Management Systems: Paulo Sampaio - University of Minho. Pedro Saraiva - University of Coimbra PORTUGAL

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Management Systems: A Path to Organizational Sustainability Paulo Sampaio - University of Minho paulosampaio@dps.uminho.ptuminho pt Pedro Saraiva - University of Coimbra pas@eq.uc.pt PORTUGAL Session learning objectives By the end of this session, attendees should be able to get the answers to the following questions: Which are the countries leading the quality and environmental management system certification? Which are the countries that present the highest growth rates between 2008 and 2009? What has been the evolution since 1993 of ISO 9000 and ISO 14000 certification in the different countries? What are market future perspectives regarding certification? 2/23

Some images for Quality Q Excellent wine Blue ocean Commitment Trust Success Luxury products 3/23 Images for MS Certification Trust Commitment 4/23

The Management System output To put the certificate in the wall. To have the certification flag. Show in the picture. We only remember that we have a MS certification once a year when the audits take place. 5/23 The Management System output Internal organization improvement! 6/23

So many standards Melhoria ISO desempenho 14001 Ambiental 7/23 Global scores 8/23

ISO 9001 on a country level (ISO 9001 > 100 issued certificates; 2009 values) Top 30 # Country ISO 9000pc (2009) 1 Italy 2,16 2 Switzerland 1,50 3 Czech Rep. 1,34 Top 10 countries for ISO 9001 certificates - 2009 1 China 257076 2 Italy 130066 3Japan 68484 4 Spain 59576 5 Russian Federation 53152 6 Germany 47156 7 United Kingdom 41193 8 India 37493 9 USA 28935 10 Korea, Republic of 23400 4 Spain 1,30 5 Israel 1,03 6 Malta 1,01 7 United Arab Emirates 0,95 8 Singapore 0,83 9 Slovenia 0,83 10 Cyprus 0,78 11 Netherlands 0,74 12 Romania 0,74 13 Hungary 0,71 14 Bulgaria 0,70 15 United Kingdom 0,67 16 Slovakia 0,64 17 Croatia 0,58 18 Germany 0,58 19 Sweden 0,57 20 Hong Kong 0,57 21 Estonia 0,56 22 Japan 0,54 23 Austria 0,51 24 Luxembourg 0,50 25 Korea, Republic of 0,48 26 Ireland 0,48 27 Portugal 0,48 28 Greece 0,45 29 Finland 0,42 30 Australia 0,42 9/23 ISO 14001 on a country level (ISO 14001 > 100 issued certificates; 2009 values) Top 10 countries for ISO 14001 certificates - 2009 1 China 55316 2 Japan 39556 3 Spain 16527 4Italy 14542 5 United Kingdom 10912 6 Korea, Republic of 7843 7 Romania 6863 8 Germany 5865 9 USA 5225 10 Czech Republic 4684 Top 30 # Country ISO 14001pc (2009) 1 Sweden 0,45 2 Czech Republic 0,45 3 Spain 036 0,36 4 Romania 0,32 5 Japan 0,31 6 Switzerland 0,30 7 Italy 0,24 8 Finland 021 0,21 9 Estonia 0,20 10 Slovenia 0,19 11 United Kingdom 0,18 12 Denmark 0,17 13 Hungary 017 0,17 14 Singapore 0,16 15 Korea, Republic of 0,16 16 Norway 0,16 17 United Arab Emirates 0,16 18 Lithuania 0,16 19 Slovakia 0,14 20 Cyprus 0,13 21 Hong Kong, China 0,12 22 Ireland 0,12 23 Austria 0,11 24 Croatia 0,11 25 Netherlands 0,08 26 France 0,07 27 Bulgaria 0,07 28 Belgium 0,07 29 Germany 0,07 30 Israel 0,07 10/23

Some important signs Four out of the ten countries that most contribute to the overall number of ISO 9001 issued certificates are not in the Top 30 ISO 9000pc ranking China, Russia, India and USA. The same happens in the EMS certification China and USA are not in the ISO 14000pc ranking. The majority of the countries are present in both rankings, thus reflecting that the overall number of quality and environmental certified companies are in some way related. 11/23 ISO 9001 growth (2008-2009) (ISO 9001 > 100 issued certificates; 2009 values) Currently, the ISO 9001 growth Top 30 is mainly composed by countries theoretically less competitive and economic developed, Or With a high number of SMEs. Republic of Korea, Albania and Russia do present growth rates > 100%. ISO 9000 top 30 # Country % 1 Republic of Korea 560,5% 2 Albania 260,5% 3 Russia 231,1% 4 Venezuela 98,6% 5 Jordan 96,5% 6 Vietnam 84,7% 7 Moldova 74,0% 8 Honduras 73,8% 9 Uzbekistan 58,1% 10 Algeria 57,2% 11 Romania 47,8% 12 Paraguay 41,7% 13 Latvia 41,6% 14 Lebanon 39,4% 15 Czech Republic 39,1% 16 Cuba 36,7% 17 Lithuania 36,3% 18 Ukraine 32,6% 19 United Arab Emirates 32,6% 20 Nigeria 31,9% 21 Saudi Arabia 31,3% 22 Serbia 30,7% 23 Kazakhstan 28,3% 24 Tunisia 26,4% 25 Mauritius 25,2% 26 Sri Lanka 23,5% 27 Cyprus 22,0% 28 Guatemala 21,8% 29 El Salvador 19,8% 30 Israel 18,9% 12/23

ISO 14001 growth (2008-2009) Top 30 (ISO 14001 > 100 issued certificates; 2009 values) # Country % Russia and Kazakhstan do present a 1 Russian Federation 108,8% 2 Kazakhstan 105,6% 3 Thailand 99,6% 4 Latvia 79,7% 5 Romania 76,7% 6 Bulgaria 76,0% 7 Serbia 69,3% 8 Viet Nam 66 5% 9 Cyprus 59,2% 10 Israel 49,9% 11 Czech Republic 41,2% 12 China 41,1% 13 Croatia 36,7% 14 France 34,3% 15 Sri Lanka 33,3% 16 Tunisia 32,4% 17 Peru 31,3% 18 Lithuania 29,6% 19 New Zealand 29,1% 20 Malaysia 28,5% 21 Australia 27,3% 22 Singapore 22,9% 23 Turkey 22,3% 24 Belarus 21,0% 25 Iran, Islamic Republic of 20,5% 26 Portugal 18,4% 27 India 15,8% 28 United Kingdom 15,4% 29 Norway 15,0% 30 Hong Kong, China 14,3% 8 Viet Nam 66,5% growth rate > 100%. 13/23 Some important signs Environmental growth rates are inferior to the ISO 9000 ones. ISO 14000 ranking is composed, in general, by countries more economically developed than the ones that define the QMS ranking. 14/23

Growth rates vs per capita indicator (ISO 9001pc > 0,05; 2009 values) Growth % (2008-09) 600,0% 0% 550,0% Gr ow th Korea, Rep. 500,0% 450,0% 400,0% 350,0% 300,0% A lbania 250,0% Russia 200,0% 150,0% 100,0% 50,0% Ita ly Lead&Stable 0,0% -50,0% 0,00 0,50 1,00 Spain Sw itzerland 1,50 2,00 2,50 Lead&Decrease Argentina De acre as e -100,0% ISO 9000pc (2009) 15/23 Growth rates vs per capita indicator (ISO 14001pc > 0,05; 2009 values) 120,0% 100,0% 80,0% Russia Kazakhstan Thailand Grow th Romania Lead&Growth Growth % (2008-2009 9) 60,0% Czech Rep. 40,0% 20,0% Sw itzerland Japan Spain Lead&Stable 00% 0,0% Sw eden 0,00-20,0% 0,05 0,10 0,15 0,20 0,25 0,30 0,35 0,40 0,45 0,50-40,0% Argentina Lead&Decrease -60,0% Deacrease Rep. Korea -80,0% ISO 14000pc 16/23

ISO 9001pc Top 10 evolution (ISO 9001 > 100 issued certificates; 2009 values) 2,50 2,00 1,50 1,00 050 0,50 0,00 ISO 9000pc (2007) ISO 9000pc (2008) ISO 9000pc (2009) Italy Switzerland Czech Rep. Spain Israel Malta United Arab Emirates Singapore Slovenia Cyprus All countries do present ISO 9000pc scores higher than 0,5. For these countries the ISO 9000pc score increased or stabilized. 17/23 ISO 14001pc Top 10 evolution (ISO 14001 > 100 issued certificates; 2009 values) 0,60 0,50 0,40 0,30 0,20 0,10 0,00 ISO 14000pc (2007) ISO 14000pc (2008) ISO 14000pc (2009) Sweden Czech Republic Spain Romania Japan Switzerland Italy Finland Estonia Slovenia All countries reached scores between 0,20 and 0,50. Sweden was the only country were a decrease was verified. 18/23

QMS & EMS Top 10 future perspectives 19/23 Conclusions and Recommendations ISO 9000 and ISO 14000 data deserve being well analyzed. Such data allows one to portray evolutions and forecast the future. Both the scores and their growth dynamics should be accounted for. Different countries in the world do present different evolution patterns. 20/23

The Future of Quality in Portugal - The trends of the Portuguese Quality Movement will be gradual and aligned with the worldwide trends. - We will assist to the implementation of a more globalize quality among the organizations. - The public policies with impact in the quality area should be improved, being more intense and more close to the quality promoters. - The organizations will be the key interested part in the promotion of the Future of Quality in Portugal. 21/23 The Future of Quality Quality has a Future! The Future of Quality has a Present! The Future of Quality belongs to us and it is built everyday! (Pedro Saraiva, 2010) 22/23

We must go further E= QI E = Excellence Q = Quality I = Innovation (Pedro Saraiva, 1999) to Excellence! 23/23