M E D I A K I T 2016
Highlights 2016 Five-Time Frequency! (201) Gold Coast Magazine debuted in 2015 to rave reader and advertiser reviews, and we are proud to announce we will be publishing five big issues in 2016 in March, May, September, October and November/December. Exciting Editorial Departments and Features We ll continue to profile the biggest names and everyday people who are making the Gold Coast area from Fort Lee to Jersey City unique. The most beautiful and interesting homes will be showcased in our pages, from luxury high-rises to single-family gems. And, the top shops and restaurants will be highlighted in each edition, along with upcoming events, recent social gatherings and lots more. Even Stronger Distribution More than 30,000 copies of each edition of (201) Gold Coast will be mailed and distributed to the most affluent residents. Here s a closer look: 20,000 mail to high-income households 8,000 distributed from real estate offices and sales and rental offices of luxury developments throughout the Gold Coast 2,000 available at NY Waterway ferry terminals, City Place in Edgewater and other high-traffic locations For space reservations in the kickoff March issue of (201) Gold Coast, or for premium placement in all five editions in 2016, call your magazine account executive or (201) 646-6955.
Editorial & Advertising 2016 Regular Departments & Features Hidden Treasures: Profile of an off-thebeaten path business. Person to Person: Story on an interesting personality in the area. Health & Leisure: Keeping in shape and living life in the Gold Coast. History: Focus on a landmark or event from the past. Interior Design: Pictorials on exceptional homes. Plus Food & Drink Arts & Entertainment Social Scene And more! March In-home date: 3-10-16 Ad Space: 1-27 / Ad Materials: 2-1 / Camera Ready: 2-3 Health, Wellness, Fitness Issue / Cooking Classes Health Care Professional Profiles For-Sale & Rental Properties Real Estate Agent Directory September In-home date: 9-8-16 Ad Space: 7-27 / Ad Materials: 8-1 / Camera Ready: 8-3 Gold Coast Sports Issue Best Places to Watch Sporting Events Gold Coast s Top Doctors & Dentists For-Sale & Rental Properties Real Estate Agent Directory November/December In-home date: 11-16-16 Ad Space: 10-12 / Ad Materials: 10-17 / Camera Ready: 10-19 Gold Coast Holiday Shopping, Dining & Entertaining Issue Local Celebrity Chefs / Fashion / Gift Guide Fitness Centers, Salons & Spas / Holiday Dining For-Sale & Rental Properties / Real Estate Agent Directory May In-home date: 5-5-16 Ad Space: 3-23 / Ad Materials: 3-28 / Camera Ready: 3-30 Fashion & Beauty Issue / Local Fashion Designers Mobile Fashion Boutiques Al Fresco & Summer Dining / For-Sale & Rental Properties Real Estate Agent Directory October In-home date: 10-13-16 Ad Space: 8-31 / Ad Materials: 9-5 / Camera Ready: 9-7 Gold Coast Home Design Issue / Home Store Roundup Pet Adoption Home Design Showcase / For-Sale & Rental Properties Real Estate Agent Directory
Advertising Rates 2016 Ad Sizes FREQUENCY 1X 3X 5X North Jersey Media Group Advertising Credit Terms Two-Page Spread $4,435 $4,175 $3,775 Full Page (Standard or bleed) $2,595 $2,440 $2,205 2/3 Page $1,915 $1,795 $1,625 1/2 Page Horizontal $1,495 $1,405 $1,270 1/2 Page Vertical $1,495 $1,405 $1,270 1/3 Page Square $1,045 $980 $890 1/3 Page Vertical $1,045 $980 $890 1/4 Page $795 $745 $675 1/6 Page (Vertical only) $545 $510 $465 Restaurant Box (1/24 page) $275 $260 $235 All ads requiring design work are subject to an additional charge. All pages are full color, printed on glossy 50 lb. stock. New accounts Premium Positions (SUBJECT TO AVAILABILITY) FREQUENCY 1X 3X 5X Inside Front Cover/Page 1 (Two-page spread) $5,095 $4,790 $4,330 Inside Front Cover (Full page) $2,985 $2,805 $2,535 Page 1 (Full page) $2,985 $2,805 $2,535 Opposite Contents 1 (Full page) $2,855 $2,685 $2,425 Opposite Contents 2 (Full page) $2,855 $2,685 $2,425 Opposite Masthead (Full page) $2,855 $2,685 $2,425 Opposite Editor's Letter (Full page) $2,855 $2,685 $2,425 Inside Back Cover $2,855 $2,685 $2,425 Back Cover $3,115 $2,930 $2,645 Specialty Advertising For pricing on supplied inserts, bind-in/blow-in cards, gatefold ads and more, please call (201) 646-6955.
Home Delivery Demographics 2016 Profile Adults living in households which receive (201) Gold Coast Magazine by mail. Demographic Groups Median Age: 34.3 Married: 49.6% Never Married: 39.6% Male: 50.2% Female: 49.8% Bachelor s Degree/Graduate Degree: 72.5% Average Household Income: $142,823 Owner/Occupied with Mortgage/Loan: 26.8% Owner/Occupied Owned Free and Clear: 7.7% Renter Occupied: 65.5%
Distribution, Part 1 2016 Total Distribution: 30,000 copies per issue Mail Home Delivery: 20,000 COPIES Cliffside Park Edgewater Fort Lee Hoboken Jersey City North Bergen Weehawken West New York High-Traffic Commuter and Visitor Locations: 2,000 COPIES NY Waterway ferry terminals City Place, Edgewater Edgewater Community Center Shops, restaurants, spas and gyms along the Gold Coast Rental and For-Sale Properties: 4,000 COPIES See next page for details Select Real Estate Offices: 4,000 copies CLIFFSIDE PARK Prominent Homes Realty Century 21 Calabrese Realty irealty International LLC EDGEWATER Group Twenty Six LLC Prominent Properties Re/Max Villa Edgewater Royal Signature Realty Smart Realty FORT LEE VIP Realty Pandora Real Estate The Chen Agency Prominent Properties Palisades Realty LLC of Fort Lee Coldwell Banker Fort Lee ERA Welcome Realty Weichert Realtors Re/Max Select Properties GUTTENBERG Riverfront Realty Group HOBOKEN Liberty Realty Weichert Realtors Keller Williams City Life Realty Links Residential Hudson Place Realty Inc. Riverside Realty Realty Express Century 21 Innovative Realty Coldwell Banker Hoboken Verdel Real Estate Empire Realty Group Knecht Properties Garden State Realty Group Prominent Properties Liberty Realty Re/Max Gold Coast Realty Prudential Castle Point Realty Berkshire Hathaway Hudson River Properties DJK Residential Patina Realty Renaissance Realty Group Halstead Property NJ LLC Prime Real Estate Group JERSEY CITY American Homes Realty Century 21 Viewpoint Realty Weichert Realtors (Exchange Place) Weichert Realtors (Downtown) Donovan Realty Liberty Realty Re/Max Villa Realtors Coldwell Banker Downtown Jersey City Boutique Realty Realty Executives Christoph Schluender Realty America's Elite NORTH BERGEN Michael Cervelli Real Estate CPI Realty LLC Broadway Realtors C21 Frontier Realty Re/Max Villa Realtors Exit Frontier WEEHAWKEN Langdon Realty Access Homes Realty Park Avenue Realty Paul Martin Property Development WEST NEW YORK Laura Kellett Realty Premier Brokers LLC Real Estate Selling New Jersey Realty Group...Continued on next page
Distribution, Part 2 2016 Total Distribution: 30,000 copies per issue Rental and For Sale Properties: 4,000 copies CLIFFSIDE PARK Trio EDGEWATER The Avalon Windsor Mariners Caribbean House Mariners Landing Infinity Edgewater Apartments The View at Edgewater Harbor The Alexander FORT LEE The Presidential Twenty 50 By Windsor The Crystal House The Pembroke Riverview Towers Corporation 1266 The Modern HOBOKEN The Edge Lofts Garden Street Lofts The North Constitution at the Shipyard The North Independence at the Shipyard The South Independence at the Shipyard The Sovereign at the Shipyard The Vanguard at the Shipyard 1000 Jefferson The Artisan on Jefferson Maxwell Place The Artisan on Madison The Artisan on Grand The Berkshire at the Shipyard Hudson Square South Hudson Square North The Grand Adams Hoboken South Waterfront Juliana Luxury Apartments 77 Park Ave. The Courtyard at Jefferson JERSEY CITY The Pier Aquablu at Newport Atlantic at Newport East Hampton at Newport Laguna at Newport Pacific at Newport Parkside East at Newport Parkside West at Newport Riverside at Newport Southampton at Newport The Lincoln at Newport The Roosevelt at Newport Waterside Square North at Newport Waterside Square South at Newport Windsor at Liberty House Hudson Pointe The Art House Madox Apartments Liberty Towers Essex Commons Marbella Avalon Cove Monaco Liberty Harbor 70 Greene Portside Towers 50 Columbus The One NORTH BERGEN Half Moon Harbour UNION CITY Lenox WEEHAWKEN Residences by Henley on Hudson Lennar Homes at the Pacific River Parc Weehawken Rivers Edge Estuary at Lincoln Harbor Gateway on Hudson WEST NEW YORK River Trace at Port Imperial Riverbend at Port Imperial Landings at Port Imperial Riverwalk Place
Family of Publications 2016 (201) MAGAZINE PUBLISHED 12X ANNUALLY Distribution: 50,000 via mail to households in bergen s most affluent postal routes (201) Magazine features 100% original editorial and exquisite photography. Each month, coverage of influential people, style, estates, home décor, dining and charitable events showcases the Best of Bergen. January In-home date: 12-30-15 Ad Space: 11-12 / Ad Materials: 11-16 / Camera Ready: 11-19 February In-home date: 1-27-16 Ad Space: 12-10 / Ad Materials: 12-15 / Camera Ready: 12-17 March In-home date: 3-2-16 Ad Space: 1-14 / Ad Materials: 1-19 / Camera Ready: 1-21 April In-home date: 3-30-16 Ad Space: 2-11 / Ad Materials: 2-16 / Camera Ready: 2-18 May In-home date: 4-27-16 Ad Space: 3-10 / Ad Materials: 3-15 / Camera Ready: 3-17 June In-home date: 6-1-16 Ad Space: 4-14 / Ad Materials: 4-19 / Camera Ready: 4-21 July In-home date: 6-29-16 Ad Space: 5-12 / Ad Materials: 5-17 / Camera Ready: 5-19 August In-home date: 7-27-16 Ad Space: 6-9 / Ad Materials: 6-14 / Camera Ready: 6-16 September In-home date: 8-31-16 Ad Space: 7-14 / Ad Materials: 7-19 / Camera Ready: 7-21 October In-home date: 9-28-16 Ad Space: 8-11 / Ad Materials: 8-16 / Camera Ready: 8-18 November In-home date: 11-2-16 Ad Space: 9-15 / Ad Materials: 9-20 / Camera Ready: 9-22 December In-home date: 11-30-16 Ad Space: 10-13 / Ad Materials: 10-18 / Camera Ready: 10-20 (201) S BEST OF BERGEN GUIDE Distribution: 20,000 through area businesses (201) s Best of Bergen Guide showcases all the winners in the (201) Magazine Best of Bergen Readers poll. In-home date: 3-16-16 Ad Space: 1-28 / Ad Materials: 2-2 / Camera Ready: 2-4 (201) BRIDE PUBLISHED 2X A YEAR Distribution: 15,000 to area bridesto-be via mail and through bridal registries, shows and shops (201) Bride is the only magazine written for and about the Bergen and northern New Jersey bride-to-be. Winter/Spring: In-home date: 1-13-16 Ad Space: 11-26 / Ad Materials: 12-2 Camera Ready: 12-4 Summer/Fall: In-home date: 6-8-16 Ad Space: 4-21 / Ad Materials: 4-26 / Camera Ready: 4-28 (201) DINING Distribution: 25,000 via mail and through select area restaurants (201) Dining is a comprehensive guide to the area s finest and most enticing restaurants. In-home date: 8-31-16 Ad Space: 7-7 / Ad Materials: 7-12 / Camera Ready: 7-14 (201) FAMILY S SPECIAL PARENT Distribution: 40,000 via mail to (201) recipients and requestors, home delivery to The Record requestors, and through single distribution points (201) Family s Special Parent is an annual publication for parents of special needs children. In-home date: 8-31-16 Ad Space: 7-14 / Ad Materials: 7-19 / Camera Ready: 7-21 (201) HEALTH Distribution: 50,000 via mail with June (201) (201) Health is an in-depth magazine dedicated exclusively to health, wellness, fitness and better living in Bergen County. (201) Health also features Bergen s Top Doctors and Dentists. In-home date: 6-1-16 Ad Space: 4-7 / Ad Materials: 4-12 / Camera Ready: 4-14 (201) FAMILY PUBLISHED 7X ANNUALLY Distribution: 40,000 via mail to (201) recipients and requestors, home delivery to The Record requestors, and through single copy locations (201) Family includes tips on parenting children of all ages, party planning, imaginative room décor, and fun activities, and covers youth sports, fashion and shopping, and family-friendly dining. January In-home date: 12-30-15 Ad Space: 11-19 / Ad Materials: 11-23 / Camera Ready: 11-25 February/March In-home date: 1-27-16 Ad Space: 12-17 / Ad Materials: 12-21 / Camera Ready: 12-23 April/May In-home date: 3-30-16 Ad Space: 2-18 / Ad Materials: 2-23 / Camera Ready: 2-25 June/July In-home date: 6-1-16 Ad Space: 4-21 / Ad Materials: 4-26 / Camera Ready: 4-28 August In-home date: 7-27-16 Ad Space: 6-16 / Ad Materials: 6-21 / Camera Ready: 6-23 September/October In-home date: 8-31-16 Ad Space: 7-21 / Ad Materials: 7-26 / Camera Ready: 7-28 November/December In-home date: 11-2-16 Ad Space: 9-22 / Ad Materials: 9-27 / Camera Ready: 9-29 (201) HOME PUBLISHED 2X A YEAR Distribution: 50,000 via mail with May (201) and October (201) (201) Home provides coverage of residential interior and exterior design in Bergen. Spring: In-home date: 4-27-16 Ad Space: 3-3 / Ad Materials: 3-8 / Camera Ready: 3-10 Fall: In-home date: 9-28-16 Ad Space: 8-4 / Ad Materials: 8-9 / Camera Ready: 8-11 (201) WELCOME Distribution: 20,000 via mail and through real estate offices and other businesses (201) Welcome is a local guide for people who have recently purchased homes in Bergen and those considering a move here. In-home date: 8-31-16 Ad Space: 7-7 / Ad Materials: 7-12 / Camera Ready: 7-14
Mechanical Requirements 2016 1/12 PAGE SQUARE RESTAURANT DIRECTORY PROFESSIONAL SERVICES 2.292" X 2.257" 1/8 PAGE REAL ESTATE AGENT DIRECTORY 1.656 X 4.664" 1/6 PAGE 2.292" X 4.664" 1/4 PAGE 1/3 PAGE SQUARE 1/4 PAGE HORIZONTAL FOR SALE AND RENTAL 1/2 PAGE PROPERTY DIRECTORY 4.833" X 4.664" 3.562 X 4.664" 7.375 X 2.257" 3.562" X 9.5" 2/3 PAGE 1/2 PAGE HORIZONTAL NON-BLEED FULL PAGE NON-BLEED FULL PAGE BLEED TWO-PAGE SPREAD WITH BLEED 4.833" X 9.5" 7.375" X 4.664" 7.375" X 9.5" 8.625" X 10.75" 17.25" X 10.75" TYPE SAFETY: 7.375" X 9.5" TRIM SIZE: 8.375 X 10.5 TYPE SAFETY: 14.75" X 9.5" GUTTER SAFETY:.5 TRIM SIZE: 16.75 X 10.5 Production Requirements PREFERRED FILE TYPE ADOBE ACROBAT PDF TRAPPING GRAPHICS/IMAGES RESOLUTION FTP UPLOAD UNACCEPTABLE FILE TYPES BITMAPPED IMAGES IMAGE SIZE VIA SUBSCRIPTIONS SERVICES PHYSICAL MEDIA WEBSITE IMAGES AND LOGOS COLOR MODES AND TRAPPING DELIVERY METHODS EMAIL VIA WEB BROWSER njmgupl.northjersey.com. *Camera-ready ads can be received up to 4 days after space deadline. Ads requiring custom design work are subject to an additional fee.