Delivering one of the largest conservative audiences on air and online

Delivering one of the largest conservative audiences on air and online

Liftable Media USA Radio Networks Liftable Digital USA Radio News USA Radio Programs USA Podcasts Western Journalism Conservative Tribune The Point Liftable.com USARadio.com "6% of Americans read our content month in and month out." - Patrick Brown, CEO Liftable Media

Network Western Journalism A leading destination for Americans looking for relevant news stories with an emphasis on politics and culture. Our news is written and published with a focus on a highly engaged social media audience. Free from the shackles of political correctness, we are committed to tracking down and reporting the truth wherever it leads. Alexa Rank (US) 76 MONTHLY UNIQUES 14.3 MILLION Source: Alexa ; Google Analytics November 2016

Network Conservative Tribune A consistently ranked platform that combines fact-based analysis with high-quality commentary from a conservative perspective. While other blogs merely quote from other sources and add minimal commentary, Conservative Tribune combines the news others are reporting with our own unique view on current events. Alexa Rank (US) 50 MONTHLY UNIQUES 22.2 MILLION Source: Alexa ; Google Analytics November 2016

Network Liftable AVERAGE MONTHLY Liftable UNIQUES A refreshing break from news and analysis, Liftable shares the most inspiring and uplifting stories to showcase good in our world 5.7 MILLION The Point AVERAGE MONTHLY The Point Cutting-edge content with a keen point of view that s fact-based and fearless. UNIQUES 1.6 MILLION Source: Google Analytics November 2016

Audience Highly concentrated on the Facebook platform, with 90% of our 944,000,000 pageviews in 2015 arriving from the world's largest social hub. Mobile users make up an increasing share of our audience, with over 65% of our readers choosing mobile as their preferred device. Our content serves as a platform for active interaction, providing our audience with an open 2-way conversation, and our team with constant feedback. Source: Quantcast August 2016 Conservative Tribune Western Journalism Liftable The Point Male 65% 62% 37% 68% Female 35% 38% 63% 32% Age <18 13% 13% 17% 9% Age 18-24 5% 6% 8% 5% Age 25-34 4% 3% 7% 8% Age 35-44 10% 9% 10% 19% Age 45-54 22% 21% 19% 26% Age 55-64 23% 24% 18% 19% Age 65+ 23% 24% 21% 14% No Children 79% 80% 75% 55% Has Children 21% 20% 25% 45% News 5.6x 5.7x 5.6x 5.6x Sports 3.3x 3.1x 3.0x 3.2x Arts & Entertainment 2.9x 2.7x 2.9x 2.8x Business & Industrial 2.1x 2.4x 1.9x 2.2x Leisure & Hobbies 1.7x 2.0x 1.8x 1.8x Republican 56% 55% 42% 48% 6% 6% 16% 10% Independent 38% 39% 42% 42% Inactive 13% 13% 23% 14% Somewhat Active 52% 52% 50% 48% Active 35% 35% 27% 38% Democrat

Reach Top 10 Markets by Uniques 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Dallas Chicago Atlanta New York Los Angeles Houston Washington Nashville Orlando Austin Top 10 Markets by % City pop. (Min 250K) 1. 2. 3. 4. 5. 6. 7. 8. 9. 10. Atlanta Orlando Dallas Washington Nashville St. Louis San Francisco Denver Seattle Houston Source: Google Analytics August 2016

Digital Products Western Journalism by the numbers 70 Million pageviews/month 14.3 Million uniques/month 4.4 Million Facebook fans Newsletter Sponsorship 350,000 Subscriber Distribution Open rate = 22% Click-Through Rate = 63% Routine list cleaning for optimal performance and hygiene Native creative placement, position 2 Source: PostUp November 2016

Digital Products Conservative Tribune by the numbers 90 Million pageviews/month 22.2 Million uniques/month 3.2 Million Facebook fans Newsletter Sponsorship 416,000 Subscriber Distribution Open rate = 30% Click-Through Rate = 63% Routine list cleaning for optimal performance and hygiene Native creative placement, position 2 Source: PostUp November 2016

Digital Products Conservative Brief Newsletter Sponsorship Content from Conservative Tribune and Western Journalism 511,000 CT Subscriber Distribution 276,000 WJ Subscriber Distribution Open Rate = 24% Click-Through Rate = 66% Routine list cleaning for optimal performance and hygiene Native creative placement, position 3 Source: PostUp November 2016

Digital Products Dedicated Email Responsive design templates Performance analysis included Flexible creative specifications

Digital Products Display Banner 500 Million+ impressions available Inventory sizes 300 x 250 300 x 600 728 x 90 Custom executions available Desktop, Tablet, and Mobile placements

Digital Products Site Takeover Instantly capture the attention of readers on site Geo-targeted placements available Responsive creative specifications for desktop, mobile, and tablet devices

Digital Products Instant Article Leverage Facebook s newly released platform Incredibly fast page loads for high viewability and increased time on page Native format ad units designed with advertisers in mind for high engagement

Radio and Internet Work Together Advertising is dramatically enhanced (27 percent versus 6 percent) when a mix of radio and internet ads is used compared to website ads alone.* Radio ads also can improve website traffic and a brand s emotional bond with consumers when added to Internet exposures. Both radio and the internet reach light users of other media. Radio can drive traffic to websites. Radio and the internet together reach about 83 percent of the 18-54 population.* *Radio Advertising Bureau Why Radio June 2016

Radio and Internet Work Together Radio is often used simultaneously with the internet. Unaided recall for the mix of one Internet and one radio exposure for these advertisers was four-and-a-half times as high as the unaided recall for two internet ads alone.* Radio and the internet are appealing to advertisers because of their targeting capabilities. *Radio Advertising Bureau Why Radio June 2016

USA Radio Network Overview Every hour on the hour, our award winning news division delivers a 5-minute newscast to over 250 radio stations in United States markets large, medium and small. We pride ourselves on a balanced presentation with issues-driven reporting. Whatever else radio does well, news is what it does best, and you can reach an affluent, engaged audience with our news division. News Products Top of the hour Bottom of the hour Business News Weekends

USA Radio Network Overview Trending Today USA with Rusty Humphries A fresh roundtable talk show highlighting trending stories on the digital web Veteran radio broadcaster Rusty Humphries brings decades of radio expertise and an exciting persona to the microphone Safe advertising environment due to its focus on the trending news stories and not just the opinions of a single host Breaking news, interviews with writers, bloggers, newsmakers and the people whose lives will be a part of our collective consciences plus viral content from the biggest online sites with Rusty Humphries

USA Radio Network Overview Daybreak USA with Angie Austin Angie Austin, the nation s only syndicated female morning drive host, offers fresh and energetic programming delivered from a unique perspective. Engage a diverse audience of men and women in the 25-54 adult demographic with the longest running morning magazine showing America.

USA Radio Network Overview Classic Radio Theater with Wyatt Cox Delivers the programs that captivated the minds and hearts of millions for the most part of the 20th century. A true fan for over half a century, host Wyatt Cox passionately sets the scene with the best of the old radio classics. Classic Radio Theater rekindles America s love affair with nostalgic programming. Superstars like Jack Benny, Bob Hope, George Burns, Gracie Allen, and shows like Gunsmoke, Fibber McGee And Molly, and X Minus One are presented to audiences to enjoy again or for the first time. Decades later, these shows still create some of radio s all time best Theater of the Mind. with Wyatt Cox

USA Radio Network Overview Washington Watch with Tony Perkins America s voice on the Issues of Faith, Family, and Freedom Coming from the inside of Washington, Washington Watch with Tony Perkins brings the American people the latest trends, opinions and current breaking news from political and conservative leaders. Tony Perkins, president of the Family Research Council, believes radio is important to the mission to keep God-fearing Americans informed.

USA Radio Network Overview The Ron Seggi Show Ron Seggi has attracted tens of thousands of guests to his microphones for nearly a quarter century. Celebrity talent like Jimmy Fallon, Harrison Ford, Bruce Willis, Ringo, Celine Dion, and William Shatner share their secrets with Ron each weekend. Often described as the "Tonight Show" of national radio, The Ron Seggi Show is a wildly entertaining weekly two-hour program that is non-confrontational and listener friendly.