GCSE. Geography Specification B. Mark Scheme for June General Certificate of Secondary Education B561/01 Sustainable Decision Making (SDM)

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GCSE Geography Specification B General Certificate of Secondary Education B561/01 Sustainable Decision Making (SDM) Mark Scheme for June 2010 Oxford Cambridge and RSA Examinations

OCR (Oxford Cambridge and RSA) is a leading UK awarding body, providing a wide range of qualifications to meet the needs of pupils of all ages and abilities. OCR qualifications include AS/A Levels, Diplomas, GCSEs, OCR Nationals, Functional Skills, Key Skills, Entry Level qualifications, NVQs and vocational qualifications in areas such as IT, business, languages, teaching/training, administration and secretarial skills. It is also responsible for developing new specifications to meet national requirements and the needs of students and teachers. OCR is a not-for-profit organisation; any surplus made is invested back into the establishment to help towards the development of qualifications and support which keep pace with the changing needs of today s society. This mark scheme is published as an aid to teachers and students, to indicate the requirements of the examination. It shows the basis on which marks were awarded by Examiners. It does not indicate the details of the discussions which took place at an Examiners meeting before marking commenced. All Examiners are instructed that alternative correct answers and unexpected approaches in candidates scripts must be given marks that fairly reflect the relevant knowledge and skills demonstrated. Mark schemes should be read in conjunction with the published question papers and the Report on the Examination. OCR will not enter into any discussion or correspondence in connection with this mark scheme. OCR 2010 Any enquiries about publications should be addressed to: OCR Publications PO Box 5050 Annesley NOTTINGHAM NG15 0DL Telephone: 0870 770 6622 Facsimile: 01223 552610 E-mail: publications@ocr.org.uk

1 (a) How many of the Multinational Companies (MNCs) in Resource 1 are American owned? 5 (American owned) Accept a list must be the correct 5. [1] Point marked Apple, Pepsi, Nike, McDonalds, Kodak. (b) Give two examples of Newly Industrialised Countries (NICs). Singapore, China, South Korea and Brazil are mentioned in the resource Accept as reasonable alternatives: South Africa, India, Malaysia, The Philippines, Thailand, Turkey, Egypt, Mexico, Indonesia, Argentina, Chile, Russia, Saudi Arabia. [2] (2x1) Point marked any two suitable countries These are generally recognised as NICs. X wrong answers Total [3] 1

2 (a) Give three reasons why many MNCs wish to locate in NICs. [3] Point marked any 3 reasons (3 x 1) (b) Give two reasons to explain why some people in the NICs may not like MNCs locating in their country. Content Guide: Offered cheap loans and subsidies by host nation; Tax holidays; Less trade union activity/strikes banned; Less stringent health and safety laws; Cheaper production costs; Lower wage levels; Grants for education and training; Cheaper exports (if currencies have been devalued) Cheap land offered by NIC government Free trade zones; New markets to sell product to. One reason (1), two reasons (2) Explanation of one reason (3), explanation of second reason (4) Content Guide: Examples such as: They locate R&D in home country; Take advantage of/exploit workforce; Pay low wages in the NIC; Work is low-skilled; Long working hours; They bring in foreign nationals to fill higher paid jobs; Poor working conditions; Health and safety sometimes ignored; Cause environmental damage/ any named type of damage; Takes profits out of host country; Widens gap between rich and poor countries; Credit any other acceptable reason and development Total [7] 2 Relevant reasons can come from either column of the table in Resource 2 Not Correct answers [4] Point marked 2 x 1 reasons 2 x 1 explanation cheap land unless qualified cheap raw materials education & training trade union activity unless qualified 2 separate reasons with 2 different explanations needed for full marks. Examples shown are simple reasons. They could be linked to make a reason with an explanation. Use for reasons and DEV for explanation.

3 (a) Name one NIC where Brazil, Saudi Arabia, China or Malaysia [1] Point marked. No other country accepted. both Mars and Unilever are located. (b) Give three reasons why major MNCs like Mars and Unilever may be popular in NICs. Up to 3 reasons - 3 marks max plus 3 development marks [6] for reason DEV for development Content Guide: MNCs employ lots of people (1) which allows living standards to improve (dev) (2) Do not allow the same development point from different reasons Need 3 different reasons and development points MNC s pay higher wages (1) which allow a better living standard (dev) (2) MNCs buy local raw materials (1) which puts more money into the local economy (dev) (2) Anything copied directly from Resources 4 and 5 counts as a reason. Development points must add additional information. MNCs care for their workers/ provide good QoL (1) such as housing (dev) / clean water supplies (dev) (2) Credit any other examples from resource or own knowledge in a similar way. Total [7] 3

4 Why is the MNC Coca-Cola unpopular with some people in India? [7] Level Marked Level 1 (1 3 marks) Simple reasons given for unpopularity. Written work contains mistakes in spelling, punctuation and grammar, which sometimes hinder communication. e.g. High levels of pesticides in drinks (L1); Use of 4 litres of fresh water to make 1 litre of product (L1); They throw away waste water (L1) Level 2 ( 4 5 marks) Developed reasons for unpopularity given and explained Written work is legible and spelling, punctuation and grammar are mostly accurate. Meaning is communicated clearly. e.g. High levels of pesticides in drinks even after they were recognised as being dangerous (L2); Use 4 litres of fresh water to make 1 litre of product so they waste 75% of the water they use (L2); They throw away waste water which can contaminate groundwater (L2) Level 3 ( 6 7 marks) Developed reasons for unpopularity given with thorough explanation of one or both. Written work is clearly legible and spelling, punctuation and grammar are accurate. Meaning is communicated very clearly. e.g. High levels of pesticides in drinks even after they were recognised as being dangerous, so they don t care about the people of India (L3); Use 4 litres of fresh water to make 1 litre of product so they waste 75% of the water they use, leaving local farmers with serious water shortages (L3); They throw away waste water which can contaminate groundwater which pollutes peoples drinking water (L3) Total [7] 4 Examiners are reminded Quality of Written Communication is integrated within the level descriptors. QWC will reflect how clearly geographical ideas and concepts are expressed, but it should not restrict candidates from reaching L2 & L3. Level 1: 3 x 1 L1 marks for reason for unpopularity Level 2: 2 x L2 marks for explanation of L1 answers Level 3: 2 X L3 marks for further exemplification of L2 answers showing own interpretation of resources and effects on local people. It is acceptable for candidates to lift from the resource and gain credit for levels 1 and 2. Level 3 requires candidates to interpret the resource.

5 (a) Choose one of the above options which you think is the most economically sustainable, and give two reasons for your choice Level 1 (1-2 marks) Limited reason(s) for choice given with brief/limited explanation of ideas. Written work contains mistakes in spelling, punctuation and grammar, which sometimes hinder communication. Levels marked. (b) Give a reason for rejecting each of the other two options. Level 2 (3-4 marks) Sound reason(s) for choice given with some explanation of ideas. Written work is legible and spelling, punctuation and grammar are mostly accurate. Meaning is communicated clearly. Level 3 (5-6 marks) Excellent reason(s) for choice given with clear explanation of ideas. Written work is clearly legible and spelling, punctuation and grammar are accurate. Meaning is communicated very clearly. Suitable reasons given for rejecting other two options. 1 mark for rejection, one mark for development. Maximum two marks per reason. [6] [4] For suggested content see table on Page 10. This is not intended to be definitive. Level 1 1-2 Reasons Level 2 3-4 Explanation/Development Level 3 5-6 Further reasons or development showing understanding of Economic Sustainability. In this case, candidates must have reached L2 to enter L3. There are NO wrong options any option with appropriate explanation is acceptable Point marked (c) Suggest a possible disadvantage of your chosen option. Gives a disadvantage of the chosen option. 1 mark for stating disadvantage, 1/2 marks for developments. Point marked Dev Reason (d) Select one of your rejected options and give a possible advantage of this option. Gives an advantage of any rejected option. 1 mark for stating advantage, 1/2 marks for developments. [3] [3] Point marked Dev Reason Dev Dev Total [16] 5

Options Advantages Disadvantages Option One Continue to support Fiat financially with taxpayers money until the present crisis is over. Option Two Attempt to attract other MNCs to take Fiat s place using financial incentives such as tax holidays Brazilian government keen to keep plant open for employment and trade; senior staff are Brazilian; World markets may improve Brazil keeps its car industry. Protects other jobs in component manufacture etc; Cars made for Brazilian market; Importance of ethanol to Brazil; Existing infrastructure suitable to large assembly plant; Fiat well-established in Brazil. Fiat workforce could find new jobs; Source of foreign earnings; Maintains prestige for government; Stimulates infrastructure growth; Training & skills for local people; Support to other business- multiplier effect; Social benefits to area (health, education etc). Cost to Brazilian taxpayers. How sustainable is this in the long run. No certainty about length of crisis and amount of support needed; Taxpayers money could be spent on other things. Future car sales uncertain Fiat could pull out at a later date; Fiat are taking profits out of the country Many other MNC s in similar position to Fiat uncertain financial future can they afford to expand under present circumstances; Cost to government of financial packages; Tax holidays finish & MNCs might leave; Different MNC might be unable to support existing local businesses. Option Three Sell off the site in sections for use by Brazilian businesses. Income from selling large site; No need to pay incentives to MNCs Profits stay in country / taxes paid to Brazil; Possibly more jobs created than lost; Less reliance on global markets (smaller firms) Makes constructive use of site/ prevents it becoming a wasteland. Possibly fewer jobs created than lost; Might not be able to sell off whole site loss of income; Loss of investment (social, infrastructure etc) if no MNC attracted there. 6

OCR (Oxford Cambridge and RSA Examinations) 1 Hills Road Cambridge CB1 2EU OCR Customer Contact Centre 14 19 Qualifications (General) Telephone: 01223 553998 Facsimile: 01223 552627 Email: general.qualifications@ocr.org.uk www.ocr.org.uk For staff training purposes and as part of our quality assurance programme your call may be recorded or monitored Oxford Cambridge and RSA Examinations is a Company Limited by Guarantee Registered in England Registered Office; 1 Hills Road, Cambridge, CB1 2EU Registered Company Number: 3484466 OCR is an exempt Charity OCR (Oxford Cambridge and RSA Examinations) Head office Telephone: 01223 552552 Facsimile: 01223 552553 OCR 2010