COMPUTATIONAL CREATIVITY EVALUATION
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1 COMPUTATIONAL CREATIVITY EVALUATION 29/11/17 1
2 OUTLINE WHY TO EVALUATE WHEN TO EVALUATE WHAT TO EVALUATE WHO SHOULD EVALUATE HOW TO EVALUATE 29/11/17 2
3 WHY TO EVALUATE A comparative, scientific evaluation of creativity is essential for progress in computational creativity, not least to justify how creative a computational creativity system actually is. - Jordanous, /11/17 3
4 WHY TO EVALUATE A comparative, scientific evaluation of creativity is essential for progress in computational creativity, not least to justify how creative a computational creativity system actually is. Ø Evaluation highlights progress Ø Evaluation shows what can be improved - Jordanous, 2012 Ø Evaluation (when done well) allows for comparison with other systems Ø Evaluation argues how a system is creative 29/11/17 4
5 WHEN TO EVALUATE Ø Evaluation should ideally be a part of every project undertaken in CC Ø Nowadays some type of evaluation is also mandatory for publication! Ø In addition to evaluation done within the system, the system should be evaluated in a comprehensive way at multiple stages during its development Ø Evaluation is an iterative, on-going process 29/11/17 5
6 WHEN TO EVALUATE Ø Systems should be evaluated when Ø A project starts: What can be achieved with the chosen methodology; setting future evaluation targets? Ø Once a part of the project is finished: Does the system do what it is intended to do; how can we boost its performance? Ø Once the whole project is finished: Does the system as a whole do what it was intended to do; how can we boost its performance? And how does the system compare to other similar systems? 29/11/17 6
7 WHEN TO EVALUATE Ø Systems should be evaluated when Ø A project starts: What can be achieved with the chosen methodology; setting future evaluation targets? Ø Once a part of the project is finished: Does the system do what it is intended to do; how can we boost its performance? Ø Once the whole project is finished: Does the system as a whole do what it was intended to do; how can we boost its performance? And how does the system compare to other similar systems? Summative evaluation provides a summary of a system s creativity while formative evaluation provides constructive feedback on its strengths and weaknesses. 29/11/17 7
8 WHAT TO EVALUATE JORDANOUS FOUR PPPPERSPECTIVES ON COMPUTATIONAL CREATIVITY Ø Person/Producer Ø Qualities of the system producing creative artefacts Ø (Could also apply to whoever designs and implements the system) Ø Process Ø Algorithmic processes within, and interactions with the creative entity Ø Product Ø The result of the creative process Ø Press/Environment Ø The environment in which the creativity is situated 29/11/17 8
9 WHAT TO EVALUATE EVALUATION CRITERIA Ø Ritchie (2001,2007): Quality, Novelty, Typicality Ø Suggested as metrics for evaluating the Product Ø Jordanous suggests can be used to evaluate all Ps Ø Suggests computing ratings for different criteria, e.g. the average typicality of produced items 29/11/17 9
10 WHAT TO EVALUATE EVALUATION CRITERIA Ø Colton (2008): The creative tripod Ø Skillfull, Appreciative, Imaginative Ø Colton originally suggested a shift from evaluating the product to evaluating the producer Ø He also recognizes that the programmer, the computer and the consumer can all contribute skill, appreciation and imagination to the creative experience Ø Definition of criteria is vague, but one interpretation is Ø Skillfull Ability to produce Ø Appreciative Ability to evaluate the value of the product Ø Imaginative Ability to produce novel items 29/11/17 10
11 WHAT TO EVALUATE EVALUATION CRITERIA Ø Colton, Charnley and Pease(2011): Computational Creativity Theory Ø IDEA: Well-being rating, Cognitive-effort rating Ø Pease and Colton then again shifted the focus from viewing the producer, process or product to viewing the effect the creative act has on an ideal audience Ø Well-being rating: the personal hedonistic value of a creative act Ø Cognitive-effort rating: the time a person is prepared to to spend interpreting the creative act and its results Ø In the IDEA model, these two ratings are used to compute various effects for a creative act, e.g. disgust 29/11/17 11
12 WHAT TO EVALUATE EVALUATION CRITERIA Ø Jordanous (2012): Components of creativity Ø 14 themes identified from literature Ø Active involvement and persistence; Dealing with uncertaintiy; Domain competence, General intellect; Generation of results, Independence and freedom, Intention and emotional involvement, Ø Can be used as evaluation criteria selectively Originality, Progression and development, Social interaction and communication; Spontaneity/Subsonscious processing; Thinking and evaluation; Value; Variety, Divergence and experimentation 29/11/17 12
13 WHAT TO EVALUATE EVALUATION CRITERIA Ø Van der Velde et al. (2015): Originality, Emotional value, Novelty/ innovation, Intelligence, Skill Ø A fresh look to evaluating products Ø Intended for outside evaluators 29/11/17 13
14 WHO SHOULD EVALUATE Ø Creator vs. Audience Ø Should the system be evaluated by the system s creators themselves, by outside experts, or by the intended audience Ø Experts vs. Laymen Ø Should the system be evaluated by experts of computational creativity, field specific experts, peers, or laymen Ø Evaluation can move on multiple levels Ø Different targets can be evaluated by different persons Ø A combination can be used to achieve more holistic and more useful results 29/11/17 14
15 HOW TO EVALUATE STANDARDISED PROCEDURE FOR EVALUATING CREATIVE SYSTEMS Ø SPECS: A Standardised Procedure for Evaluating Creative Systems was proposed by Jordanous (2012) as a domain independent way to define an evaluation process for a creative system 29/11/17 15
16 HOW TO EVALUATE STANDARDISED PROCEDURE FOR EVALUATING CREATIVE SYSTEMS Ø Step 1: Defining creativity Ø A definition the system should satisfy to be considered creative Ø What does it mean to be creative in general? Ø What aspects of creativity are important in the particular domain of the system? Ø What are you going to evaluate? Which Ps are interesting to you? 29/11/17 16
17 HOW TO EVALUATE STANDARDISED PROCEDURE FOR EVALUATING CREATIVE SYSTEMS Ø Step 2: Identifying Strands (which of the Ps) to Test for Ø Transform your definitions from step 1 to standards for testing the system Ø E.g. see evaluation criteria reported before 29/11/17 17
18 HOW TO EVALUATE STANDARDISED PROCEDURE FOR EVALUATING CREATIVE SYSTEMS Ø Step 3: Testing Systems Ø Test creative system against the standards set in step 2 and report the results Ø Tests depend on standards, preferences, capabilities, equipment and facilities of the researchers involved Ø Methods can be quantitative and qualitative Ø Suitable evaluators should be selected 29/11/17 18
19 CONCLUSIONS Ø Evaluation is critical to examine the creativity of computational creativity systems Ø Evaluation is an essential requirement of good research Ø To conduct a good and thorough evaluation, the researcher must identify when to evaluate, what to evaluate, who should evaluate and how to conduct the evaluation 29/11/17 19
20 REFERENCES Anna Jordanous (2016) Four PPPPerspectives on computational creativity in theory and in practice, Connection Science 28:2, Anna Jordanous (2012) A standardised procedure for evaluating creative systems: Computational creativity evaluation based on what it is to be creative. Cognitive Computation, 4(3), Geraime Ritchie (2001). Assessing creativity. In G.A. Wiggins (Ed.), Proceedings of the AISB symposium on AI and creativity in arts and science (pp.3-11). York: The Society for the Study of Artificial Intelligence and Simulation of Behaviour. Geraime Ritchie (2007). Some empirical criteria for attributing creativity to a computer program. Minds and Machines, 17, Simon Colton, John Charnley, and Alison Pease (2011). Computational creativity theory: The FACE and IDEA Descriptive models, In the Proceedings of the 2nd International Conference on Computational Creativity 2011, pp Simon Colton (2008). Creativity versus the perception of creativity in computational systems. Proceedings of AAAI symposium on creative systems (pp ), Stanford, California, USA Van der Velde, F., Wolf, R. A., Schmettow, M., & Nazareth, D. S. (2015). A semantic map for evaluating creativity. In Proceedings of the sixth international conference on computational creativity (pp ). 29/11/17 20
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