ISAF GROWS THIS YEAR, TOO. 17 th ISAF was held in a total area of 17.150m 2 in the 9 th, 10 th, and 11 th halls at The Istanbul Expo Center from September 19 th, 2013 to September 22 nd, 2013. ISAF that has been growing at a percentage of two-digit numbers in comparison with the previous year since the first year it was founded grew at a two-digit percentage in every field in 2013, too. ISAF that began to be held in 3 halls in 2012 increased its area from 14.900m2 to 17.150m2 so as to cover almost the entire area of the three halls. Being among the noteworthy activities that are known and followed by all the companies that operate in the sector in the world was visited by 20.268 professionals from 56 countries including Turkiye, USA, Afghanistan, Germany, Austria, Azerbaijan, Bangladesh, Belgium, UAE, Bulgaria, Algeria, Czech Republic, China, Indonesia, Armenia, Morocco, Finland, France, South Korea, Holland, Iraq, England, Iran, Israel, Spain, Switzerland, Sweden, Italy, Japan, Qatar, Kazakhstan, Kenya, Cyprus, Kosovo, Libya, Lebanon, Macedonia, Egypt, Moldova, Uzbekistan, Pakistan, Poland, Portugal, Romania, Russia, Syria, Saudi Arabia, Slovenia, Sudan, Taiwan, Tunis, Uganda, Ukraine, Jordan, Yemen, and Greece. The international interest in Turkiye that has been ranking high in recent years among the growing economies of the world was observed in ISAF, too. ISAF Exhibition which is by all means participated in by participants from all the countries that manufacture and export in the sectors which are covered received great interest from the companies that lead their sectors in Turkiye. Companies from the USA, Germany, Azerbaijan, Bulgaria, China, France, South Cyprus, India, England, Iran, Spain, Italy, Japan, Canada, Hungary, Peru, Poland, Romania, Singapore, Taiwan, and Greece opened their booths in the Exhibition that has begun to have difficulties meeting the necessity for vacant areas for new participants. In addition to these countries, products of companies from Austria, Belgium, the UAE, Brazil, Czech Republic, Denmark, Finland, South Korea, Croatia, Holland, Ireland, Israel, Sweden, Switzerland, Latvia, Lithuania, Malaysia, Portugal, Russia, Slovenia, and New Zealand were exhibited in the exhibition through their distributors. During the exhibition that had a very successful opening this year, the inaugural speeches were made by Feridun Tascı, Deputy General Director, Turkish National Police, on behalf of the Ministry of Interior, and Hasan Huseyin Cevik, Prof.Dr., on behalf of the Police Academy, and Feridun Bayram, General Manager, Marmara Fair Organization, on behalf of the organization. Folkloric Turkish dances following the inaugural speeches received great admiration and interest from all of the international participants and visitors. http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 1
This year, ISAF and 2 very significant conferences were successfully held synchronously. 12 main sessions were held at the Security&Safety Conference which is the one and only in Turkiye and covers the issues of security and occupational health&safety. Having proved significant improvement in comparison with the previous year the IT Security Conference which is the only one in Turkiye in the field of information security was held in 8 sessions. ISAF Exhibition which has directed and contributed to the development of the sector, helped the sub-sectors widen, and allowed the users to have access to products of higher quality at lower costs since the first its was held has managed to get all the participants and especially our companies that offer products and services to think beyond the domestic markets and introduced them to these markets for the last two years as a consequence of the targeted operations. Aiming to be the meeting point of the whole world on sectoral basis in 2014, ISAF will open its doors from September 18 th, 2014 to September 21 st, 2014 at the Istanbul Expo Center again. http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 2
Each field of ISAF Exhibition that was held so as to cover 5 main fields grew and developed in terms of different features. ISAF Exhibition on the basis of projects; 17 th INTERNATIONAL ISAF SECURITY EXHIBITION ISAF Security that constitutes the most important part of ISAF has this year proved significant improvement in terms of quality. All the leading players of the sector have begun to take their places in ISAF Security Exhibition. All of the leading brands of the world in this field have definitely and completely participated in ISAF Security Exhibition either directly or via their distributors. Products from 448 companies were exhibited in an area of 10.500m 2 gross and 6.144m 2 net at the Exhibition which was directly participated in by 138 domestic and 59 international companies from 20 countries. ISAF Security Exhibition where the latest trends are followed and the latest technologies appear has this year been an arena where all the participants have made their preparations to go one step further than their competitors. 17 th INTERNATIONAL ISAF FIRE EXHIBITION ISAF Fire Exhibition that is the only Exhibition of the fire sector in Turkiye was held in Hall 11 due to the goals planned for the growth of the Exhibition. The most important development of ISAF Fire Exhibition which grew by 15% in comparison with the previous year was in the international field. The interest that was this year shown in ISAF Fire Exhibition which continues its growth has proven that the growth targeted for the Exhibition will substantially occur every year.. Products from 97 companies were exhibited in an area of 2.200m 2 gross and 1.319m 2 net at the Exhibition which was directly participated in by 50 domestic and 26 international companies from 12 countries. 2 nd ISAF SAFETY-HEALTH EXHIBITION ISAF Safety&Health Exhibition that was first held in 2012 has become an activity much expected by the sector within the country. ISAF Safety&Health Exhibition that has been accelerated by the important movement and dynamism brought about by the new legislation in the field of occupational health and safety has in its second year grown by 110% in comparison with the previous year. ISAF Safety&Health Exhibition that is also supported by the General Directorate of Occupational Health, Ministry of Labor and Social Security, and all the nongovernmental organizations was followed by experts of Occupational Health and Security from all over Turkiye. Products from 32 international and 58 domestic companies were exhibited in an area of 2.500m 2 gross and 1.487m 2 net at the Exhibition which was participated in by 90 companies from 9 countries including Turkiye. http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 3
2 nd ISAF IT SECURITY EXHIBITION ISAF IT Security Exhibition which is, due to its content, one of the most important topics of ISAF Exhibition that is held on the basis of total security and comfort constituted an important place at the Exhibition this year. IT Security Exhibition which covers the issues of Information Security that is today the most important part of security hosted 50 participants in an area of 750m 2 gross and 426m 2 net. Products of 73 companies from 23 countries were exhibited at the Exhibition which 26 foreign participants from 11 countries including Turkiye participated in. IT Security Conference which we held at the same as Information, Data and Network Security Exhibition on September 20 21 this year was the most comprehensive activity held about this field in Turkiye. 2 nd ISAF SMART HOUSES EXHIBITION As we have today started to use smart systems in entire lives of ours thanks to the developing technologies, ISAF Smart Houses Exhibition covering Smart Buildings and Building Automation received a great deal of interest from visitors. That almost all the products of ISAF Exhibition participants belonged to the companies that operate in the field of Smart Buildings and Building Automation played an important role in allowing the visitors to easily find what they were looking for. 77 companies from 10 countries opened stands at ISAF Smart Houses Exhibition that receives more interest every day. Products of 95 companies from 26 countries were exhibited in an area of 1.200m 2 gross and 704m 2 net. 2 nd SECURITY&SAFETY CONFERENCE Security&Safety Conference that was held for the second time this year was held on September 19-20-21 with the support of Police Academy, Ministry of Labor and Social Security, Marmara Exhibition Organization and various nongovernmental organizations. The major session issues included in the activity where expert speechmakers delivered their speeches were as follows: - Private Security and Defense Personnel Session and Panel - Security Services Session and Panel - City and Local Transportation Security, Public Areas and School Security Session and Panel - Technical and High Level Occupational Security Trainers Association (TÜMGED) Session - International Private Investigation Session and Panel - Occupational Health and Safety Association (İSGDER) Session - New 6331 Occupational Health and Safety Legislation and Outcomes - Personal Protective Equipment - İSG (Occupational Health & Safety) Katip Presentation - Fire Brigade Foundation (İVAK) Session - Lightning Protection and Grounding Association (YILKODER) Session - Istanbul Occupational Health and Safety Association Session http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 4
2 nd IT SECURITY CONFERENCE IT Security Conference which covers IT (Information Technologies) security that has become one of the most important issues of today was held on September 19-20, 2013 within the scope of ISAF that is the only Exhibition of the security sector in Turkiye. As everything has today been moved into the electronic environment, the rapid increase in the need for information security and the variety of the solutions for this need in parallel with the questions about how to produce and store data mark the need for IT Security Conference. Leading institutions and bodies of their sectors delivered speeches at IT Security Conference. Prominent session topics were as follows: - How to Intervene in Cyber Incidents - Cyber Security Initiative - Where Does IT Security Lead in Turkiye and the World? - Path To Development: Brand and Patent - Standards and Regulations in Security: Opportunity or Difficulty? - New Technologies and Security - Turkish Standards Institute Information Technologies Security Techniques - 2. Mirror Committee Assembly ISAF IN THE MEDIA The opening of ISAF Exhibition that was held on September 19-22, 2013, received great interest from the media. ISAF Exhibition that was published in each and every of the sectoral publications appeared widely in electronic media, too. As result of the great interest in the activities and shows performed during and the products exhibited at the Exhibition, news about the Exhibition had widespread coverage in important pages in print media and live broadcast in visual media. http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 5
17 th INTERNATIONAL ISAF SECURITY EXHIBITION City Location Istanbul / TURKIYE İDTM Istanbul Expo Center - Yeşilköy First Organized in 2000 Frequency Annual Date of Organization September 19 22, 2013 Date of Organization 2014 September 18 21, 2014 Main Product Groups Total Area Participant net m2 CCTV and Surveillance Systems, Security and Alarm Systems, Alarm Centers, Control Systems, Access Control Systems and Equipment, Security Systems, Patrol Equipment, Security Training, Academies, Schools, Perimeter Security Systems, Vehicle Security and Security Vehicles, Store Goods Security Systems, Telecommunication Systems, RFID Hardware and Software, Other Security Equipment and Materials 10.500 m 2 (Gross) 6.144 m 2 (Net) Open Hours 10.00 18.00 Number of Visitors 4.324 (1. Day) 5.068 (2. Day) 6.336 (3. Day) 4.540 (4. Day) Total Number of Visitors 20.268 http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 6
Statistics 2013 Participants 197 Domestic 138 Foreign 59 Exhibitors 448 Domestic 189 Foreign 259 2013 Participant Profile Turkiye, USA, Germany, Azerbaijan, Bulgaria, China, France, India, Iran, Spain, Italy, Japan, Canada, Hungary, Peru, Poland, Romania, Singapore, Taiwan, Greece 2013 Exhibitor Profile Turkiye, USA, Germany, Austria, Azerbaijan, Belgium, Brazil, Bulgaria, Czech Republic, China, Denmark, Finland, France, South Korea, India, Holland, England, Iran, Ireland, Israel, Spain, Sweden, Switzerland, Italy, Japan, Canada, Latvia, Lithuania, Hungary, Malaysia, Peru, Poland, Portugal, Romania, Russia, Singapore, Taiwan, Greece 2013 Visitor Profile Turkiye, USA, Afghanistan, Germany, Austria, Azerbaijan, Bangladesh, Belgium, UAE, Bulgaria, Algeria, Czech Republic, China, Indonesia, Armenia, Morocco, Finland, France, South Korea, Holland, Iraq, England, Iran, Israel, Spain, Switzerland, Sweden, Italy, Japan, Qatar, Kazakhstan, Kenya, Cyprus, Kosovo, Libya, Lebanon, Macedonia, Egypt, Moldova, Uzbekistan, Pakistan, Poland, Portugal, Romania, Russia, Syria, Saudi Arabia, Slovenia, Sudan, Taiwan, Tunisia, Uganda, Ukraine, Jordan, Yemen, Greece http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 7
17 th INTERNATIONAL ISAF FIRE EXHIBITION City Location Istanbul / TURKIYE İDTM Istanbul Expo Center - Yeşilköy First Organized in 2000 Frequency Annual Date of Organization September 19 22, 2013 Date of Organization 2014 September 18 21, 2014 Main Product Groups Fire Prevention and Fire Protection, Fire Extinguisher Devices, Emergency Warning Systems, Rescue Equipment, Related Public, Association, Education, Consultancy Bodies and Institutions Total Area Participant net m2 2.200 m 2 (Gross) 1.319 m 2 (Net) Open Hours 10.00 18.00 Number of Visitors 4.324 (1. Day) 5.068 (2. Day) 6.336 (3. Day) 4.540 (4. Day) Total Number of Visitors 20.268 http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 8
Statistics 2013 Participants 76 Domestic 50 Foreign 26 Exhibitors 97 Domestic 44 Foreign 53 2013 Participant Profile Turkiye, Germany, Azerbaijan, Bulgaria, China, South Cyprus, India, England, Spain, Italy, Peru, Taiwan 2013 Exhibitor Profile Turkiye, USA, Germany, Azerbaijan, Belgium, Bulgaria, China, South Cyprus, Finland, France, Croatia, India, Holland, England, Spain, Switzerland, Italy, Japan, Hungary, Malaysia, Korea, Peru, Poland, Portugal, Russia, Slovenia, Taiwan, New Zealand 2013 Visitor Profile Turkiye, USA, Afghanistan, Germany, Austria, Azerbaijan, Bangladesh, Belgium, UAE, Bulgaria, Algeria, Czech Republic, China, Indonesia, Armenia, Morocco, Finland, France, South Korea, Holland, Iraq, England, Iran, Israel, Spain, Switzerland, Sweden, Italy, Japan, Qatar, Kazakhstan, Kenya, Cyprus, Kosovo, Libya, Lebanon, Macedonia, Egypt, Moldova, Uzbekistan, Pakistan, Poland, Portugal, Romania, Russia, Syria, Saudi Arabia, Slovenia, Sudan, Taiwan, Tunisia, Uganda, Ukraine, Jordan, Yemen, Greece http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 9
2 nd ISAF SAFETY&HEALTH EXHIBITION City Location Istanbul / TURKIYE İDTM Istanbul Expo Center - Yeşilköy First Organized in 2012 Frequency Annual Date of Organization September 19 22, 2013 Date of Organization 2014 September 18 21, 2014 Main Product Groups Personal Protection Equipment, Work Environment Safety and Protection, Industrial Vehicles Safety and Protection, Health at Workplace, Related Public, Association, Education, Consultancy Bodies and Institutions Total Area Participant net m2 2.500 m 2 (Gross) 1.487 m 2 (Net) Open Hours 10.00 18.00 Number of Visitors 4.324 (1. Day) 5.068 (2. Day) 6.336 (3. Day) 4.540 (4. Day) Total Number of Visitors 20.268 http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 10
Statistics 2013 Participants 90 Domestic 58 Foreign 32 Exhibitors 113 Domestic 80 Foreign 33 2013 Participant Profile Turkiye, Azerbaijan, China, France, India, Spain, Italy, Peru, Taiwan 2013 Exhibitor Profile Turkiye, USA, Germany, Azerbaijan, China, Finland, France, India, Holland, Croatia, England, Spain, Sweden, Switzerland, Italy, Japan, Canada, Peru, Slovenia, Taiwan, New Zealand 2013 Visitor Profile Turkiye, USA, Afghanistan, Germany, Austria, Azerbaijan, Bangladesh, Belgium, UAE, Bulgaria, Algeria, Czech Republic, China, Indonesia, Armenia, Morocco, Finland, France, South Korea, Holland, Iraq, England, Iran, Israel, Spain, Switzerland, Sweden, Italy, Japan, Qatar, Kazakhstan, Kenya, Cyprus, Kosovo, Libya, Lebanon, Macedonia, Egypt, Moldova, Uzbekistan, Pakistan, Poland, Portugal, Romania, Russia, Syria, Saudi Arabia, Slovenia, Sudan, Taiwan, Tunisia, Uganda, Ukraine, Jordan, Yemen, Greece http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 11
2 nd ISAF IT SECURITY EXHIBITION City Location Istanbul / TURKIYE İDTM Istanbul Expo Center - Yeşilköy First Organized in 2012 Frequency Annual Date of Organization September 19 22, 2013 Date of Organization 2014 September 18 21, 2014 Main Product Groups Total Area Participant net m2 IT Security, Encoding Technologies, Risk Management Security, Measurement, Test and Control, Information Security Management, Data Security, Network Security, Identification Systems, Wireless Applications, Sensitive Data and Record Protection, Communication Security, Security Hardware and Technologies 750 m 2 (Gross) 426 m 2 (Net) Open Hours 10.00 18.00 Number of Visitors 4.324 (1. Day) 5.068 (2. Day) 6.336 (3. Day) 4.540 (4. Day) Total Number of Visitors 20.268 http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 12
Statistics 2013 Participants 50 Domestic 24 Foreign 26 Exhibitors 73 Domestic 26 Foreign 47 2013 Participant Profile Turkiye, Azerbaijan, China, India, Spain, Italy, Japan, Peru, Poland, Taiwan, Greece 2013 Exhibitor Profile Turkiye, USA, Austria, Azerbaijan, UAE, Bulgaria, China, Denmark, France, India, England, Ireland, Spain, Israel, Italy, Japan, Canada, Korea, Peru, Poland, Russia, Taiwan, Greece 2013 Visitor Profile Turkiye, USA, Afghanistan, Germany, Austria, Azerbaijan, Bangladesh, Belgium, UAE, Bulgaria, Algeria, Czech Republic, China, Indonesia, Armenia, Morocco, Finland, France, South Korea, Holland, Iraq, England, Iran, Israel, Spain, Switzerland, Sweden, Italy, Japan, Qatar, Kazakhstan, Kenya, Cyprus, Kosovo, Libya, Lebanon, Macedonia, Egypt, Moldova, Uzbekistan, Pakistan, Poland, Portugal, Romania, Russia, Syria, Saudi Arabia, Slovenia, Sudan, Taiwan, Tunisia, Uganda, Ukraine, Jordan, Yemen, Greece http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 13
2 nd ISAF SMART HOUSES EXHIBITION City Location Istanbul / TURKIYE İDTM Istanbul Expo Center - Yeşilköy First Organized in 2012 Frequency Annual Date of Organization September 19 22, 2013 Date of Organization 2014 September 18 21, 2014 Main Product Groups Building Management Systems, Remote Control Systems, Smart Cards, Identification, Personnel Attendance, Access, Gate Monitoring, Communication Systems, Energy Management Systems, Smart Heating- Cooling Systems, Lighting Control Systems, Automatic Gates and Accessories, Audio, Light, Display Systems, Number Indicators, Motor-Driven Curtains, Generators, Protection from Lightning, Grounding and Lightning Rods, Computer Automation Software Total Area Participant net m2 1.200 m 2 (Gross) 704 m 2 (Net) Open Hours 10.00 18.00 Number of Visitors 4.324 (1. Day) 5.068 (2. Day) 6.336 (3. Day) 4.540 (4. Day) Total Number of Visitors 20.268 http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 14
Statistics 2013 Participants 77 Domestic 55 Foreign 22 Exhibitors 95 Domestic 31 Foreign 64 2013 Participant Profile Turkiye, Azerbaijan, Bulgaria, China, India, Spain, Italy, Peru, Poland, Taiwan 2013 Exhibitor Profile Turkiye, USA, Germany, Austria, Azerbaijan, Belgium, Bulgaria, Denmark, Czech Republic, China, France, India, Holland, England, Spain, Israel, Switzerland, Italy, Japan, Canada, Korea, Malaysia, Peru, Poland, Russia, Taiwan 2013 Visitor Profile Turkiye, USA, Afghanistan, Germany, Austria, Azerbaijan, Bangladesh, Belgium, UAE, Bulgaria, Algeria, Czech Republic, China, Indonesia, Armenia, Morocco, Finland, France, South Korea, Holland, Iraq, England, Iran, Israel, Spain, Switzerland, Sweden, Italy, Japan, Qatar, Kazakhstan, Kenya, Cyprus, Kosovo, Libya, Lebanon, Macedonia, Egypt, Moldova, Uzbekistan, Pakistan, Poland, Portugal, Romania, Russia, Syria, Saudi Arabia, Slovenia, Sudan, Taiwan, Tunisia, Uganda, Ukraine, Jordan, Yemen, Greece http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 15
Basic Visitor Information Domestic Visitor 95,53% Regional Marmara Region 40% Central Anatolia Region 18% Mediterranean Region 10% Aegean Region 12% Black Sea Region 9% Eastern Anatolia Region 6% Southeastern Anatolia Region 5% Foreign Visitor 4,47% Regional Europe 44% Middle East 35% Asia 16% Other 5% Cities that Visited Most 1-Istanbul 2-Ankara 3-Kocaeli 4-Bursa 6-Tekirdağ 7-Konya 8-Antalya 9-Sakarya 5- Izmir 10-Balıkesir http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 16
Visitor Information Based on Operation Field Security, Fire, Occupational Safety and Health 43% Computer, Information, Telecommunication 12% Electricity and Electronics, Automation 9% Public 11% Building, Construction, Contractor Companies, Contractors 8% Police Departments and Turkish Armed Forces 7% RFID, Hardware, Software 6% Other 4% Visitor Information Based on Job Descriptions Company Owner, Management / Manager 20% Technical Official / Personnel 9% Security Manager / Official 12% Occupational Safety and Health Experts / Managers 16% Engineer 13% Public Bodies Personnel 6% Buying 8% Personnel of Police Departments and Turkish Armed Forces 5% Tourism, Entertainment, Food-Beverage Sector 2% Architecture, Decoration, Landscape 7% Other 2% http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 17
Statistics Based on Years Number of Participant Companies Based on Years YEAR 2007 2008 2009 2010 2011 2012 2013 TOTAL PARTICIPANT 137 142 144 159 166 277 306 350 300 250 200 150 100 50 0 ISAF 2007 ISAF 2008 ISAF 2009 ISAF 2010 ISAF 2011 ISAF 2012 Number of Exhibitor Companies Based on Years YEAR 2007 2008 2009 2010 2011 2012 2013 TOTAL EXHIBITOR 251 293 310 317 322 471 502 600 500 400 300 200 100 0 ISAF 2007 ISAF 2008 ISAF 2009 ISAF 2010 ISAF 2011 ISAF 2012 http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 18
Exhibition Area m 2 Based on Years YEAR 2007 2008 2009 2010 2011 2012 2013 TOTAL m² Net 4.166 m² 4.281 m² 4. 583 m² 4.787 m² 5.622 m² 9.185 m² 10.080 m² TOTAL m² Gross 6.950 m² 7.135 m² 7.640m² 7.980 m² 9.370 m² 14.900 m² 17.150m² 20.000 15.000 10.000 5.000 0 ISAF 2007 ISAF 2008 ISAF 2009 ISAF 2010 ISAF 2011 ISAF 2012 ISAF 2013 TOTAL m² Net TOTAL m² Gross Number of Visitors Based on Years YEAR 2007 2008 2009 2010 2011 2012 2013 TOTAL 14.329 15.537 15.946 16.354 18.480 18.747 20.268 25.000 20.000 15.000 10.000 5.000 0 ISAF 2007 ISAF 2008 ISAF 2009 ISAF 2010 ISAF 2011 ISAF 2012 http://www.isaffuari.com organizasyon@marmarafuar.com.tr Page 19