ ន រ រដ ចខ រ យ ល ស មជ នពរ ប ម រ រ ងអស ជ ប ចក ស ខ Today is the weekend, which is for both Khmer and foreigners, a family occasion. Like other Khmer families, my family usually have a gathering with our children and grandchildren. I have 17 grandchildren, and every time we meet, it makes me feel dizzy because my grandsons always play with each other. But we are still happy and want more grandsons, so that we can form a strong Hun football team. There is an old saying that goes Koun muoy tao, chao muoy thaing (many children, and even more grandchildren), and it is right. They play in their grandparents bedroom, dragging pillows and blanket, but we do not say anything to upset or scare them. Perhaps the majority of grandfathers of Khmer families are just like me. I wish all Khmer families happiness. Interactions (000 s) Word Cloud - Frequency of Topics Covered (All Pages) Arrest of activists/community Imports Exports Scholarship announcements representatives/ngo representative Fisheries Union law Independence of armed forces Education reform Foreign direct investment Other politics Telecommunications Forced eviction Government strategic plans Praise for the leadership Social media death threats Petition Traffic law Salary for civil servants Youth in politics and civic engagement Elections Election law Governance at sub national level Traffic congestion 2018 National Elections Petty crime Hydropower dam Minimum wage Alcohol law Natural disasters Human Rights Extreme Views Trade relations Constituent Outreach Threat of civil war Property declaration Foreign Relations Stripping of opposition party immunity/position Replacement/promotion of Labor strikes/protests government officials Treason National Budget Health National Infrastructure Land Disputes Foreign Aid Women's rights wildlife Primary education National ID Issuance Voters registration Unemployment Training/exhibition Labor migration abroad Corruption Traffic accidents Trash management Human trafficking /conference Abuse of power Court Actions Sewage Lawsuits against political opposition Garment and footwear industry Economic growth Ceremonial events Khmer Krom Issues Popularity Political Violence Against Political Opposition Public protests/strikes/demonstrations Lack of access to information/transparency/accountability Labor rights Urbanization Arts, culture and history Serious crime Farming Other Issues Secondary education Pollution Fight against terrorism Other accidents Culture of dialogue Education Refugee Forgery Tourism Construction & Real Estate Development Bi lateral relations Khmer Rouge Tribunal Border Issues New Laws Impunity Recruitment of government officials Agriculture LANGO Protests Incitement Water Illegal logging Arrest of Areng activists Defamation Economic reforms Taxes Threat of arrest Social welfare Immigration Defamation on Facebook Call for reforms Official openings Electricity Freedom of expression Social Media Illegal Fishing Land titling Climate change Cambodia_UN peace keeping mission Domestic violence National debt Voters education programs Defection from one party to join or create another party Banning of public protest Economic land concession New political parties Illegal gambling Independence of the court Mining &sand dredging Banking and microfinance Rights for disabled people SMEs Drug crime Crime Real reforms 2017 Commune Elections Announcements Economy Commodity prices Demining Internet sanction Labor gap Environment Forestry Food safety Praise for Cambodia Higher education Armed Forces Training 2015 High school exam internal strategies All Pages Covered News RFA Khmer: Radio Free Asia Khmer RFI Khmer: Radio France International Khmer VOA Khmer: Voice of America Khmer Service Post Khmer: Phnom Penh Post Khmer VoDHotNews: Voice of Democracy CEN: Cambodian Express News Political Parties : Cambodian People s Party : Cambodia National Rescue Party Politicians Government MoEYS: Ministry of Education Youth and Sports MoC: Ministry of Commerce ACU: Anti-corruption Unit Note: VoDHotNews, CEN,, MoEYS, MoCommerce, Anti-corruption unit,, and Post Khmer have not been verified as official Facebook pages. 1
2 Fans by Page - Total Fans as of November 30, 2015 and Fan Growth from Last Month 1.23% 1.21% ACU 7,767 83, % 1.25% CEN 301, , % 3.40% 0.74% VoDHotNews MoCommerce 478, , , % MoEYS 798, % RFI Khmer 1,355, % 1,402, % 5.09% 4.63% Post Khmer RFA Khmer 1,682,203 1,697,969 1,878, % VoA Khmer Fan growth ( from last month ) 2,565,509 Fan count 0.00 m 0.50 m 1.00 m 1.50 m 2.00 m 2.50 m 3.00 m Fans by Page Type Politician Political Party 7,767 1,402, ,256 1,878,299 Total Fans: 3,280,495 Media Total Fans: 309,023 Government Agency RFA Khmer 1,697,969 VoAKhmer 2,565,509 MoEYS 798,570 CEN 400,380 VoDHotNews 478,400 Post Khmer 1,682,203 Total Fans: 8,743, ,146 RFI Khmer 1,355,211 ACU 83,631 MoCommerce 548,016 Total Fans: 1,430,217 2
3 Engagement What Pages Are Most Popular? Average Monthly Engagement Rate (Page Type) The total number of people who liked a page, or in other words fans, is a good place to look to start trying to understand the popularity of a page. But measuring a page s popularity by the number of fans alone is often misleading because having fans doesn t mean that they are engaging with the page - in fact a fan that doesn t engage may not be a fan at all. Politician Political Party Media Government Agency 1.23% 0.23% 0.21% 0.17% Q: How then is engagement measured? (Likes +Shares+ Comments)/# post at a given time A: Average page engagement rate = X 100 Total fans Media Pages Daily Average Engagement Rate and Post Highlights VOA Khmer Post Khmer RFA Khmer RFI Khmer VoDHotNews Cambodian Express News Engagement rate 1.00% 0.90% 0.80% 0.70% 0.60% 0.50% 0.40% 0.30% The government decided to terminate the contract with Sok Kong company on collection of the entrance fees to Angkor Wat temples. Commune chief said birth certificate that said Takeo Province was in Vietnam was a mistake European Parliament met to decide on termination of $450 million in aid if Sam Rainsy cannot return to Cambodia. 0.20% 0.10% 0.00% Daily engagement 3
4 Engagement Politician Pages - Daily Average Engagement Rate and Post Highlights 9.00% Engagement rate 8.00% 7.00% 6.00% 5.00% 4.00% 3.00% 2.00% 1.00% On behalf of the government, I apologize for the nationwide electricity outage. This power cut disturbed the happiness of the people on the last day of the water festival. The power is being restored, and I am requesting for investigation into the cause of this outage. Once again, I ask for your understanding in addition to the message that I've just sent out personally earlier. Video showing the vote of a historic resolution on Cambodia by the European Parliament sitting in Strasbourg, France, on 26 November 2015, and the ovation received by Cambodian opposition leader who attended the vote session as a special guest. 0.00% Daily engagement Government Agency Pages Daily Average Engagement Rate and Post Highlights Engagement rate 0.60% 0.50% 0.40% 0.30% 0.20% MoEYS MoCommerce Anti-corruption unit Results of the primary school teacher exams will be announced on November 22, Video: Overview of give back concert--donations to Sin Sisamuth s works, King of the Voice, November 14, % 0.00% Daily engagement Political Party Pages Daily Average Engagement Rate and Post Highlights Engagement rate 3.00% 2.50% 2.00% 1.50% 1.00% At the council of ministers meeting, prime minister announced that the government will issue a Prakas to ban people along the borders from leasing their farm land to foreigners, including Vietnamese Thais and Laos to avoid future problems. 0.50% 0.00% Daily engagement 4
5 Topics Top 20 Topics (All Pages) Politician Political Party Media Government Agency CEN Post Khmer RFA RFI VOA Khmer VodHotNews MoCommerce MoEYS ACU Culture of dialogue Lawsuits against political opposition Stripping of opposition party immunity/position Political Violence Against Political Opposition Constituent Outreach Land Disputes Serious crime Petty crime Other accidents Traffic accidents Border Issues Bi-lateral relations Tourism Farming Health Education Ceremonial events Arts, culture and history Announcements Other Issues Low 0 Frequency 85+ High 5
6 Media 10 Most Frequent Topic on Media Pages (Weekly) Political Violence Against Political Opposition Ceremonial events 40 Traffic accidents Land Disputes Tourism Lawsuits against political opposition Arts, culture and history Other accidents Serious crime Stripping of opposition party immunity/position Nov 1-7 Nov 8-14 Nov Nov Nov Most Frequently Mentioned Actors on Media Pages by Number of Post Mentioned Courts Private company % 5.6% 18.9% % Sub-national government % 13.0% 136 Civil Society % 10.8% 12.8% National government % 134 Ordinary people 120 6
7 National Policy Development World Cloud - Topics Related to National Policy Development (All Pages) LANGO Primary education Education Economic reforms Higher education Armed Forces Training Governance at sub national level Replacement/promotion of government officials Traffic law Taxes Alcohol law Scholarship announcements New Laws Secondary education National Infrastructure National Budget Call for reforms Salary for civil servants Union law Government strategic plans National debt Recruitment of government officials Education reform 2015 High school exam Real reforms Frequency of Provinces Mentioned (All Pages) Pailin 4 Kep 3 Siem Reap 71 Phnom Penh 383 Low High 1 Frequency
8 About The Asia Foundation The Asia Foundation is a nonprofit international development organization committed to improving lives across a dynamic and developing Asia. Informed by six decades of experience and deep local expertise, our programs address critical issues affecting Asia in the 21st century-governance and law, economic development, women s empowerment, environment, and regional cooperation. In addition, our Books for Asia and professional exchange programs are among the ways we encourage Asia s continued development as a peaceful, just, and thriving region of the world. Headquartered in San Francisco, The Asia Foundation works through a network of offices in 18 Asian countries and in Washington, DC. Working with public and private partners, the Foundation receives funding from a diverse group of bilateral and multilateral development agencies, foundations, corporations, and individuals. In 2014, we provided nearly $108 million in direct program support and distributed textbooks and other educational materials valued at over $11 million. Analysis On Demand The Asia Foundation s Cambodia Social Media Civic Insights Team can provide on the minute reports tailored to topics, pages, location and sentiment. The Asia Foundation s in-depth country analysis is coupled with truly comprehensive expertise in Asia across all economic, social and political sectors. For more information, please contact Menghun Kaing, program officer at menghun.kaing@asiafoundation.org The representations of the data in the publication are those of the authors, SocialRoo, and not necessarily those of The Asia Foundation. Copyright The Asia Foundation
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