One Uganda, One People.

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1 FOREWORD Forum for Democratic Change (FDC) emerged out of a protracted struggle for a democratic dispensation in Uganda. It was formed out of the coalescence of various pressure groups that had been at the forefront of the struggle. FDC was eventually registered on the 16 th December The end of 2004 was the watershed from one-party system to a multi-party political system, with the first multi-party elections in over 20 years scheduled for early FDC was therefore launched at the deep end of the political pool. The Party was being formed against a background of very limited experience in party formation and functioning. It was also formed at a time of very intense political jostling, with the ruling NRM using every means to cripple the opposition parties ahead of the anticipated electoral contests. Consequently, the newly born FDC had no time to build a comprehensive legal and administrative framework, grassroots structures, fundraising systems, etc. These formative challenges accounted for a significant part of the weaknesses that were experienced during the 2006 national and local government elections. When the electoral contests were concluded, it was vitally important for the FDC to generate a strategic plan for the building and entrenchment of a vibrant and efficient political party. The plan is based on an analysis of the whole political situation by the FDC leadership in consultation with the broad party membership. The plan provides a comprehensive and calibrated schedule of activities to be undertaken in the period from 2006 to It also focuses responsibilities in implementation of the plan to the various accountable offices of the party. The strategic plan offers the FDC members an indication of what the party will be doing in the stated periods. The plan is not cast in stone; it can be adjusted and improved on as we go along. Members and FDC leaders should

2 therefore feel free to make suggestions to the Secretary General in this regard. The plan however, provides a concrete basis for the FDC leadership to offer accountability to the party as to its performance. I take this opportunity to thank all those who have worked hard to produce the very first 5-year FDC strategic plan. The party is especially grateful to the International Republican Institute (IRI) for their dedicated support to the process of developing and publishing this plan. The challenge ahead of us is to diligently implement the plan. This will be the test of the superiority that our party claims over all the others. When we have successfully implemented the plan, the FDC will definitely be unstoppable in providing our country with the government it badly desires. One Uganda, One People. Col. (Rtd) Dr. Kizza Besigye Party President FDC 20 March 2007

3 INTRODUCTION The FDC strategic plan embodies the aspirations and commitments by the Party over the five years, It is a reflection of the areas that will receive maximum attention and the most resources available to the party. It is a product of a wide range of consultations with members, experts, party officials, the Party National Executive and the Party National Council. The emphasis in this strategic plan is on the development of Party structures, membership recruitment, creation of a functional National Secretariat and resource mobilization. There is much to do but with limited resources and time. In a bid to attain its main goal of building a viable party that will assume national leadership in 2011, there is need for commitment and goodwill from the entire membership, well wishers and friends of the Party. Resources will be mobilized locally and internationally to achieve this noble cause. Together we will achieve our aspirations in this strategic plan. One Uganda, One People. For God and My Country Alaso Alice Asianut (MP) Secretary General FDC

4 MISSION: FDC is a political party that seeks to change Uganda into a truly prosperous and united nation in which people live in peace and dignity under an honest government through: a) Building institutions that promote democratic governance and accountability. b) Developing a sense of nationalism based on justice and equity c) Creating opportunities that will empower people socially, politically and economically. VISION: Democratic, peaceful, prosperous and unified Uganda adhering to principles of equity, freedom, social justice and reconciliation

5 STRATEGIC OBJECTIVES 1. Sustainably raise, manage and utilize financial resources in an efficient and accountable manner Every organization requires sufficient resources to run its programs. FDC needs to create an effective system to properly fundraise and manage resources that will aid it in achieving its goals. The party found it necessary to create a five year plan and budget for raising funds. This will be developed by a fundraising committee of skilled members of the party. Sub-committees will also be created at the district level and in the diaspora to aid the central committee in implementing the plan. The party will also set up an investment company that will complement the fundraising efforts for the party programs. The accounting systems are to be reviewed and evaluated and measures set to strengthen them. The party will identify and recruit people to manage finances at the national and district levels. A finance manual will be developed with mechanisms of revenue collection and expenditure. The party will also ensure that appropriate audits are carried out and that necessary financial reports are submitted in compliance with existing laws. The activities entailed in implementing the strategy are stipulated in the table below.

6 Strategic Objective 1: Sustainably raise, manage and utilize financial resources in an efficient and accountable manner Sub-Strategic Area Activities Time-line Indicators Persons Responsible 1. FUNDRAISING a) Draw a five year work plan By 30 Sep 06 Costed and approved work plan TG b) Draw a five year budget c) Identify members or persons with fundraising skills within and outside the party d) Preparation of TORS for the fundraising committee e) Set up and operationalize fundraising committees i) National ii) Set up diaspora chapter fundraising committee iii) Set up district fundraising committees By 30 Sep 06 By 31 Aug 06 By 10 Aug 06 By 10 Aug 06 By 10 Aug 06 Approved budget in place Approved list of identified persons Approved TORS -Committees in place -1 st monthly report of the committee -Monthly reports of the fundraising committee -Fundraising plan approved/ approved list of funding sources f) Capacity building I. National fundraising committee II. District fundraising committees III. Diaspora chapter fundraising committees g) Campaign Fundraising By Jun 07 By 30 Aug 06 Sep 07 -Approved mechanism for quantifying voluntary labor and material contributions at national headquarters, in the Diaspora chapters and in the districts -A TOT report on the 1 st training for the national committee -Training conducted in every district -A report on the training for each chapter of the diaspora Campaign fundraising sub-committees of the fundraising committees set up A Campaign fundraising plan approved/ list of donors identified h) Create A Party Investment Company Aug 06 By Jun 07. By Jun 07 Legal opinion on most appropriate company by Oct 2006 Company registered by Dec 2006 Company operationalized by June 2007

7 2. TRANSPARENCY AND ACCOUNTABILITY SYSTEMS a) Evaluate existing accounting systems By Mid Jul 06 -Independent evaluation report and proposals on how to strengthen the accounting system presented to NEC. -Proposed TORs for the finance consultant Approved Finance manual TG b) Internal update finance manual By Aug Approved revenue collection and expenditure mechanisms at national, district and chapter levels included in the finance manual c) Recruit finance manager at headquarters d) Identify committed persons in districts and equip them with book keeping skills to manage party funds at district level By 30 Sep 06 By Jul 07 -TORs of the finance officer developed and approved by Aug Recruited personnel in place by Sept Approved list of identified persons in all the districts -In house training reports e) Provide financial management and reporting skills to party leaders and staff May 07 Aug-Sep 07 A finance training module developed Party leaders and staff both at national and district level trained in financial management and reporting f) Establish value for money audit mechanisms By 30 Sep 06 Value for money audit mechanism established and approved Accountability should be accompanied by an Activity performance report g) Ensure annual external audits By 30 Dec 06 Approved annual external audit reports by June 30 th every year 3. SENSITIZING MEMBERS IN ACCOUNTABILITY CULTURE h) Filing statutory financial reports to the electoral commission and other bodies. a) Carrying out sensitization activities at district levels on the culture of accountability By 30 Jun every year By Jan 08 Acknowledgement of receipt and the reports Incorporate messages on accountability into the party s information management system All districts covered with sensitization messages TG

8 2. Manage information and communication in an efficient and timely manner to ensure effective operation of the party Communication is an important aspect of party building. FDC found it vital to build its internal and external communication system. An effective internal communication system eases information flow within the party. External communication builds and develops the image of the party. To effectively manage the information flow, there is need to set up an information and communication department. This will have an Information/Public Relations Officer who will carry out a study on the party image and create messages that will build the public relations of the party. The party will also carry out an information audit to complement data received by the Research Desk. The party will improve the communication infrastructure at the headquarters to ease the flow of information. The communication unit will also review the Party publicity policy and translate, simplify, re-package and disseminate the constitution, manifesto, party platform and Presidential messages. This is aimed at popularizing the party at all levels. The unit will also manage regular communication, including radio shows, press briefings, media outreach, newsletters, and other communication. It will also be necessary to build the capacity of the personnel in the department and the Party leaders in information and communication management. The Party will do an analysis of the stakeholders and public perception of the Party. An audit will be carried out quarterly to improve party messages and ensure that the party is carrying out programs in line with the people s needs. Opinion polls will be carried out to track the changes in people s perceptions. The table below presents details, persons responsible and timelines under this strategy to enhance the management of information and communication.

9 Strategic Objective 2: Manage information and communication in an efficient and timely manner to ensure effective operation of the party Sub-Strategic Area Activities Time-line Indicators Persons (organs) Responsible 1. INFORMATION AND a) Start an information and communication department By Dec 06 Information and Communication dept established and operationalized COMMUNICATION MANAGEMENT b) Design a job description and terms and conditions for the Information and Research officer and volunteers By Dec 06 Job description and terms of reference and conditions designed c) Recruit an information and Research officer and volunteers By Jan 07 An information and research officer hired and six volunteers recruited d) Carry out an information audit By Mar 07 An audit consultant hired 2. COMMUNICATION INFRASTRUCTURE 3. REGULAR COMMUNICATION a) Installation of fax and telephones in all district offices b) Internet facilities operational at party headquarters a) Review of the Party publicity policy By Mar 07 By Jun 07 By end of Sep 06 Dec 06 An information audit of the party conducted Fax and telephone lines installed and operational in all districts Internet service operational -The Communications consultant hired -The Publicity policy reviewed -Publicity guidelines developed Secretary for Publicity and Information b) Hold regular Radio talk shows Dec 06 Hold radio talk shows on three FM stations in each of the four regions every month. c) Conduct weekly press briefings. Ongoing By Aug 07 -Hold national weekly press briefings. -Monthly district press briefings held d) Meet Media Executives. Dec 07 Hold courtesy visits with 10 print media executives and 50 radio

10 and TV executives. e) Establish a Rapid Response Mechanism By Dec 06 -Party Thematic Rapid Response Information committees (PTRRIC) set up and operationalized -Guidelines for the PTRRIC developed Common thematic messages developed f) Develop a party newsletter. By Aug 06 -Quarterly Newsletter for 2006 ( last quarter of 2006) -Every two months in Monthly from CAPACITY BUILDING g) Presidential messages. a) Training needs assessment and preparation of training manual b) Training of party leaders(nec) and members of publicity committee in information and communication management Starting Jul 06 By Mar 07 Apr 07 May 07 By Jun 07 Deliver four party presidential messages every year. -A consultant hired -Report of training needs produced -A publicity ToT training manual developed NEC trained in publicity skills and training report available Secretary for Publicity and Information 5.SETTING UP OF THEMATIC POLICY COMMITTEES 6. POPULARIZING PARTY 7. MONITORING AND EVALUATION c) Training district leaders. Dec 07 on going -Training conducted in all districts and reports available -Registration lists of leaders trained a) Setting up thematic policy committees (TPC) By Sep 06 TPCs set up a) Translation, simplifying, re-packaging and dissemination of, constitution, manifesto, party platform, Presidential messages a) Carry out an analysis of the stakeholders and public perception of FDC b) Carrying out a quarterly audit of the activities of the publicity and information department Aug 07 ongoing Beginning Jun 07 Apr 07 ongoing 10 At least 10,000 copies of every key document produced in Ateso, Luganda, Luo, Runyakitara, Lugbara, Lukonjo, Akarimojong, Swahili, etc., and in circulation. -A research committee set up and made operational -Develop guidelines for the research committee - A report on annual analysis of the perception Audit report presented Secretary for Publicity and Information c) Undertaking opinion polls (on different issues) to track changes in public perceptions. Dec-07 2 opinion polls conducted every year Reports of opinion polls published

11 3. Establish and sustain effective party membership and structures at all levels. In order to strengthen the foundation of a party, the party needs to build effective party structures at all levels. The party noted that there is a need to start with a review and amendment of the constitution. It is important to have a skilled and well trained secretariat that will coordinate party activities throughout the country. To have a central point for coordinating party activities, there is need to purchase physical offices to serve as Party Headquarters. The party will recruit, train and retain the relevant staff to operationalize the National Secretariat. An effective National Secretariat will coordinate all other departments and other structures of the party. In addition to a strong secretariat, there will be need to strengthen the party structures at the district and grass roots level. These structures will aid in recruitment and implementation of Party programs. To meet these challenges, the party will hold elections for Party positions at all levels, including the diaspora. There is also need to increase the size and commitment of the membership. In the period leading up to the 2011 elections, competition between parties for members will be fierce. For the Party to build a sustainable membership and structure at all levels there is need for an effective membership recruitment and retention strategy. To ensure that the different levels of party structure communicate well with other and with membership, the party will set up an efficient internal communication structure. This will include the development of guidelines, the provision of necessary communication infrastructure, and the training of party officials in communication procedures and techniques.

12 Strategic Objective 3: Establish and sustain effective party membership and structures at all levels Sub-strategic area Activities Time-Line Indicators Persons (organs) Responsible 1. REVIEW THE PARTY CONSTITUTION a) Prepare TORs for the Constitutional Review Committee Aug 06 TORs for the committee in place Secretary for Legal Affairs b)set up a Constitutional Review Committee Aug 06 Sep 06 Oct 06 Apr 07 Apr 07 -A committee set up by NC -Views collected from party members both locally and internationally -Report prepared and forwarded to the NEC -Report adopted by the National Council -Amendments incorporated into the draft constitution 2. ESTABLISH AN EFFICIENT WELL MOTIVATED NATIONAL SECRETARIAT c)amendment of the constitution a) Review the structures and functions of the secretariat : I. -Analyze current structure II. -Define the functions of the secretariat Nov 07 Jul-Nov 06 Amendments approved by Annual Delegates Conference Structures and function reviewed b) Develop party personnel policies and job descriptions Aug 06 Aug 06 Sep 06 Oct 06 Nov 06 -TORs for the consultant developed -Consultant hired -Consultants report received -Induction manual developed -NEC adopts personnel policy c) Hire competent staff Nov 06 Dec 06 -Interviews and recruitment finalized -Induction of party staff conducted d) Carry out personnel induction and development Jun Training of party staff conducted e) Sabbatical attachment for Secretary General, Executive Secretary and other party leaders and staff Sep 07, Executive Secretary and other party leaders and staff attached to parties in Europe, Africa, Austro Asia and America

13 3.METHODS OF WORK a) Schedule and conduct regular meetings and trainings b) Develop meeting guidelines and training manuals Jun 06 on- going Meeting guidelines and training manual developed and adopted 4. REBUILD AND STRENGTHEN PARTY STRUCTURES FROM GRASSROOTS TO NATIONAL LEVEL c) Establish vetting guidelines and mechanisms/system for elective and appointive offices a)collect data about the status of the structures b) Party Electoral commission conducts elections Aug 06 on-going Nov 06 Jan 07 Mar 07 Mar 07 Apr 07 By Jun 07 Vetting guidelines, mechanisms and systems adopted and established -Data collected and verified by districts. -Data delivered to the headquarters -Data analysis report presented to NEC -Elections guidelines reviewed and adopted by NEC -Election Dates set -Elections conducted - Village - Parish - sub county - Constituency - District level (Organizing Sec) 5. ACQUISITION / BUILDING OF THE PARTY HEADQUATERS 6.ESTABLISH STRUCTURES IN THE DIASPORA AT CITY, COUNTRY AND REGIONAL LEVEL a) HQ office block fundraising plan b) Sharing the plan with potential supporter/donors c) Acquire land / building for head quarters d) Acquire four pilot regional office buildings a) Conduct City, Country and Regional elections in the diaspora Jul 07 Nov 07 Dec 06 Dec 06 Jun 08 Dec 09 Jun 07 Jul 07 Reports on elections Annual Delegates conference is held Fundraising plan produced and approved by NEC Funds for office block raised Office Block acquired or built Four regional office buildings acquired City, Country and Regional Elections held in the diaspora Reports on the elections TG

14 7.MEMBERSHIP RECRUITEMENT, DEVELOPMENT AND RETENTION a) Audit of membership b) Design a Membership recruitment strategy Dec 06 Detailed audit of membership at grassroots level Membership recruitment strategy produced Organizing Secretary c) Carry out a membership recruitment exercise Jan 07- -Number of members recruited. -At least 50% of new members recruited are women -Number of PWDs recruited as members -Recruitment of 60% of members of eligible professional organizations -At least 70% of youth recruited as members d) Develop the membership database Mar 07 -Membership register established at village, parish, sub-county, constituency, district, Diaspora, and national level -Disaggregated data of membership in terms of age, gender, occupation, disability, and location of the members. -Electronic copies of membership register at all districts e) Conduct membership development activities -Voluntary project at each parish level once in every six months (Ideological and knowledge empowerment activities conducted, Survival skills activities conducted, economic empowerment skills) 8. DEVELOP STRUCTURES FOR SPECIAL INTEREST GROUPS FROM GRASSROOTS TO NATIONAL LEVEL 9. SET UP A LEGAL AND HUMAN RIGHTS NETWORK IN ALL DISTRICTS a) Set up special interest group structures to develop and draft constitutions for elections. b)carry out elections for special interest groups from grassroots to national level a) Develop guidelines for the Legal and Human rights Network b)establish network c) Recruit coordinator d) Establish district network Aug Dec 06 + Jan 07 Aug 06 Sep 06 Jun 07 Jul 07 Aug 06 Oct 06 Sep 06 Nov 06 Aug 07 -Structures set up. -Draft constitutions in place -Draft constitutions approved by NEC -Elections held -Reports on elections Guidelines developed and approved by NEC Network established -TORs for the coordinator developed -Coordinator recruited District network established, Sec. for Legal Affairs and PEC Sec. For Legal affairs

15 10.ESTABLISH AN EFFICIENT INTERNAL COMMUNICATION STRUCTURE a) Review the existing internal communication system -Hire a consultant to conduct the review By 30 th Sep 06 Oct 06 Nov 06 TORs for the consultant developed Consultant hired Consultant s report adopted. b) Develop internal communication guidelines By Dec 06 Internal communications structure approved c) Provide logistical facilities to support internal communication Jun 07 Dec 08 Dec 08 Dec 08 A telephone to each district office A motorcycle per district Bicycles provided Stationery provided to every district in every quarter d)training Party officials at national and lower levels in the basics of communication skills. - Develop training modules - TOT - Train Jan 07 Jul 07-on going Manual produced TOT conducted At least one training in each region conducted

16 4. Empower leadership with ideology and skills; recruit and develop women and youth leadership. To effectively and efficiently achieve its goals and capture power in 2011, FDC needs to build a strong leadership. To have a well-built party leadership there is a need to build its capacity. The capacity building will start with a performance appraisal and needs assessment. The party will then create training manual for leaders at the national district and sub-county level. This will improve their skills and enable them carry out their duties more effectively. FDC, under its policy of no woman left behind, needs to ensure that women and youth take an integral part in Party activities and leadership. At present, many youth are supporters of the party. Women occupy key positions in top party leadership. These will be trained to nurture and empower upcoming leadership of the party. The Party is also committed to mainstreaming youth and women activities into the party programs. When youth and women are in the mainstream, they will be strengthened, nurtured and mentored into the party leadership. Special efforts will be undertaken to develop the Women and Youth leagues. The table below shows details of activities, persons responsible and timelines under the plan to build the party leadership and mainstreams of youth and women. There will be district and regional leadership fora for youth and women annually, these groups will also be involved in international exchange visits, and bursary programs will be set for youth and women. The party will also ensure that youth volunteers are placed at the different Party offices and a voluntary youth project held every year.

17 Strategic Objective 4: Empower leadership with ideology and skills; recruit and develop women and youth leadership Sub-Strategic Area Activities Time-line Indicators Persons (organs) 1. EMPOWER LEADERSHIP WITH IDEOLOGY AND SKILLS a) Performance appraisal of FDC leadership at national level b) Developing training manuals for leaders at the national, district, constituency and sub county levels Aug-Dec 06 Jan 07 Jan 07 Feb 07 TORs for the performance appraisal consultant developed A performance appraisal consultant hired The performance appraisal report approved - Training needs assessment conducted - Experts to develop training manuals hired - Training manuals in place - Training manuals pre-tested and distributed Responsible 2. RECRUIT AND DEVELOP WOMEN AND YOUTH LEADERSHIP c) Identify, recruit, nurture and empower upcoming leaders d) Leadership training forums Jan 07-Dec 09 YOUTH 1) Two youth leaders per sub-county identified 2) One district youth forum held in each district every year 3) One youth leadership forum held in each region every year 4) One national youth leadership forum held every year 5) Placement for three youth volunteers at the party headquarters every month 6) Placement for three youth volunteers at a district office outside their home area; every district should have at least three volunteers each year 7) At least ten youth participating in the international exchange visits of the party each year. 8) Set up a bursary program for the youth of the party 9) Set up a youth honor system for the party youth 10) One voluntary youth project per sub-county per year Jan 07- Dec 09 WOMEN 1) Two women leaders per sub-county identified 2) One women leadership forum per district per year 3) One women leadership forum held in each region every year 4) One women leadership forum at national level per year 5) At least ten women participating in the international exchange visits of the party 6) Set up a bursary program for the women of the party

18 5. Establish a system that promotes and sustains Party discipline. Indiscipline is a major challenge in running a political party. It may infringe on implementation of party programs. Structures and guidelines need to be created to handle any disciplinary challenge that may occur and manage conflict within the party. The Party realized the need to start with the review of the Party constitution in relation to discipline. The Party will then develop a disciplinary code that will be given to leaders at all levels. This should have behavioral principles and disciplinary measures. The code will also be popularized through the media. Disciplinary committees will be created at all levels and will be given adequate training. These will handle all disciplinary issues at their level of jurisdiction and produce quarterly reports on the disciplinary level. Details of activities and persons responsible are set out in the table below.

19 Strategic Objective 5: Establish a system that promotes and sustains party discipline Sub-Strategic Area Activities Time-line Indicators Persons (organs) Responsible 1. DEVELOPMENT OF PARTY DISCIPLINARY CODE a) Review the existing constitutional provisions in relation to party discipline By Dec 06 Report of the review submitted I. Develop a party disciplinary code By Dec 06 By Dec 06 The party disciplinary code produced The party disciplinary code approved 2. SET UP OF PARTY DISCIPLINARY STRUCTURE b) Popularizing the party disciplinary code II. Develop and print the party disciplinary code III. Distribute the party disciplinary code IV. Media campaign of the party disciplinary code a) Constitute disciplinary committees at every level National level District level Sub county level Parish level Village level Feb 07 Jun 07 Aug 07 Jul 07 Jul 07 50,000 copies of the party disciplinary code produced and distributed Report on the distribution of party disciplinary code in every branch Press clipping and recordings of the media dissemination Party disciplinary committees in place at all levels Quarterly reports on disciplinary matters handled at every level. b)training members of the disciplinary committees Aug 07 TOTs conducted for the national and regional officers

20 6. Crystallize and safeguard party ideology, identity and culture for a shared destiny A party ideology is what establishes the programs that run and develop the party and the character of the party. FDC being a new party, needs to crystallize the party ideology and create a new identity and culture. This will aid in building of its vision. First, there is need to create a think tank that will generate, develop and crystallize the party ideology. After approval of the ideology this should be translated and disseminated to all stakeholders. The ideology needs to be popularized as this will also aid in building the party membership and social networks within the party. Below are the details of the persons responsible and timelines within which the activities will be carried out.

21 Strategic Objective 6: Crystallize party and safeguard ideology, identity and culture for a shared common destiny Sub-Strategic Area Activities Time-line Indicators Persons (organs) Responsible 1. CRYSTALLIZATION OF PARTY IDEOLOGY a) Set up think tank (TT) to generate, evolve, crystallize party ideology Draw TOR Aug 06 TOR drawn and approved Set up TT Sep 06 TT constituted and operational b)approval of party ideology c)document/translate party ideology Nov 06 Apr 07 Nov 07 Dec 07 Party ideology adopted by NEC By NC By ADC 50,000 (per year) copies translated and printed d)launch and popularize Jan 08 Party ideology launched in 2 districts per region (8) e)disseminate f)conduct training of national and district leaders Jan 08 on going Jan 08 on going Mass dissemination to members/ supporters All National /district leaders trained

22 7. Establish an effective nation-wide structure capable of winning presidential, parliamentary and local council elections in 2011 In the 2001 and 2006 Presidential and Parliamentary elections the party presented the leading opposition candidate. In addition to this, the party was able carry out effective mobilization and penetrate most parts of the country. It was however, on both occasions, unable to win the elections. The Party plans to take over power come 2011 elections. The Party also plans to increase its representation in parliament and leadership at the local level. To do this effectively, there is need to have a clearly laid out campaign strategy. There is a need to first create a campaign bureau with a campaign resource centre. The bureau will be responsible for creation of an effective campaign strategy. The Party would also like to create a Get out the Vote (GOTV) strategy that will help to increase the voter turn out especially in the areas where the party knows that it has got a relative advantage. This strategy will mainly deal with the elites of the society who under ordinary circumstances would not bother to queue up and vote. The Party will also carry out training of volunteers, and data centre personnel to effectively aid in the campaign management and implementation of the strategy. In addition to these trainings, there will be identification of potential candidates and the development of a manifesto and campaign materials that are relevant to the stakeholders needs. To avoid any rigging and be accountable for any mishaps in the elections, the party will train party poll watchers who will be at every polling station. The party legal team will review the composition of the Electoral Commission. Amendments will be proposed to the Constitution and electoral laws. The table below shows details of activities and persons responsible. It also shows the party campaign calendar.

23 Strategic Objective 7: Establish an effective nation-wide structure capable of winning presidential, parliamentary and local council elections in 2011 Sub-Strategic Area 1. ESTABLISHMENT OF A CAMPAIGN BUREAU. Activities Time-line Indicators Persons (organs)r esponsible a) Develop TOR for Campaign Bureau By 31 Aug 06 A blue paper for the Bureau produced b) Approval of the National and local campaign Bureaus c) Appoint a Campaign Bureau Chief By Dec 07 By Dec 07 National and Local campaign Bureaus approved Bureau Chief appointed d) Consultant to train the Bureau members and staff e) Establishment of campaign strategy. - Development of the campaign strategy - Establish a Get out the vote strategy f) Establish a campaign resource centre By Dec 07 By Jan 09 Sep 10 Jul 08 The bureau members and staff trained Campaign strategy developed and approved by NEC Get Out The Vote ( GOTV) strategy developed Get Out The Vote strategy is approved Get Out The Vote strategy is implemented Appoint one Administrator 4 specialized Campaign Researchers hired 6 computers purchased Furniture, books, newspapers, journals purchased Report on the study of the 2006 election g) Training Train Volunteers Training of Potential candidates Training of potential campaign Jun 08 By Oct 09 By Jun 10 Volunteers trained in recruitment, party ideology, messaging techniques, mobilization Potential Candidates trained in party ideology, resource management, mobilization, electoral laws, media relations and campaigns Campaign managers identified Train campaign managers

24 managers Training of Data centre personnel Identification of Poll watchers Training of Poll Watchers h) Hire a Campaign Consultant i) Design a Campaign fundraising strategy - Conducting a fundraising campaign j) Identification of potential candidates k) Development and placement of potential candidates both and national and local level l) Manifesto development m) Develop campaign materials - Distribution of campaign materials n) Development of a Campaign diary Jun 08 on going By May 10 By Aug 10 By Jun 10 By Dec 08 By Jan 09 By Apr 09 By Jan 09 By Nov 10 Jan 07 Jan 07 Feb 07 Jan 09 Sep 10 Dec 10 Dec 09 Sep 10 Dec 10 Dec 10-Jan 11 Data centre management trained Identification of Poll watchers Training of Poll watchers TOR Contract drawn A Campaign consultant hired A Campaign fundraising strategy designed The fundraising campaign launched Monthly reports on the activities on the fundraising committee. At least 3 party potential candidates at all levels Potential candidates placed at both local and national elections Develop the Committee TORs Set up manifesto committee Monthly reports provided Draft ready Manifesto ready Manifesto launched on nomination day of presidential candidate Party corporate image materials produced. Draft campaign materials approved Produced materials -Distributed country wide by nomination day -Distribution of election campaign materials to campaign teams at sub-county

25 o) Strengthen party Electoral Commission Sep 10 By Sep 10 and parish level a week before nomination day -Development of distribution guidelines and attach to every delivered package -Campaign Diary drawn - 5 Regional desk officers recruited( one for each region) - Women, youth and PWDS desk officers at the headquarters recruited. -National tally centre in the bureau established -A tally centre director hired at the headquarters -A special office for the national tally centre identified and equipped -Each regional office equipped with a fax machine (6) -Election management officers trained 2. VOTE PROTECTION p) Establish tally and reporting mechanism at each sub-county level a. Train a sufficient number of poll watchers for each polling station By Nov 10 By Aug 10 -Sub-County Tally Committee (SCTC) established -Sub County Election Results Reporting Officer( SCERRO) appointed -Communication facilities (telephones and airtime) provided -Party Electoral Commission( PEC) personnel trained Poll watchers ( PWs) trained b. FDC legal team to review the composition of the electoral commission By Jan 07 Private members bill to effect changes in the constitution and electoral laws c. FDC to review the national electoral laws and election register law By Jan 08 Publish and advocate a document showing the gaps in the law and campaign for the reforms through parliament, civil society, etc 3. PRESIDENTIAL THANK YOU TOURS 4. CAMPAIGN CALENDAR d. Distribution of voting materials Party President to have thank you tours for his voters Prepare for party primaries Hold primaries By Feb 11 -Produce and distribute voting materials and registers -Produce and distribute civic education materials and voter education materials Aug Each constituency visited in the thank you tour Jun 10 Oct 10 Oct 10 Nov 10 -Annual Delegates Conference held (Presidential primary) -Parliamentary primaries conducted -District primaries conducted -Local Government primaries conducted

26 8. Establish reliable alliances with sister parties in other countries The idea of establishing new alliances with countries is to give FDC a comparative advantage compared to the other parties in the country and improve its competitive position. These alliances will more specifically enable the party to reduce costs through increased knowledge, increase access to various policies, increased research base, and improve quality in management through joint workshops and other activities. However, efforts will be made to ensure that the objectives of the alliances fit into those of FDC as this will ensure harmony. The alliance partners will be selected based on the level of synergy and ability to work together. The alliances need to be built in all regions and continents in order to engage examples from a number of countries. The party will therefore create a strategic partner in each of the following areas: East, South and West Africa; Europe; North America; and Austro-Asia.

27 Strategic Objective 8: Establish reliable alliances with sister parties in other countries Sub-Strategic Area Activities Time-line Indicators Persons (organs) Responsible 1. ESTABLISH RELIABLE ALLIANCES WITH SISTER a) Establish strategic alliances with other political parties in the By Jul 07- on going Alliances established as follows: PARTIES IN OTHER COUNTRIES region and outside - Two strategic partners in East Africa - One strategic partner in southern Africa - One strategic partner in West Africa - Three strategic partners in Europe - Two strategic partners in Northern America - One strategic partner in Austro-Asia Secretary for Regional and International Affairs

28 9. Monitoring and Evaluation of the party strategic plan (M&E) In order to make sure that the party strategic plan is effectively implemented there is a need to have a monitoring and evaluation strategy in place. This will enable the party evaluate whether the activities have been implemented on time, if they are in line with the party goals and objectives and if all has been done cost effectively. The party will also be able to identify the areas where it has gone wrong and come up with strategies to do better. With the aid of a consultant, the party will create an effective monitoring and evaluation strategy. Quarterly reviews of the secretariat s progress on implementation of the plan will be carried out. There will also be evaluation done at the national and district level. There will also be capacity building for officials who will carry out the process at the different levels. An annual report will be produced annually and adjustments in the plan made where necessary. Details of the activities and persons responsible are set out in the table below.

29 Strategic Objective 9: Monitoring and Evaluation of the party strategic plan Sub-Strategic Area Activities Time-line Indicators Persons (organs) Responsible 1. MONITORING THE IMPLEMENTATION OF THE STRATEGIC PLAN a) Develop an M&E strategy Dec 06 Hire an M&E consultant M&E strategy developed b) Carry out quarterly reviews of the secretariat s progress Jan 07 Quarterly M&E progress reports From National offices District offices Sept 07 NEC to review the M&E progress reports c) Collection of the evaluation data at the National District level July 07 Training conducted in all the district offices in utilizing the M&E tools Provide M&E tools to the district offices d) Carry out and annual independent evaluation e) Conducting adjustments to the Strategic plan Nov 07 Dec 07 Data available for quarterly reports. An M&E Consultant hired External evaluation report presented to the NEC Annual adjustments to the strategic plan made

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