Kicking Butts Online March 13, 2019 3PM EST
Kick Butts Day Kick Butts Day is an annual celebration of youth leadership and activism in the fight against tobacco. This year, advocates are also focused on kicking Juul, the e-cigarette that has become enormously popular among youth across the country. March 20, 2019
Register It Have you registered your Kick Butts Day event yet? Get on the map and become one of the thousands of great events that happen on March 20, 2019.
Register Today
Getting Started Step 1: Plan It Step 2: Register It Step 3: Supercharge It
What can you do? Social Media Bryan Buchanan Director of Digital Engagement
@KickButtsDay Connect with us on social media today: Facebook: www.facebook.com/kickbuttsday Twitter: @KickButtsDay Instagram: @KickButtsDay
Power of Social Media Youth are experts Reach a larger audience with your message Engage with your audience Connect with others (including us!) Build momentum
Learn More
Toolkit General social media tips Sample Facebook, Twitter & Instagram posts Downloadable graphics
Tips Appoint a social media specialist. Create a Facebook event. Post updates. Reach out to others. A picture is worth a thousand words.
Tell a Story Instagram, Facebook, and Snapchat stories are a great way to make followers feel like they re a part of what you re doing
What can you do? Featured Resources
Facebook frame Add to your profile picture for Kick Butts Day! http://www.facebook.com/profilepicframes/?selected_overlay_id=320139438641530
Facebook header images + different versions
Juul graphics
Snapchat filter Create your own filter for your event! Draw a geofence around your event venue. Everyone within the perimeter will be able to use the filter on their snaps! Very easy, very cheap and a great way to engage youth. We provide a filter for you to download in our social media toolkit. create.snapchat.com/org/guest/purchase/filter/upload-asset
What can you do? #KickButtsDay Join together and show the world how and why you re fighting tobacco.
Why use #KickButtsDay? Tell your story, Build buzz in advance of Kick Butts Day, Unify Kick Butts Day events, and Send a strong message to policymakers and Big Tobacco.
#KickButtsDay Gallery www.kickbuttsday.org/about/kickbuttsday_gallery
Getting in the gallery 1. Take a photo. 2. Share it on Twitter, Instagram, or Facebook with the hashtag and how or why you fight tobacco. That s it! It ll automatically go in the online gallery. Start sharing today!
Gallery + your event Share photos of your event as it happens. Get attendees to take photos, and help them share on social. Display the gallery.
#KickButtsDay Things to note: Facebook photos need to be posted on our timeline with the hashtag to be pulled into the gallery. Instagram and Twitter photos with the hashtag will be pulled in automatically. Send photos to kbdinfo@kickbuttsday.org if you don t have access to social media.
Final Reminders Register your event Follow up with the media as necessary Take photos and videos Share on social media with #KickButtsDay HAVE FUN!
Staying Connected Create an account at www.kickbuttsday.org to receive e-mail updates Follow us on Facebook, Twitter and Instagram @KickButtsDay Check out the Kick Butts Blog
Please ask your questions via the phone or in the chat box to the right side of your screen. Q&A @KickButtsDay kbdinfo@kickbuttsday.org
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