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UvA-DARE (Digital Academic Repository) Public play upon private standards Partiti, E.D. Link to publication Citation for published version (APA): Partiti, E. D. (2017). Public play upon private standards: How European and international economic law enter into voluntary regimes for sustainability General rights It is not permitted to download or to forward/distribute the text or part of it without the consent of the author(s) and/or copyright holder(s), other than for strictly personal, individual use, unless the work is under an open content license (like Creative Commons). Disclaimer/Complaints regulations If you believe that digital publication of certain material infringes any of your rights or (privacy) interests, please let the Library know, stating your reasons. In case of a legitimate complaint, the Library will make the material inaccessible and/or remove it from the website. Please Ask the Library: http://uba.uva.nl/en/contact, or a letter to: Library of the University of Amsterdam, Secretariat, Singel 425, 1012 WP Amsterdam, The Netherlands. You will be contacted as soon as possible. UvA-DARE is a service provided by the library of the University of Amsterdam (http://dare.uva.nl) Download date: 11 Dec 2018

PUBLIC PLAY UPON PRIVATE STANDARDS How European and international economic law enter into voluntary regimes for sustainability Enrico Partiti

Copyright 2017 by Enrico Partiti All rights reserved Cover: Vigleik Winters-Skogerbø at Studio Skogerbø Printed by: IPSKAMP Printing, Enschede For obvious reasons this book has been printed on FSC certified paper

Public play upon private standards How European and international economic law enter into voluntary regimes for sustainability ACADEMISCH PROEFSCHRIFT ter verkrijging van de graad van doctor aan de Universiteit van Amsterdam op gezag van de Rector Magnificus mw. prof. dr. ir. K.I.J. Maex ten overstaan van een door het College voor Promoties ingestelde commissie, in het openbaar te verdedigen in de Agnietenkapel op de dag 20 April 2017, te 12:00 uur door Enrico Domenico Partiti geboren te Savigliano, Italië

Promotores: dhr. prof. dr. P.J. Kuijper Universiteit van Amsterdam mw. prof. dr. A.A.M. Schrauwen Universiteit van Amsterdam Copromotor: dhr. dr. J.H. Mathis Universiteit van Amsterdam Overige leden: dhr. prof. dr. M.C.E.J. Bronckers Universiteit Leiden dhr. prof. dr. R.J.M. Lefeber Universiteit van Amsterdam dhr. prof. dr. R. Wesseling Universiteit van Amsterdam mw. dr. D. Prévost Universiteit Maastricht dhr. dr. I. Venzke Universiteit van Amsterdam Faculteit der Rechtsgeleerdheid

A mamma e papà

Table of content Chapter 1... 1 Introduction and methodology... 1 1 The rise of voluntary sustainability standards... 3 1.1 The regulatory effects of VSS... 8 1.2 VSS and problems on the market... 12 2 Methodology... 18 2.1 Research questions... 21 2.2 Structure of this book... 24 2.3 Relevance and novelty... 28 Chapter 2... 31 Classifying VSS... 31 1 Introduction... 33 2 The boundaries of the subject matter... 35 2.1 Standards and certification... 36 2.2 Areas of sustainability... 38 3. Institutional arrangement of VSS bodies and their output... 42 3.1 VSS and global public goods... 42 3.1.1 Multi-stakeholder VSS... 45 3.1.2 Company VSS... 48 3.1.3 Sectoral VSS... 50 3.2 Institutional desirability?... 52 4. Public role and specific forms of interaction with VSS... 55 4.1 Public authorities as users of VSS... 57 4.2 Public authorities as facilitators of VSS... 58 4.3 Public authorities as supporters of VSS... 59 5. Formal features of VSS... 60 5.1 Form of the standards... 60 5.2 VSS and technical standards... 65 5.3 Employment of a label... 66 5.4 Stringency of the standards... 66 5.5 Local adaptation, recognition, overlap... 69 6 Conclusion... 71 Chapter 3... 77 VSS in the internal market... 77 I

Art. 34 TFEU and specific forms of interaction in the domain of market regulation... 77 1. Introduction... 79 2. Direct application of freedom of movement provisions to VSS. 82 2.1 The substantive scope of Art. 34 TFEU... 83 2.1.1 The notion of market access... 84 2.1.2 The limits of a market access approach... 86 2.2 Scope ratione personae of Art. 34 TFEU vis-à-vis private parties... 89 2.2.1 Personal scope of the free movement of persons... 89 2.2.2 Case-law on private bodies covered by Art. 34 TFEU... 93 2.2.3 Art. 34 TFEU and measures in the lack of a connection with Member States... 95 2.2.4 A normative venue for review I: interfering with third-party contractual preferences... 97 2.2.5 A normative venue for review II: a fundamental freedom approach to Art. 34 TFEU... 99 2.3 Application of Art. 34 TFEU to VSS... 102 2.3.1 Personal application... 103 2.3.2 Substance thresholds for market access breach... 104 2.3.3 Justification and proportionality... 107 3. Interactions, recognition, and indirect forms of influence at the EU and at the Member State level... 112 3.1 EU use of VSS and its legal consequences... 114 3.2 EU facilitation as indirect form of influence... 119 3.2.1 Harmonisation efforts... 120 3.2.1.1 The organic products Regulation... 120 3.2.1.2 The single market for green products initiative... 121 3.2.2 Meta-rules... 122 3.2.2.1 The public procurement Directive... 122 3.2.2.2 The Commission Communication on best practice guidelines for voluntary certification schemes for agricultural products and foodstuffs... 125 3.2.2.3 The forest law enforcement, governance and trade (FLEGT) scheme... 126 3.2.2.4 The Directive on the annual financial statements, consolidated financial statements and related reports of certain types of undertakings... 126 3.2.2.5 The unfair commercial practices Directive... 127 3.3 EU support of VSS... 128 II

3.4 Use of VSS by Member States... 129 4. Conclusion... 131 Chapter 4... 139 VSS in the internal market... 139 Competition law rules... 139 1 Introduction... 141 2 VSS under Art. 101 TFEU... 145 2.1 VSS and economic activity... 146 2.1.1 Standard setting as an economic activity... 146 2.1.2 Multi-stakeholder and sectoral VSS as horizontal agreements between undertakings or decisions of an association of undertakings affecting trade between Member States... 151 2.2 Exclusion from Art. 101(1) TFEU... 152 2.3 Restrictions of competition generated by multi-stakeholder and sectoral VSS... 158 2.3.1 Object and effects restrictions... 158 2.3.2 Market definition... 160 2.3.3 Standardisation agreements and VSS under the Commission Guidelines... 161 2.3.4 Safe-harbour requirements... 162 2.3.4.1 Unrestricted and non-discriminatory participation... 165 2.3.4.2 Transparency... 166 2.3.4.3 Voluntary nature of the standards... 167 2.3.4.4 FRAND terms... 169 2.3.5 Assessment of restrictions to competition generated by VSS... 169 2.3.5.1 Exclusion and negative effects on competition... 170 2.3.5.2 Negative effects on other market parameters... 172 2.4 Assessment of pro-competitive effects under Art. 101(3) TFEU... 174 2.4.1 Accountable efficiencies after the modernisation of EU competition law... 174 2.4.2 Positive efficiencies generated by VSS... 178 2.4.2.1 Market creation by means of provision of information... 179 2.4.2.2 Positive effects on other market parameters... 181 2.4.2.3 Externality abatement... 181 2.4.2.4 Efficiencies not generated by VSS... 182 2.4.2.5 Indispensability of the restriction and substantial elimination of competition... 184 2.4.3 Balancing pro- and anti-competitive effects of VSS... 185 III

2.5 Company VSS as vertical agreements under Art. 101 TFEU... 189 3 VSS under Art. 102 TFEU... 191 3.1 Exploitative abuses... 192 3.2 Exclusionary abuses... 195 4 Member States use of VSS and application of competition rules to State measures... 198 5 Conclusion... 200 Chapter 5... 209 VSS and WTO law... 209 Attribution of private conduct and the extent of the obligation for WTO Members... 209 1 Introduction... 211 2 Relevant Articles on State Responsibility for Internationally Wrongful Acts... 214 2.1 Article 4 - Conduct of organs of a State... 215 2.2 Article 5 - Conduct of persons or entities exercising elements of governmental authority... 215 2.3 Article 8 - Conduct directed or controlled by the State... 216 2.4 Article 11 - Conduct acknowledged and adopted by the State as its own... 218 3 The WTO rules on attribution: VSS under the GATT... 219 3.1 WTO law and the Articles on State Responsibility... 220 3.2 Private and public elements of a measure and its effects... 222 3.3 WTO law and private parties actions... 225 3.3.1 WTO law and private parties - Situations falling under Art. 5 ASR. 226 3.3.2 WTO law and private parties - Situations falling under Art. 8 ASR. 227 3.3.3 WTO law and private parties - Situations falling under Art. 11 ASR 231 3.3.4 WTO law and local governmental bodies - Situations falling under Art. 4 ASR... 234 3.4 Attribution of VSS to a Member under the GATT... 235 3.4.1 WTO Members as users... 236 3.4.2 WTO Members as facilitators... 238 3.4.3 WTO Members as supporters and lack of interaction... 240 4 VSS under the special rules of attribution of the TBT Agreement... 242 4.1 Mandatory versus voluntary character of a measure... 244 4.2 Bodies covered by the Agreement... 247 IV

4.2.1 Which bodies can draft technical regulations? The extent of the personal scope in Art. 3 of the TBT Agreement... 248 4.2.2 Which bodies can draft standards? The extent of the personal scope in Art. 4 of the TBT Agreement and State responsibility obligation... 250 4.2.2.1 Recognised standard-setting bodies... 251 4.2.2.2 Companies as recognised standard-setting bodies... 253 4.2.2.3 Extent of the obligation imposed on Members... 255 4.2.2.4 Reasonable measures which may be available for compliance 256 4.2.3 Which bodies can draft international standards?... 260 4.3 VSS bodies under the TBT Agreement... 261 4.3.1 VSS under Articles 3 and 4 of the TBT Agreement... 262 4.3.2 VSS as international standardising bodies under Art. 2.4 of the TBT Agreement... 263 5 VSS under the SPS Agreement... 266 5.1 Personal scope of application of the SPS Agreement... 267 5.2 Art. 13 of the SPS Agreement... 267 5.3 Private standards within the SPS Committee... 268 6 Conclusion... 270 Chapter 6... 277 VSS and WTO law... 277 Relevant rules under the TBT Agreement and the SPS Agreement 277 1 Introduction... 279 2 Applicability of the TBT Agreement and relevant provisions of the TBT Code of Good Practice... 281 2.1 VSS as standards under the definitions in Annex 1... 283 2.1.1 Second sentence and labelling requirements... 284 2.1.2 First sentence and all other types of standards... 286 2.1.3 Consequences of an expansive PPM-scope... 289 2.2 The provisions of the TBT Code of Good Practice... 292 2.2.1 Substantive provisions... 292 2.2.2 Procedural provisions... 293 2.3.3 Different types of standards under the TBT Code of Good Practice... 294 3 Annex 3.D of the TBT Code of Good Practice - Nondiscrimination... 297 3.1 Guidance offered by Art. 2.1 TBT and the GATT... 298 3.1.1 Likeness... 299 3.1.2 Treatment no less favourable... 301 V

3.1.2.1 MFN in Article I:1 of the GATT... 302 3.1.2.2 National treatment in Article III:4 of the GATT... 303 3.1.2.3 Treatment to less favourable under Art. 2.1 TBT... 304 3.1.2.4 Even-handedness of the regulatory distinction... 306 3.1.2.5 Even-handedness and the Chapeau of Art. XX GATT... 310 3.2 Towards a non-discrimination test for standards and its application to VSS... 314 3.2.1 Legitimate objectives pursued by VSS... 314 3.2.2 VSS and treatment no less favourable... 318 3.2.3 Even-handedness inquiry for VSS... 320 4 Annex 3.E of the TBT Code of Good Practice - Necessity... 324 4.1 Guidance offered by Art. 2.2 TBT... 325 4.2 Necessity in the subparagraphs of Art. XX GATT... 327 4.3 Towards a necessity test for standards and its application to VSS... 330 4.3.1 The problem with a 2.2-like necessity test for VSS... 330 4.3.2 Identifying a necessity test for standards and its application to VSS... 332 5 Annex 3.F of the TBT Code - Obligation to use international standards... 334 5.1 Guidance offered by Art. 2.4 TBT... 334 5.2 Application to VSS of the Art. 2.4 test... 336 6 VSS as attributable measures under the SPS Agreement... 337 6.1 The substantive scope of the SPS Agreement... 338 6.2 Relevant provisions of the SPS Agreement... 339 6.3 Issues in the application of the SPS Agreement to VSS... 341 7 Conclusion... 342 Chapter 7... 349 Conclusion... 349 1 A multi-level system of control... 351 1.1 Normativity in the application of the legal provisions... 352 1.2 Variations due to different VSS rationales... 353 2 Structural difficulties... 355 2.1 Voluntary character... 356 2.2 Pursuing sustainability through management system standards... 357 2.3 Normative standards... 357 3 Implications for VSS... 358 4 Towards ad hoc solutions?... 359 Bibliography... 363 VI

Summary... 407 Samenvatting... 411 Acknowledgments... 415 VII