May 2018 SWEEPS REPORT
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1 May 218 SWEEPS REPORT
2 May 218 SWEEPS REPORT Percentage of Overall News Viewers, Monday Sunday, Adults % 5% S 26% 6% A X G Due to rounding, the percent of news audience totals less than 1%
3 More Atlanta Viewers Wake Up To Channel 2 Action News This Morning SHARE OF M-F AM NEWS VIEWING 4:3-7AM - ADULTS % 5% WSB-TV WAGA 2% 61% WXIA WGCL*
4 Channel 2 Action News Atlanta s #1 News in the Morning! COMBINED AUDIENCES, M-F 4:3-7AM NEWS - ADULTS , 196,26 18, 16, 1 1 1, 8, 6, WSB-TV has More than Three Times the Viewers of #2 WAGA More than the Competition Combined 63,576 45,33 15, AM 76,821 29,139 21,192 7,947 5:3 AM 55,629 13,245 7,947 2,649 5 AM 39,735 13,245 7,947 2,649 4:3 AM 23,841 7,947 7,947 2,649
5 Channel 2 Action News Atlanta s #1 News in the Morning! M-F 6 AM NEWS VIEWERS - ADULTS , 76,821 7, 6, 5, WSB-TV has more than Double the Viewers of #2 WAGA More than Competition Combined 3, 1, 29,139 21,192 7,947
6 Channel 2 Action News at Noon Out-Delivers the Competition Combined by 57% M-F NOON NEWS VIEWERS - ADULTS , 3, 25, 15, 1, 29,139 WSB-TV Nearly Doubles the Viewers of #2 WAGA 15,894 5, 2,649 WSB-TV WAGA WGCL WXIA does not air a noon newscast.
7 Channel 2 Action News Atlanta s #1 Newscast at 4PM! M-F 4 PM NEWS VIEWERS - ADULTS , 25, 26,49 Delivers 1 times the Viewers Than WGCL! 15, 1, 5, WSB-TV 2,649 WGCL WAGA and WXIA do not air local news at 4 p.m.
8 Channel 2 Action News Atlanta s #1 Newscast at 5PM! M-F 5 PM NEWS VIEWERS - ADULTS , 35, 3, 25, 15, 1, 5, 37,86 Delivers 4% More Viewers than #2 WAGA! 26,49 7,947 5,298
9 Channel 2 Action News Atlanta s #1 Newscast at 6PM M-F 6 PM NEWS VIEWERS - ADULTS , 6, 5, 3, 58,278 Attracts Double the Viewers than #2 WAGA! Delivers 22% more than Competition Combined! 29,139 1, 1,596 7,947
10 Channel 2 Action News - Atlanta s #1 Early Evening News! COMBINED AUDIENCES, M-F 5-7 PM NEWS - ADULTS , 95,364 8, 6, Delivers more than Competition Combined! Attracts 71% More Viewers than #2 WAGA! 55,629 18,543 13,245 6PM 58,278 29,139 1,596 7,947 5PM 37,86 26,49 7,947 5,298
11 Channel 2 Action News Nightbeat, Atlanta s Source for News at 11PM! 11 PM NEWS VIEWERS, M-F - ADULTS ,331 Beats Second Place WAGA by 73%! Delivers over Three Times the viewers of WXIA or WGCL 29,139 13,245 13,245 WSB, WXIA and WGCL air from 11-11:35 p.m. WAGA airs from 11 p.m.-12 a.m.
12 Channel 2 Action News Atlanta s #1 News Source All Day Long COMBINED AUDIENCES, M-F NEWS - ADULTS , , 8, 397,35 WSB-TV Delivers 85% More Viewers than #2 WAGA 214,569 76,821 47,682 11: PM 5,331 29,139 13,245 13,245 1: PM - 5, : PM 58,278 29,139 1,596 7,947 5: PM 37,86 26,49 7,947 5,298 4: PM 26, ,649 Noon 29,139 15,894-2,649 6: AM 76,821 29,139 21,192 7,947 5:3 AM 55,629 13,245 7,947 2,649 5: AM 39,735 13,245 7,947 2,649 4:3 AM 23,841 7,947 7,947 2,649 WSB, WXIA and WGCL air from 11-11:35 p.m. WAGA airs from 11PM-12AM.
13 Channel 2 Action News Saturday AM #1 With Atlanta Viewers! SATURDAY 6-9 AM AVERAGE HOURLY VIEWERS - ADULTS , 3, 25, 15, 1, 5, 34,437 Delivers 63% More Viewers than #2 WAGA! More than the Combined Competition 21,192 5,298 5,298
14 Channel 2 Action News Sunday AM #1 With Atlanta Viewers! SUNDAY 6-8 & 9-11 AM AVERAGE HOURLY VIEWERS - ADULTS , 42,384 3, WSB-TV Reaches 167% More Viewers than #2 WAGA! 1, 15,894 7,947 1,596
15 Good Morning America Good Day Atlanta GMA Outshines The Competition Combined! M-F 7-9 AM AVERAGE HOURLY VIEWERS - ADULTS , 5, 3, 58, Times the audience of CBS! Over Four Times the Viewers of The Today Show! 38% More Viewers Than Good Day Atlanta! 42,384 1, 13,245 Today Show 2,649 CBS This Morning
16 ABC World News Tonight Dish Nation World News Tonight Atlanta s #1 National News Source M-F 7-7:3 PM VIEWERS - ADULTS , 8, 7, 6, 5, 3, 1, 87, % More Viewers than the Combined Competition! 23,841 NBC Nightly News Wheel of Fortune 7,947 CBS Eve. News WSB-TV WXIA WGCL NBC & CBS national news air at 6:3 p.m.
17 Entertainment Tonight TMZ Jeopardy Big Bang Theory Entertainment Tonight Rules Atlanta Prime Access M-F 7:3-8 PM VIEWERS - ADULTS , 6, 5, 55,629 31% More Viewers Than TMZ! 5% More Viewers Than Jeopardy! 42,384 37,86 3, 18,543 1, *
18 ABC Is Atlanta s #1 Prime Time Network! M-S PRIME TIME VIEWERS - ADULTS , 55, 45, 55,629 31% Higher than #2 FOX 91% Higher than #3 CBS 11% Higher than #4 NBC 42,384 35, 25, 15, 5, 26,49 29,139-5, WSB-TV WAGA WGCL WXIA ABC, NBC and CBS Prime Time airs from 8-11p.m. FOX Prime Time airs from 8-1 p.m.
19 Jimmy Kimmel Live News/TMZ Tonight Show Jimmy Kimmel Live Rocks Late Night! Beats the Competition Combined by 86% M-F 11:35 PM-12:35 AM VIEWERS - ADULTS , 3, 25, 34, % More viewers than The Tonight Show 225% More viewers than The Late Show 15, 1, 5, 1,596 The Late Show 7,947 The Tonight Show WSB-TV WGCL WXIA
20 ABC Nightline Page Six ABC s Nightline Ends the Day in First Place M-F 12:35-1:5 AM VIEWERS - ADULTS , 25, 15, 1, 26,49 15% More viewers than Late Night 233% More viewers than Late Late Show 15,894 1,596 7,947 5, Late Night Late Late Show
21 WSB-TV #1 Social Engagement April 218 vs. April 217 #1 Likes 1,475, Up 13% Followers 1,167, Up 25%
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