IMAG CONFERENCE 2016 Associate Membership Sponsorship Opportunities
MPA has carved out a community of independent publishers, representing 300+ magazine media brands, to facilitate peer-to-peer convening, sharing and learning With the support of their vendor partners, the entrepreneurial leaders of IMAG companies have navigated the transition from traditional magazine company to 360 magazine media brands with creativity and innovation Much of the excitement and newness within the magazine media industry comes from the independent niche brands whose willingness to experiment often drives innovation for the entire industry The independent niche brands are nimble and move more quickly to partner with companies that help them better engage with their readers and provide new avenues for business growth
IMAG Board of Directors Andrew Clurman IMAG Chair President and CEO Active Interest Media, Inc Laura Simkins IMAG Vice Chair Chief Operating Officer AFAR Media Michela O Connor Abrams President and CEO Dwell Media Beth Fuchs Brenner Chief Revenue Officer Domino Media Group Chuck Croft President Kalmbach Publishing Co. Scott Dickey CEO TEN: The Enthusiast Network Christian Dorbandt VP, Consumer Marketing Scientific American Bradford W. Fayfield Founder and CEO Storm Mountain Media Patti Green EVP and General Manager Turnstile Media Group Eric Hoffman President and Chief Operating Officer Hoffman Media, LLC Donna Kessler President, Morris Media Network Morris Communications Company Bonnie Kintzer President and CEO Tursted Media Brands, Inc. Joe Landry EVP and Group Publisher Here Media David Lusterman Publisher String Letter Publishing Jeff Paro President and CEO Outdoor Sportsman Group (OSG) a Division of KSE Media Ventures Philip Penny Chief Operating Officer Belvoir Media Group LLC Donald B. Peschke Founder and CEO August Home Publishing Company Scott D. Schulman Independent Publisher Ryan Shea Publisher and Chief Operating Officer Entrepreneur Media, Inc. Jamie Trowbridge President Yankee Publishing, Inc. Bryan Welch CEO B The Change Media
Representing 300+ IMAG Brands Member Companies Active Interest Media, Inc. AFAR Media America Press Inc. America s Test Kitchen American Diabetes Association American Girl Publishing, Inc. American Kennel Club American Park Network American Society of Landscape Architects American Songwriter Annie s Publishing/DRG Archaeological Institute of America Armadillo Media, Inc. Athlon Media Group August Home Publishing Company Belvoir Media Group LLC Boy Scouts of America Christian Science Publishing Society Christianity Today International Columbia Journalism Review Council on Foreign Relations Cowboys & Indians Domino Media Group DuJour Media Dulce Domum, LLC Dwell Media Emmis Communications Entrepreneur Media Inc. Garden & Gun Guideposts Harper s Magazine Foundation Harris Corporation Harvard Business School Publishing Harvard Magazine Here Media Inc. Hoffman Media, LLC i-5 Publishing IEEE Innovate MS International Data Group (IDG) Journal Multimedia Kalmbach Publishing Co. Life Time Fitness Inc. Lions Clubs International Mansueto Ventures Mariah Media Network Metropolitan Opera Guild Military Officers Association of America Miller McCune Center for Research Media & Public Policy Miller Publishing Group, LLC Morris Communications National Audubon Society Ogden Publications, Inc. Oklahoma Today Outdoor Sportsman s Group Poetry Foundation & Poetry Magazine Rodale Inc. Scholastic Inc. School Family Media, Inc. Schuman Publishing Company Scientific American Sierra Club Smithsonian Media Society for Science & the Public Storm Mountain Media String Letter Publishing Success Media Group Technology Review, Inc. TEN: The Enthusiast Network The Carol Group, Ltd. Today Media Tribune Company Turnstile Media Group Virtuoso, Ltd. WebMD Weight Watchers International, Inc. Yankee Publishing, Inc.
Access and Impact IMAG Annual Conference 2016 Reach the senior-most leadership of independent magazine media as they convene from around the country at the Intercontinental Mark Hopkins Hotel in San Francisco: IMAG Board Owner/ C-suite President Vice President Cost-effective access and impact reach IMAG companies from across the country in one location Represents the ahead of the curve mindset of IMAG community Access to the best resources on the front lines of the digital frontier
Support IMAG Annual Conference 2016 Sponsorship helps grow your business by highlighting your support for the IMAG community s goals. This year s theme: Golden Gateways Connecting Brands With Believers exactly what enthusiast brands do best Speakers and sessions designed to teach attendees how to anticipate, identify, navigate and capitalize on perpetual change Collaborative format provides an open forum to share experiences, best practices and solutions unique to the independent magazine media community Moving seamlessly from print to podcast, TV to telephone, from live stages to likes and shares, IMAG 2016 will support the convergence of commerce, content and community, and how to bring a brand together with passionate believers. - Michela Abrams O Connor President and CEO, Dwell IMAG Conference Chair
Sponsorship ROI Grow Your Business Cost-effective opportunity to reach a national constituency in one place Increase brand awareness and visibility Highlight your USP and differentiate from the competition Intimate setting provides multiple touchpoints with key IMAG decision makers Educate clients and prospective customers Amplify and reinforce your profile as an industry leader/solution provider
Program Agenda Wednesday, May 11 Thursday, May 12 Friday, May 13 12 Noon 12:30 pm 12:30 pm 2:30 pm 1:00 pm 5:30 pm 3:30 pm 5:00 pm 5:30 pm 9:00 pm Welcome Reception for IMAG Board, Editors, Sponsors IMAG and ASME Board Meetings and Lunch Registration and Sponsor Showcase Magazine Media Showcase: Best Stories, Best Brand Work An informal sharing of case studies and great ideas taken from Imagination Awards entries (6-8 teams) Transportation to Dinner and Dialogue @Airbnb 8:00 am 8:45 am 9:00 am 10:30 am 10:30 am 10:50 am 10:50 am 12:45 pm 12:45 pm 1:45 pm 2:00 pm 4:15 pm 3:15 pm 3:35 pm Breakfast at Top of the Mark Conference Program Keynotes Fireside Chats Panel Discussion Editorial Segment Disruptive Thinkers Magazine Media Business Issues Networking Break Keynotes Fireside Chats Panel Discussion Editorial Segment Disruptive Thinkers Magazine Media Business Issues Networking Lunch Workshops: 3/Rounds in Six Tracks Audience, Content, Digital, Revenue, Events, Leadership Networking Break 8:00 am 8:45 am 9:00 am 10:20 am 10:20 am 10:40 am 10:40 am 11:30 am 11:30 am 11:45 am 11:45 am 12:30 pm Breakfast Workshops Audience, Content, Digital, Revenue, Events, Leadership Conference Program CEO Panel Keynotes Fireside Chats Panel Discussions Networking Break CEO Panel Keynotes Fireside Chats Panel Discussions Conference Close Box Lunches 9:00 pm After Dinner Networking 4:15 pm 4:30 pm 6:00 pm 7:00 pm 7:00 pm 10:00 pm Wrap-up for the Day Imagination Awards Cocktails Imagination Awards Ceremony and Dinner Subject to change
Sponsorship Packages: Overview Presenting: Imagination Awards Platinum: Imagination Awards Dinner Main stage Panel Moderator (3) Gateways to Growth: Workshop Tracks (6) Registration Print as a Cornerstone breakfast presentation MPA Factbook 2016 Gold: Main stage panelist Opening Day Pre/Post Dinner Host Networking Lunch(1) MPA Factbook 2016 Silver: Welcome Reception/Luncheon Sponsor: IMAG Board/ASME Imagination Awards Cocktail Party Breakfast @ Top of the Mark Coffee Breaks (3) Box Lunch (1) Program Digital MPA Factbook 2016 Printer s Package Exhibitor: Branding Promo/Benefits Include: Exhibitor footprint Comprehensive list of attendees (name, title, company) Thank you for sponsorship and support from main stage Your company bio and key contact information presented by the conference chair at the IMAG and ASME board meetings Logo/sponsorship acknowledgements: Event marketing materials, emails, MPA social media feeds, onsite materials including daily agenda Logo on main stage screens displayed throughout conference Size and placement commensurate with package level MPA manages all event details and logistics
Package Benefits Outline Presenting Package Platinum Package Gold Package Silver Package Exhibitor 2 complimentary event registrations Presenting Platinum Gold Silver Exhibitor 1 complimentary event registration 50% discount on additional registrations 2 complimentary invitations to IMAG board welcome reception 1 complimentary invitation to IMAG board welcome reception 1 dedicated email blast pre- or post-event Marquee Signage Premium Signage Spread ad in program Full-page ad in program Half-page ad in program Branding/Promo Benefits
Example from IMAG 2015 Sponsorship Activation: Workshops
Example from IMAG 2015 Sponsorship Activation: Networking Events
Example from IMAG 2015 Sponsorship Activation: Registration, Exhibit, Branding
2014/2015 IMAG Conference Testimonials This was the warmest and most approachable group or event that I ve attended. Well done in Boulder 2015. Crowd felt to be just the right size. Seemed incredibly well organized and run. Great job! The exposure that this event gives us in the industry is priceless. Really useful relevant content during the sessions. I have found the presentations and networking discussions to be invaluable. Great job. It's clear that we have a very enthusiastic and committed community.
2016 IMAG Conference Contact: Alison Heisler Vice President, Strategic Partnerships MPA The Association of Magazine Media 212-872-3740 (o) 203-858-6631 (m) aheisler@magazine.org