2018 NATIONAL FAIR TRADE CONFERENCE SHIP P A C K A G E
FOR ITS 6 TH YEAR, THE NATIONAL FAIR TRADE CONFERENCE will head to Vancouver, BC, where the Canadian Fair Trade Network and many other industry leaders got their start. This year we will come together to celebrate the incredible growth and success of fair trade in Canada. I can t wait to deepen existing relationships and make new connections as we develop strategies and resources together! Once again, we look forward to welcoming delegates from across Canada and around the world. During the conference, we will learn about fair trade, share expertise and ideas, and connect with fellow leaders and advocates building on the foundation and energy of our past conferences, Calgary (2013), Toronto (2014), Montreal (2015), Winnipeg (2016), and Halifax (2017), to motivate and inspire continued growth across the movement. We are also pleased to announce that Fairtrade Canada will host their 6th Annual Fairtrade Awards at the conference, to recognize and celebrate the incredible achievements and leadership of fair trade stakeholders from across Canada. The awards are scheduled for the evening of Saturday March 3, 2018. This sponsorship package includes the information you need to get involved and make a meaningful difference. By sponsoring the 2018 National Fair Trade Conference you will also be contributing to the continued growth of the fair trade movement, as we work together to improve the quality of life for producers and their communities around the world. This is your chance to get involved with a global movement that is working to end poverty, confront climate change and secure human rights for everyone. Sponsoring our conference is an easy way to support the fair trade movement in Canada. We use sponsorship funds to cover the costs of the venue and help with travel, accommodation, and meals. It also allows you, as a business, to reach new audiences with your products. Past conference sponsors have experienced tangible sales growth and developed new local, national, and international business relationships as a result of their supporting the National Fair Trade Conference. Sponsors have also benefitted from increased visibility as sustainably minded, socially responsible organizations. Preliminary details for conference are now online at cftn.ca/ conference We hope you can join us in 2018! Sincerely, Sean McHugh Executive Director, Canadian Fair Trade Network
6 TH NATIONAL FAIR TRADE CONFERENCE HOST The Canadian Fair Trade Network THEME Bold Vision. New Economy. LOCATION Simon Fraser University Harbour Centre 515 West Hastings Street, Vancouver, B.C. DATES March 2 4, 2018 TRAVEL DETAILS Visit cftn.ca/travel ACCOMMODATION DETAILS Rooms rate at the Delta are $139. Visit cftn.ca/accommodation for additional information. MEALS Included with registration fees. Visit cftn.ca/meals REGISTRATION Is opening soon at cftn.ca/registration ADDITIONAL DETAILS Business visit opportunities are being set up for March 1 CFTN Annual General Meeting will also happen during or before the conference A networking cocktail event is also in the works WHY? To connect with fair trade stakeholders from across Canada and around the world to build excitement, share resources and drive momentum within the movement. As awareness and support for fair trade continues to grow, the National Fair Trade Conference has become a key event for leaders to build connections and strengthen relationships. Sessions will focus on a range of topics in fair trade, from marketing fair trade and understanding trade policy, to sourcing and distribution, among many others. The conference provides an opportunity to look at fair trade from both grassroots and business perspectives, with the goal of broadening, deepening, and increasing the impact of the fair trade movement in Canada. PROGRAM OVERVIEW Visit cftn.ca/program for more details. Lorraine Whitman from Glooscap First Nation welcomes the 2017 conference to the traditional territory of the Mi kma ki First Nation. FRIDAY, MARCH 2 9:00AM - 9:00PM Breakfast at 7:45am Welcome at 9 am Keynote speaker at 10 am Three rounds of breakout sessions during the day Evening social networking event at Steamworks Brewpub SATURDAY, MARCH 3 9:00AM - 9:00PM Breakfast at 7:45 am Welcome at 9 am Keynote speaker at 9:15 am Three rounds of breakout sessions during the day Canadian Fairtrade Awards in the evening at Simon Fraser University s Segal Building SUNDAY, MARCH 4 9:00AM - 3:00PM Breakfast at 7:45 am Welcome at 9 am Keynote at 9:15 am Two rounds of breakout sessions during the day Conference closing at 3 pm
WHAT IS FAIR TRADE? Fair trade is an economic relationship based on respect and equality. When producers receive fair prices for their crops, they can take the lead in developing their communities. By paying fair prices for quality products, consumers in Canada build solidarity with producers in the global south. By cultivating long-term, dependable relationships between businesses and producers, fair trade helps build stability and consistency for marginalized producers, so they can plan and grow their operations. LISTEN TO SPEAKERS WHO INFORM AND INSPIRE Fair trade aims to create an inclusive global economy, where consumers and producers work together to grow a healthy, green economy that leaves no one behind. WHO WILL BE AT THE CONFERENCE? Canada s 2018 National Fair Trade Conference will see leaders from across the country and around the world come together to strengthen existing ties and create opportunities for greater collaboration and growth. Our previous conferences have welcomed keynote speakers from Fairtrade Africa, co-operatives in South America, and respected academics from leading Canadian institutions. CONNECT WITH OTHER FAIR TRADERS SHOWCASE YOUR GOODS AT THE PRODUCT EXPO Conference participants include leaders from Fair Trade Towns, Campuses, and Schools Non-profit partners Government and public institutions Fair trade businesses Food service companies Grocers and retailers Distributors Certifiers CONFERENCE GOALS Increase participation and coordination within the fair trade movement in Canada Inspire, motivate, and build the capacity of stakeholders Present on the progress of the fair trade movement and the work being done by the CFTN Drive forward our Strategic Framework for 2020 based on four core pillars: supporting the grassroots movement, ensuring integrity in fair trade, nurturing fair trade businesses, and engaging our elected representatives Top left: Andres Gonzalez Aguilera delivers his keynote address on the final day of last year s conference. Aguilera told the story of his co-op, which transformed itself from a group of impoverished sugar cane farmers to the world s largest producer of fair trade sugar. CELEBRATE EVERYBODY S HARD WORK AT THE CANADIAN FAIRTRADE AWARDS
SHIP OPPORTUNITIES We are excited to offer five options for business sponsorship that allow you to choose what fits you best. All five sponsorship options provide excellent exposure for your business through communications and promotional materials, including advertising (for Conference Partners) and logo placement. Additionally, sponsorship provides numerous opportunities to connect in person with fair trade leaders and stakeholders throughout the conference, and through the product expo which is planned to be part of the main ballroom. Prior to the conference we will issue an event media release and invite local and national media to attend and report on the conference, providing you with extensive recognition and brand exposure. Sponsorship and in-kind donations are used towards venue rental fees, food and beverages, evening social events, transportation, accommodation, and delegate packages. We also welcome product sponsorship for delegates and/or speaker gifts. If you have other ideas about in-kind sponsorship, we would love to hear from you! Named as lead sponsor on all conference communication and promotional materials (print and online) including event media release CONFERENCE PARTNER $10,000 PLATINUM $5,000 GOLD $3,000 SILVER $1,500 BRONZE $750 Sponsorship of an evening networking event Sponsorship level recognized with logo on event communication and promotional materials (print and online) Registration for... Table top display throughout the product expo ($100 value) 5 DELEGATES ($1,475 value) 4 DELEGATES ($1,180 value) 3 DELEGATES ($885 value) 2 DELEGATES ($590 value) Ad in delegate handbook 2 FULL-PAGE ADS FULL-PAGE AD 1/2-PAGE AD 1/4-PAGE AD Recognized as a meal / event sponsor DINNER OR EVENING EVENT 1 DELEGATE ($295 value) LUNCH BREAKFAST Social media posts 10 5 3 2 1
ABOUT THE CANADIAN FAIR TRADE NETWORK At the Canadian Fair Trade Network (CFTN), we want to empower Canadians to take action and make a positive global impact. We developed our strategic plan and set goals that encompass four specific areas, or core pillars: the grassroots fair trade movement, organizational integrity, the fair trade business community, and federal policy change. WHY? There are 7.5 billion people on planet earth. We share the same basic needs and wants, yet many lack access to clean water, nutritious food, quality education, and/or basic health care. The World Bank estimates that over 800 million people live on less than US $1.90 a day. Small-scale farmers produce over 70 percent of the world s food, often while living in poverty. Inequality plagues the global economy: The eight richest people now hold as much wealth as the poorest 3.6 billion that s half the world s population. Most people lack basic rights and freedoms including freedom of thought, freedom of association, right to peaceful assembly, right to vote, ability to travel, basic security, and a free press. We are pushing our environment to its breaking point. It s time to change all of this and build something new and better. Ending poverty, confronting climate change, and securing human rights for everyone are incredible challenges. But achieving these goals is possible. Canadians have an opportunity to lead the way and initiate change. As individuals, we can learn about trade, alter our buying habits to reflect a global mindset, and seek fair trade products whenever possible. We can also work together and lobby our public institutions and municipal, provincial, and federal governments to adopt policies that can lead to a fair, sustainable world. Canadian Fair Trade Network 2020 Strategic Framework Learn more about the CFTN and download the latest draft of our 2020 Strategic Framework at cftn.ca/about-us OUR VISION We want to see a fair, sustainable world led by thoughtful, motivated, and informed Canadians. OUR MISSION We aim to inspire and strengthen a network of fair trade leaders and advocates. Together we will work to realize our vision. OUR STRATEGY We will focus our efforts on four core pillars: supporting a grassroots movement ensuring integrity in fair trade nurturing fair trade businesses engaging our elected representatives CONTACT Sean McHugh Executive Director, Canadian Fair Trade Network Email: sean@cftn.ca Cell: +1 604.785.0084