410,426. Nation s Restaurant News Website E-newsletters
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1 TOTAL GROSS CONTACTS: 667,232* 450, , , , , , , , , ,000 50,000 60,520 0 Nation s Restaurant News Website E-newsletters EXECUTIVE SUMMARY PRODUCT CONTACTS PERIOD Nations Restaurant News-: (See pages 2-6) & Circulation: 60,520 Subject to Audit Website ^ (See page 7) Page Impressions: 1,276,851 Unique Browsers: 410,426 For April 11 to May 12, 2016 E-newsletter ^ (See page 7) NRN A.M. Average Net Distribution: 83,314 For the month of June 2016 (Issues in period 22) E-newsletter ^ (See page 7) Restaurant Product Watch Average Net Distribution: 84,649 For the month of May 2016 (Issues in period 1) E-newsletter ^ (See page 7) Quick Service Report Average Net Distribution: 28,323 For the month of April 2016 (Issues in period 4) * Gross Contacts include and Circulation, Unique Browsers and E-newsletters Average Net Distribution. Gross data are contained in this Consolidated Media Report. There was no attempt made to eliminate any duplication that may exist. ^SOURCE: AAM Audit 48 W. Seegers Road Arlington Heights, IL T:
2 Field Served: NATION S RESTAURANT NEWS serves commercial and onsite foodservice and lodging establishments including restaurants, schools, universities, hospitals, nursing homes and other health and welfare facilities, hotels and motor hotels with foodservice, government installations, clubs and other related firms. Published by: Frequency: Penton 18 issues per year TOTAL AVERAGE QUALIFIED PAID & NONPAID CIRCULATION 60,520 1A 1B 1C 1D AVERAGE QUALIFIED PAID CIRCULATION, See Explanatory ,659 &, See Explanatory ,718 Individual ,377 Multi-Copy Same Addressee - &, See Explanatory Multi-Copy Same Addressee Average Circulation ,394 AVERAGE QUALIFIED NONPAID CIRCULATION, See Explanatory ,945, See Explanatory Individual ,126 Average Circulation ,126 AVERAGE NONQUALIFIED CIRCULATION Allocated For Shows & Conventions Miscellaneous, Including Staff Copies, See Explanatory ,313 Average Nonqualified Circulation ,877 AVERAGE QUALIFIED PAID & NONPAID CIRCULATION OF REGIONAL AND DEMOGRAPHIC EDITIONS None Issue QUALIFIED PAID & NONPAID CIRCULATION BY ISSUES & & Jan 18 60,207 1,401 19,618 21,019 38, ,188 Feb 15 60,256 1,512 19,113 20,625 39, ,631 Feb 29 60,351 1,570 19,193 20,763 39, ,588 Mar 14 60,234 1,578 18,818 20,396 39, ,838 Apr 04 60,224 1,631 18,547 20,178 40,046 40,046 Apr 18 60,797 1,705 18,606 20,311 40,486 40,486 May 09 61,055 1,754 18,346 20,100 40,955 40,955 May 30 60,785 1,880 18,420 20,300 40,485 40,485 Jun 20 60,769 1,903 17,948 19,851 40,918 40,918 Page 2 of
3 3A THE INFORMATION IN PARAGRAPHS 3A, 3B, 3C AND 4 IS FROM AN ANALYSIS OF THE MAY 30, 2016 ISSUE IN WHICH: QUALIFIED PAID CIRCULATION WAS 0.5% LESS THAN THE PERIOD AVERAGE QUALIFIED NONPAID CIRCULATION WAS 0.9% GREATER THAN THE PERIOD AVERAGE BUSINESS/OCCUPATIONAL ANALYSIS Classification by Business & Industry % & & 1. Headquarter Locations: A. Commercial & Noncommercial Chain Foodservice Headquarter establishments including restaurants, diners, cafeterias, foodservice in retail stores, variety, supermarket, recreation facilities, hotels, motels, resorts, in-plant feeding, food vending, mobile caterers, clubs, hospitals, nursing homes, schools, colleges & universities, commissaries, & social caterers... 35, ,404 7,828 27,514 27, Individual Locations (principal type of foodservice): A. Independently owned & Unit Level Commercial & Noncommercial Foodservice Establishments including restaurants, diners, cafeterias, foodservice in retail stores, variety, supermarket, recreation facilities, hotels, motels, resorts, in-plant feeding, food vending, mobile caterers, central commissary, clubs, hospitals, nursing homes, schools, colleges & universities, commissaries & social caterers... 18, ,710 5,901 12,307 12, Service/Suppliers: A. Distributors, Wholesalers... 1, B. Equipment Dealers Service/Suppliers... 1, Auxiliary: A. Consultants... 1, ,013 B. Architects, Designers C. Manufacturers, Manufacturers Agents... 1, ,568 1,784 D. Schools E. Other... Auxiliary... 3, ,687 3, Others Allied to the Field... 2, ,827 2,492 Other Circulation Subscriptions... Single Copy Sales... Circulation... 60, ,880 18,420 20,300 40,485 40,485 Page 3 of
4 3B AGE OF SOURCE DATA ANALYSIS Source Within & 1 Year 2 Years 3 Years % Circulation: Direct request from recipient: 35,835 26,756 9,079 35, Written Telecommunication... 34,357 25,523 8,834 34, Internet and ,361 1, , Direct request from recipient s company: Written... Telecommunication... Internet and Communication other than request: Written... Telecommunication... Internet and ... Association... Business Directories, See Explanatory... 4,567 4,567 4, Lists... Acquired Circulation... Other Sources... Circulation... 40,485 31,406 9,079 40, Percent Subscription Circulation... 20,300 Acquired Circulation... Single Copy Sales... Circulation... 60,785 3C MAILING ADDRESS ANALYSIS % & & Individual by name and title and/or occupation 57, ,878 15,049 16,927 40,434 40,434 Individual by name only Title or occupation only... 3, ,127 3, Company name only Multi-Copy Same Addressee Subscription & Circulation... 60, ,880 18,420 20,300 40,485 40,485 Single Copy Sales... Circulation... 60,785 Page 4 of
5 4 State GEOGRAPHIC ANALYSIS & & Circulation Alabama Arizona ,197 Arkansas California 274 2,282 2,556 5,673 5,673 8,229 Colorado ,415 Connecticut Delaware District of Columbia Florida 144 1,741 1,885 3,576 3,576 5,461 Georgia ,319 1,319 2,273 Idaho Illinois ,007 1,753 1,753 2,760 Indiana ,178 Iowa Kansas Kentucky Louisiana Maine Maryland ,004 Massachusetts ,404 Michigan ,255 1,255 1,708 Minnesota ,221 Mississippi Missouri ,101 Montana Nebraska Nevada New Hampshire New Jersey ,173 New Mexico New York ,134 1,672 1,672 2,806 North Carolina ,211 1,211 1,872 North Dakota Ohio ,549 1,549 2,446 Oklahoma Oregon Pennsylvania ,279 1,279 1,945 Rhode Island South Carolina South Dakota Tennessee ,400 Texas 162 1,670 1,832 2,901 2,901 4,733 Utah Vermont Virginia ,357 Washington ,204 West Virginia Wisconsin ,065 Wyoming TOTAL 48 CONTERMINOUS STATES 1,753 18,047 19,800 40,237 40,237 60,037 Alaska Hawaii TOTAL ALASKA & HAWAII Single Copy Sales U.S. Unclassified TOTAL UNITED STATES 1,757 18,111 19,868 40,428 40,428 60,296 Poss. & Other Areas U.S. & POSS., etc. 1,757 18,149 19,906 40,464 40,464 60,370 Canada International Military or Civilian Personnel Overseas Other International TOTAL INTERNATIONAL Address Other Unclassified GRAND TOTAL 1,880 18,420 20,300 40,485 40,485 60,785 Page 5 of
6 ANALYSIS OF THE SALES OF TOTAL NEW AND RENEWAL SUBSCRIPTIONS Sold During 6 Month Period Ended June 30, PRICE DATA Basic Prices: Subscriptions: U.S., 1 yr. $99.95; 2 yrs. $ Canada, 1 yr. $109.00; 2 yrs. $ International, 1 yr. $ Single Copy: $10.00 TERM DATA Reporting not required 7 SALES CHANNELS Reporting not required 8 PREMIUM USAGE Reporting not required ADDITIONAL CIRCULATION INFORMATION 9 POST EXPIRATION COPIES 10 RENEWAL ANALYSIS OF INCLUDED IN PAID CIRCULATION PAID CIRCULATION Percentage of paid subscriptions serviced, from 1 issue to 3 months beyond expiration, on the May 30, 2016 issue % Average percentage of paid subscriptions serviced, from 1 issue to 3 months beyond expiration, for the period covered by this statement % expirations during 12 months November 1, 2014 thru October 31, ,695 renewals of those expirations... 16,839 Renewal percentage % Page 6 of
7 NRN.com FOR APRIL 11 TO MAY 12, 2016 Daily Avg Mon to Fri Avg Sat & Sun Avg Page Impressions 1,276,851 39,902 47,340 17,588 Unique Browsers 410,426 16,550 19,377 8,068 E-NEWSLETTER Month Reported NRN A.M. June 2016 (22 issues) Average Net Distribution 83,314 E-NEWSLETTER RESTAURANT PRODUCT WATCH Month Reported May 2016 (1 issue) Average Net Distribution 84,649 E-NEWSLETTER Month Reported QUICK SERVICE REPORT April 2016 (4 issues) Average Net Distribution 28,323 Page 7 of
8 EXPLANATORY Publication: Audit Cycle: June Ending. (a) Individual subscriptions, averaging 1,659 paid copies per issue and 181 qualified nonpaid copies per issue, represent copies served to individuals receiving the digital version only. The digital version of NATION S RESTAURANT NEWS is made available via a restricted access link on the NRN website. (b) and Individual subscriptions, averaging 18,718 copies per issue, represent copies served to individuals receiving the print and digital versions of NATION S RESTAURANT NEWS. The digital version of NATION S RESTAURANT NEWS is made available via a restricted access link on the NRN website. (c) Included in Individual subscriptions is an average of 386 copies per issue representing Nondeductible Trade Show copies served at MUFSO trade shows. $49.95 of the entry fee is allocated for a one year subscription to this publication and is nondeductible. (d) Multi-Copy Same Addressee - and subscriptions, averaging 17 copies per issue, represent copies sold in quantities of 2 to business concerns receiving the print and digital version at basic prices shown in Par. 5. Copies were mailed in bulk to the purchaser for redistribution. The digital version of NATION S RESTAU- RANT NEWS is made available via a restricted access link on the NRN website (e) Individual subscriptions, averaging 39,945 copies per issue, represent copies served to individuals receiving the print version only of NATION'S RESTAURANT NEWS. (f) Miscellaneous includes checking and promotion copies, averaging 3,313 copies per issue, served to advertisers and agencies. (g) Business Directories represent copies served to subscribers obtained from recognized directories. (h) It is the practice of the publisher to expire all subscriptions on a monthly basis, therefore, some subscribers may receive from one to two issues more than entitled to, but no offer of this kind is made to subscribers. Definition of Recipient Qualification: recipients are: company officers, foodservice management, operations management and other personnel at multi-unit headquarters and regional offices and individual locations of commercial, onsite foodservice and other establishments as described in Par. 3A. Website: AAM Services Definitions: Domains included in website traffic: m.nrn.com, nrn.com, video.nrn.com. This site uses the cookie-based method to measure unique browsers. If cookies are not accepted then the IP address & user-agent in combination based method is used to measure unique browsers. Note: The total number of unique browsers is adjusted to remove duplicate Visits by the same browser. In other words, regardless of the number of times that a browser visited the site, they were considered a single unique browser for the period. Website Usage Definitions: Page Impressions: The combination of one or more files presented to a browser as a single document as a result of a single request received by the server, and that is recorded at a point as late as possible in the process of delivery of the content to the user's browser, therefore closest to the actual opportunity to see the content by the user. In effect, one request by a browser should result in one page impression being reported. The counted page impression may not necessarily be in focus or visible in the user's browser. Unique Browser: A measurement of unduplicated cookied browsers that accessed the digital content of a site during the measurement period reported. In the absence of a cookie, the combination of the IP address and user-agent string may be used to measure a unique browser. For numerous reasons, a unique browser does not represent a unique individual. Page 8 of
9 EXPLANATORY (Continued) E-newsletters: Net Distribution: The Newsletters from a given newsletter mailing that reached the subscriber s delivery server with a positive status code response received in return, net of any internal and test addresses. Calculated by subtracting undelivered messages from gross sent messages. We certify that to the best of our knowledge all data set forth in this Publisher s Statement are true and report circulation in accordance with s Bylaws and Rules. Parent Company: Penton DESIREE TORRES Senior Director, User Marketing LAURA VISCUSI Vice President/Market Leader Format: Tabloid Established: 1967 AAM Member Since: 1967 Member No SRDS: 127 Published by: Penton 1166 Avenue of the Americas 10th Floor New York, NY T: (813) F: (813) Vice President/ Market Leader: Laura Viscusi Page 9 of Copyright 2016 All rights reserved.
10 Analyzed Issue Date 05/30/ Analyzed Issue Text (for double month issue date) Single Copy Price Association Subscription Price U.S. Subscription Price Canadian Subscription Price International Subscription Price
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