Make in India concept Role of women in small & medium enterprises

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Researcher BHARAT COLLEGE OF ARTS AND COMMERCE, BADLAPUR, MMR, INDIA June 2016 Make in India concept Role of women in small & medium enterprises by Prof. Ochani Laveena ABSTRACT In the globalized world, women entrepreneurs are playing a vital role and they have become important part of the global quest for the sustained economic development and social progress. In India, though women have played a key role in the society, their entrepreneurial ability has not been properly tapped due to the lower status of women in the society. In India, the women role has been explicitly recognized with a market shift in the approach from women welfare to women development and empowerment from the fifth five year plan (1974-79) onwards and today the significant role of women in entrepreneurshipconstantly increasing due to various global factors. The government of India has been implementing several polonies and programmers for the development of women entrepreneurship in India. In India, entrepreneurship among women is of recent origin. Socio-economic background is an important factor that influences the woman to start their business. Despite all the applauded for their achievements in their respective field. The transformation of social fabric of the Indian society, in terms of increased a change in the life style of Indian woman. She has competed with man and successfully stood up with him in every walk of life and business is no exception for this. These women leaders are assertive, persuasive and willing to take risks. They managed to survive and succeed in this cut-throat competition with their hard work, diligence and perseverance.

The present paper focuses on the factors influencing woman entrepreneurship and the constraints faced by them in small and medium enterprises in India. INTRODUCTION The women empowerment has been important role of governments and other non-governmental organizations. Women entrepreneurs may be defined as the women or a group of women who initiate, organize and operate a business enterprise. The government of India has defined a women entrepreneurship as an enterprise owned and controlled by a women having minimum financial interest of 51% of the capital and giving at least 51% of the employment generated in the enterprises to women. In developing economics, the small, medium and cottage industries are able to create livelihood to poor and needy of the society. The traditional roles of housewives are gradually changing into women entrepreneurs. Some of the factors responsible for these changes are better education, changing socio cultural values and need for supplementary income. The empowerment measures, which estimate the extent of women participation in the country s economic and political activities, rank India as 110 th of the 166 nations. Now women have taken up entrepreneurial role in order to create a meaning of themselves. OBJECTIVES AND RESEARCH METHODOLOGY OF THE STUDY: The study is based on secondary data which is collected from the published reports of RBI, NABARD, census surveys, SSI reports, newspaper, journals, websites, etc. the study was planned with the following objectives: 1. To discuss the development of women entrepreneurs through small and medium enterprises. 2. To highlights the factors influencing the women entrepreneurs. 3. To study the major constraints faced by the women entrepreneurs. 4. To draw conclusion and offer suggestion.

WOMEN ENTREPRENEURSHIP Women entrepreneurs are key players in any developing country particularly in terms of their contribution to economic development. Women entrepreneurship has been recognized as an important source of economic growth. Women entrepreneurs create new jobs for themselves and other also provides society with different solution to management, organization and business problems. However, they still represent a monitory of all entrepreneurs. Women s entrepreneurship can make a particularly strong contribution to the economic well-being of the family and communities, poverty reduction and women s empowerment, thus contributing to the millennium development goals (MDGs). DEVELOPMENT OF WOMEN THROUGH ENTREPRENEURSHIP IN SMALL AND COTTAGE INDUSTRIES The 1991 industrial policy has envisaged special training pragmas to support women entrepreneurs. Accordingly women entrepreneurs are receiving training through entrepreneurship development programmes (EDPS) conducted by various institutions and organizations both at central and state levels. The small industries development organization (SIDO), with its field offices all over country has been carrying out development programmes for women entrepreneurs and is providing technical schemes for setting up of SSI board in 1991 revised the definition of women enterprise by omitting the condition of employing 50 percent of women workers. FACTORS INFLUENCING WOMEN ENTREPRENEURS A. Building confidence B. Developing risk taking ability C. Economic independence D. Establishing their own creative ideas E. Establishing their own identity F. Motivation

G. Equal status in society H. Greater freedom and mobility I. Achievement of excellence THE VARIOUS CONSTRAINS FACED BY WOMEN ENTREPRENEURS ARE 1. Social attitude and support 2. Marketing 3. Finance 4. Operational 5. Mobility constrains 6. Risk-bearing ability 7. Credit facilities 8. High cost of production POLICIES AND SCHEMES FOR WOMEN ENTREPRENEURS IN INDIA There are 27 schemes for women operated by different departments and ministers. Some are as follows Integrated rural development programme (IRDP) Khadi and village industries commission (KVIC) Prime Ministers Rojgar Yojana (PMRY) Working women s forum Indira Mahila Yojana Mahila Samity Yojana Mahila Vikas Nidhi Micro Credit Scheme NGO s credit scheme

WOMEN ENTREPRENEUR ASSOCIATIONS The efforts of government and its different agencies are supplemented by NGOs and associations that are playing an equally important role in facilitating women empowerment. List of various women associations in India is provided below. Details of women entrepreneur associations in India Federation of Indian women entrepreneurs (FIWE) Consortium of women entrepreneurs (CWEI) Association of lady entrepreneurs of Andhra Pradesh Association of women entrepreneurs of Karnataka (AWAKE) Self-employed women s association (SEWA) Women entrepreneurs promotion association (WEPA) The marketing organization of women enterprises (MOOWES) Bihar Mahila Udyog Sangh Mahakaushal association of women entrepreneurs (MAWE) SAARC chamber women entrepreneurship council Women s entrepreneurs association of Tamilnadu Tie Stree Shakti (TSS) Women empowerment corporation CONCLUSION It is said that today we are in a better position wherein women participation in the field of entrepreneurship is increasing at a considerable rate. Women sector occupies nearly 45% of the Indian population. The principal factor in developing entrepreneurship among women is not in terms of infrastructure of financial assistance or identifying an enterprise but it is a question of clearing the ground for their moment into entrepreneurship. Though there are several factors contributing to the emergence of women as entrepreneurs, the sustained and coordinated efforts from all dimensions would pave the way for the women moving into entrepreneurial activity thus contributing to the social and economic development of the members of the family thereby gaining equality and equal importance for themselves.