Example of a Systems Advocacy Strategy Plan

Transcription

1 Example of a Systems Advocacy Strategy Plan Goal: Be Specific About What You Want Goal: Change POA statute to increase senior choice and prosecution for the abuse of POA Senior actively chooses all powers to be assigned Specification in law that POA must use powers for the senior Criminal prosecution of abuse of POA Partner Contributions LTCO-staff time to organize effort, contacts, data, abuse examples AARP- mailing lists of seniors, in kind donation of postage, dedicated advocate in capitol Council on Aging- staff in capitol, staff to do research, contacts to gather stories and seniors/family to testify State Unit on Aging-support for bill, assist with bill if asked (drafting suggestion, response at hearings) APS-data on cases, abuse examples Local senior advisory boards contacts, seniors to collect stories and testify Care Coordinators Association-data, abuse examples, identify seniors/family to testify Supporters: Groups, Individuals and Ideas Seniors Prosecutors Assisted living home association Nursing home association Hospital association Business owners who leave town and use POA for business reasons 1

2 Parents who use POA for their children Churches who see POA abuse of members of their congregation Community groups (Elks, Moose, Rotary, etc) Probate courts and public guardians General Relief program at state that ends up caring for individuals (State will save $) Food banks Shelters/homeless community Banks and other financial institutions Opponents: Groups, Individuals and Ideas Current POA holders who are using funds for own purposes Prosecutors/courts who already have too much to do Attorneys faithful to uniform law Scammers who prey on seniors Individuals who are misunderstanding how POA system works Banks and other financial institutions Targets: Individuals who have the power to make the change Governor Sister of governor Legislators with elderly parents Legislators who are over 60 SUA director who has elderly mother 2

3 Action Plan: What is the Action Step Who will do it? Completion Date 1. Identify legislator/governor to sponsor bill with family member/personal experience who has power? (head of House/Senate), Chairs of committees) attorney over AARP staff will do chart of legislators and ask partners to complete with information 2. Council on Aging will research which legislators are on which committees, age of legislators and identify which ones are attorneys 1. AARP will send out chart by 11/1/15 2. Partners will complete by 11/15/15 3. CoA will complete research by 11/1/15 3

4 2. Identify legislators who will co-sponsor bill Powerful legislators Large numbers 1. AARP advocate, Council on Aging staff will educate legislators and see if any would be co-sponsors 2. Ongoing to begin after bill has been drafted and introduced 4

5 3. Develop white paper (1 sheet) What, why Stories & data 60 second sound bite Tagline 1. LTCO, AARP and CoA staff will draft whitepapers and to all partners for review. 2. LTCO will set up an editing session with interested partners 1. Draft will be completed by 11/30/15 2. White paper will be finalized by 12/15/15 5

6 4. Develop talking points gather data gather stories 1. LTCO, AARP and CoA staff will draft talking points and to all partners for review. 2. LTCO will set up an editing session with interested partners 1. Draft will be completed by 12/1/15 2. Talking points will be finalized by 12/30/15 6

7 5. Educate public about issues with POA seniors family members LTC providers public attorneys prosecutors 1. LTCO- will do presentations as requested and will seek out presentation to ALH, NF, and hospitals 2. AARP- will sent out information to mailing list using white paper. Will host a statewide teleconference presentation for members 3. Council on Aging- will use white paper and talking points to educate interested seniors and will do presentations as requested. Will present to legislative committee 4. Local senior advisory boards will use white paper and talking points to educate interested seniors. Each will hold a presentation during senior lunch 5. Care Coordinators Association-will use white paper and talking points to educate interested clients. 1. Begin presentations by 1/15/16 2. Will complete mailing by 1/15/16 3. Ongoing but will begin by 1/15/16 4. Ongoing but will begin by1/15/16 5. Ongoing but will begin by 1/15/16 7

8 6. Develop plan to educate legislators a. target legislators who are on committees bill is assigned to AARP and ACoA staff will follow bill as it progresses, notifying partners as to who to educate, when hearings are scheduled Ongoing but will begin at the beginning of legislative session 8

9 7. Develop plan to testify a. Seniors b. Family members c. Care coordinators d. Providers-ALH, NF, hospitals, tribal e. APS f. LTC g. Others 1. All partners will begin to identity individuals interested in testifying or providing written stories. They will assist individuals in developing their written testimony. 2. AARP and ACoA will provide partners with as much notice as possible for contacting legislators or when testimony is needed at hearings 1. Ongoing but starting immediately 2. Ongoing but starting 1/21/16 9

10 8. Media Identify trusted reporter AARP public relations staff will identify a trusted reporter and when to run the story. Beginning by the first day of the legislative session 10

11 9. Social media AARP public relations staff will develop weekly posting on the initiative and track online postings 11