Global Issues Monitor 2002 & 2003 Presented to: OECD DAC ANNUAL MEETING Ottawa, Canada June 6, 2003 Rob Kerr
Global Issues Research From Environics International Ltd. Global Corporate Radar Public Opinion Surveys Social Trends Surveys of Stakeholders and Influential Experts Expert Advice Decision-makers (public, private and individuals)
Global Multi-Client Studies Public Opinion Global Issues Monitor G20 countries since 2000 Corporate Social Responsibility Monitor G20 countries since 1999 International Environmental Monitor 30 countries since 1977 Food Issues Monitor 10 countries since 1999 Global Campus Monitor 1,000+ university students beginning 2003 Expert Stakeholder Views GlobeScan Surveys OECD countries since 1994
Custom Research Services World-Wide Research Services (in-person, telephone, online): Public opinion: stand-alone and omnibus, with global reach (50 countries) Stakeholder: customers, employees, investors, NGOs, regulators, etc. Qualitative: focus groups, executive interviews, etc. Continuous issues tracking services Data mining and secondary research Strong statistical and advanced analytics skills Proprietary Tools: The GlobeScan Suite Issues Navigator Reputation Driver Initiative Planner Communicator
Environics' World 40+ Countries with Licensed Research Partners (incl. G20*) North America/ Oceania Australia* Canada* New Zealand United States* Latin America Argentina* Brazil* Chile Colombia Cuba Dominican Republic Mexico* Peru Panama Uruguay Venezuela Northern Europe France* Finland Germany* Great Britain* Netherlands Mediterranean Egypt Greece Italy* Spain* Turkey Africa Nigeria South Africa* Eastern Europe/ Central Asia Hungary Kazakhstan Poland Russia* Saudi Arabia* Ukraine Asia China* India* Indonesia* Japan* South Korea* Malaysia Philippines Thailand
Survey Methodology An annual survey of public opinion on major global and CSR issues. Representative samples of 1, 000 citizens in each of 20+ countries (sample error +/-3 %, 19 of 20 times, in each country). Samples are representative of all socio-demographic groups (urban-only sample in some large developing countries) Focus on G20 co untries Face-to-face and telephone interviews, depending on industry standard.
Participating Countries (25) 2002 Canada United States Mexico Great Britain Netherlands France Germany Russia Kazakhstan Italy Japan Spain Turkey South Korea Qatar China India Venezuela Nigeria Brazil Indonesia Chile Argentina South Africa Australia
Presentation Most Serious Problems Economic Issues Globalization & Implications for Developing Countries Development Priorities, Responsibilities, Approaches Privatization Trust and Governance Global Security 1
Most Serious Global Problem Average of G20* Countries Surveyed Unprompted, 2003 World Issues *This chart includes all G20 countries with the exception of France. Source: The 2002 Voice of the People survey; a collaboration between Environics International and Gallup International.
Free Market Economy Is Best Model for World Agree, by Level of Income, 2003 Free Market Economy and Globalization
Effect of Globalization on Economic Factors Better vs Worse, Average of G20 Countries Surveyed 2002 Worse Better 100 0 100 Access to foreign markets Availability of inexpensive products National economy Income and buying power Economic development in poor countries Economic equality Poverty and homelessness Number of jobs 24 64 25 62 36 53 30 51 37 50 43 43 47 39 51 38 gim02/4acegijmn.g20
Effect of Globalization on Non-Economic Factors Better vs Worse, Average of G20 Countries Surveyed 2002 Worse Better 100 0 100 Quality of life National cultural life Human rights / freedom / democracy Peace and stability Quality of jobs Worker rights / conditions / wages Environment 25 58 29 58 29 57 39 46 42 46 43 44 48 41 gim02/4bdfhklo.g20
Poor Countries Benefit as Much as Rich Countries from Free Trade and Globalization Agree vs Disagree, by GDP per capita 2002 Agree Disagree Low GDP 52 37 Medium GDP High GDP 40 44 33 62 The white space in this chart represents Depends and DK/NA. gim01/5d.gdp
Effect of Globalization on Economic Development in Poor Countries Better vs Worse 2002 Worse Better 100 0 100 North America / Oceania Asia Eurasia Africa Europe Latin America 32 61 33 58 22 52 38 48 42 46 47 42 gim02_4m
Unelected NGO Leaders Should be Excluded from Official Globalization Negotiations Average of G20 Countries Surveyed 2002 DK/NA (11) Strongly agree (12) Depends (3) Somewhat agree (21) Strongly disagree (24) Somewhat disagree (29) gim02/5tg
Effects of Globalization People see globalization as generally positive Very high expectations but down in 2003 Concerns about environment, poverty, and employment Feeling that poor countries do not get fair share of benefits Info, culture and technology flows important
Globalization Agenda Human rights and environment neglected People endorse peaceful demonstrations against globalization Competing visions: WEF vs WSF Formal leaders missed responding to people s aspirational agenda and left field open to NGOs Citizens want NGOs to have a place at the table
Priority of Millenium Summit Poverty-Reduction Goals Average G20 Countries Surveyed (n=18,809) 2002 Ensuring enrollment of all children in primary school Halving number of people living on less than a dollar a day Halving number of people without access to safe drinking water 16 25 41 All (volunteered) 13 * Excludes Saudi Arabia gim02/8.g20
Held Most Responsible for Improving Lives of the World s Poor Average of G20 Countries Surveyed, Regardless of Goal Selected 2002 All (volunteered) (8) DK/NA (2) NGOs (5) Large companies (6) National governments (46) Individual citizens (9) International agencies like UN and World Bank (23) gim02/9.g20
Held Most Responsible for Improving the Lives of the World s Poor Regardless of Goal Selected, by GDP per capita 2002 National governments Individual citizens Large companies NGOs International agencies like UN / World Bank Low GDP 60 9 5 3 12 Medium GDP High GDP 50 8 8 3 20 33 9 5 6 33 The white space in this chart represents All, None, Other, and DK/NA gim02_g9-gdp
Rich Countries Should Allow More Food/ Clothing Imports from Developing Countries Despite Risk of Job Losses Average of G20 Countries Surveyed, 2003 Opening Up Markets Not asked in China
Best Way to Improve Environmental Protection and Worker Rights in Poor Countries By GDP per capita 2002 Increase economic growth Increase technical / financial assistance Increase international laws/supervision Let domestic governments set regulations Low GDP 34 25 17 14 Medium GDP High GDP 29 30 12 14 25 28 24 11 gim02/7.gdp
Support Paying One Percent More in Taxes to Help World s Poor Strongly or Somewhat Support 2002 Turkey 19 76 95 Italy Qatar Germany Great Britain Canada Argentina USA Kazakhstan South Korea 73 19 92 56 32 88 48 35 83 51 30 81 41 31 72 49 21 70 32 31 63 21 34 55 9 34 43 Strongly support Somewhat support gim02/10.prelim
Development Strong endorsement for improved education, especially in low-gdp countries Nat l governments held most responsible, again esp. in poorer countries High-GDP countries also look to international agencies Poor see economic growth and tech/financial assistance as best approaches to HR and envt
Trust in Leaders Average of G20 Countries Surveyed, A Lot or Some Trust 2003 NGO leaders 12 45 57 Leaders at the UN Spiritual/religious leaders Managers of national economy Leaders of Western Europe Managers of global economy Executives of multinational companies Leaders of the USA 9 38 47 12 29 41 6 32 38 4 34 38 4 32 36 4 27 31 6 21 27 A lot of trust Some trust gim03_g4ba-h_g20 Asked of half of sample Not asked in China
Trust & Governance NGOs retain strong position Major shifts in trust in USA; away from companies to governments People see strong role for governments and partnerships re: social objectives
Conclusions The global public is focused on poverty reduction for a more stable world International trade not yet seen as delivering on poverty or environment Deep public distrust of leaders and institutions; more public interest, less self-interest needed NGOs are highly trusted; need to be in the tent Politically, Doha Development Round is saleable in all G20 countries
Implications Expect protests against globalization agenda Need to address social issues, not just growth Support for stronger governments Security needs will divert attention from development Must recognize differences between North and South Atlantic Divide: USA Europe 2
Helping Organizations Make Informed Decisions on Complex Issues www.environicsinternational.com rob.kerr@environicsinternational.com