Reagan s Ratings: Better in Retrospect

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ABC NEWS POLLING UNIT BACKGROUNDER: REAGAN RETROSPECTIVE FOR IMMEDIATE RELEASE 6/7/04 Reagan s Ratings: Better in Retrospect Ronald Reagan is misremembered as one of the most popular presidents, an assessment based more on his skills as a communicator and effectiveness as a campaigner than on public views of his accomplishments while in office. His job approval ratings in fact were mid-tier. Across his tenure an average of 57 percent of Americans approved of Reagan s work as president, tied with Bill and within a point of Lyndon Johnson. Among postwar presidents, John F. Kennedy, Dwight Eisenhower and George H.W. Bush all ran better averages, and George W. Bush has averaged better to date, despite his current slump. 80 60 Job Approval of Postwar Presidents ABC News, Gallup polls 65 65 63 57 57 56 Approve Disapprove 50 49 48 47 46 40 30 32 33 31 38 35 20 17 21 10 0 Kennedy Eisenhower G.W. Bush (to date) G.H.W. Bush Reagan Johnson Nixon Ford Truman Carter Reagan has done far better in retrospect, as can happen as ex-presidents recede from the fray of day-to-day politics. Asked to think back to when he served, 66 percent in an ABC News/Washington Post poll in 2001 approved of his work, as did still more, 73 percent, in a 2002 Gallup poll. (Jimmy Carter s retrospective rating did the same thing, rising 20 points in the two decades after he left office.) Reagan s personal ratings also have improved with time. During his presidency an average of 61 percent of Americans reported an overall favorable impression of him,

about the same as the career favorable rating for his successor, the first President Bush (63 percent). By 2001, though, more 69 percent viewed Reagan favorably. EVENTS Reagan's ratings while in office rose and fell sharply with events. Approval peaked at 73 percent after he was wounded in a March 1981 assassination attempt, but tumbled to 42 percent in the early '80s recessions (unemployment hit a 40-year high in 1982). It recovered to percent in early 1986 as the economy improved, but then dived by 26 points in nine months during the Iran-Contra scandal. While Reagan presided over what was characterized as a go-go economy in the second half of the 1980s, consumer confidence from that period pales compared to its level in the late 1990s one reason he was not insulated from Iran-Contra the way was protected (in terms of public opinion) from the Lewinsky scandal. Positive ratings of the economy never exceeded 50 percent (reached once) from December 1985 until the end of Reagan's term. In contrast, 71 percent rated the economy favorably, on average, during the Lewinsky days. 90 80 Job Approval: Ronald Reagan, 1981-1989 ABC News and ABC News/Washington Post Polls 60 50 Approve Reagan shot Recession; Unemployment 10.2% 40-yr. high U.S. bombs Libya 40 Di 30 20 10 0 Disapprove 2/20/1981 5/14/1981 9/20/1981 Career Average: 57% High: 73%, 3/31/81 Low: 42%, 1/22/83 10/18/1981 2/18/1982 6/1/1982 10/11/1982 5/15/1983 10/28/1983 2/15/1984 1/16/1985 5/13/1985 7/29/1985 Iran-Contra scandal 12/17/1985 5/19/1986 11/19/1986 2/26/1987 04/13/87 09/23/87 12/17/87 07/11/88 Like many presidents, Reagan inspired substantial polarization. The gender gap became evident in his presidency; he did seven or eight points better among men than among women in the 1980 and 1984 elections alike. And his ratings were sharply divided along political lines: At times ABC News polls found a 50-point gap between Republicans and Democrats in their ratings of Reagan's job performance, compared with a 30- or 35-point gap for his successor.

In an example of that polarization, in a poll in the late '90s, Reagan tied for first as "the best president in your lifetime," cited by 23 percent. But he also tied for second, behind Richard Nixon, as the worst president, chosen by 17 percent. Best president Worst president in your lifetime 9/15/98 in your lifetime 9/15/98 Reagan 23% Nixon 23% Kennedy 22 14 Reagan 17 16 Reagan s reputation for popularity probably rests in part on his landslide victories, boosted by the Reagan Democrats who rallied to his side - in ABC News exit polls, he won a quarter of Democratic voters in both 1980 and 1984. In addition to his legendary campaigning skills, it helped that the two least-popular periods of his presidency the recession and the Iran-Contra scandal didn t coincide with either election. (Running during the hangover from the 1990-91 recession didn t work for the first President Bush, despite his comparatively high average approval rating.) Reagan did not prompt a boost in the number of conservatives in this country: At 35 percent, their share of the population is the same now as it was in 1981. But his persuasive skepticism about the effectiveness of government programs may well have lent strength to the long-term change in political party loyalty of recent decades a gradual rise in the number of Republicans, and decline in the number of self-identified Democrats, to precise parity last year. While this trend began before Reagan took office, he looks to have helped shepherd it along. Ideology and Party ID, 1981 and 2003 Dem Rep Ind Lib Mod Cons 2003 avg. 31% 31 30 21% 40 35 1981 avg. 37 24 33 26 35 35 In addition to his skills as a communicator and campaigner, Reagan probably owes much of his image as an unusually popular president to his place in history following Richard Nixon and the weak presidencies of Gerald Ford and Jimmy Carter, and preceding the ultimately dissatisfactory Bush term and the flawed era. He also left office on a fairly high economic note, with 42 percent of Americans saying they were better off than when he began. But there were sharp differences in views of which groups benefited: Seventy-two percent said he d made wealthy Americans better off, but just 26 percent said he d benefited the middle class financially, and a majority of Americans said the poor had gotten worse off. His valedictory approval rating was a high 64 percent, a point shy of 's. And 63 percent said they expected history to remember Reagan as an "above average" or "outstanding" president. But such assessments seem to have been informed more by his personal charisma rather than by specific accomplishments. While optimism rose during

his presidency as the economy improved, across his two terms an average of just 44 percent of Americans described themselves as satisfied with the country s direction no more than the long-term average (45 percent) in Gallup polls from 1979 to present. In a poll by The Associated Press in November 1988, majorities rated Reagan positively for handling just three of 11 issues tested relations with the Soviet Union, defense and other foreign affairs. There was an even split on the economy, plurality disapproval on his appointment of judges, and majority disapproval of his work on civil rights, education, ethics, housing, welfare, and the deficit (peaking at 82 percent disapproval on the latter). More personally, in a 1987 survey half of Americans saw Reagan as "out of touch with what is going on in the government." And in the end-of-career AP poll his strongest ratings were for charisma (77 percent positive), his ability to communicate (74 percent) and leadership (60 percent). Only 45 percent rated Reagan positively for his "judgment as president." Analysis by Gary Langer. ABC News polls can be found at ABCNEWS.com at http://abcnews.com/pollvault.html. Media contact: Cathie Levine, (212) 456-4934, or Lisa Finkel, (212) 456-6190. Tables: Average Job Approval Approve Disapprove Kennedy % 17 Eisenhower 65 21 GW Bush 65 32 (to date) GHW Bush 63 33 Reagan 57 57 Johnson 56 31 Nixon 49 38 Ford 48 35 Truman 47 Carter 46 (Pre-Reagan polls by Gallup) Reagan Job Approval -------Annual-------- Average High Low 1981 62% 73 52 1982 49 52 46 1983 53 63 42 1984 57 59 54 1985 63 68 54

1986 63 49 1987 51 58 44 1988 55 57 50