The President Post MEA. Masyarakat Ekonomi ASEAN. Indonesia. movement of goods, services, investment, skilled labor, and freer flow of capital.

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Twitter: @President_Post Facebook: The President Post www.readtpp.com The President Post THE SPIRIT OF INDONESIA Phone: 02157930347 Advertisement 08172340456 Customer Service 081280006090 MEA Masyarakat Ekonomi ASEAN 2016 Indonesia & Masyarakat Ekonomi ASEAN In Southeast Asia region, Indonesia is best suited to become a strategic pivot. With a population of 250 million, Indonesia is 3rd world democratic state after United States of America and India, also the world s largest Islamic state. Indonesia foreign policy must be based on the down to earth diplomacy, which can be implemented with Indonesian people interests. Southeast Asia is one of the fastest-growing, most dynamic regions in the world. The region succeeds because its countries can work together. On 8 August 2015 was the 48th anniversary of the Association of Southeast Asian Nations (ASEAN), the organization at the center of the Asia-Pacific region s integration. ASEAN has helped keep the peace in Southeast Asia and lowered barriers to travel and trade, supporting the region s economies in taking off. That growth has lifted millions of people out of poverty and has allowed many more achieve their dreams. This organization has brought together 10 very diverse countries with a combined population of over 600 million people. Under the motto of One Vision, One Identity, One Community, ASEAN has drawn strength from its diversity and established a sense of shared purpose. Increasingly, ASEAN is the hub of the larger Asia-Pacific region, hosting leaders from the Indian Ocean to the Pacific to address the most complex and challenging issues of the day. This work is vital to the region, to Indonesia, and to the world. Always Indonesia is committed to ASEAN. Indonesia fates are intertwined economically, culturally, and strategically. Indonesia has been good partners for forty eight years in helping to realize its shared vision for Southeast Asia, and the broader Asia-Pacific, as a peaceful, integrated, stable, and prosperous region that respects the rule of law and brings dignity to all its citizens. Progressively, Indonesia upgraded its relations under President Joko Widodo, and continues to support the establishment of the ASEAN Economic Community. As one of the global emerging power that faces competition and even efforts at containment by the existing powers, Indonesia has reached a stage where it needs to adopt an innovative diplomatic strategy. To begin with, it should forge partnerships with strategic pivot states. That is, states with which it has stable relations, including political and mutual understanding, which can withstand international pressure to a large extent. For Indonesia, a non-aligned country, a strategic pivot is different from an ally. Strategic pivots don t need a formal, binding treaty; they only need to agree with each other on major strategies and to be able to manage their conflicts. And since strategic pivots are not exclusive, Indonesia could choose one or more strategic pivots in important regions to meet its strategic needs. Therefore, through its economy and political landscape gain increasing stability, it will seek to play a bigger role in the global arena, creating a huge space for cooperation with world major economic power, China. Through the Masyarakat Ekonomi ASEAN (MEA) or ASEAN Economic Community (AEC) 2015 the goal of regional economic integration must be achieved. There are 4 (four) key characteristics of MEA, which is: First, a single market and production base; Second, a highly competitive economic region; Third, a region of equitable economic development; Fourth, a region fully integrated into the global economy. The MEA 2015 areas of cooperation include (1) Human resources development and capacity building; (2) Recognition of professional qualifications; (3) Closer consultation on macroeconomic and financial policies; (4) Trade financing measures; (5) Enhanced infrastructure and communications connectivity; (6) Development of electronic transactions through e-asean; (7) Integrating industries across the region to promote regional sourcing; (8) Enhancing private sector involvement for the building of the AEC. In short, the AEC will transform ASEAN into a region with free movement of goods, services, investment, skilled labor, and freer flow of capital. Through ASEAN Free Trade Area (AFTA) establishment in 2003, ASEAN has achieved significant progress in the removal of tariffs. However, free flow of goods would require not only zero tariffs but the removal of non-tariff barriers as well. In addition, another major component that would facilitate free flow of goods is trade facilitation measures such as (1) Integrating customs procedures; (2) Establishing the ASEAN Single Window; (3) Enhancing the Common Effective Preferential Tariffs (CEPT) Rules of Origin including its Operational Certification Procedures continuously; (4) Harmonizing standards and conformance procedures. The idea of regional free trade has been around since at least 1966, when Japanese economist Kiyoshi Kojima advocated a Pacific Free Trade agreement. The actual talks began with the Asia Pacific Economic Cooperation (APEC) forum, which was created in January 1989. Practical measures ensued during the 1994 meeting in Bogor, Indonesia, when APEC leaders opted for free and open trade and investment in the Asia Pacific. Moreover, ASEAN s pursuit of further integration is not rooted exclusively in concerns associated with China s rise as a regional and global power. Long-standing threats to internal stability, including deep economic inequality, ethnic and religious conflict, and, in some cases, demands for territorial autonomy, remain acute. But, just as the wealth created by European integration helped to reconcile historic divisions, such as those that once roiled Northern Ireland, a genuine economic community in Southeast Asia can provide the dynamism needed to address deep-rooted domestic disputes effectively. Indonesia, the largest of the ten ASEAN countries, with a population of 250 million has assumed a leadership role in setting security landmarks on the road toward the ASEAN Community. Indonesia has proposed an ASEAN Peacekeeping Centers Network and a Regional Peacekeeping Force, institutions that the region urgently needs and that, despite the difficulty of multilateral security cooperation, are within ASEAN s capacity to establish. But success will depend on whether ASEAN countries implement crucial reforms. In order to stimulate GDP growth, encourage the establishment of competitive and dynamic enterprises, facilitate larger trade flows, and create more jobs, they must dismantle barriers that raise costs, inhibit competition, and deter new investment. ASEAN s leaders must bear in mind a crucial lesson of the EU: high-level agreements that lack the consent of ordinary people have limited effectiveness and longevity. ASEAN Member Countries Citizens of ASEAN s is the most important stakeholders, must regard the bloc s mission as their own. In order to build public support for the ASEAN Community, policymakers must ensure that it genuinely improves people s lives by delivering more effective health-care systems, improved housing, better education, and greater access to decent, higher-wage jobs. ASEAN has no mechanism to expedite decision-making in crisis situations or, more important, to enforce compliance with collective decisions, a deficiency highlighted by disputes over the proposed code of conduct for the South China Sea. Hendra Manurung Faculty of Business and International Relation, Faculty Member of President University

Masyarakat Ekonomi ASEAN ATMONO SURYO MASYARAKAT EKONOMI ASEAN (ASEAN Economic Community) ASEAN The Indonesian community (including the Young) should consider ASEAN as a community of challenges and great opportunities; as a region with large potentials in the many years ahead ASEAN is a huge market of 625 million; one of the largest and dynamic in the world; with an increasing purchasing power A GDP of US$ 2.4 trillion economic growth of 5.2% in 2013 FDI US$ 122 billion to rank as the 7th largest, projected as the 5th-largest economy in the world ASEAN is in the process of Community Building The integration process is supported by the following four pillars: Pillar on Single market Production base Competitive economic region Equitable economic development Fully integrated region in the global economy SINGLE MARKET With such a huge population with increasing purchasing power; and a Middle Income group of 190 million people, the third largest after China and India; larger than the USA of 180 million; ASEAN will be on the right track in developing the Single Market; with Indonesia in the center Indonesia has the opportunity to expand its exports to the other members of ASEAN PRODUCTION BASE It is suggested that Indonesia should prioritize the development of the Production Base; Especially in the area of manufacturing; resources-based industries; the development and growth of the Creative Industries; agriculture-based industries. Which will strengthen Indonesia s and ASEAN position in the global economy. Indonesia will be in a strong position in this area. SERVICES Trade in services include among others the following sectors: - Transport travel tourism - Telecommunications - Financial services insurance - Digital business - Cultural exchanges INDONESIA S POSITION 1967 Bangkok Declaration The ASEAN Journey To Community Building 1997 ASEAN Vision 2020 2003 Bali Concord II 2007 Cebu Declaration 2015 ASEAN Community INDONESIAN POSITION The time has now come for Indonesia - To strengthen its position within the AEC and to take advantage of the many opportunities it offers; not only in the area of the Single Market; But especially in the development of the Production Base, - As one of the most prominent members at the time of the establishment of ASEAN in 1967 the time has also come for Indonesia to take up a leading position in ASEAN. - ASEAN will face decisive times ahead on account of the uncertain global economic environment, but also internally in the members economies; to face the increasing demand of their people. - It is of paramount importance that ASEAN should remain united and strong in the face of a highly competitive world, the trend towards a multi-polar economic setting, and in facing the domestic challenges. Regional Peace, Stability and Prosperity In line with the Bangkok Declaration of 1967, all ASEAN members should continue to thrive vigorously for regional peace, stability and prosperity in South-East and East Asia. As presently expected by the world society). (AS)

Masyarakat Ekonomi ASEAN Eight Professions Will Be Competing in the Masyarakat Ekonomi ASEAN (MEA) Competition in the labor market will increase towards the implementation of the ASEAN free market by the end of 2015. Improvement of human resources, is a critical success factor of development and progress of a nation.indonesian workers also have a significant opportunity to fill the jobs which become more open, given the population of Indonesia as much as 43 percent of the population of ASEAN. Thus, the Government, Parliament and the private sector must work together to make the relevant policy and support each other in improving the quality of human resources that is dignified.......................................................................................................................................................... ASEAN Economic Community or Masyarakat Ekonomi ASEAN (MEA) is one of the Free Trade Area (FTA), which is a regional economic cooperation in Southeast Asia that is integrated with the hopes of providing easier access to foreign trade. ASEAN countries are known as commodity-based exports of natural resources in Asia, also making opportunities in the production of market competition. However, if the government does not carry out an analysis of the problems of proficiency level, some industry sectors will experience a weak point when the FTA is really implemented. What profession would be competing on the implementation of the MEA? Director of Education Ministry of Research and Technology Paristiyanti Nurwardani said, not all of the field open for trade traffic between the countries in Southeast Asia. According to Paristiyanti, there are eight professions which will be contested by the human resources of the ASEAN countries. Eighth professions was engineer, architects, accountants, land surveyors, doctors, dentists, nurses, teachers, and tourism professionals (labors in tourism). "Let us raise the competence to deal with MEA. Because based on the information, as many as 200 thousand people prepared by Thailand and Philippines to compete as an English teacher and nurse, she Moreover, Paristiyanti informed that the English teachers from abroad get paid more expensive than undergraduate English from the country. To that end, she expects that more information related to eight of the profession can be adjusted in the implementation of MEA and coupled with increased competence. Great added value, should be used by Indonesia, when the implementation of the free market MEA began to be held. The existence of a demographic bonus should provide a great effect on the economy of Indonesia. Executive Director of the Centre of Reform on Economics (CORE) Hendri Saparini said that Indonesia has not had a clear strategy related to the implementation of MEA. When compared with neighboring countries, Indonesia is far behind. For example, Malaysia, which focuses on health services and tourism sectors, Philippines will take a position on the services sector of education and tourism, and Thailand would take financial services, logistics, consulting, and tourism as a leading sector. According to Hendri, Indonesia is still focused on the socialization of MEA. Whereas neighboring countries have formed a strategy, they even send people to school in Indonesia and studied Indonesian. Meanwhile, the Special Staff of the Minister of Manpower and Transmigration, Dita Indah Sari, explaining that the MEA requires the elimination of rules that have plagued the recruitment of foreign labor. "Restrictions, particularly in the labor sector professionals, are encouraged to be eliminated, so in essence, MEA would enable foreign workers to fill a variety of positions and professions in Indonesia, which was previously closed to foreign labor," she Dita states do not want to be cheated and claimed to have prepared a strategy to face free market labor. "Okay positions opened, the sector expanded, but the requirements were tightened. We do not want the local workforce are actually qualified and capable, displaced because there are foreign workers," she What are the advantages of MEA for the countries in Southeast Asia? Recent research from the International Labour Organization or ILO mentions the opening of labor markets to bring great benefits. Besides being able to create millions of new jobs, these schemes can also improve the welfare of 600 million people living in Southeast Asia. In 2016, the ILO specifies that the demand for professional workforce will increase by 41% or about 14 million. While the demand for middle class labor will be up 22% or 38 million, while low level labor force increased by 24% or 12 million. Masyarakat Ekonomi ASEAN (MEA), 10 States With Combined Economic Power of USD 2,3 Trillion Indonesian Workers Ready To Compete for Masyarakat Ekonomi ASEAN (MEA) If ASEAN were a single country, it would already be the seventh-largest economy in the world, with a combined GDP of $ 2.3 trillion in 2013. It is projected to rank as the fourth-largest economy by 2050.1 Labor-force expansion and productivity improvements drive GDP growth and ASEAN is making impressive strides in both areas. Home to more than 600 million people, it has a larger population than the European Union or North America. ASEAN has the third-largest labor force in the world, behind China and India; its youthful population is producing a demographic dividend. Perhaps most important, almost 60 percent of total growth since 1990 has come from productivity gains, as sectors such as manufacturing, retail, telecommunications, and transportation grow more efficient. Donna McMeredith GM Corporate HR PT. Mitra Adiperkasa Masyarakat Ekonomi ASEAN (MEA) or ASEAN Economic Community (AEC) is the big theme on ASEAN countries today. Indonesia is facing competition on manpower and human resources in the labor market at home and the ASEAN integrated region. According to General Manager Corporate Human Resources at PT. Mitra Adiperkasa, Donna McMeredith, Indonesian workers has the competency requires for Masyarakat Ekonomi ASEAN. I have confidence in our talents. Aside from the hard and soft competency required to fulfil positions, the advantage our talents will have compare to other ASEANs is the deep understanding of the culture, in particular Indonesian work culture. What seems to be difficult these days is to find the right candidate fit. Indonesian talent will have this advantage in them. said Donna. Aside from the required hard and soft competencies skills, an improve EQ ( Emotional Quotient) should be included. In other countries this has been seriously progressed and mend into the workers Development plan. Decisions, interactions, reaction, relationships at the work place plays a crucial role in the success of a Talent/ worker and EQ has the capability to take steps towards such progression. According to Donna, in order to make it acceptable for company that deal Internationally, Indonesia workers must be able to communicate with the english language and should also equipped themselves with International knowledge, this will again furnish them with the added value one can contribute and compete against. The necessary technical and soft skills needed for the position and most of all the Culture Fit. Donna added. And after the implimentation of AEC, according to Donna, the base of success in recruiting Talents and will certainly continue to have this as our foundation in hiring the best talents. Indonesia welcome MEA as a competitive, free and fair market. MEA can certainly be a platform for Indonesia to grow the career professionally and improve talents/ workers productivity.

www.thepresidentpostindonesia.com www.readtpp.com July 2015April 2015 @presuniv President University Presunivtube

April 2015 PRESIDENT UNIVERSITY Edisi Mei 2015 Minggu ke-3 Prof. Dr. Ermaya Suradinata: Masyarakat Ekonomi ASEAN is a Great Opportunity for President University The world is changing very quickly. Development in any country requires excellence, so that the universal values of each country can be a program that can be sold between Prof. Dr. Ermaya Suradinata Chairman of President University nations and between countries in a globalized world. It was conveyed by Prof. Dr. Ermaya Suradinata, SH, MS, MH, who had served as governor of the National Defense Institute (Lemhannas) and now serves as the President of President University Foundation. According to Ermaya, the development of a nation depends on the quality of human resources (HR). "HR is decisive in improving the performance and quality of industry and government, as a country could not go forward without the participation of the industrial sector/private sector," he Therefore, said Ermaya, in the Asian region is definitely required Asean Economic Community or Masyarakat Ekonomi ASEAN (MEA). Certainly for Indonesia, the challenges that exist in the AEC should be a great opportunity, as well as the role of the President University Foundation. "President University must be present in the middle of the MEA to provide support to the business community and government. In the business world, President University should be able to provide research and analysis for business and industry," he The research results, which are mainly conducted in Jababeka Industrial Estate, its role not only for the sake of Indonesia, but the world. So, the role of President University Foundation besides to build Jababeka is also to build Indonesia and the world. "MEA which will begin at the end of this year is a good opportunity for the President University Foundation to make a major contribution to the advancement of Jababeka as the largest industrial estate in the ASEAN region, while contributing to Indonesia. Because Indonesia is a country that has a very strategic position, both of geostrategy and geopolitics, so that other countries see Indonesia as a country to be reckoned with," he In order to make it acceptable and to excel, Ermaya add that our human resources must be built with the character of our own nation, Indonesia. President University could accept students from other countries, but to be able to excel in the quality of human resources, the role of the character becomes the determiner. This is in line with nawacita of President Joko Widodo, mental revolution. "For President University Foundation, in order to support nawacita mental revolution, must be realized by building the character of students, colleges, and community at President University," he MEA is a great opportunity and will have great significance for Indonesia if we understand the needs of the world, but remains in the policy of universal character of the nation. "It is expected that in the future, how we build harmony among sectors in various kinds of development. Starting from the quality of human resources, education, health, economy, security, in an integrated manner. MEA momentum should be used as good luck, as a major opportunity to develop the nation in the era of globalization," he Ermaya hope, to support development in the MEA era, the government can provide special regulations in Jababeka Industrial Estate, because it has a real contribution to the progress of the nation. Additionally, Ermaya said President University Foundation together with Jababeka committed to advancing the quality of Indonesian human resources to prepare for the MEA, by providing scholarships for outstanding students in each province in Indonesia. "Those who excel in high school can be selected by local agencies in the province to get scholarships to college at President University, an international university in Indonesia, he concluded. Dr. Drs. Chandra Setiawan, M.M.,Phd: President University Student Ready to Face Masyarakat Ekonomi ASEAN Dr. Drs. Chandra Setiawan, M.M., PhD Rector of President University We will soon face the Asean Economic Community of Masyarakat Ekonomi ASEAN (MEA) in a matter of days, which means we must be prepared to compete with other nations that have been prepared. It was conveyed by the Rector of President University Dr. Chandra Setiawan, Ph. D., when met by The President Post recently. According to Chandra, in the MEA we will face two things: competition and collaboration. "In the MEA, which we face is how to create synergy cooperation and competition," he He added that the most important thing in facing MEA is the quality of the human resources (HR). "Superiority of a nation is determined by its human resources, that the advantages of our neighbors Singapore and Malaysia, especially in terms of productivity, while we are still struggling to increase productivity," he Chandra said, government policies are also not enough to support Indonesia in order to really be able to compete in all respects, for example in the field of education, we've been left behind by Singapore, which already provides an opportunity for a good college to attend there. "In Singapore, people can enjoy qualified education without having to go abroad, while the regulation we are still very difficult. But it is no longer allowed, later when the MEA is implemented, education is one sector that is liberated," he Chandra added, he was very grateful because the founders of the President University has much to think about how to create qualified human resources, so it can compete not only in the local environment, but also in a global environment, by making President University as the first English speaking university in Indonesia, until now. "Mental readiness, communication and soft skills of our students outperform other state universities. President University student is given soft skills, so they have better confident level. Moreover, they are already used to communicate with the English language, so that their insights not only locally but also globally," he This is in line with one of the visions of President University, the student must have a good insight into the global outlook, without leaving their personality identity as part of the Indonesian nation. Culture diversity as cultural wealth of the nation is also taught to students, both foreign students and local students. This is done so that foreign students can love Indonesia. "It's very important for us to build, because if they love Indonesia, they will support good relations with our nation in the future. We hope that through them, it can be assured that Indonesia had advantages, so that they are willing to invest in Indonesia and living in Indonesia and helped build our country," he In addition to requiring students to use English, President University also require an internship program for 1 semester to 1 year in a multinational company in Jababeka. "That's why they must be ready to face MEA. The internship program is done so that students have the skills, knowledge, communication skills. Even for a program of international relations and business administration are also given lessons Mandarin for 4 semesters, as many ASEAN countries that use Mandarin. This makes President University graduates into human resources that compatible with the global and regional demands," he In addition, President University also forms the alumni association and the alumni gathering held every year. This is done so that alumni of President University who has worked in various countries can actively participate in alumni activities which could lift the image of President University and become a contributor to the development of President University in the future. "In fact we are planning to create a foundation that will establish the company, collaborating with alumni. So that the alumni not only do social activity, but business activity," he Chandra urged, to face the MEA, all universities in Indonesia must equip its students mainly with communication skills. "This is a must if we want to compete with Asean countries. Students must be proficient, especially in English and Mandarin, so they are ready to compete in the MEA," he Besides Chandra also said the government should make policies according to the needs of industry and education in order to be competitive in the MEA. "Do not create policies that complicate his own people, so we do not have the flexibility to move forward because of the policies that are less precise, the government should create the right policy," he concluded. Drs. Syonanto Wijaya, MA: President University Committed to Become Government Partner in Regional Development Drs. Syonanto Wijaya, MA Chairman of Yayasan Pendidikan Universitas President (YPUP) Competition in the labor market will be increased, particularly towards the implementation of the Asean free market by the end of 2015. However this is not feared by the President University, because since it was founded, President University is a university that has been prepared to deal with the presence of the Asean Economic Community of Masyarakar Ekonomi ASEAN (MEA). Secretary of President University Foundation Syonanto Wijaya, MA, when was interviewed by The President Post said that the presence of AEC is not a threat, but an opportunity. "With the MEA, means professionals from Asean were allowed to enter, on the one hand a lot of people see this as a threat to professionals in the country, but on the other hand it is an opportunity, especially for President University, we are well prepared to face MEA," he He said that since the beginning President University was prepared by using English as the language of instruction. In addition, President University also require students to living in a dorm that has been provided, a minimum of 1 year, to follow the programs related to the character building. "We do character building in a dorm, so we prepare students not only academically but also in terms of their character," he President University realized the biggest problem faced by Indonesia is a leadership issue, therefore the character building program in President University has the objective to produce leader, not just academics. Syonanto said, in terms of languange, President University student far better prepared than other students of state universities in Indonesia. President University student is not only equipped with the ability of English, but also Chinese. "We teach Chinese, although not as the language of instruction. We are also preparing other languages as an option to be studied, such as Japanese, French, and others, because we are aware that communication skill is very important," he Another flagship program of President University is the internship program, where students before graduation must follow an internship program for two semesters. During the program, the students direct entry into the industrial world to put into practice what they have learned and see how a company is developed. "This program is very useful for our graduates to face the MEA," he In addition, President University also requires students in all programs of study to have soft skills, such as communication skills; marketing skills; financial skills; and information technology skills. Then, the President University student will be doing a lot of research, not only in science but also in social and economic fields, in order to assist economic development in Indonesia. "In Indonesia, there are many regions with great potential, the problem is not much research/studies, which is not only a result of the study, but also able to be realized. President University is expected to be the government's partner in the region economic development," he To that end, President University will establish cooperation with many local governments to help them carry out a study on the economic development, then make the investment development program, including looking for investors. "Our students and lecturers will be prepared with a special training, how to make a good study and how they can think or look through the eyes of entrepreneur/investor. Local governments will also be greatly helped, the involvement of President University is to provide certainty to investors that if investors come, all are available, the license, the rules, etc," he He hopes President University could be a pioneer to develop businesses in the region with certainty, so that investors, especially from abroad, can feel safe and comfortable to invest in Indonesia. "So the realization of the MEA is not a threat to us, but it becomes an encouragement to improve the quality and competitiveness," he concluded.

PRESIDENT UNIVERSITY President University Students Survey of MEA President University Students Ready to Face Masyarakat Ekonomi ASEAN ASEAN Economic Community or Masyarakat Ekonomi ASEAN (MEA) in Bahasa Indonesia will start shortly. It will be implemented later this year or at the beginning of 2016. respondents. The most recalled ASEAN country (other than Indonesia) was Malaysia (mentioned by 94.73% of respondents) while Myanmar was the least remembered (80.12%). (pic 1) The majority of President University students understand and are aware of MEA. Questionnaires completed by 171 student respondents from all S1 majors and batches 2015, 2014, 2013 and 2012 showed that almost all (99%) respondents knew what MEA is. Not only knowing about the existence of MEA, the majority of respondents were also aware of the consequences of AEC s implementation. The majority of respondents also recalled member countries of ASEAN quite easily. Evidently, all the ASEAN countries can be recalled by at least 80% of the Other known consequences are visa-free travel for ASEAN citizens within ASEAN countries (7.89%), the increase of investment (7.89%), and the influx of The most widely known consequences were the job-related ones (37.21%), the emergence of a free trade zone (31.20%). foreign culture to Indonesia (1.5%).(pic 2) As mentioned on picture 2, job-related issues were the most anticipated consequence of MEA s implementation (37.21%). 48.48% of the respondents stated that MEA would shrink the job opportunity due to influx of job-seekers from other ASEAN countries while other 3% of respondents anticipated the gloomiest consequence of MEA which is the increase of unemployment rate in Indonesia. Reacting to the situation, 23, 23% respondents said that they needed to improve their skills since those with less attractive skills would be crushed. ASEAN Countries Popularity "'* "'# "'! "&) "&& "&% "&% "%) "%" "$( *) )$ *% ($ *$ &' *# $* *! '% *!!& *!!& )' '% )# %' )! "# (Pic 1) Most Widely Known Consequences of MEA s Implementation #!! //.) (' (' * () '+ (,, )-"(' )'"( -"./ -"./ '"+.",* +",* '&& (Pic 2) MEA Consequences Related to Employment (Pic 3)!# " $$!#!# " " More than 60 percent of respondents said the campus was already making efforts to build awareness about the MEA and its consequences. However, 25.25% respondents saw the implementation of MEA from the bright side. They believed that MEA would create more jobs.(pic 3) More than half of the respondents have claimed to be ready to face the MEA (56.72%). For them, a good education is one reason of their readiness in facing MEA (30.14%). Another source for confidence was their mastery of English and other foreign languages (24.66%). However, there were also 15.07% respondents who developed their confidence from external environment. They believed that MEA would boost Indonesian economy and hence there would be more jobs in place, while 12.33% others based their confidence on mental preparedness. President University was assessed positively by respondents. According to them, the socialization of MEA was held by President University through seminars and the like (47.88%), inclusion in the course materials (32.39), the conversation with faculty members --both in formal and informal occasions (8.45%), questionnaires (7.04%), campus magazines (2.81%), and speech by campus officials (1.4%). The majority of respondents also admitted that President University had been consistently making efforts so that its students and alumni could compete in the MEA. They refered to the use of English in lectures at President University as a way of preparing students for the MEA (38.46%). Another way is the curriculum that was responsive to the needs of industry (29.05%), apprenticeship programs (12%), the presence of foreign students and multicultural environment (10.25%), habituation to the entrepreneurial spirit (6.84%), as well as student clubs and others (each counted for 1.7%).

Edisi Mei 2015 Minggu ke-3 JABABEKA Home of President University Based on Government Regulation No. 24/2009, Industrial Estate is the area of industrial activity center which is equipped with facilities and supporting infrastructure, developed and managed by the Industrial Estate Company which has had an Industrial Estate business license. Another definition, according to the Industrial Development Handbook of ULI (The Urban Land Institute), Washington DC (1975), industrial estates is an area or region which is usually dominated by industrial activity. Industrial estates usually have facilities consisting of equipment factory (industrial plants), research and laboratories for the development, office buildings, banks, and other infrastructure such as social and public facilities which include offices, housing, schools, places of worship, open spaces and other. PT Kawasan Industri Jababeka (KIJA) began as a developer of industrial estates. KIJA was established on January 12, 1989 and started its commercial operations on 1989. KIJA history begins when West Java Provincial Government gave permission to a consortium to manage the vacant plot of land in Bekasi, to be used as industrial estates. The consortium is led by two businessmen named Setyono Djuandi Darmono and Hadi Rahardja. The Company's key strategy is to create a business that generates critical mass so as to create other businesses. KIJA is engaged in the development and sale of industrial estates and related facilities and services; include residential estates, apartments, office buildings, shopping malls, development and installation of water treatment plants, waste water treatment, telephone, electricity, sports, and recreational facilities; and then create an independent industry-based town, Kota Jababeka. In the period of the early years of pioneering companies, KIJA successfully attracted interest from two major companies, namely Unilever and United Tractors, to buy land and set up factories in industrial estates that they develop, when the land area is only about 500 hectare. Now, Kota Jababeka has become integrated city covering an area of 5,600 hectares, which has about 1,650 national and multinational companies from 30 countries (including the United States, Britain, France, Germany, the Netherlands, Australia, Japan, China, Taiwan, Singapore, Malaysia, etc.) and has employed more than 700,000 workers and 4,300 expatriates. Kota Jababeka also Home of President University. According to President University s founder, Mr. Setyono Djuandi Darmono, President University was built for two reasons; to become a research and development center and to set a new benchmark in Indonesian higher education. The founders of President University laid down the foundation and ground work to ensure that President University will develop into a great institution of learning where students from all parts of the world can acquire knowledge and develop into useful, responsible citizens and future leaders. President University is located in Jababeka Education Park in Kota Jababeka. It is surrounded by the Jababeka Industrial Estate with more than 1,500 national as well as multinational companies from 30 nations, such as Mulia, Unilever, Samsung, Mattel, ICI Paint, Kraft and others. As an international standard university, not only are the classes conducted in English, but President University is equipped with an international standard curriculum which was made and developed by world-class academics. All courses, including the state mandatory courses, are conducted in English. Students will speak, write, learn and think in English, the Global Language of today. One of the public figures behind this prestigious university is Prof. Dr. Juwono Sudarsono, the immediate past minister of defense and a noted expert on international relations. It is also an international university where entrepreneurial spirit is easily felt on 16 campus. The existence of the university has given added ballast to Jababeka s image as a new independent city. Top 100 Tenant On Jababeka Industrial Estate

www.thepresidentpostindonesia.com July 2015 April 2015 Edisi Mei 2015 Minggu ke-3 Jababeka s Inpirational Figure Setyono Djuandi Darmono: Think Big, Start Small, Move Fast Setyono Djuandi Darmono President Commissioner (Founder) PT Jababeka Tbk Lack of education degree is not an obstacle to be rich in experience. Although only holds a diploma textiles, Setyono Djuandi Darmono actually succeed in the real estate business. Armed with strong managerial capabilities, businessman who was called Darmono was successfully establishing PT Jababeka as one giant industrial estate developer. In 25 years, due to Darmono s persistence and hard work, Jababeka grown into a company with total assets of Rp9.58 trillion in 2015. Now Jababeka has grown into a property company that has evolved gradually and consistently, thus transformed into a new industrial city, which is independent and modern. "Dreaming is free. However, if only dreaming, nothing will happen. Think big, start small, move fast! said Setyono Djuandi Darmono. Born in Yogyakarta on April 26th, 1949, Setyono Djuandi Darmono is the founder and President Comissioner of PT Jababeka Tbk, the largest industrial area developer in Southeast Asia. He is the Advisor of Taiwan-Indonesia Economic Partnership for Indonesia s Coordinating Minister of Economy. Darmono also serves as President of Pacific Asia Travel Association (PATA) Indonesia Chapter. Along with 21 business partners, SD Darmono established PT Jababeka in 1989. Through Jababeka, he successfully transformed the Cikarang from a region of slum and clay to a modern and independent city which is home to 1.650 local and global companies and more than 1 million residents. Darmono received the Ernst & Young Award in Industry and Manufacturing in 2004 for his contribution to the development of Industry and Manufacturing in Indonesia. Some say the true industrial areas must contain a collection of plants. There should be no other property assets, including apartments, shopping centers, or residential complex. However, that opinion is flatly contradicted by SD Darmono. According to Darmono, investors today are not just open a factory and worked there. However, they want to feel comfortable like at home. As a result, the developer of industrial estates, including Jababeka started to build what the needs of investors, such as housing, apartments, hospitals, schools, entertainment areas, golf courses and shopping centers. "We do not build an industrial area, but a new, fully integrated city like Singapore," said Darmono. Darmono admitted, Jababeka imitate Jurong Industrial Estate, Singapore, which integrates industry with urban areas. Moreover, said Darmono, with a growing population, Indonesia should plan an alternative city outside large cities that already exist. Otherwise, the young people of this country just wanted to settle in the city. "As a country that represents 5% of world population, Indonesia in 2050 should have 500 new city. And, it can be initiated from the industrial area. Thus, a good thing if the industrial area could become a new city," he Darmono said, when he first pioneered the business in 1989 in Cikarang, Jababeka has received two Decree (SK), which is a developer of industrial estates through PT Kawasan Industri Jababeka Tbk and residential developers through PT Graha Buana Cikarang. At that time, each company has a land bank of 500 hectares. As the growth of the business, Jababeka today has reached 5,600 hectares of land supply in the Cikarang, make Jababeka as a biggest industrial area developer in ASEAN. Darmono explained he has a strategy in developing his business and to realize his dream: Think Big, Start Small, and Move Fast. Think Big, once dreaming, do not hesitate to reserved it as high as possible. This will be the fuel for you to explore the long steep route in realizing the dream. Make your dream also becomes a part of you so that you will feel proud if one day is reached. Start Small, realization of efforts to achieve the goals it must be divided into elements that are smaller and easier to achieve. This is done so that you do not have to bear the high risk and not do anything too large at a time. With it you also can slowly take any lessons from the process through. You can further refine the steps, and strengthen yourselves and those around you. Move Fast, Procrastinator is not the character of successful people. Dream to act quickly, because we have to race against time. What is important is the need to maintain the momentum, preventing the debate for too long and endless, and get rid of the fear and other negative emotions. Setyono Djuandi Darmono is an inspirational figure, one of the few people who are not only keen to see the problem, but also agile take advantage of opportunities, and quickly make repairs, and also change the problem into opportunity.