Business Issues for Business Leaders

Business Issues for Business Leaders

* The Must-Read CEOs, senior executives, managers and business decision makers at any level of business these business leaders need quality news and information to navigate through the complex legislative and regulatory issues affecting business today. washingtonpost.com arms business leaders with information they cannot find elsewhere online. Other online media may provide the business headlines. Business portals may focus on personality and leadership style. washingtonpost.com delivers these business basics and more. At washingtonpost.com, business leaders find a thorough exploration of the most important issues shaping business nationwide and across the globe. The smartest and most successful business leaders are on washingtonpost.com to put their business decisions in the right context. Knowing the issues and being able to act on the right information helps business leaders advance and excel. * Nielsen Online, NetView, three-month average: January March 2008

for Important Business Issues 10,000,000 readers nationwide The Intersection of Business and Policy Smart business leaders know that policy affects business. The creation, implementation and enforcement of policy shape their daily decisions. washingtonpost.com is the only online destination where business leaders stay abreast of the ins and outs of issues such as corporate governance, regulation, fiscal policy, legal reform or government contracting. No other online destination is at the intersection of business and policy. Our Business Policy Section aggregates news and information on specific policy areas and the key federal agencies that affect business decisions. A Business Policy RSS Feed allows readers to control where they read our content. Every Tuesday, columnist Cindy Skrzycki publishes The Regulators, focusing on the intricacies of federal regulation. Jeffrey Birnbaum s blog On K Street focuses on the lobbying industry and the intersection of business and policy. For those working for and with the government, Federal Diary both a blog and live discussion by Stephen Barr discusses the scale and scope of government workforce and budget. Robert O. Harrow, Jr. s blog, Government Inc., focuses exclusively on the world of federal contracting. For the best info to make government deals, washingtonpost.com offers Defense Industry News and Pentagon Procurement News as RSS Feeds.

10,000,000 readers nationwide In Touch with the Economy Business leaders on washingtonpost.com have their finger on the pulse of the global economy. Markets, the economic cycle, actions of the Federal Reserve, taxes, trade, globalization, washingtonpost.com has a unique, in-depth view that online readers can only find here. Business leaders keep up with all the economic issues in our dedicated U.S. Economy Section. Twice weekly, Pulitzer Prize winner Steven Pearlstein writes his widely read column about economy and business. He also hosts frequent live discussions. In addition to real-time market updates on the Business Section front, readers can subscribe to the Week in Stocks Feed to get more than the day-to-day. The Industries Section helps our business leaders focus on what s immediately affecting their industry. In addition to industry-focused news, readers can subscribe to an Industries Feed or Financial Industry Feed. National and Global Issues Today s business leaders must remain on top of the headlines and underlying issues that shape how business operates in the real world. washingtonpost.com covers these issues like no other online destination: national issues such as health care, immigration, energy, environment, defense and disaster response; international issues such as trade, globalization and outsourcing. As a breaking news source, washingtonpost.com keeps business leaders in touch with what s happening across the nation and around the world. Our Nation and World Sections focus on the current issues. PostGlobal is our unique conversation on global issues, including voices from around the world. The World Business Section provides the global perspective on businesses operating across borders. Business leaders read Dana Priest s regular articles and participate in live discussions on national security.

10,000,000 readers nationwide The Impact of Technology on Business Technology isn t just about one sector of the economy. Technology news, breakthroughs, deals, policies and issues affect every business and all business leaders. Intellectual property, net neutrality, systems security and privacy issues are just some of the topics to which washingtonpost.com turns its unique eye each day. washingtonpost.com s Technology Section is a central jumping-off point for all things related to the business of technology and technology in business. A special Technology Policy Section helps business leaders navigate this ever-changing landscape. Brian Krebs specializes in security; his blog Security Fix focuses on emerging online threats. All-Purpose Business Toolbox Senior executives and other business leaders come to us for the in-depth issues, but also make use of our full range of business news and information. washingtonpost.com is their one-stop destination for business news, information and issues. The Business Section encompasses all the business news, tools and information seasoned executives or up-and-comers need to know for a successful business day. Market News provides live information on the Dow, NASDAQ and other market indices. The special needs of Small Business have a sub-section of their very own, including Sharon McLoone s Small Business Blog. Columnist Robert J. Samuelson analyzes the major issues affecting business today. Allan Sloan s blog Deals focuses on the mechanics of top-level corporate deals. Rounding out the Business section are Special Reports from our business team on specific issues impacting business decisions.

Senior executives and other business leaders come to washingtonpost.com every day. No other online media brand covers the issues that shape the business world like washingtonpost.com. washingtonpost.com s business content provides the information today s business leaders need to make important business decisions. The smart business leader can access our content from multiple digital channels: Web articles and blogs, mobile applications, streaming video, customizable e-mail newsletters and RSS feeds. They engage with writers in our live discussions, join MyPost groups and comment on blogs. When it comes to the intersection of business and policy, economic issues, the national and global issues that impact business and the impact of technology on business, washingtonpost.com is the online must-read for any senior executive, business decision maker, or business leader on the way up the corporate ladder.

washingtonpost.com provides a multiplicity of options to connect advertisers with business leaders: Executive News content targeting on washingtonpost.com helps advertisers align their brands with the content most visited by business leaders. WPNI 360 Executive News provides an option to tap into business leaders on Newsweek.com and Slate in addition to washingtonpost.com. Senior-level business leader targeting taps into washingtonpost.com s registration user data to hone targeting. Industry and/or geography targeting options can further customize advertiser reach. We are well known among agencies and marketers as creators of innovative custom solutions to meet the unique needs of the advertising campaign. For more information on reaching senior executives, business decision makers and other business leaders on washingtonpost.com, contact advertising@wpni.com. Washington New York Chicago San Francisco Los Angeles London