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1 Phrasing and its Ideological Implications: Using Natural Language Processing to Measure Political Affiliation Alexander Williamson June 6 th, 2013 Abstract I explore the utility of natural language processing in estimating political bias in the media. I propose two methods for estimation. Building on prior research, the first method involves two sets of OLS regressions. The second method uses a Support Vector Regression, a tool borrowed from the rapidly growing field of machine learning. Both models are applied to the topic of political polarization amongst US daily newspapers to illustrate the value of these and similar methodologies.

2 Acknowledgements I would like to very sincerely thank Professor Lynne Kiesling for her guidance and encouragement. I would also like to thank Jonathan Friedman for his endless advice on technology and implementation. Finally, I would like to thank my mother, father, and sister for their relentless support over the last four years. 2

3 Table of Contents 1 INTRODUCTION 4 2 LITERATURE REVIEW THE INFLUENCE OF THE NEWS INDUSTRY ESTIMATIONS OF POLITICAL BIAS POLITICAL POLARIZATION MY CONTRIBUTION 10 3 ESTIMATING IDEOLOGY INTEREST GROUP SCORES WHAT IS POLITICAL BIAS? NOMINATE SCORES LANGUAGE AS A LINK BIAS IN CONTEXT 17 4 MODELING IDEOLOGY AND POLARIZATION THE OLS ALGORITHM SUPPORT VECTOR REGRESSION MODELING POLARIZATION 23 5 DATA COLLECTION 24 6 ANALYSIS RESULTS DISCUSSION 26 7 CONCLUSION 29 BIBLIOGRAPHY 34 APPENDIX A: PROCEDURAL DETAILS 37 APPENDIX B: WORDS REMOVED FROM ANALYSIS 39 3

4 1 Introduction On March 13, 2013, two newspapers ran articles reporting the verdict in the trial of Kermit B. Gosnell, titled Murder: Gosnell guilty verdict hailed on both sides of abortion debate and Abortion doctor Kermit Gosnell convicted of murder in deaths of three infants, respectively. If a reader were to observe the titles chosen by these publications, they would begin to speculate about the political inclinations of the two organizations, and after reading the first fifty words in each article, the reader will observe that phrases such as pro-life advocates, abortionist, and abortion industry are unique to the first article s introduction. By the time readers have reached the end of both articles they will have observed a systematic difference in phrasing. The first article is from The Washington Times, and the second is from The Washington Post, two papers commonly believed to be slanted to the right and left, respectively. Anecdotal demonstrations such as these tend to pervade conversations about bias in the media, despite susceptibility to bias from both those making the argument and those observing it. Furthermore, not every purported incidence of bias, or slant, will provide such a clear dichotomy, and common questions in the discussion of current US politics and its relation to the media are often more subtle. To this end, political scientists and economists have proposed several successful methods of measuring media bias 4

5 that fulfill specific research objectives. Developing a sufficiently generalizable measure of bias, however, has proved to be difficult. In this thesis, I explore the capacity of natural language as a gauge of political ideology. After reviewing prior research, I describe the inherent difficulties of defining liberal and conservative. Then building on the work of Gentzkow & Shapiro (2010), I consider two alternative estimates of political bias that compare media outlets to U.S. Congress Members. In the first approach, I use the OLS estimator developed by Gentzkow & Shapiro with a few important modifications, including the use of Common-Space NOMINATE scores (Poole & Rosenthal, 1997) as a proxy for legislator ideology. In the second model, I train a support vector regression on the set of legislators then use the trained model to estimate bias in U.S. daily newspapers. To explore the utility of these procedures I apply each to the topic of political polarization. I calculate media bias for 14 daily newspapers and assess how it has changed from 1994 to Literature Review 2.1 The Influence of the News Industry Fully appreciating the significance of political bias in the media begins with an understanding of the crucial role news sources play in democratic societies, and the potential issues raised by the swift changes that are occurring in the media industry. The advent of the Internet let media outlets 5

6 tailor to a smaller group of readers, allowing many people to find an ideological niche in which to obtain news (Gaskins & Jerit, 2012). The presence and ideological catering of numerous new alternative media outlets led to declines in both advertising revenue and circulation for newspapers around the world (Kaye & Quinn, 2010). Researchers now refer to the current state of the Newspaper Industry as a crisis without hesitation (Boczkowski & Siles, 2012). Because a vital news industry is widely considered to be an essential part of a healthy democratic society (Gaskins & Jerit, 2012; Gentzkow & Shapiro, 2010; Boczkowski & Siles, 2012), there is growing concern over the future of the media industry and whether the various media replacing newspapers will sufficiently serve the same important functions (Boczkowski & Siles, 2012). What is more concerning is the evidence that these structural changes are also altering the nature of content being produced by news organizations, especially when viewed in the light of media s influence on political engagement (Vigna & Kaplan, 2007). 2.2 Estimations of Political Bias The issue of political bias in the media is not new: Gentzkow, Shapiro, & Sinkinson (2011) construct a model of newspaper entry and exit in which they analyze the political endorsements of newspapers around the turn of the 20th century. Endorsement data, however, are often sparse and can be explanatory only to a point. In the case of presidential endorsements, it is plausible that two newspapers with the same endorsement record could have very different 6

7 ideologies but agree on the choice of candidate every four years. Fortunately for researchers, the same technological changes that adversely affect the newspaper industry are creating new ways to analyze media. This new empirical capacity parallels important and innovative work on media bias over the last two decades (Groseclose & Milyo, A Measure of Media Bias, 2005; Gentzkow & Shapiro 2010; Lott & Hassett, 2004; Puglisi, 2011; Ho & Quinn 2008). These authors create distance between themselves and subjectivity by identifying less explicit ways in which media outlets reveal political affiliation. Perhaps unsurprisingly, such research is frequently in alignment with common perception. For example, the widely held belief that major news outlets favor democrats (Watts, Domke, Shah, & David, 1999) has been confirmed to various degrees by multiple authors. Puglisi (2011) examines every article from The New York Times written between 1946 and 1997 and concludes that the newspaper gives more emphasis to subject areas in which the public perceives the Democratic Party to be more competent. Lott & Hassett (2004) find evidence that newspapers give less positive coverage to releases of economic indicators, though this claim was revisited by Larcinese, Puglisi, & Snyder (2011), who conclude that newspapers with histories of endorsing Democratic Presidents tend to give less coverage to negative unemployment news if the current President is a Democrat, a significantly weaker conclusion. They find no evidence of this occurring on other topics, such as the trade deficit, the budget deficit, or inflation. 7

8 Each of the cited authors provides plausible evidence of the presence of political bias in various news organizations, but do not attempt to generalize their results for comparison across media outlets. Moreover, such an attempt would need to address inherent problems in the respective estimations. Larcinese, Puglisi, & Snyder rely on endorsement data, and Lott & Hasset only consider bias as manifested in the framing of economic news. Puglisi only measures bias in one newspaper. Groseclose & Milyo (2005) proposed a general method for estimating media bias that proved to be influential. The authors created a mapping from media outlets to the space of Congress members using adjusted ADA scores (Groseclose, Levitt, & Snyder, Jr., 1999). This involved counting how many times a newspaper cites various think tanks and interest groups and comparing the count to the number of times that Congress Members cite the same groups, ideally providing a metric by which to compare media outlets to each other and to legislators. These estimates, however, are inconsistent over time and in many instances are not robust to the removal of a individual think tank (Gasper, 2011 ). Even aside from the problematic nature of the estimates for media outlets, the general method of calculating interest group scores faces significant theoretical obstacles. 1 1 See Section 3 for details 8

9 In order to estimate the bias of a general newspaper, Gentzkow & Shapiro (2010) create an algorithm to quantify political bias of U.S. daily newspapers by analyzing the language each paper uses. After identifying a set of 1,000 phrases that are favored by one of the two major parties, the authors assign an ideological measure to each phrase by regressing the relative frequency of usage on the legislative ideologies. In the next step, the authors search newspapers and record the frequency of phrase usage then perform a second regression of Newspaper phrase usage on phrase ideology. The slope from the second regression is the estimated political bias of the newspaper. The model is correlated with survey data on media bias 2, indicating the value of further analysis. To this end, exploring the capacity of natural language to measure political bias forms a basis for my research in this thesis. A detailed comparison of Gentzkow and Shapiro s model and my own is given in Section Political Polarization The current political environment in the US augments the academic value of accurately estimating media bias due to the stronger reliance on party affiliation by political participants. Several researchers have suggested that political participants are becoming more polarized in the sense that a stronger 2 The authors find a 0.40 correlation coefficient with data from media directory Mondo Times. The authors exclude opinion articles from their analysis and Mondo Times does not, so the correlation is not a perfect indicator of similarity. 9

10 dichotomy exists between political parties. Using the NOMINATE process, Poole & Rosenthal (1997) illustrate that before 1990 several Republicans were more liberal than the most conservative democrats, but in recent years there has been a strict separation. Similarly, the percentage of roll-call votes in which a majority of republicans oppose a majority of democrats has risen in the last 20 years (Sinclair, 2000). As for political polarization in the electorate, the extent to which compelling evidence exists depends both on how polarization is defined and on how evidence is interpreted (Prior, 2013). For example, party identification is more correlated with voting outcomes in the current electorate than it was prior to the 1970 s (Bartels, 2000), but this may solely be a result of more cohesive and ideologically distant parties (Fiorina & Abrams, 2008). The media s role in political polarization is also unclear: despite partisanship in particular news sources, especially new media outlets (Gaskins & Jerit, 2012), there is no evidence that longstanding outlets have become more partisan over time (Prior, 2013). 2.4 My Contribution My research focuses on optimizing the procedure proposed by Gentzkow & Shapiro to contribute to the literature on estimating media bias. This thesis also contributes to the literature surrounding political polarization and is the first attempt to measure political polarization quantitatively in long standing 10

11 media outlets. In a more general sense, this thesis serves as an illustration of the value of technological innovation to researchers and as an exploration of machine learning applications to traditional empirical problems 3 Estimating Ideology 3.1 Interest Group Scores If a quantitative measure of media bias is estimated via a map into the space of Congress members, the Congressional metric must be meaningful for that measure to be useful. The fact that interest group scores are inherently problematic (Shor & McCarty, 2011) undermines the validity of Groseclose s & Milyo s model using Congressional mapping. Even in the case of comparing legislators, the ADA scores face theoretical barriers (McCarty, 2010). One reason is that any given think tank s position may signal different ideologies in different legislatures. To see this, consider the general procedure by which the scores are constructed: Given a policy group and legislative body, isolate the votes in the legislative body that are relevant to the policy group. For each vote, determine whether the policy group prefers a positive or negative outcome. For each legislator, determine the percentage of time his or her vote matches the policy group s preference. This is the legislators ADA score. In some scenarios this will yield a meaningful one-dimensional ordering of political entities consistent with other measures and intuition (Groseclose & Milyo, A Measure of Media Bias, 2005). 11

12 If such an ordering juxtaposes multiple legislatures with no common voting record, however, the results can be misleading. Consider a simple example of interest group scores in which Legislator A, who is considered very liberal, and Legislator B, who is considered very conservative, vote in different legislatures, different years, or both. Suppose Think Tank X is a group whose only mission is to promote policies that favor more relaxed speeding laws for automobiles. Legislator A is faced with a series of votes in which he is asked to decide between allocating money to wider, safer roads or to more environmentally-friendly government buildings. In all of the votes in which he participates, he chooses to allocate money to government building renovations. Legislator B is faced with a series of votes in which he is asked to decide between reducing the budget for either traffic cops or a local laboratory that conducts stem-cell related research. In all of the votes in which he participates, he votes to cut funding for the laboratory. As a result, Legislator A and Legislator B receive the same interest group score, having voted many times against the wishes of Think Tank X, despite having very different political views. Additionally, the interest groups preferred point on the 1-dimentional scale cannot lie on the interior of the distribution of legislative points. That is, the scores are calculated with the interest group or think tank at one extreme of the possible scores with the underlying assumption that the organization is either the most liberal or the most conservative in the distribution (McCarty, 12

13 2010). If the interest group is politically moderate, then moderate legislators will receive a very high score while conservative and liberal legislators will receive similarly low scores. The resulting estimations may be useful as a political thermometer (Poole & Rosenthal, 1997, p. 169), but will not be useful in gauging ideological distance between candidates. 3.2 What is political bias? In addition to the issues mentioned above, most measures of ideology share the same difficult task of defining bias and also defining what it means to be liberal or conservative. Within the context of US politics, the two terms seem to derive their meaning exclusively from rough perceptions of a dichotomy existing solely in legislative bodies. The question of whether an entity is conservatively biased or liberally biased can have different meanings when applied to different entities, so caution must be exercised when attempting to provide an answer. The NOMINATE scores (Poole & Rosenthal, 1997) discussed in the following section estimate 2-dimensional coordinates for legislators and the issues on which they vote, with the transparent goal of predicting whether a Congress Person will vote yay or nay on a given issue, but it comes at the loss of a clear rhetorical explanation of the coordinates and does not always yield an obvious method for comparison across different legislatures, let alone various other political agents. 13

14 3.3 NOMINATE scores Poole & Rosenthal (1997) constructed a process for estimating the ideology of US Congress Members referred to as NOMINATE (Nominal Three- Step Estimation) process. Rather than trying to measure a priori definitions of liberal and conservative, the authors estimate coordinates in n-dimensional Euclidean space, or ideal points, for each legislator based on a probabilistic model of roll call voting. The authors assume that each legislator s utility for a yay or nay is given in part by his or her distance from the ideological coordinates of the vote outcomes and in part by a stochastic error term with a weight on the deterministic part of the function common to all legislators. By assuming that the error terms in the model are drawn from a logit distribution, they are able to estimate a log-likelihood function for the entire set of outcomes for a given session in Congress. Using a gradient descent algorithm, they estimate the set of legislator points, the set vote-outcome points, and the weight factor, one set at a time and reiterating through until the estimates have converged. This procedure circumvents deciding the number of appropriate dimensions for ideological: the authors simply add a dimension until they reach a point such that an additional dimension does not increase the fit of the 14

15 data in a meaningful way. They find that the fit is not appreciably increased beyond 2-dimensions. 3 This procedure has had a tremendous influence on ideological estimation and has inspired several similar studies into other legislative bodies in the US (Bailey & Chang, 2001; Bailey, Kamoie, & Maltzman, 2005) and in other nations (Hix, Noury, & Roland, 2006; Morgenstern, 2004). By observing legislators who have moved from one legislative body to another, researchers are also able to use these scores for comparison across legislatures. Note that any measure of political bias incorporating these estimates as proxies for ideology will implicitly be estimating the probability with which entities would vote yay on a typical vote from the underlying Congress. Because I use these common scores in part of my analysis, I will discuss how to interpret their use in the next section. 3.4 Language as a Link This thesis explores the idea that the language newspapers use can hint at political ideology. The same observations can be made with respect to members of Congress. Veritable proof of this claim was found in 2005, when a memo from a Republican strategist leaked to the public, revealing the proactive efforts to get Republicans to say private accounts rather than 3 In the case of D-NOMINATE scores, the first dimension is sufficient to describe the variation in most years. The common space coordinates, however, are constructed so that each of the two dimensions is equally salient. 15

16 personal accounts (Luntz, 2005). Another examples include Republican usage of death tax rather than estate tax (Gentzkow & Shapiro, 2010), spending programs vs. assistance programs, or government bureaucrats vs. civil servants. Additionally, there are phrases that refer to topics altogether avoided by one party or the other, and a wide range of phrases that are somewhere in between these two categories. 4 The relationship between ideology and phrase usage might be extremely noisy, but if enough speech is observed it may be possible to associate patterns among political agents. Using an OLS based algorithm, Gentzkow & Shapiro (2010) explore this possibility by mapping U.S. daily newspapers into to the space of Congressional ideology using similarities in the usage of certain ideologically revealing phrases. I make several modifications to their model and use it as the first of two procedures through which I estimate bias. Because the data is noisy, however, the resulting estimates could be unnecessarily imprecise. Figure 1 shows the relative frequency 5 with which Congress members of varying ideologies were on the record saying Washington Times. 6 To address the potential inadequacy of a simple linear 4 See Error! Reference source not found. 5 Relative frequency of a phrase is defined as the number of times a legislator uses that phrase divided by the number of times they use any phrase included in the analysis. 6 Incidentally, I found Washington Times to be strongly correlated with ideology, but I did not include it in the analysis because it would skew the estimate of bias for The Washington Times. See Section 4 for details on the measurement process. 16

17 Relative frequency of phrase "Washington Times" in 1994 Congressional Record!st Dimension of Common-Space Socre Liberal <-> Conservative Figure 1. Each x in the above graph represents a legislator. As illustrated by the fitted line, a simple linear regression may not yield imprecise estimates. regression, I also use a Support Vector Regression, a machine learning technique that performs well in problems of pattern recognition (Drucker, Burges, Kaufman, Smola, & Vapnik, 1997). 3.5 Bias in Context In the light of the discussion from the previous section, it is important to define what is meant by bias to facilitate a meaningful interpretation of estimates. In this circumstance, I measure bias as the tendency to endorse, explicitly or subtly, policies in a specific region of the NOMINATE space. If language is a strong proxy for voting patterns, then this measure will have a useful interpretation as a media organization s propensity for pushing the electorate towards a particular set of legislative outcomes; if the associations generated by language analysis are coincidental, however, and do not accurately reflect what the unobservable voting patterns of a given newspaper 17

18 would be if it were a legislator, then the measure might still be valuable as an alternative to the definition of ideology used in NOMINATE calculations. 7 4 Modeling Ideology and Polarization 4.1 The OLS Algorithm To test the hypothesis that language patterns could be used to estimate bias, Gentzkow & Shapiro (2010) (henceforth GS) design an algorithm that implements two series of OLS regressions. In designing my model I make several important modifications, but the two algorithms share the same general framework: Determine the set of phrases that were used in Congress during the time interval of interest and the frequency with which each Congress Member used each phrase Determine the phrases that are used disproportionately by members with a certain political affiliation Determine the frequency with which news providers use the phrases selected in the previous step Create a measure of ideology using phrase frequencies to link news providers to congressmen Specifically, the GS model begins by testing for every two-word and three-word phrase found in the 2005 Congressional Record the null hypothesis that the propensity to use a given phrase is the equal for Republicans and 7 A hypothesis that might then be fruitful for future research would be that legislators have a professed ideology, exhibited through speech patterns, and an actual ideology as exhibited through voting patterns. 18

19 Democrats, as quantified by a Pearson χ 2 statistic. Subject to certain constraints on frequency of appearance in Newspaper headlines 8, the 1,000 phrases with the highest χ 2 number are designated as ideologically revealing. A regression for each selected phrase is ran using the relative frequency of usage as the dependent variable and the ideology of legislators as the independent variable 9. The slope and intercept estimate from each regression are then used in a second set of regressions: for each newspaper, the relative frequency of phrase usage minus the intercept of the first-stage estimate is regressed on the first-stage slope estimate. The slope estimate from the second stage regression is the newspaper s media slant. (Gentzkow & Shapiro, 2010, pp ). Some of the changes I made to the GS model are done purely to reduce the computational burden of the algorithm: these are detailed in Section 5. There are two changes, however, that are particularly rooted in a desire to theoretically improve the model. The first major change is that I estimate two dimensions of ideology using the Common-Space DW-NOMINATE scores that can be downloaded at Though the dimensions of the NOMINATE do not necessarily have strict rhetorical 8 Gentzkow & Shapiro exclude phrases that appear too often or two infrequently in headlines. The requirements vary depending on phrase-length and are arbitrary. (Gentzkow & Shapiro 2010, p.42) 9 Ideology is approximated by the percentage of votes going to the last presidential election s conservative candidate in the legislators home district. 19

20 interpretations, the first dimension can be roughly thought of as the economic dimension, and the second as the social dimension. Positive scores are closely associated with legislators who fit popular perceptions of conservatism, particularly in the first dimension. Like the GS model, mine consists of two stages of estimation, but with two dimensions in each: f! = α + β! d!" + β! d!" (f! c) = c + β!" d! + β!" d! f denotes the relative frequency of phrase usage, and d!" is the speakers NOMINATE score in dimension i. The first regression is indexed by speaker and executed for each phrase. The second is indexed by phrase and executed for every newspaper. The coefficients estimated by the first regression are then used as the dependent variable in the second. The second change is in the Pearson χ 2 statistic calculated during phrase selection. If the algorithm is to produce meaningful results, it must only select phrases that are ideologically revealing across all political participants. Phrases like republican colleague and friends across the aisle will most likely be indicative of partisanship within congress but are unlikely to be used in the same manner by newspapers. To help filter out procedural 20

21 phrases specific to each chamber 10, I calculated four Pearson χ 2 statistics for each phrase: one for the house and senate, and one for both dimensions of ideological scores for a total of 4 values for any given phrase. Out of the phrases that 5000 phrases with the highest χ 2 in the Senate also in the top 5000 phrases with the highest χ 2 in the house, the 350 phrases with the highest average first-dimension χ 2 between the two chambers and the 150 phrases with the highest average second-dimension χ 2 are selected for newspaper search and analysis. Using a separate χ 2 measure for the House and Senate and crosschecking the lists of highest scoring phrases ensures that the phrases selected are ideologically revealing in more than one chamber of Congress, an important step in choosing phrases that are ideologically revealing outside of Congress. However, because the ideological scores are less accurate for moderate legislators, phrases associated with moderate ideologies will be more susceptible to error in the remainder of the algorithm. To address this, the Pearson χ 2 statistic is designed to rule out very moderate phrases. Rather than simply testing for similar phrase usage between republicans and democrats, I first order the chamber s legislators by the ideological dimension being measured and divide them into seven groups. I then test the null hypothesis 10 If phrases are not politically telling across the chambers of congress, there is no reason to believe that they will be in the space of media outlets. Hence, this provides a necessary condition, but not a sufficient one. 21

22 that the three groups to the left and to the right of the middle group have the same propensity to use the phrase. The percentage share of total phrases used by each collection of legislators is used to calculate the expected number of uses of any given word for the portion of legislators. The statistic is then calculated as follows: χ! =! O! E!! E! where E! is the expected frequency of phrase usage my group i, and O! is the observed frequency. 4.2 Support Vector Regression As previously noted, the distribution of phrase usage may not be suited for a simple linear model; it may also be the case that more general linear models will perform poorly with regards to the data. An alternative to the Least Squares regression-based algorithm is training a Support Vector Machine Regression (SVR) to predict ideology amongst legislators and applying the learned model to newspapers for each dimension of ideology. This can be done with minimal assumptions about the true underlying relationship between ideology and phrase usage. The idea behind an SVR is to map nonlinear data to a high-dimensional space where it will have linear structure. Support vector machines predict data based on an input vector by using a 22

23 kernel trick, 11 which implicitly maps inputs to an inner-product space without ever having defining the function explicitly. I use the sequential minimization algorithm developed by Shevade, et. al (2000) with a normalized 2 nd degree polynomial kernel Modeling Polarization As with political bias, the meaning of polarization can be contextspecific, so it is necessary to clearly state what is being tested. Within the context of the models I use, the following is a testable hypotheses concerning political polarization in Newspapers: H1: On average, liberal newspapers have become more liberal and conservative newspapers have become more conservative To test the hypotheses I will assume that newspapers with scores less than zero are liberal and greater than zero are conservative. If the first hypothesis is true, then newspapers with ideological scores less than zero will have a lower score in 2012 than in 1994 and newspapers with ideological scores greater than zero in 1994 will have a greater ideological score in See Smola & Scholkopf, 2003 for a thorough and accessible explanation of the history and theory of Support Vector Machine Regresions. 12 I use WEKA to implement the algorithm and predictions (Hall, et.al 2009) 23

24 5 Data Collection To collect and format the data for analysis, I wrote a series of automated scripts in Ruby and Ruby on Rails. The first script scrapes the text from every page of the Congressional Record (except Extensions of Remarks) from the Government Printing Office ( and breaks it into passages, which defined as sections of the text in which there is a single speaker. With a few exceptions, 13 Mr., Mrs., or Ms. followed by a name in capital letters signifies a new speaker. Extremely common words are then removed from all passages, and each passage is deconstructed into sequential two-word phrases and grouped by their phonetic root as determined by the Porter Stemmer algorithm (Porter, 1980). This allows variations in tense and pluralizing to be treated as the same phrase. At this phase there are two important distinctions between the GS procedure and mine. First, GS removes all words that are found in a prominent stop list of over 400 words (Fox, ). To address the possibility that list is too restrictive, I begin by removing only the 75 most common words in the English language and proceed to systematically remove words that are likely have a distinct meaning in Congress. 14 Second, phrase usage is measured as binary value for each passage: rather than count the 13 See Appendix A for a complete detail of the collection process 14 See Appendix B for a list of words and phrases removed from the text 24

25 number of times each phrase is used in each passage, I only document whether or not a phrase was used in a given passage. 15 After each passage has been parsed into two-word phrases, the phrases that appear in only one chamber of Congress are removed from the dataset. The four chi-2 statistics are then calculated for each phrase and those most likely to be ideologically revealing are selected for analysis, as described in section 4.1. Using the NewsBank database via Northwestern University s Library webpage 16, a script records the relative frequency with which each of the 14 sampled daily newspapers use the selected phrases. 17 Finally, the relative frequencies of legislators and newspapers are standardized within the two groups, i.e. scaled to have a mean of zero and unit variance, in order to account for the large difference in phrase volume of legislators and newspapers. The data are then exported for analysis. 15 The measure of relative frequency used in later steps is defined as the number of passages or articles in which a legislator or newspaper, respectively, uses a given phrase divided by the number of times they used any of the selected phrases in a passage or article, respectively The database contains several thousand newspapers, but because of time and computational constraints, only 14 were selected. See Appendix A for a full account of the difficulties associated with the procedure. 25

26 6 Analysis 6.1 Results Table 1 displays the phrase most associated with conservatism (Highest Dimension i coefficients) and the most associated with liberalism (Lowest Dimension i coefficients) for each dimension i and each year. Tables 2 and 3 present the results of the OLS method and the SVR method, respectively. In both models, traditional measures of goodness-of-fit like R 2 will not be clearly defined. An alternative way to measure goodness-of-fit is the correlation coefficient from applying the model to legislators rather than newspapers. This will measure how closely the each model fits the data used in its derivation and can be applied to both dimensions. These results are presented in table 4. To test the Polarization Hypothesis, the sample of newspapers was split into four groups according to ideology in each dimension (conservativeconservative, conservative-liberal, liberal-conservative, liberal-liberal). The mean ideological shift within each group from 1994 to 2012 is shown in Table Discussion The two models share directional estimates of mean ideology in the sample of newspapers. On average, the newspapers moved towards center from the left in the first dimension, and past the center from the right in the second dimension. Using rough interpretations of what the dimensions 26

27 signify, one may interpret this as newspapers becoming less fiscally liberal and more socially liberal. Both models estimate The Washington Times to be significantly more conservative than any of the other newspapers, though the OLS model also estimates a leftward shift in the second, social-policy oriented dimension. One potential explanation is that phrases selected by the 2 nd -dimension Χ 2 score have less predictive power in 2012 than in The subsample of phrases in Table 1 supports this explanation. The most ideologically revealing phrases from 1994 have clear explanations rooted in partisan policy preference, but phrases like were sent and across nation among 2012 s conservative-indicative phrases have no clear explanation. This could indicate the abandonment of the second dimension by conservatives: if conservatives are not able to use partisan language in the second dimension, then the words selected for analysis will be arbitrary. Military references seem to be the strongest indicator of second-dimension conservatism in 1994, but are less prevalent in That is not to say conservatives have no preference in the second dimension, but it that they do not express these preferences through partisan language, a phenomenon that would lead to the low correlation coefficients seen in Table 4. As shown in Table 5, both models show that 1994 s first-dimension liberal newspapers have become more conservative in the first dimension, and that on average first-dimension liberal newspapers have moved towards the 27

28 center in the second dimension. Again, lack of conservative rhetoric cannot be ruled out as an explanation for this movement. As measured by the OLS model, there are only two dimensions in which newspapers have moved away from center. Newspapers that were Conservative/Conservative in 1994 became more Conservative in the first dimension, and those that were Conservative liberal became more liberal in the second dimension. This provides very weak evidence for the notion that conservative movement away from center is driving polarization (Poole & Rosenthal, 1997). Perhaps surprisingly, the OLS algorithm appears at first to be a more effective method of estimation. The correlation coefficient of the model as applied to legislators is above 0.80 for dimension 1 in both years, and several of its predictions are intuitively appealing. The Washington Times is estimated to be significantly more conservative than any other newspaper in the sample, and the sample on average is slanted liberally. Another interesting result is that the Arkansas Democrat Gazette became more economically conservative in the time between 1994 and 2012, suggesting a correlation with the Clinton Presidency. The SVR approach should not immediately be discounted. One disadvantage of using kernel methods is their potential for overfitting the data (Smola & Scholkopf, 2003). That is, the algorithm may learn a structure that fits the training data perfectly, but is not representative of the true underlying model. To avoid this in my work, I use an algorithm that estimates a model of 28

29 several different subsamples - called folds and tests them on a fold set aside for validation. The model is learned through aggregating the estimates of all the subsample models. The OLS algorithm, however, does not designate an equivalent check against overfitting, so it could be susceptible to overfitting, in addition to underfitting. It cannot be ruled out that the SVR model is actually a more accurate depiction of the noisiness of the data. 7 Conclusion The results produced in this paper should adequately demonstrate the utility of natural language processing in assessing political ideology. The preceding analysis both confirms prior research and public perception concerning media bias and provides new insight into the nature of the relationship between legislators and the media. By simply expanding the newspaper sample, a future researcher could meticulously examine the difference between various models of partisan phrasing and determine which is best suited for various lines of inquiry. It is important to note that this procedure need not be confined to traditional newspapers; the model is sufficiently generalizable to any entity that produces large amounts of rhetorical content. Moreover, the rapidly growing field of machine learning and the digitization of media outlets will continue to facilitate innovation in research methodology. 29

30 The results above were derived using only sequential pairs of words; expanding the natural language analysis to three-word phrases as in the GS model could provide additional explanatory power, but it is unnecessary to restrict analysis to consecutive words. As technology progresses, researchers may be able to incorporate context, setting, and even inflection into analysis. Procedures like the ones outlined in this paper may become an invaluable research tool in many fields. 30

31 Table Highest Dim. 1 Coefficient Highest Dim. 2 Coefficient Highest Dim. 1 Coefficient Highest Dim. 2 Coefficient social spending armed services raising taxes pass farm washington times rural america federal government bridges infrastructure big government loving wife new tax medal purple government bureaucrats deficit spending tax increase high school american taxpayers appalachian regional job creators gulf coast tax increase agricultural research care law roads bridges new taxes active duty red tape investments infrastructure republican alternative veterans employment government spending across nation welfare spending constitutional duty increased taxes rules regulations increase history cut defense taxes more passed bipartisan taxes more technology programs taxing american were sent new social women veterans live within american farm endless appeals pay raise government takeover transportation infrastructure social welfare natural resources independent payment safety net price controls public works national debt traditional energy Lowest Dim. 1 Coefficient Lowest Dim. 2 Coefficient Lowest Dim. 1 Coefficient Lowest Dim. 2 Coefficient against women against women tax break care women violence against violence against tax cut prevent public most vulnerable improvement education middle class republican party insurance companies against government wealthiest americans tax break without health citizens against repeal affordable women health domestic violence community notification cancer screenings oil companies coverage health performance standards super pacs public safety nelson mandela peace security preventative health cervical cancer south africa funds schools women health millions women civil rights women health student loans women country community service nation schools preventative care governor romney guarantee health kinds situations children preexisting care planning women health funds local american women public health children working long history costs seniors protects women workers rights wages benefits republicans proposed affordable care 31

32 Table 2 Dimension 1: OLS Dimension 2: OLS Newspaper Title Δ Δ Arizona Daily Star Arkansas Democrat-Gazette Chicago Sun-Times Christian Science Monitor Columbian Herald & Review Modesto Bee Morning Call New Hampshire Union Leader News & Observer News & Record News Tribune USA TODAY Washington Times Mean Table 3 Dimension 1: SVR Dimension 2: SVR Newspaper Title Δ Δ Arizona Daily Star Arkansas Democrat-Gazette Chicago Sun-Times Christian Science Monitor Columbian Herald & Review Modesto Bee Morning Call New Hampshire Union Leader News & Observer News & Record News Tribune USA TODAY Washington Times Mean

33 Table 4 Correlation Coefficients OLS 1994 OLS 2012 SVR 1994 SVR 2012 Dimension Dimension Table 5 Mean shift: OLS Mean shift: SVR Initial Ideology Dimension 1 Dimension 2 Dimension 1 Dimension 2 Conservative-Conservative Conservative-Liberal Liberal-Conservative Liberal-Liberal

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35 Gentzkow, M., & Shapiro, J. M. (2006). Media Bias and Reputation. Journal of Political Economy, 114 (2), Gentzkow, M., Shapiro, J. M., & Sinkinson, M. (2011). The Effect of Newspaper Entry and Exit on Electoral Politics. American Economic Review, 101 (7), Groseclose, T., & Milyo, J. (2005). A Measure of Media Bias. The Quarterly Journal of Economics, 120 (4), Groseclose, T., Levitt, S. D., & Snyder, Jr., J. M. (1999). Comparing interest group scores across time and chambers; adjusted ADA scores for the U.S. Congress. American Political Science Review, 93 (1), 33. Hall, M., Frank, E., Holmes, G., Pfahringer, B., Reutemann, P., & Witten, I. H. The WEKA Data Mining Software: An Update. SIGKDD Explorations, 11 (1). Hix, S., Noury, A., & Roland, G. (2006). Dimensions of Politics in the European Parliament. American Journal of Political Science, 50 (2), Kaye, J., & Quinn, S. (2010). Funding Journalism in the Digital Age: Business Models, Strategies, Issues and Trends. New York: Peter Lang. Luntz, F. (2005). Introducing a Searchable, Easily Accessed, Text-Version of the Frank Luntz Republican Playbook. Retrieved May 11, 2013, from politicalstrategy.org: Laver, M., Benoit, K., & J., a. G. (2003). Extracting Policy Positions From Political Texts Using Words as Data. American Political Science Review, 97, Larcinese, V., Puglisi, R., & Synder, J. M. (2011). Partisan bias in economic news: Evidence on the agenda-setting behavior of U.S. newspapers. Journal of Public Economics, 95 (9-10), Lott, Jr., J. R., & Hasset, K. A. (2004, October 19). Is Newspaper Coverage of Economic Events Politically Biased? Retrieved May 19, 2012, from SSRR: McCarty, N. (2010, February 26). Measuring Legislative Preferences. Retrieved , May, from Nolan McCarty: Morgenstern, S. (2004). Patterns of Legislative Politics: Roll Call Voting in Latin America and the United States. Cambridge: Cambridge University Press. Puglisi, R. (2011). BEING THE NEW YORK TIMES: THE POLITICAL BEHAVIOUR OF A NEWSPAPER. The B.E. Journal of Economic Analysis & Policy, 11 (1). Poole, K. T., & Rosenthal, H. (1997). Congress: A Political-Economic History of Roll Call Voting. New York: Oxford University Press. Poole, K. T., & Rosenthal, H. (1984). The Polarization of American Politics. The Journal of Politics, 46,

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37 Appendix A: Procedural Details Because each step of the data collection process takes a significant amount of time (completing the analysis for one year and 10 Newspapers takes approximately one week), necessary exceptions to the scripted procedures were difficult to find and repair in a timely fashion. It was often the case that after a few days of carrying out a program, I would discover a new exception in some part of the analysis that needed to be taken into account. Many times these error detections required the procedure to completely restart. Originally, I planned on analyzing every year between 1994 and 2012, but this soon became infeasible. Similarly, I was forced to greatly reduce the sample size of Newspapers to ensure the analysis was completed in time. The text pages containing the Congressional Record are spread across approximately 15,000 URLs per year, so a necessary first step is to collect all the links in a text file. After this is complete, an automated Ruby/Ruby on Rails script employs the Watir:Webdriver gem to extract every page of text from the URLs. With some exceptions, each page is formatted the same way: any time a new Congress Member begins to speak, a new paragraph is started with Mr., Ms., or Mrs. followed by the person s last name in upper case letters. The following the people and instances are exceptions to the rule that were periodically discovered and implemented: Officers (Speaker, Speaker Pro Tempore, President, President Pro Tempore, Clerk, Vice President, Acting Vice President, Chairman 37

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