Intercultural and Interreligious context of Media Information & Literacy

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Intercultural and Interreligious context of Media Information & Literacy Developing Discourse that Promotes Empathy, Mutual Knowledge and Understanding

THE SILK ROAD. Existing over thousands of years enriching the countries it passed through, transporting cultures, religions, languages and of course material goods across Europe, Asia and Africa thus uniting them all with a common thread of cultural heritage and plural identities.

As an Indian sitting in the US eating my Sushi dinner (Japanese), drinking tea (Chinese), wearing denim jeans (American) overhearing brahms lullaby (German).. WHO AM I? SHOULD I WORRY? WHAT DIFFERENCE DOES IT MAKE? in public or private, to manifest his religion, or belief, in worship, teaching, practice and observance. Article 18 of Universal Declaration of Human Rights

The Big Picture >>Ground Reality Increasing conflicts Marginalisation on the basis of cultural identity Globalisation Technology Falling Participation Urbanisation

Growing Intolerance. An invincible assumption of the infallibility of one s beliefs A dogmatic conviction about one s rightness Towards expression of ideas and views that challenge current doctrines and conventional wisdom Equating of Criticism with Causing Offence (Abolition of evil practices)

Freedom of expression will continue to remain under siege unless all groups accept that people can have different opinions and beliefs in a free country. It is not our differences that divide us but our inability to recognize, accept and celebrate those differences.

Intercultural dialogue? Essentially a linkage/ exchange of views and opinions across different cultures, communities, and people, promoting understanding and interaction. Inter-religious dialogue? Cooperative, constructive and positive interaction among people of different religious traditions/beliefs THROUGH.

media The Enabler Information (The Key) Literacy (Fundamental) The Effector MEDIA INFORMATION LITERACY

Why is it needed? For Information Sharing For Dialogue To bridge ethnic, religious, linguistic and cultural divides To constructively and democratically participate on the basis of shared universal values. Learn, Link, Share and Adapt good practices Strengthen People Participation To contribute constructively to the evolution and revolution of human mind For Relationship Building To help bridge the cultural gap for a transformative societal impact For Building Sensitivity and Respect To increase tolerance and empathy towards each other Because the stakes of

Non-dialogue are high! CAN LEAD TO Extremism Intolerance and Discrimination Building a stereotypical perception of the other Climate of mutual suspicion, tension and anxiety Further Marginalisation of the marginalised Deprivation from the benefit of new cultural openings, necessary for personal and social development Segregated and mutually exclusive communities WORD OF CAUTION At times the media s potential to be a force for good can easily backfire. By disseminating messages that create and reinforce negative stereotypes and perpetuate misconceptions, the media frustrates dialogue and understanding.

Stakeholders and The Media Government Supporting initiatives such as these Conference for fostering dialogues among cultures and civilizations Promoting diversity in school programmes, curriculums and school systems Making school policies more inclusive with a focus on formal and informal teacher training Supporting creation of online youth media news resources Promoting equal access to all social services and active people participation esp. the youth by addressing the root causes of discrimination based on gender, religion, culture, ethnic background etc. Leveraging through various platforms Film Festival, Television Programmes, Dedicated air time, Community Radio, Street Plays, Theatre, Music Concerts etc. for cross-cultural and inter-religion information dissemination Local Bodies Raising awareness through local policies which support intercultural inter religious initiatives Bringing together representatives of different religious and cultural communities Appointing local cultural ambassadors and create/facilitate information peer exchange Youth Networks; Organisations etc. Participating in public debates and policy making Increasing youth visibility in public sphere through face to face interactions and emedia Becoming part of youth media networks to promote cooperation and exchange of cultural knowledge, news and views

Civil Society Encouraging people participation especially the youth & community Checking and countering media misrepresentations Building self awareness and capacity for information dissemination Complementing private and public efforts in this direction for a greater impact Media Persons; Journalists Increasing direct attention for news media through face-to-face encounters, familiarization, exchanges and skills sharing. Becoming a part of Media Network or Centres to help build constructive perceptions; control inflammatory media reporting, and award examples of professional media coverage Contributing to shifting people perception by moving away from sensational media reporting to meaningful media handling Undertaking trainings to reduce ill-informed intercultural media reports that repeat stereotypes and emphasize extremes AND the role of TECHNOLOGY cannot be negated!

As a way of Life Books Newspapers Radio Films & Television New Media Transmitting content through connection and conversation The Internet epapers Wikipedia Social Media Mobile Platforms Video Games Virtual Reality Webcasts

The India LENS From Vedas to Vivekananda, we have a long history with over 5000 year old civilisation and a rich cultural heritage. The seat of Shri Aurobindo an Indian Nationalist, philosopher, yogi, guru and poet, India is member of 19 UNESCO Conventions and contributes to its Peace and Development Mission through: Curriculum Innovation in Pedagogies with ICT Youth Focus Research Conferences and Seminars Peep into India Initiatives to promote intercultural and inter religious dialogues

THINK GLOBAL; ACT GLOBAL Key INDIA Initiatives The United Kingdom (UK): Launch of 2017 UK-India Year of Culture campaign in August 2016 Rio De Janeiro: Celebration of Make in India ahead of the recently concluded Rio Olympics The United Arab Emirates (UAE): Launch of two new initiatives to promote Indian culture and science in the UAE - 'Indradhanush'- Colours of Indian culture and 'Manthan'- Indian Science Lecture Series are the initiatives Indonesia: Launch of Celebrating 100 years of Indian cinema in 2013

THINK GLOBAL; ACT LOCAL INDIA FOR INDIA Cultural Mapping Project by the Ministry of Culture, Government of India Ek bharat shreshtha bharat connecting the country s states, their culture thus fostering peace, harmony, respect within as a priority. Indian Interfaith Peace Initiative (IIPI) inaugurated in April 2015

As we go along, the linking of our world through media and global communications will also go on. Our world will be circled by Superhighways of Information. Does this mean that slowly our world will become one world - integrated and united economically and politically with an improved understanding, respect and tolerance towards diverse cultures and religions? THINGS CAN MAKE A DIFFRERNCE IF HUMAN RIGHTS ARE THE RELIGION OF NEW MILLENNIUM

NAMASTE AND THANK YOU. Shilpi Jain November 3 2016