GIs in the EU: value, legal framework and enforcement

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GIs in the EU: value, legal framework and enforcement Cape Town, South Africa 20 November 2017 Cristina Miranda Gozálvez Unit AGRI A.1: Global issues and relations with ACPs

EU Quality schemes PDO: Protected Designation of Origin (foodstuffs and wines) PGI: Protected Geographical Indication (foodstuffs and wines) GI: Geographical Indication (spirits) TSG: Traditional Specialty Guaranteed (foodstuffs)

GI Value premium The premium a GI can expect from the market, compared to non-gi products on average, the price of a GI product is 2.23 times the price of a comparable non-gi products Value premium rate in the EU27 by scheme /!\ does not reflect value added and profitability of the GI schemes as it does not take into account the additional cost of compliance with GI specifications Wine Spirits Agr prod. and food. 1.55 2.57 2.75 0.00 0.50 1.00 1.50 2.00 2.50 3.00

GI sales and export value (2010) Estimate of EU GI sales value: 54.3 billion at wholesale stage in the region of production 5.7% of the total EU food and drink sector Estimate of EU GI exports value: 11.5 billion 15% of EU food and drink industry exports

EU GI legislation main regulations Agricultural products and foodstuffs Regulation (EU) 1151/2012 on quality schemes for agricultural products and foodstuffs Wine Regulation (EU) No 1308/2013 establishing a common organisation of the markets in agricultural products Spirit drinks Regulation (EC) No 110/2008 on the definition, description, presentation, labelling and the protection of geographical indications of spirit drinks (this Regulation is in the process of replacement) Aromatised wine products Regulation (EU) No 251/2014 on the definition, description, presentation, labelling and the protection of geographical indications of aromatized wine products

EU GI legislation some related regulations Enforcement Regulation (EU) No. 608/2013 of the European Parliament and of the Council of 12 June 2013 concerning customs enforcement of intellectual property rights Agricultural products and foodstuffs Commission Implementing Regulation (EU) No. 668/2014 of 13 June 2014 laying down rules for the application of Regulation (EU) No. 1151/2012 of the European Parliament and of the Council on quality schemes for agricultural products and foodstuffs Wine Commission Regulation (EC) No. 607/2009 of 14 July 2009 laying down certain detailed rules for the implementation of Council Regulation (EC) No. 479/2008 as regards protected designations of origin and geographical indications, traditional terms, labelling and presentation of certain wine sector products

Control & enforcement: Proposals for improvement Cooperation of national authorities in EU is crucial Make control bodies and authorities contactable by official channels Make producer groups easily contactable by official channels "Risk based" systematic market control system should be improved. Proposal for EU-wide market control campaign on GIs with focus on product type (e.g. "olive oil") or product (e.g. "Mortadella Bologna")

Overview of EU online GI databases & resources DOOR: for agricultural products and foodstuffs http://ec.europa.eu/agriculture/quality/database/index_en.htm E-Bacchus: for wine GIs names http://ec.europa.eu/agriculture/markets/wine/e-bacchus/ E-Spirit-Drinks: for spirits GI names http://ec.europa.eu/agriculture/spirits These tools will soon be replaced by: E-Ambrosia : for all GI names

Application of GI registration: the process

GIs in EU-SADC Economic Partnership Agreement Agreement in force since 10 October 2016 GI protection outlined in Protocol 3 of SADC EPA Protocol 3 bilateral between EU and SA (for now) EU protects 105 South African GIs SA protects 251 EU GIs Special Committee on GIs and Trade in Wines and spirits - monitoring body of Protocol 3

GI Agreements of the European Union

EU: Registered GIs by Sector - October 2017 (Total: 3.356) Aromatised wines 5 Wine 1755 Food 1349 Spirit Drinks 247

Registered GIs by EU Member State 1000 900 800 700 600 Wine Spirit Drinks Food 500 400 300 200 100 0

Cooperation of EU and AU on GIs Objective = Develop a sound GI protection and promotion strategy 2 dimensions of the Strategy = legal tools and support policies Several approaches existing in Africa (OAPI and ARIPO) Outcome of a consultative process Deliverable of the AU EU Summit 29-30 November

EU GI legislation full list (WIPO Lex) Thank you for your attention!