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Why are we here To help migrants to migrate smarter and return better 2
How 1. By creating win-win-win-win situations for Romanian migrants Romania Host countries, and Product-service providers 2. By creating strategic partnerships able to directly address the market failure through: Supporting personal migration objectives Maximizing capacities for development - financial, social, and human capital Improving investment returns, entrepreneurship and employment creation in Romania
What is the migrant profile relatively young, educated self-motivated, ambitious entrepreneurial risk-takers responsible remitters and savers early adapters and trendsetters in their home communities highly successful
What else do we know about this group of people have defined personal goals most wish to return to Romania use sophisticated strategies to manage risk engage in high levels of communication and mutual help gain skills, knowledge, best practices, connections distrust financial institutions in Romania leave savings in the country of work
What is their goal start or support a business educate children secure a pension build a home
Where do we go from here
What is NEXUS Central An enterprise networking private sector organizations and public institutions that share a commitment to promoting and unleashing the potential of migrants in both place of origin and place of migration A market-driven platform and service provider that links current and future migrants to trusted sources of information and advice on better personal migration practices, as well as to selected products and services of direct relevance The day-to-day focus is to give practical solutions that help migrants achieve their personal goals during every stage of the migration cycle so they can return home successfully NEXUS is a decisive step forward 8
NEXUS Central: a ONE-STOP SHOP Bricks: Info-branches in selected Romanian communities and countries of destination Expert advisors give migrants and households face-to-face coaching on best practices, personal planning and access to content Create TRUST Foster ENGAGEMENT 9
Clicks: Online portal where migrants sign up as members to access content/benefits, have conversations, and engage in self-help Builds sense of COMMUNITY 10
Key Corridors Bucuresti Madrid Roma
How does it Work 1. NEXUS provides the network NEXUS Central store fronts Friendly NEXUS online environment Trust, community, communication channels, outreach capacity 2. Partners provide content National and local governments along migration corridors contribute information on migration best practices, guidelines, regulations, training programs and the like Civil society contribute information, advice and services eg cultural events, social and emergency support, diaspora group information Private sector offer products and services tailored to members 12
How does it Work 3. Members use and talk about content Through the NEXUS Central platform (online and offline), SMS, and faceto-face talk, members are linked to each other, discuss the content and buy products and services 4. Listen and learn Measuring and analyzing the member feedback gathered by NEXUS Central enables listening and learning to help NEXUS and its partners to develop and improve services and products Migrants go where there is BENEFIT. They stay where there is COMMUNITY. 13
Case Study #1 Profile: 24 year-old-female, single, university graduate, medical professional Her goals: Buy a home in Romania, enhance professional standing, support parents 14
Case Study #1 Pre-departure: Labour market evaluation (demand and qualifications) Degrees and certificate evaluation Language and skill set upgrade Dialogue with other migrants for self-help (housing, job introduction etc) Recruitment and placement services (CVs, job lists) Personal financial planning (introduce banking, remittance, pension, insurances, investment options) 15
Case Study #1 In migration: Purchase financial products (transnational home loans) Engage in social commerce Travel services Dialogue with other migrants, share experiences and best practices Stay connected with family, home-based service providers and community Explore other investment opportunities (micro-lending, bonds) Return planning (job market, housing) 16
Case Study #2 Profile: 37-year-old man, married, two children, unemployed welder His goals: Buy the family farm, secure pension, (non-remitter) 17
Case Study #2 Pre-departure: Career planning (farming or welding?) Preparing schooling for children Dialogue with other migrants for self-help (housing, job introduction etc) Personal financial planning (introduce banking, pension, insurances, investment options) 18
Case Study #2 In migration: Maintain agri-related market awareness, including training Develop credit history with finance institution in Romania Seek mentor relationship in chosen field Select pension plan (private and/or state) Dialogue with other migrants, share experiences and best practices Engage in social commerce and travel services 19
Case Study #2 upon Return: Access to credit Financial planning (access to gov t support schemes) Start-up SME agri-business training On-going business development services 20
BENEFITS to Migrants reducing personal, domestic and social risks, strains and costs of migration finding quality advice, products/services that meet real needs enjoying convenience of advice and range of products/services in one place trusting the source and being protected from possible exploitation feeling valued, respected and supported strengthening connections to family, friends and community gaining a sense of belonging in the membership group having a voice through member interest groups and forums gaining political lobbying strength in numbers meeting their savings objective and getting home sooner 21
BENEFITS to Private Sector reaching a major target group in a significant setting and manner addressing a sizeable and under-served market accessing reliable and systematic market information increasing awareness raising and advertising capacities sharing and participating in direct feedback mechanisms closing knowledge gaps of the markets developing entry strategies and mechanisms towards broader markets adding additional distribution channels increasing customer base generating additional profit 23
BENEFITS to Public Sector reaching a major target group in a significant setting and manner enhancing outreach and awareness raising capacities promoting efficient and orderly circular migration practices from predeparture to return gaining public-private outreach, dialogue and partnership capacities reducing migrant vulnerability to exploitation addressing social issues to improve integration practices facilitating return, including brain-gain, to Romania closing significant data gaps related to migrants and migration processes promoting evidence-based policy development improving dialogue and policy cohesion with international partners increasing the development impact of circular migration 24
NEXUS offers WIN-WIN-WIN Members get free advice and relevant tailor-made products and services at special prices, making the migration and return experience more efficient, effective and satisfying Companies get unprecedented brand marketing and sales generation, as well as specific market information to fine-tune their offers The public sector conveys messages directly to the intended audience and gets meaningful feedback 27
Encouraging circular migration Bucuresti Madrid Roma
For more information, email: info@iasci.info