REQUEST FOR PROPOSAL. Merchandise and Licensing for the 2019 Canada Winter Games Host Society Red Deer COMPETITION #:

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REQUEST FOR PROPOSAL Merchandise and Licensing for the 2019 Canada Winter Games Host Society Red Deer COMPETITION #: 2019-02 CLOSING DATE: Monday, July 17, 2017 2019 Canada Winter Games Host Society Red Deer 5205 48 Avenue Red Deer, AB T4N 6X3 403.340.8419 www.canadagames.ca/2019 info@2019canadagames.ca

SECTION 1 INSTRUCTIONS TO VENDORS 1. Background - The 2019 Canada Winter Games From February 15 until March 3, 2019, Red Deer and central Alberta will host the 2019 Canada Winter Games. Featuring 19 sports, over 150 events and a major cultural festival, the 2019 Canada Winter Games will welcome up to 3,600 athletes, managers and coaches and more than 20,000 visitors. The 2019 Games will be the largest event ever hosted in Red Deer and central Alberta and one of the largest events to be hosted in Alberta in over three decades, since the 1988 Calgary Olympics. The Canada Games is the nation's largest multi-sport competition for young athletes. Held every two years, alternating between summer and winter, the Canada Games is a key event in the development of Canada s young athletes and represents the pinnacle of interprovincial/territorial sport competition. Forecasted to generate an economic impact of over $132 million, the 2019 Games will provide a stage for Canada s next generation of national, international and Olympic champions to compete. The 2019 Games will leave a lasting legacy of new and enhanced sport facilities and volunteer and leadership development that will benefit athletes and the broader central Alberta community for years to come. This is our moment and we invite you to be a part of this moment that will forever transform our community. 2. Objective The 2019 Canada Winter Games Host Society ( Host Society or 2019 Games ) is requesting proposals for a Licensee to manage and operate a merchandise program ( Merchandise Licensee ). The Host Society is looking to license the hard and soft goods merchandising rights for the 2019 Canada Winter Games to a proponent in order to develop, manage and maximize profits through a Games Merchandise Program. 3. Overview This Request for Proposal ( RFP ) process is intended to lead to the award of a contract. The Host Society maintains full discretion over this RFP process and the award. The Host Society intends to evaluate proposals on the basis of evaluation criteria included in this proposal (see Section 2 Proposal Evaluation Criteria), and to make an award based on the results of the Evaluation Point Rating and the Host Society s assessment in its sole discretion of which proposal provides the best value and is in the Host Society s best interests. 1

4. RFP Schedule The following is the intended schedule for the proposal process. Vendors should comply with this schedule unless otherwise notified of any changes. All times noted are for Mountain Standard Time. RFP Posted: Monday, June 26, 2017 RFP Closes: Monday, July 17, 2017 Award: To be within three weeks of closing date 5. Scope of Services Required The Merchandise Licensee will enter into a detailed Agreement with the Host Society. Upon acceptance by the successful bidder, a services agreement will be developed. The merchandising services for the 2019 Canada Winter Games encompass the development, marketing and execution of a creative and value driven merchandising program. The agreement will include all hard and soft goods merchandise, except pins and volunteer uniforms, and the Host Society reserves the right to enter into additional merchandising agreements for any items the Merchandising Licensee doesn t have interest in producing or isn t able to produce. Once the contract has been awarded, the Host Society expects the Merchandise Licensee to manage all aspects of the merchandising program to maximize the brand awareness and profit returns to the 2019 Canada Winter Games. The Host Society will permit the merchandising partner to enter into sub contracts to additional licensees. The Games Merchandising Services program should include, but is not limited to: Pre-event Sales (October 1, 2017 until February 12, 2019): Sales, expense and profit projections, Development and production of exclusive soft goods merchandise, Hosting and supporting of online merchandise sales portal with product photography, Customer service support for online sales, Warehousing and distribution strategy, Retail policies and procedures, Selection and scheduling of on-site retail managers and staff, The establishment of an authorized retailer program, Authorized supplier guidelines, Pre-event sales initiatives, Preliminary planning of on-site retail locations, equipment, supplies, staffing and volunteer requirements, Monitoring overall sales, expenses and profits, Supplying monthly sales and expense reports to Host Society, Monitoring inventory control, Options for a mobile merchandising unit and merchandise displays, 2

Working with existing retail operations within 2019 Canada Winter Games venues (if applicable). On-site Sales (February 13 until March 4, 2019) : Training and orientation of on-site Games-time retail managers, cashiers and volunteers, Set up and merchandising of retail venues, including mannequins and clothing racks, Monitoring of on-site sales, Monitoring of cash management, Monitor inventory control and provide recommendations on purchasing, Final clearance of merchandise, Final sales reporting (subject to audit). All merchandise must follow strict logo use guidelines for use of the Canada Games logo and the approved official 2019 Canada Winter Games marks on merchandise. The Canada Games Graphic Standards and 2019 Games Brand Standards will be provided to the Merchandise Licensee. The Host Society expects the minimum royalty guarantee to be $100,000. The pre-games and Games time retail royalty is expected to be in the range of 25%. The 2019 Canada Winter Games sponsorship program requires each Games sponsor to obtain merchandise items from the Merchandise Licensee at a discount, as agreed upon in their respective contracts. Discounted pricing is provided to sponsors during specific pre-games opportunities and a royalty in the range of 15% is expected to be provided to the Host Society on these sales. In addition, the Host Society may request discounted merchandise to be available to the Host Society on dates to be agreed upon by the Host Society and Merchandise Licensee. Royalty Settlement: The Merchandise Licensee will settle royalties with the Host Society on a quarterly basis during pre-games and within 30 days of the conclusion of the Games (by April 3, 2019). The Host Society will provide volunteers to assist in the retail merchandise outlets during Games time. Staff will need to be provided from the chosen merchandising proponent and will be responsible for training volunteers and managing the Point of Sale (POS) transactions. The amount of volunteers will be mutually determined at a later date. The Host Society would like to be efficient with the number of retail outlets during Games time. The locations of the outlets will be based on significant venues. The working number of outlets is currently three or four. However, if the number of outlets were to increase, a discussion with the Merchandise Licensee would occur. The Merchandise Licensee will work with the Host Society to produce bilingual items and/or single language items to be made available in either language. 3

6. Proposal Requirements 1. Proposals should be submitted, along with Proposal Form A and attached, in the form required herein as follows: Mailed, Hand Delivered or Emailed to: Paul Manesh, CPA, CA Manager, Financial Services pmanesh@2019canadagames.ca 5205 48 Avenue Red Deer AB, T4N 6X3 403.307.8074 2. Proposals are due at the location specified above, before the closing time. 3. If a vendor is of the view that there are discrepancies or omissions in the RFP documents, or that any clarification is required, the vendor should contact Christina Verticchio- Manager, Marketing & Communications at cverticchio@2019canadagames.ca or 403.597.3200 and she shall respond in writing or, if in agreement that there is a requirement for amendment or clarification, will issue an addendum. The Host Society may, at any time prior to the closing date and time, issue additional information, clarifications or modifications to the RFP by written addendum issued by the Procurement Coordinator or their designate only. It is the Vendor s sole responsibility to ensure they have received all addendums prior to submitting their proposal. It is the vendor s responsibility to monitor the Host Society s website and download addendums posted. All addendums become part of the proposal documents and receipt of addendums shall be acknowledged by the vendor on Proposal Form A, Section 4. 4. Vendors are required to submit two (2) copies of their proposal if mailed or hand delivered. Proposals may be submitted in a larger envelope or box, but such envelope or box must be sealed. The envelope must be clearly visible on the outside of the package. 5. The Host Society may negotiate a final offer with the selected proposer. 7. Proposal Conditions 1. In its sole and absolute discretion, and without limiting the generality of the Host Society s discretion under this RFP, the Host Society: a. may modify or amend this RFP including the schedule, the RFP requirements, the scope of services, or any other terms, whether material or not, and may cancel or suspend this RFP. b. need not necessarily accept the lowest price, the highest ranked, or any proposal, and may reject or accept any or all proposals. c. may reject a proposal which fails to meet the requirements of this RFP d. assess any proposal on the basis of any one or more of the evaluation criteria set forth in this RFP, which criteria are not intended to be exhaustive, and/or any other 4

criterion or factor considered appropriate by the Host Society, and select any proposal which the Host Society considers to offer the best value and to be in its best interests. e. accept any proposal which in any manner, whether substantially or not, fails to comply with any of the requirements of this RFP, whether or not such requirements are expressed in mandatory terms or such noncompliance is substantial. f. negotiate one or more of the highest ranked proposals with respect to fee, the scope of services or any other component of such proposal(s). 2. The Host Society shall have no liability as a result of issuance of this RFP. No vendor shall have any claim against the Host Society for any compensation of any kind whatsoever as a result of participating in this RFP process, including without limitation any claim for costs of proposal preparation or participation in negotiations, or for loss of anticipated profits, whether based in contract including fundamental breach, tort, breach of any duty, or any other cause of action whatsoever. 8. Proposal Evaluation After the closing date, the proposal envelopes will be opened and the contents will be separated. The proposals will be forwarded to the Evaluation Committee for evaluation in accordance with proposal evaluation criteria as set forth in Section 2 Proposal Evaluation Criteria. 9. Proposal Award Award of this proposal will result in the signing of a contract by the successful vendor in a form acceptable to the Host Society in its sole discretion and agreed upon between the Host Society and the successful vendor. 5

SECTION 2 PROPOSAL EVALUATION CRITERIA 1. Method of Evaluation An Evaluation Committee will evaluate and recommend the selection of a Merchandise Licensee based on proposal submission, references and price. The highest-ranking proponent will be recommended to the Host Society. 2. Proposal Evaluation The objective of the evaluation process is to select a vendor capable of providing the services identified below in the technical evaluation chart. In their proposals, proponents shall provide responses to the technical requirements and otherwise demonstrate through samples, publications, narrative explanation and references that they have the necessary qualifications to undertake the services as described in this RFP. In their proposal, proponents shall clearly show how their qualifications will be utilized to the Host Society s benefit. 3. Overview of the Evaluation Process The proposal packages will be opened by the Manager, Marketing & Communications or their designate on the closing date and given to the Evaluation Committee. The Evaluation Committee will evaluate all proposals using the following steps: 1. Determine whether proposals meet the RFP criteria; 2. Evaluate proposals based on technical and experience criteria outlined in this proposal document and references; 3. Determine ranking of proposals based on technical and experience evaluation points system and references (maximum 200 points); 4. Reject proposals where technical and experience score did not meet or exceed threshold (155 points); 5. Assign points for royalty system of proponents who have met or exceeded the previous score threshold and assign points (maximum 200); 6. Tally points and determine highest-ranked proposal and rankings of other proposals (maximum 400 points); 7. Share and recommend to the Host Society the highest ranked proposal. 4. Key Evaluation Criteria Proponents must provide clear and concise information in response to the following requirements set forth in this section: 1. Proof the proponent has demonstrated experience in providing merchandise program 6

services for, and service to, complex organizations and/or events such as the Canada Games. Please refer to section 5. Scope of Services Required for details on what the 2019 Games Merchandising Services program should include for pre-event and on-site sales requirements. Clearly outline services that will be included and which services will be additional to quote. 2. References are provided with contact information. Proponents should note that failure to meet any of the requirements set forth in this section will likely result in your proposal being rejected. 5. Evaluation Point Rating [Two Threshold Requirements] Proposals will be assessed on a point rating system, outlined below, with a maximum 200 technical and experience points and a maximum of 200 royalty system points. This is used to determine each proponent s strategic and technical fit to the needs described in the proposal documents. The technical points will be added together with the reference and price points (outlined below) to determine a final point score. Proposals scoring less than a total threshold of 155 technical and reference points will be considered technically unacceptable. Proposals that meet or exceed the 155 technical point threshold will have their royalty system checked. A. Technical and Experience Evaluation In their proposal, agencies shall clearly show how their qualifications will be utilized to the 2019 Canada Games benefit through the following: TECHNICAL AND EXPERIENCE EVALUATION 1. Company/ Organization Clearly demonstrate that the Merchandiser has a comprehensive understanding of merchandising and licensing services and provide an overview of the company and team that would be managing this account. (25 points) 2. Capability Merchandiser shall have a proven record of having provided this service requirement, including a record of having provided similar merchandising and licensing services to other Organizations, Government (Municipal or other levels) or Agencies of similar size and scope of operations. (25 points) Maximum Points 25 50 7

Merchandiser shall have the technical expertise, communications skills, resources and imagination to deal with the various complex issues of an organization such as the 2019 Canada Winter Games. (25 points) 3. Services Merchandisers shall describe how they will deliver on the 2019 Games Merchandising Services program requirements outlined in section 5. Scope of Services Required for pre-event and on-site sales. (50 points) 50 4. Other Services Describe what services are included and what services will be additional to the stated costs. (10 points) 5. Sustainability One of the values of the Host Society is to inspire people to embrace sustainability by demonstrating leadership in enhancing the economic, social and environmental benefits of the games to achieve a positive legacy for the community. Please provide information with regards to initiatives you undertake to promote sustainable practices such as; promote social inclusion; maximize recyclability and use recycled content; reduce waste; conserve natural resources, materials and energy; increase durability; reduce toxicity and minimize packaging. (15 points) 6. Past Relevant Experience Provide any past relevant experience. (20 points) 7. Experience: References Provide the names and telephone numbers of at least three current clients for reference checks. (30 points) 10 15 20 30 THRESHOLD TECHNICAL AND EXPERIENCE EVALUATION 155 TOTAL TECHNICAL AND EXPERIENCE EVALUATION 200 C. Royalty Evaluation ROYALTY EVALUATION Maximum Points 8

8. Royalty Evaluation Points will be awarded with the most favourable royalty guarantee and retail royalty structure receiving the maximum amount of points. 200 TOTAL PRICE EVALUATION 200 The proposal with the greatest number of points totalled is the highest ranked proposal. 6. Proposal Scoring and Awarding of Contract The proposal scores will be finalized based on the results of all the above factors. Subject to the terms and conditions of this RFP, the proposal with the highest final score out of a total of 400 points (combination of technical points, reference points, and price/rate schedule points) will be recommended for award. In the event that the Host Society considers that two or more proposals offer substantially the same value, the Host Society may give priority to the proposal based on proponent location in the following order: 1. Region (Central Alberta) 2. Province (Alberta) 3. Canada 4. Other 9

SECTION 3 PROPOSAL FORM A 2019 Canada Winter Games Host Society Red Deer Merchandise and Licensing 1. I/We hereby submit a Proposal for the Merchandise and Licensing proposal in accordance with the requirements of this RFP. 2. I/We have carefully examined all of the contents of this RFP, including the RFP terms and conditions. 3. In the event of our proposal being accepted, I/we agree to enter into a contract with the 2019 Canada Winter Games Host Society Red Deer. 4. I/We acknowledge receipt of, and have taken into consideration, the following addendums issued during this Request for Proposals: # # # 5. Proposal Closing Time: Monday, July 17, 2017 6. I/We acknowledge the proposal scores will be finalized based on the results of all the factors outlined in the proposal package, and that the Host Society will select a proposal which provides the Host Society with the best value and which the Host Society determines is in its best interests. Proponent s Business Name: Proponent s Business Address: Printed Name(s): Title(s): Signature(s): 10