ANNUAL AUDIT REPORT APRIL 1, MARCH 31, 2005

Transcription

1 APRIL 1, MARCH 31, 2005 Audit Period TELEVISION Y MAS Publication ASHLAND PUBLISHING, LLC 800 Publishing North 1st Company Avenue, AZ (602) ; (602) (Fax) PUBLICATION DESCRIPTION: Television Y Mas are free weekly publications, distributed on Sundays. They are available for reader pick-up at racks and other convenient locations in Maricopa and Pima county areas. VERIFICATION OF DISTRIBUTION, PRINTING AND INTERNAL RECORDS: Verification of distribution is conducted by appropriate survey methodology(s). Free home delivery is verified by telephone interviews with households within the publication's delivery areas. Target (free rack) distribution is confirmed by field verification of the number of copies distributed and the number of copies remaining at the close of the distribution period. An audit of internal records is conducted by a professional circulation auditor in conformity with accepted circulation auditing procedures, prior to Verified's issuance of an initial audit report and annually thereafter. This audit of internal records includes a review of source printing, distribution and subscription records as well as supporting financial documents. Please see the following pages for additional details. WEEKLY CIRCULATION: TWELVE MONTH AVERAGE PHOENIX TUSCON FREE CIRCULATION SUNDAY SUNDAY TARGET 66,236 19,351 TOTAL FREE 66,236 19,351 TOTAL QUALIFIED CIRCULATION 66,236 19,351 AVERAGE PRESS RUN 70,000 20,000 PRESS RUN AS OF 03/25/ ,000 20,000 QUALIFIED CIRCULATION HISTORY 3 MONTHS ENDING MARCH, ,263 19,427 3 MONTHS ENDING DECEMBER, ,286 19,381 3 MONTHS ENDING SEPTEMBER, ,317 19,345 3 MONTHS ENDING JUNE, ,080 19, MONTHS ENDING MARCH, ,637 19, MONTHS ENDING MARCH, ,978 18,901 Act# 4864

2 TELEVISION Y MAS (PHOENIX) BASED ON ISSUE DATE: 06/27/2004 TOTAL QUALIFIED CIRCULATION: 65,494 COMMUNITY ZIP DISTRIBUTION COMMUNITY ZIP DISTRIBUTION COMMUNITY ZIP DISTRIBUTION Avondale ,740 4,540 3,960 3,850 3,360 3,220 3,180 2,570 2,365 2,150 2,050 1,880 1,880 1,585 1,450 1,400 1,380 1,310 1,240 1,220 1,140 1,120 1,030 1, Eloy El Mirage Queen Creek Scottsdale Scottsdale Apache Junction Tolleson Peoria Goodyear Maricopa Gilbert Stanfield Higley Surprise Cave Creek Scottsdale Sun City Peoria Casa Grande Peoria MISCELLANEOUS NON-QUALIFIED RETURNS FROM RACK DISTRIBUTION TOTAL QUALIFIED CIRCULATION MISCELLANEOUS NON-QUALIFIED DISTRIBUTION (Includes non-qualified mail, office use, advertising, sales, and extra copies) TOTAL PRINTED 69,650 (4,156) 65, ,000

3 TELEVISION Y MAS (TUCSON) BASED ON ISSUE DATE: 06/27/2004 TOTAL QUALIFIED CIRCULATION: 19,307 COMMUNITY ZIP CODE DISTRIBUTION Tucson ,755 Tucson ,255 Nogales ,360 Tucson ,110 Tucson ,245 Tucson ,160 Tucson ,000 Tucson Tucson Tucson Tucson Sierra Vista Tucson Tucson Tucson Tucson Tucson Tucson Tucson Tucson Cortaro Tucson Tucson Green Valley MISCELLANEOUS 10 NON-QUALIFIED RETURNS FROM RACK DISTRIBUTION TOTAL QUALIFIED CIRCULATION MISCELLANEOUS NON-QUALIFIED DISTRIBUTION (Includes non-qualified mail, office use, advertising, sales, and extra copies) TOTAL PRINTED 19,935 (628) 19, ,000

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6 Verification of Distribution Television Y Mas is regularly made available at designated locations for reader pickup. Publishers are required to maintain detailed distribution records for every issue documenting the number of papers delivered and returns for every distribution point. Quarterly updates of the route lists are maintained by VERIFIED as a reference. "Accuracy of Claimed Distribution" is determined by a comparison of these records with the results of VERIFIED's field verification of distribution. The field verification consists of monitoring of the number of papers delivered and number of papers remaining from the prior issue (returns), for a randomly selected sample of distribution locations. Television Y Mas has met or exceeded VERIFIED's standard of 90% "Accuracy of Claimed Circulation," as documented below: SURVEY DATE(S): 12/15/04 12/10/04 09/27/04 09/22/04 VERIFIED AUDIT CIRCULATION'S Field Verification Summary Reports contain detailed information concerning verification procedures and results. Audit of Records & Affidavit On 01/31/2005, VERIFIED conducted an onsite audit of printing, distribution and financial records in order to substantiate data submitted by the client publication. This examination followed guidelines prepared in conformity with generally accepted circulation auditing procedures, involving records covering all distribution methods utilized for qualified circulation during the period covered by this report. Standard methods of sample selection were used on source printing and distribution records and on corroborative financial documents. The results of the audit warrant the issuance of this report as an accurate statement of the qualified circulation of the client publication. VERIFIED AUDIT CIRCULATION swears that to the best of its knowledge, all statements contained in this report are true. Verified Audit Circulation 900 Larkspur Landing Circle, Suite 295, Larkspur, CA Telephone