Community Advisory Committee Meeting City of Oakdale 2040 Comprehensive Plan Update Thursday, March 15, 2018 Hadley Room, City Hall 6:00 8:30 PM 1) Welcome and Introduction 2) Thoughts and feedback from February 15, 2018 Water Resources and Resilience plan elements 3) Presentation: Economic Development Plan Element 4) Adjourn Final Community Open House: Thursday, April 19, 2018, 6:30-8:00pm Housing, Neighborhoods, Water Resources, Resilience and Economic Development Plan Elements -- OVER --
2040 COMPREHENSIVE PLAN UPDATE COMMUNITY ADVISORY COMMITTEE AND COMMUNITY MEETING SCHEDULE SEPTEMBER September 21, 2017: Community Advisory Committee Kick-Off Meeting (Hadley Room, 5:30-6:30pm) September 21, 2017: Community Meeting #1 (City Council Chambers, 6:30-8:00pm) Overview and plan elements introduction OCTOBER October 19, 2017: Community Advisory Committee Meeting #1 (Hadley Room, 6:00-8:30pm) Land Use and Transportation plan elements NOVEMBER November 16, 2017: Community Advisory Committee Meeting #2 (Hadley Room, 6:00-8:30pm) Parks and Trails plan elements DECEMBER No meetings JANUARY January 11, 2018: Community Meeting #2 (City Council Chambers, 6:30-8:00pm) Goals and Policies for Land Use, Transportation, Parks & Trails January 18, 2018: Community Advisory Committee Meeting #3 (Hadley Room, 6:00-8:30pm) Housing and Neighborhoods plan elements FEBRUARY February 15, 2018: Community Advisory Committee Meeting #4 (Hadley Room, 6:00-8:30pm) Resilience and Water Resources plan elements MARCH March 15, 2018: Community Advisory Committee Meeting #5 (Hadley Room, 6:00-8:30pm) Economic Development plan element APRIL April 19, 2018: Community Meeting #3 (City Council Chambers, 6:30-8:00pm) Goals and Polices for Housing, Neighborhoods, Resilience, Water Resources, and Economic Development
2040 Comprehensive Plan Update Economic Development March 15, 2018
Outline Why is economic development important? What is the City s role in economic development? What does the data show? What are the key current and emerging issues? Draft goals and policies What are we doing now we should keep doing? What additional actions should we consider?
SMALL GROUP TRIVIA CONTEST! How well do YOU know the local economy?
Q1: How many jobs were in Oakdale in 2015? A: 12,432 Wrong B: 6,789 Wrong C: 8,976 Correct
Q2: What industry employs the most people in Oakdale? A: Finance and Insurance 796 B: Retail Trade 1,503 C: Manufacturing 986
Q3: About how many businesses are located in Oakdale? A: 582 Correct B: 312 Wrong C: 941 Wrong
Q4: What s the average Oakdale family s income? A: $86,689 Wrong Washington County B: $70,915 Wrong Mpls/St. Paul MSA C: $67,991 Correct
Q5: What was the median age of an Oakdale resident in 1970? In 2016? A: 24.1 & 36.4 years B: 26.8 & 37.6 years C: 20.6 & 39.1 years Wrong Wrong Correct
Q6: What industry pays the highest aggregate wages in Oakdale? A: Finance and Insurance $57.2 million B: Manufacturing $72.2 million C: Health Care $42.7 million
TALLY UP YOUR SCORES! Which table will win fame and fortune?
Why is local economic development important?
Local Economic Development is: Achieved when a community s standard of living can be preserved and increased through a process of human and physical development that is based on principles of equity and sustainability.
The Globalizing Economy The local economy is part of the global whole This can create instability for cities, and leave some people and places out of the new global economy
Characteristics of the New Economy Knowledge Dependent Global Entrepreneurial Innovative Information Technology
Some People & Places Are Left Out of the New Economy Income and earnings inequality Racial inequality Working poor Decline in good jobs
What is the City s role?
Roles for the City 1. Establish a minimum and increasing standard of living for all. 2. Reduce inequality. 3. Promote and encourage sustainable resource use and production
Establishing a minimum and increasing standard of living for all Jobs that pay enough to support a basic needs budget: Food Childcare Health Care Housing Transportation Other necessities (clothing, personal care, housekeeping items) Retirement, saving for college/technical school, training and advancement Preserve and enhance quality of life by ensuring public goods and services are available, accessible, and more affordable: Public safety (Police, Fire) Public works (roads, water, sewer, stormwater management) Recreational, Cultural (arts, sports, parks and open space, trails, special events) Education (PreK-12 & higher ed) Health & human services
Reducing inequality Between demographic groups (age, gender, race and ethnicity) Between economic and political units (small towns & large cities, inner city & suburb, rural & urban areas) Percent of Neighborhood Population At or Below Poverty Level Neighborhood # 2013 4 46.2% 15 19.0% 11 16.2% 10 1.9% 14 1.1% 2 0.0%
Promoting sustainable resource use Sustainable economic development meets the needs of the present without compromising the ability of future generations to meet their own needs.
Four Basic Strategic Approaches: Physical Development Business Development Human Development Community Development
What does the data show?
Median Household and Per Capita Income Median Household Income 2016: $67,991 1.4% growth since 2010 Slower growth than Washington County (9.6%), MSP MSA (8.8%), or State of MN (10.4%) Per Capita Income 2016: $33,662 8.4% growth since 2010 Slower growth than Washington County (10%) MSP MSA (10.3%), or State of MN (12.3%)
Poverty and Unemployment Total Population in Poverty 2016: 5,252 residents (18.8% of population) 1,760 below federal poverty level 2,095 between 100% and 149% of poverty 1,397 between 150% and 185% of poverty Overall Unemployment Rate 2016: 4.1% Youth 16-19: 12% Seniors 75+: 7.5% Black or African American: 7.7% Asian: 4.9%
Job and Industry Growth Industry Sector 2015 Jobs in Oakdale % Change Since 2010 Average Weekly Wage Total Employment 8,976 25.4% N/A Retail Trade 1,503 18.3% $496 Accommodation/Food Services 1,286 41.6% $387 Health Care/Social Assistance 1,138 93.5% $721 Manufacturing 986 8.5% $1,408 Finance/Insurance 796 1.1% $1,384 Professional/Scientific/Technical Services 770 N/A $1,267 Administrative and Support Services 628-30.2% $879 Wholesale Trade 535 31.1% $1,335 Arts, Entertainment and Recreation 306 35.4% $224 Living Wage 2015: $441/week for one adult, $960 one adult & one child
Oakdale Jobs & Housing Industry Sector 2015 Jobs in Oakdale Av. Monthly Wage Max Monthly Housing Cost Considered Affordable Total Employment 8,976 - - Retail Trade 1,503 $1,984 $595 Accommodation/Food Services 1,286 $1,548 $464 Health Care/Social Assistance 1,138 $2,884 $865 Manufacturing 986 $5,632 $1,690 Finance/Insurance 796 $5,536 $1,661 Professional/Scientific/Technical Services 770 $5,068 $1,520 Administrative & Support Services 628 $3,516 $1,055 Wholesale Trade 535 $5,340 $1,602 Arts, Entertainment & Recreation 306 $896 $269 Market Average 2BR Rent: $1,097 Monthly mortgage payment for average price home: $1,167 (PITI)
Labor Force Slower population growth than Washington County and MSP Metro. Changes to 3M development, Helmo BRT Station will accommodate more residential growth. Labor Force is aging Median age 2016: 39.1 years Median age 2000: 34.3 years Median age 1970: 20.6 years Education 44% of residents have an Associate s Degree or higher. Slightly less than Washington County (53%) but comparable to the MSP MSA and State.
Physical Development Commercial/Industrial building stock is aging 2030: 63% or 3.6 million SF will be over 35 years of age 2040: Almost entire commercial/industrial stock over 35 years of age Commercial/Industrial property is 40% of the tax base in Oakdale. Supports services and improvements
Current and Emerging Issues
Current and Emerging Issues: Income Poverty is increasing in Oakdale. Year 1990 2000 2010 2016 Percent 11.4% 10.5% 16.3% 18.8% # of Residents 2,095 2,799 4,466 5,252 Industries with highest number of employees/most growth aren t paying living wages. 200 homeless families with children enrolled in ISD 622. Unemployment in young adults, seniors, and some racial/ethnic groups is high relative to the overall unemployment rate.
Current and Emerging Issues: Commercial Building Stock Showing signs of physical wear and tear and functional obsolescence due to age. Promote high tech uses for filling the 4Front Campus (Slumberland/former Imation). Promote business retention and expansion. Promote commercial/industrial building reinvestment. Promote energy efficiency/renewable energy programs to businesses.
Current and Emerging Issues: Workforce Workforce in Oakdale is aging. Labor shortages are and will continue to impact business growth. Transit systems are inadequate. Segments of the population have barriers to employment (residents that have a language barrier, are disabled, have inadequate training or education, criminal history, displaced workers, teens, veterans, those without transportation or child care, etc.)
Current and Emerging Issues: Workforce/Affordable Housing The mistaken assumption is that if you have a healthy economy, your housing market will take care of itself; there will be affordability But what we know in the Twin Cities and from global experience is that you can have a perfectly healthy, booming economy and you might lack sufficient housing to provide for your critical workforce. Deidre Schmidt, CEO of St. Paul-based CommonBond Communities
Draft Goals and Policies
Goal #1 and Policies Goal # 1: The number of living wage jobs in Oakdale shall be maintained and increased to provide employment opportunities and a continually improving quality of life for all residents. Policies The City Shall: 1. Administer a program to attract new businesses to Oakdale. 2. Administer a program to retain and assist in the expansion of existing Oakdale businesses. 3. Ensure an adequate supply of land for new and expanding commercial and industrial development. 4. Develop and partner with other public and private stakeholders to support those wishing to start a new business in Oakdale.
Goal #2 and Policies Goal #2: The local economic environment shall provide business and labor with the supports necessary to be successful and ensure continued employment opportunities for all residents. Policies The City Shall: 1. Support the success of business and labor by connecting them to resources at the MN Department of Employment and Economic Development (DEED) and other State, County, and Federal agencies. 2. Provide business financing options to support the maintenance and upgrading of existing commercial and industrial buildings and increase the sustainability of business operations.
Goal #2 Policies Continued 3. Partner with the MN Department of Employment and Economic Development (DEED) and the Washington County Workforce Center to respond to firm closures or contractions to assist dislocated workers transition to new employment opportunities. 4. Plan for the development and integration of transit service, housing options that reflect the wages paid by Oakdale businesses, affordable daycare and other supports that work together to ensure the success of business and labor.
Goal #3 and Policies Goal #3: The local economy and employment base shall be diverse so as to ensure continued employment for all residents. Policies The City shall: 1. Market the City and the local economy to attract and retain businesses that complement and diversify the economic and employment base. 2. Promote the expansion of business-to-business sales in the local economy to increase job opportunities for residents.
Goal #4 and Policies Goal #4: The number of Oakdale residents who struggle the most in securing employment that provides a minimum standard of living shall be reduced. Policies The City Shall: 1. Work in partnership with other public and private stakeholders to ensure employment opportunities for those with the greatest challenges to securing living wage employment to include, but not limited to: the unemployed, disabled, and those moving towards greater self-sufficiency.
Goal #4 Policies Continued 2. Continue to administer the Oakdale First policy that requires businesses receiving City financial assistance to give priority to Oakdale residents when hiring, especially those who are unemployed, moving towards greater self-sufficiency, disabled, or those who are otherwise looking for work.
Any Final Questions?
FOR SERVING ON THE 2040 COMPREHENSIVE PLAN COMMUNITY ADVISORY COMMITTEE!