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RELEASE INFORMATION OR KEN DAUTRICH RELEASE: SL/EP 39-1 (EP 89.1) CONTACI: JANICE BALLOU EMBARGOED NOT FOR RELEASE (TNTIL- SUNDAY, SEPTEMBER 20, 1992 rtijtc3ei?..s Eogtetor nstitute of PoUtics New Brunswick New Jersey 08901 90S/822-2210 fl-4e SIATT UN&tPSTY OF N9. Sv Audio is available after 5:00 P.M. on Saturday, September 19, 1992, from (908)932-3605 (Rutgers Feature Phone). AVrENTTON RADIO STATTONS: -more vote for him. November, when his name is included as a presidential choice about 1-in-lO say they would Bush 52 to 39 percent among registered voters in New Jersey. However, about 1-in-4 While most New Jerseyans do not know that H. Ross Perot will be on the ballot in In addition, a majority of state residents do not think Bush should be re-elected. have a favorable impression of the President and a marked improvement in Clinton s image. 1992 with 669 registered voters found additional indicators of change in New Jerseyans The latest Star-Ledger/Eagleton Poll conducted by telephone from September 9 to 16, from four months ago when Bush enjoyed a 21 point lead over Clinton 55 to 34 percent. opinions about the two candidates. There has been a decline in the percentage of those who registered voters might change their minds before election day. These results are a reversal Democrat Bill Clinton now has a 13 point lead over Republican incumbent George REGISTERED TO VOTE. JERSEY RESIDENTS WHO REPORT THEY ARE CURRENTLY ALL OF THE PERCENTAGES IN TI-US RELEASE ARE BASED ON NEW CLINTON LEADS BUSH IN NEW JERSEY media may release after 5:00 P.M. Saturday, September 19, 1992. We ask users to properly attribute this copyrighted information to The Star-Ledger/Eagleton Poll. Sundays Star-Ledger. Other newspapers may also use this information in their Sunday editions. Electronic A story based on the survey findings presented in this release and background memo will appear in &Lte tar-tlcber/eagleton POLL

Jersey. The Democratic candidate gets 52 percent of the vote compared to 39 percent who If the election were held today, Bill Clinton would win a majority of votes in New VOTE CHOICE -more- percent with 6 percent reporting they are undecided and 1 percent who say they will not vote. At this time, men are more likely to favor Clinton than Bush by a margin of 57 to 36 percent for Bush and 3 percent are undecided. those who voted for Walter Mondale in 1984, 87 percent say they will vote for Clinton, 7 Bush in 1992 while 30 percent will vote for Clinton and 8 percent are undecided. Among in the 1984 election. Sixty-one percent of those who voted for Reagan say they will vote for A similar pattern of change can be seen among those who voted for Ronald Reagan who say they voted for Dukakis, 3 percent choose Bush, and 3 percent are undecided. and 8 percent are undecided. In comparison, Clinton gets support from 92 percent of those ago say they will vote for him in 1992; however, 30 percent report they will vote for Clinton, electoral base in the state. Sixty-one percent of New Jerseyans who voted for Bush four years Looking at past voting, Bush is experiencing an erosion of support from his 1988 Clinton and 42 percent selecting Bush. Republicans choose Bush. Independents are about evenly divided with 46 percent favoring From a partisan perspective, while 9-in-b Democrats support Clinton, 8-in-lO percent who are undecided leaves 30 percent who may change their vote. 23 percent think they might change their mind before election day. Adding this to the 7 While about 77 percent of those who favor a candidate say they are sure about their choice, prefer George Bush and 7 percent who report they have not decided who they will vote for. EP89..t (SL/EP39-t) Page 2

identify themselves as Democrats are the strongest Clinton supporters with 94 percent saying percent with 8 percent undecided and 3 percent reporting they will not vote. Males who Women are also more likely to favor Clinton than Bush, but the margin is a smaller 47 to 41 -more- will vote for. Thirty-five percent of the voters mention reasons having to do with the Registered voters gave a variety of reasons for selecting the candidate they say they REASON FOR CANDIDATE SELECTION used to capture these swing voters. the candidates political ads or watched them debate. These are two key activities that will be Although Clinton currently has a double-digit lead, it is too early to award him New many voters are selecting Clinton because he is not George Bush. Voters have not yet seen voters are those who have a reason to vote for a candidate. At this point in the election, Jersey s electoral votes, commented Janice Ballou, Director. The most motivated and stable (49%). Non-white voters (69%) are also more likely to be Clinton supporters than whites and voters who are 50 years old or older (50% Clinton; 39% Bush). Clinton; 36% Bush), compared to those who are 30-49 years old (52% Clinton; 41% Bush), In addition, younger voters (18-29) are more likely to favor the Democrat (60% independents and 13 percent of those who are Republican choose Clinton. Among females percent of those who are independent and 10 percent of the Republican women. they would vote for the challenger, in comparison 53 percent of the males who are who identify themselves as Democrats, 87 percent will vote for Clinton, compared to 38 EP894 (SL/EP39-1) Page 3

satisfaction/dissatisfaction with Bush, need for a change, and candidate experience), 19 percent name economic issues, 14 percent name personal characteristics, 10 percent cite social candidate s past or expected performance in office (this includes mentions of -more- residents either don t know if Perot will be on the ballot (37%) or think he will not be listed c not been actively seeking votes, however, he will be on the ballot in New Jersey. Most state Since he announced his withdrawal from the presidential campaign, Ross Perot has THE PEROT FACTOR independents (42%). more likely to be voting for the candidate they selected than Democrats (48%) or candidate rather than against Clinton by a margin of 62 to 35 percent. Republicans (65%) are more for the Democrat. In comparison, Bush supporters are more likely to be voting for their supporters (57%) say they are voting more against Bush, while 39 percent say they are voting is clearly a difference between the supporters of the two candidates. A majority of Clinton for the candidate they have selected (49%) or more against the other candidate (46%). There Overall, New Jersey voters are about equally divided on whether their vote is more office. Bush (34%) say they selected their candidate based on their past or expected performance in (26%) and social issues (12%). About equal percentages of voters for Clinton (37%) and (18%), and party identification (8%). Clinton voters are more likely to name economic issues more likely than Clinton supporters to mention foreign affairs (13%), personal characteristics percent name the political party identification of the candidate. Voters who favor Bush are issues, 9 percent are for or against one of the candidates, 6 percent say foreign affairs, and 6 EPS9-1 (SL/EP394) Page 4

three way race between Clinton, Bush, and Perot, Perot receives 11 percent of the vote, After voters are told Perot s name will be on the ballot, when they are asked about a as a candidate (37%). Twenty-six percent say they know that he will be on the ballot. -more- Overall, about 2-in-3 state residents feel that a vote for a third party candidate sends more likely than Clinton (64%) or Bush (59%) voters to feel this way. a message that the political system needs to change compared to 1-in-4 who say a vote for a say a third party vote sends a message. Also, not surprisingly, Perot supporters (95%) are win. Independents (70%) are more likely than Democrats (64%) or Republicans (64%) to third party candidate is throwing away your vote because that person doesn t have a chance to billionaire. Democrats (16%) or Republicans (18%) to say they would consider voting for the Texas (18%) to consider a vote for Perot. In addition, independents (31%) are more likely than now say they would vote for Clinton (25%) are more likely than current Bush supporters percent of the state s registered voters say they would consider voting for him. Voters who If Ross Perot re-entered the race for President and began to actively campaign, 23 to report they considered a vote for Perot. considered voting for him. Clinton voters (47%) are more likely than Bush supporters (28%) About 4-in-lO voters say that when Perot was actively campaigning for President they (6%) or Republicans (10%) to say they would vote for Perot. candidate while 8 percent pick Perot. Independents (15%) are more likely than Democrats while 10 percent switch to Perot. In comparison, 90 percent of the Bush voters stay with their they will vote for Clinton, 86 percent continue to select the Democrat in a three way race Clinton gets 46 percent, Bush 36 percent, and 6 percent are undecided. Among those who say EPS9-1 (SL/EP39-t) Page 5

IMPRESSIONS OF THE CANDIDATES More voters have a favorable impression of Democratic challenger Bill Clinton (54%) than the incumbent President George Bush (44%). Clinton s favorable rating has improved by Looking at the current job performance rating of the incumbent President and Vice- -more- dissatisfied. In April only l-in-4 voters said they were satisfied with the field of candidates. (41%) satisfied with the field of candidates, while half are very (16%) or somewhat (33%) President. Currently, about half of the state s registered voters are very (10%) or somewhat There has been a shift in registered voters opinions about the 1992 candidates for VOTER AlTITUDES TOWARD TIlE ELECTION President should be re-elected. Republicans (78%) are more likely that Democrats (6%) or independents (36%) to say the elected to a second term compared to 36 percent who think he should be returned to office. Overall, a majority of registered voters (57%) do not think George Bush should be re 7 points from the 38 percent positive rating he received in April 1992. C (5%) or good (22%). Among registered voters, the President s job performance has declined excellent (5%) or good (26%) ratings, 27 percent rate Quayle s job performance excellçnt President, about 7-in-lO give each only fair or poor ratings. While 31 percent give Bush percent favorable score. favorable ratings from 53 percent of the state s registered voters while Dan Quayle gets a 35 Comparing the two Vice-Presidential candidates, Clinton s running mate Al Gore receives 21 points since April 1992, while positive impressions of Bush declined 12 percentage points. EPS94 (SL/EP 39-1) Page 6

The level of voter interest in this election is higher than in any of the past three satisfied with the contenders. Independents (39%) are less likely than Democrats (61%) or Republicans (57%) to be Copyright, September 20, 1992, The Eagleton Institute and Newark Star-Ledger. -30- makes who wins. This is about the same as in past presidential elections. very much of a difference, and 7 percent do not have an opinion about how much difference it or some (34%) difference in the way government is run while 25 percent say it will not make In addition, 68 percent say the outcome of the election will make a great deal (34%) have little or none. In comparison, 48 percent had a lot of interest in the 1988 election, 59 interest in this election compared to 22 percent who have some interest and 13 percent who presidential races. Overall, 64 percent of registered New Jerseyans say they have a lot of percent in 1984, and 55 percent in 1980. EPS9-1 (SL/EP39-1) Page 7

The latest Star-Ledger/Eagleton Poll was conducted between September 9 and 1.5, 1992, when a random BACKGROUND MEMO RELEASE SL/EP394 (EPS9-1), SUNDAY, SEPTEMBER 20, 1992 RUTGERS Eogleton Institute of Politics New Brunswick New Jersey 08901 902/822-2210 fl* SIATh UNNS51V Cf NPW RV --Republican 78 17 5 100 (172) --Democrat 6 91 3 100 (205) --Independent 36 54 10 100 (221) Party ID --Bush 86 7 8 101 (267) --Clinton 2 96 2 100 (340) Vote Choice I --Registered Voters 36% 57% (669) 7% 100% --Registered Voters 8 30 31 30 -- 99 (624) Don t Know IQt1 Thinking back over George Bush s first term in office, do you think he deserves to be re-elected for a second term or not? [QiJ April, 1992 PAST SURVEYS --Republican 12 50 31 6 --Independent 3 25 37 33 1 99 (221) 1 100 (172) Ppny ID --Registered Voters 5% 26% 30% 39% 1% 101% (669) --Democrat 1 8 20 71 -- 100 (205) Excellent Eix E;a Know IQ1i Lu) Only Don t How would you rate the job George Bush is doing as President--excellent, good, only fair, or poor? [0.61 Choice 2 is the 3-way race between Bush, Clinton and Perot. NOTE: Two vote choice items are used. Vote Choice I is the 2-way race between Bush and Clinton. Vote opinion. The questions and figures referred to in this release are presented below. The location of each information about 650 respondents, likely voters, who reported being registered and say they would definitely or probably vote in November s election. Sampling error is the probable difference in results between interviewing everyone in the population versus a scientific sample taken from that population. question on the actual questionnaire is in brackets. this sample size and are subject to a sampling error of about ± percent. The tables also present sample of 800 New Jerseyans, 18 years and older, was interviewed by telephone. This sampling yielded a total of 669 respondents who reported being registered to vote. The figures in this release are based on Sampling error does not take into account other possible sources of error inherent in any study of public ([he ètar-jlebger/eaglet0n POLL (-I C C

How would you rate the job Dan Quayle Ls doing as vice President--excellent, good, only fair, or poor? [0.8J Excellent Good Fafr Poor Know Total Only Don t September, 1988 28 40 24 8 100 (367) September, 1980 34 30 30 6 100 (971) August, 1984 34 32 22 12 100 (318) PAST SURVEYS --Bush 35 34 24 7 100 (267) --Clinton 37 35 23 5 100 (340) Vote Choice 1 --Registered Voters 34% 34% 25% 7% 100% (663) Very Much No Opinion Great Not Depends/ for the next few years--a great deal of difference, some difference, or not very much difference? [0.16] In your opinion, how much of a difference will the outcome of this election make in the way the government is run September, 1988 48 33 18 1 100 (505) September, 1980 55 28 18 101 (971) August, 1984 59 25 14 2 100 (638) PAST SURVEYS --Bush 63 27 10 -- 100 (267) --Clinton 67 19 13 1 100 (340) Vote Choice 1 -Registered Voters 64% 22% 13% 1% 100% (663) ALot Know Little/ Don t How much interest do you have in this election--a lot, some, a little or none at all? [0.151 Parry ID --Registered Voters 5% 22% 33% 38% 3% 101% (669) --Democrat 2 9 26 62 1 100 (205) --Independent 3 23 36 34 5 101 (281) --Republican 12 39 37 11 1 100 (172) EP89-1 (SL/EP39-1) - 2 -

general impression of him is favorable or unfavorable. If you don t have an opinion on a candidate, just say so. Would that be very or somewhat (favorable/unfavorable?)? [Q.17) First, is your general impression of (START AT DESIGNATED POINT) favorable or unfavorable? [PROBE: I d like to get your general impression of the presidential candidates. For each name I read, please tell me if your (Continued on following page.) -Registered Voters 24 29 13 10 24 100 (663) GORE --Likely Voters (Dukakis) 19 39 7 7 28 100 (611) September, 1988 --Registered Voters 12 21 25 33 9 100 (623) April, 1992 PAST SURVEYS --Democrat 44 38 5 5 7 99 (202) --Independent 14 36 24 16 11 101 (278) --Republican 5 17 32 38 8 100 (172) Parr, ID --Registered Voters 22 32 19 17 9 99 (663) CLINTON --Likely Voters 18 32 19 19 13 101 (505) September, 1988 --Registered Voters 23 33 18 24 3 101 (623) April, 1992 PAST SURVEYS --Democrat 6 10 22 58 3 99 (202) --Independent 14 30 23 24 9 100 (278) --Republican 43 40 11 2 5 101 (178) Party ID --Registered Voters 18% 26% 20% 30% 6% 100% (663) RUSH Favorable Favorable Unfavorable Unfavorable Know 12th Lna Very Somewhat Somewhat Very Don t EP89-1 (SL/EF39-1) - 3 - C:

Favorable Favorable Unfavorable Unfavorable Know Icai ui --Registered Voters 10% 25% 24% 31% 9% 99% (663) OUAYLE Very Somewhat Somewhat Very Don t (Continued on following page.) --Democrat 87 6 5 3 101 (106) --Independent 38 46 13 3 100 (137) --Republican 10 83 5 3 101 (85) Female --Democrat 94 6 1 -- 101 (96) --Independent 53 38 8 1 100 (141) --Republican 13 80 6 1 100 (87) --female 47 41 8 3 99 (337) Gender --male 57 36 6 1 100 (326) --non-white 69 25 2 4 100 (99) --white 49 42 8 1 100 (549) --SOandolder 50 39 9 3 101 (287) --18-29 60 36 3 1 100 (98) --30-49 52 41 6 1 100 (267) --Democrat 90 6 3 1 100 (202) --Independent 46 42 OlO 2 100 (278) --Republican 11 81 5 2 99 (172) PanviD Likely Voters 52 39 6 2 99 (650) Clinton ThiE Undecided Y Isa1 LuI --Registered Voters 52% 39% 7% 2% 100% (663) Won t you had to choose only between Clinton and Bush who would you vote for? ) 0 [O.18J George Bush, the Republican; who would you vote for? (IF RESPONDENT SAYS OTHER, PROBE: But, if If the election for President were held today and you had to choose between Bill Clinton, the Democrat; and EPS9-1 (SL/EP39-1) - 4 -

Vote Choice 2 Clinton Bush Undecided Y! Ii1 Lnl Won t C 18% 29% 54% 101% (41) Clinton Neither IQial Leans Leans If undecided: 13p you lean more towards Clinton or more towards Bush? [Q.20j (lncludes 2% or less who vote (or other candidates) April, 1992 34 55 8 4 101 (623) PAST SURVEYS Reagan 30 61 8 1 100 (344) Mondale 87 7 3 3 100 (208) 1984 Vote Dukakis 92 3 3 2 100 (192) Bush 30 61 8 1 100 (374) 1988 Vote --Some/Little 43 44 7 2 101 (191) --ALa 55 33 6 1 100 (453) Interest in Election --Against 69 31 1 -- 101 (294) --For 44 52 4 -- 100 (307) iwainsi Opoonent Vote for Candidate or --Satisfied 57 38 4 1 100 (323) Satisfaction With Candidates --Not Satisfied 48 40 10 3 101 (335) --Perot 49 30 14 6 99 (71) --Bush 1 96 3 icy) (249) --Clinton 97% 1% 1% 1% 100% (300) EP89-1 (SL/EP39-1) - 5 -

About Choice Don t Know :tqiai fiü Sure Change Mind/ Might Are you very sure about your choice or do you think you might change your mind before election day? [Q.19J --Republican 7 11 33 16 19 4 9 2 101 (165) --Independent 8 7 37 20 12 11 3 2 -- 100 (258) --Democrat 15 2 34 20 13 9 5 2 -- 100 (198) Pony ID --Bush 7 13 34 10 18 8 8 2 1% 101 (267) --Clinton 12 1 37 26 10 9 4 2 -- 101 (340) Vote Choice I -Registered Voters 10% 6% 35% 19% 14% 9% 6% 2% - 101% (627) Affairs In Office Economy Characteristics Cand. Identification Qth Know Total (th Social Foreign Performance Pemonal Against Political Don t For! What is the most important reason why you favor (CANDIDATE NAMED IN 0.18 OR 0.20)? [0.21] 42% 12% 1% 3% 2% 10% 30% 100% (648) Clinton Clinton Clinton Undecided Lth nh LE IQ11 nl Firm Soft Lean Lean Soft Firm Combined 0,18. 0.19. 0.20 --Republican 78 22 100 (160) --Independent 70 30 100 (247) --Democrat 85 15 100 (1%) Pony ID --Bush 76 24 100 (267) --Clinton 78 22 100 (340) Vote Choice I -Registered Voters 77% 23% 100% (608) EP89-1 (SL/EPS9-1) - 6 -

CANDIDATE)? [Q.22] --Registered Voters 49% 46% 4% 99% (627) More For More Apinst Don t Know Total Would you say you are voting more for (CANDrDATE NAMED IN 0.18 OR 0.20) or more against (OTHER C (includes 1% or less who vote for other candidates.) --50andolder 45 39 8 7 1 100 (287) 30-49 43 36 16 5 -- 100 (267) --18-29 54 32 7 6 1 100 (98) --Democrat 85 6 6 3 -- --Independent 37 38 15 9 1 100 (278) --Republican 9 77 10 3 2 101 (172) 100 (202) Puny IL) --Bush 1 90 8 1 100 (267) --Clinton 86 -- 10 4 100 (340) Vote Choice 1 LIkely Voters 46 36 10 6 98 (650) -Registered Voters 46% 36% 11% 6% 1% 100% (663) Clinton Bush fj Undecided Ii Lul Won t George Bush, the Republican; or Ross Perot, who would you vote for? [0.24} Even though Ross Perot stopped campaigning for president, his name will be on the ballot and you can vote for him. If the election for President were held today and you had to choose between Bill Clinton, the Democrat; --Perot 32 27 41 100 (71) --Bush 24 40 35 99 (249) --Clinton 26 38 36 100 (300) Vote Choice 2 -Registered Voters 26% 37% 37% 100% (663) Don t Know I2!1 9 o the best of your knowledge, will Ross Perot s name be on the ballot in New Jersey or not? [0.23] --Democrat 48 49 3 100 (198) --Independent 42 52 6 100 (258) Party ID --Republican 65 33 100 (165) --Bush 62 35 3 100 (267) --Clinton 39 57 4 100 (340) Vote Choice I EP89-1 (SL/EP39-1) - 7 - (3

Might Change Are you very sure about your choice or might you change your mind before election day? [0.25] If candidate is named: --Republican 18 80 2 100 (172) --Independent 31 65 4 100 (278) --Democrat 16 81 3 100 (202) Party ID --Perot 85 14 1 100 (71) --Bush 12 85 3 100 (249) --Clinton 15 82 2 99 (300) Vote Choice 2 Yes, No, --Bush 18 79 3 100 (267) --Clinton 25 73 2 100 (340) Vote Choice I -Registered Voters 23% 74% 3% 100% (663) Consider Consider Knyw Would Would Not Don t consider voting for him or not? [0,27] If Ross Perot announces that he is re-entering the Presidential race and begins to actively campaign, would you --Clinton 40 60 1 101 (300) Clinton 47 53 1 101 (340) Vote Choice I Vote Choice 2 -Registered Voters 39% 59% 2% 100% (663) Know Considered Did Not Consider Don t --Perot 91 9 100 (71) Yes, No, not? [Q,26J --Bush 23 71 2 101 (267) --Bush 24 73 3 100 (249) This summer Ross Perot was actively campaigning for President. At any time did you consider voting for Perot, or --Bush 79 21 100 (249) --Clinton 79 21 100 (300) t1ote Choice 2 Registered Voters 76% 24% 100% (622) --Perot 50 50 100 (71) Sure/Firm Don t Kijow IDiL (iii EP89-1 (SL/EP39-1) - 8 -

Which of these two statements best describes your opinion: [Q.281 Voting for a third party candidate is throwing away your vote because that person doesn t have a chance to win; C (1 --Democrat 29 64 4 3 100 (202) --Republican 28 64 2 6 100 (172) --Independent 21 70 4 5 100 (278) Patty ID --Perot 5 95 100 (71) --Clinton 28 64 4 4 100 (300) --Bush 30 59 4 7 100 (249) ([ Vote Choice 2 --Bush 29 61 4 6 100 (267) --Clinton 25 68 4 3 100 (340) Vote Choice I Registered Voters 25% 66% 4% 5% 100% (663) Throw Sends A Don t Vote Away Messne Neither Know I21 Liii Voting for a third party candidate sends a message that the political system needs to change. OR EP89-1 (SL/EPS9-1) - 9 -

Satisfied Satisfied Dissatisfied Dissatisfied Know Very Somewhat Somewhat Very Don t Overall how satisfied are you with the cunent field of candidates running for president this year -- somewhat satisfied, somewhat dissatisfied, or very dissatisfied? [Q.29} very satisfied, 34% 43% 23% 100% (658) Democrat Independent Republican Do you lean more toward the Democratic Party or more toward the Republican Party? [0.D2J In politics as of today, do you consider yourself a Democrat, Republican, Independent, or something else? [0.1)1] PARTY IDENTWICATION --Democrat 8 34) 36 25 1 100 (220) --Independent 2 23 42 32 2 101 (314) --Republican 6 23 45 25 1 100 (238) Patty ID --Registered Voters 4 23 42 30 1 100 (624) pri1, 1992 ST SURVEYS \iale 10 43 32 15 100 (326) a --Democrat 16 45 28 11 100 (202) --Independent 4 35 38 23 -- 100 (278) --Republican 11 46 33 9 2 101 (172) Female 9 38 35 17 1 100 (337) Pony ID --Perot 11 41 48 -- 100 (71) --Bush 10 42 37 10 1 100 (249) --Clinton 13 48 29 10 -- 100 (300) Vote Choice 2 --Bush 9 39 38 12 1 99 (267) --Clinton U 44 31 14 -- 100 (340) Vote Choice I Registered Voters 10% 41% 33% 16% 1% 101% (663) EPS9-1 (SL/EP39-1) - 10 -

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