Political rhetoric in the Netherlands: reframing crises in the media Hajer, M.A.; Versteeg, W.B.

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UvA-DARE (Digital Academic Repository) Political rhetoric in the Netherlands: reframing crises in the media Hajer, M.A.; Versteeg, W.B. Published in: Migration, public opinion and politics: the Transatlantic Council on Migration Link to publication Citation for published version (APA): Hajer, M., & Versteeg, W. (2009). Political rhetoric in the Netherlands: reframing crises in the media. In Migration, public opinion and politics: the Transatlantic Council on Migration (pp. 108-130). Gütersloh: Verlag Bertelsmann Stiftung. General rights It is not permitted to download or to forward/distribute the text or part of it without the consent of the author(s) and/or copyright holder(s), other than for strictly personal, individual use, unless the work is under an open content license (like Creative Commons). Disclaimer/Complaints regulations If you believe that digital publication of certain material infringes any of your rights or (privacy) interests, please let the Library know, stating your reasons. In case of a legitimate complaint, the Library will make the material inaccessible and/or remove it from the website. Please Ask the Library: http://uba.uva.nl/en/contact, or a letter to: Library of the University of Amsterdam, Secretariat, Singel 425, 1012 WP Amsterdam, The Netherlands. You will be contacted as soon as possible. UvA-DARE is a service provided by the library of the University of Amsterdam (http://dare.uva.nl) Download date: 08 Jan 2019

1 This paper draws substantially from research for a paper written by Maarten Hajer and Justus Uitermark, Performing authority: discursive politics after the assassination of Theo van Gogh, Public Administration 86 (1) (2008): 5-19. 2 Simon Kuper, Trouble in Paradise, Financial Times, December 4, 2004, http://www.ft.com/cms/s/0/c21efce6-4598-11d9-8fcf-00000e2511c8.html?nclick_check=1. 3 See Hajo Boomgaarden and Claes De Vreese, Dramatic real-world events and public opinion dynamics: media coverage and its impact on public reactions to an assassination in International Journal of Public Opinion Research 19 (3) (2007): 354-366; and Harald Bauder, Immigration debate in Canada: how newspapers reported, 1996-2004 in Journal of International Migration and Integration 9 (3) (2008): 289-310.

4 The practically untranslatable Arabic term fitnah means test, originally in the sense of heating up gold or silver in a fire in order to test whether the metal is genuine and to remove impurities. Yet the Koran uses the word in apocalyptic texts to describe the danger of Muslims returning to heresy or polytheism, so it also carries the meaning of evil, schism, upheaval, and anarchy anything that threatens the cohesion of the Muslim community. 5 See Maarten Hajer, Authoritative Governance Policy Making in an Age of Mediatization (Oxford: Oxford University Press, forthcoming 2009). 6 An in-depth analysis of the van Gogh case can be found in Hajer, Authoritative Governance.

7 Of course, there had been Dutch radical right-wing parties in the post-world War II period (most notably the Centrumpartij of Hans Janmaat in the 1980s), yet these were marginal and not comparable to the movements of Wilders and Verdonk both in terms of radicalism and popularity. 8 Transcript of April 7, 2009 speech by Geert Wilders before the David Horowitz Freedom Center in Beverly Hills, Calif., http://www.geertwilders.nl/index.php?option=com_content&task=view&id=1565&itemid=1. 9 See Hajer, Authoritative Governance Policy Making in an Age of Mediatization.

10 The text of the speech can be downloaded from www.minbuza.nl/nl/actueel/speeches,2009/04/toespraak-festival- Movies-that-Matter.html. 11 Some examples of these comments are: They are unable to really refute Wilders arguments, so they attack him because he would be generalizing; and @ Dear Wanda, maybe the adherents of Wilders feel personally attacked because this concerns their person, because Wilders defends the points of view of his adherents. Source: http://www.nujij.nl/verhagen-wilders-zaait-verdeeldheid.5315004.lynkx. 12 See Hajer, Authoritative Governance Policy Making in an Age of Mediatization.

13 Wilders, weblog posted November 30, 2007. http://www.geertwilders.nl/index.php?option=com_content&task=blogsection&id=5&limit=5&limitstart=40. 14 Balkenende doet nogmaals oproep aan Wilders, De Pers, February 29, 2008. http://www.depers.nl/binnenland/177563/balkenende-waarschuwt--wilders.html 15 See for example, Herbert Gans, Deciding What s News: Story Suitability, Society 16 (3) (1979), 65-77.

16 See Daniel Kahneman and Amos Tversky, eds, Choices, Values and Frames (New York: Cambridge University Press and the Russell Sage Foundation, 2000). 17 For Wilders comments on climate issue coverage, see the PVV Party release, http://www.pvv.nl./index.php?option=com_content&task=view&id=2084. 18 See, for example, Amsterdamned, The Guardian, December 5, 2004. http://www.guardian.co.uk/theobserver/2004/dec/05/features.magazine77

19 See Justus Uitermark and Maarten Hajer, Performing Authority in the 'Multicultural Drama': Building Bridges after the Assassination of Theo van Gogh (paper presented at the European Consortium for Political Research general conference, Budapest, September 9-11, 2005); and Maarten Hajer and Justus Uitermark, Performing Authority: Discursive Politics after the Assassination of Theo van Gogh, Public Administration 86 (1) (2008): 5-19. 20 The research examined coverage in De Telegraaf, a conservative-oriented daily with populist tendencies, daily circulation of 802,500; Algemeen Dagblad, a USA Today-style paper, 560,000 circulation; De Volkskrant, a centerleft newspaper, 332,000 daily circulation; NRC Handelsblad, a liberal daily, 270,000 circulation; Trouw, a Protestant daily with a moral-philosophical angle, 182,000 daily circulation; Parool, an Amsterdam daily, 90,000 daily circulation; and free commuter dailies Metro, Pers, and Spits, which circulate 341,000 to 480,000 copies daily. 21 Uitermark and Hajer, Performing Authority in the Multicultural Drama Building Bridges after the Assassination of Theo van Gogh; and Boomgaarden and De Vreese, Dramatic real-world events and public opinion dynamics: media coverage and its impact on public reactions to an assassination. 22 Susan Herbst, Political Authority in a Mediated Age, Theory and Society 32, no. 4 (2003): 481-503.

23 For more on media coverage of the murder, see Boomgaarden and De Vreese, Dramatic Real-World Events and Public Opinion Dynamics: Media Coverage and its Impact on Public Reactions to an Assassination, p. 354-366. 24 The Barend & Van Dorp talk show was a typical infotainment program and with an average of approximately 700.000 viewers in 2004 served as an important political force, with comments made on the show regularly leading to questions in parliament. Barend & Van Dorp combined information and entertainment and was structured and scripted to stage guests as emotional subjects in a creative process of improvisation. Apart from the two presenters who lent their name to the show, Frits Barend and Henk van Dorp, the program featured a third actor, cast especially for this purpose: Jan Mulder, a former soccer star who is also a writer and columnist for De Volkskrant, and who invariably expresses strong emotions, ranging from moral outrage (very frequent) to strong praise (less frequent). 25 Ingrid Breed, Toespraak van burgemeester Job Cohen, November 3, 2004.http://amsterdam.nl/?ActItmIdt=2524.

The effectiveness of the rhetorical tactic of procedural assurance is closely linked to the context in which it is used. Under pressure from his communications department, Cohen later visited Barend & Van Dorp, where he tried to use the same approach of procedural assurance. While other guests gesticulated, raised their voices, and interrupted each other, Cohen remained calm and passive: he waited for his turn, and thus only got speaking time when someone gave it to him. Because of this, he did not get time to argue his case. When he started speaking, he did so in a pedagogical tone; he explained his position instead of asserting it, an approach that did not fit well within the far more aggressive repertoire of his hosts. This approach proved unsuccessful in this particular setting, as it enabled his hosts to overrule him and cast him as an example of an administrator who talks but is wary of taking action. 26 Aboutaleb interview broadcast by Radio 1, December 21, 2004. http://www.vpro.nl/programma/marathoninterview/afleveringen/?programs=18160988. 27 Ingrid Breed, Toespraak wethouder Aboutaleb in Alkabir Moskee, 2007. http://amsterdam.nl/gemeente/college/freek_ossel/aboutaleb/toespraak_wethouder. 28 See George Lakoff, Don t Think of an Elephant! Know Your Values and Frame the Debate, (White River Junction, Chelsea Green Publishing, 2004).

29 Barend & Van Dorp, November 8, 2004. 30 See Robin Wagner-Pacifici, The Moro Morality Play, (Chicago: The University of Chicago Press, 1986). 31 Kenneth Burke, A Grammar of Motives, (Berkeley, University of California Press, 1945).

32 Interviews by Maarten Hajer and Justus Uitermark.

33 Ibid.

34 Geoffrey Baym, The Daily Show: Discursive Integration and the Reinvention of Political Journalism, Communication, 22 (3) (2005): 259 276; and Hajer, Authoritative Governance -- Policy Making in an Age of Mediatization. 35 Edward Sapir cited in James Jasper, The Art of Moral Protest: Culture, Biography, and Creativity in Social Movements (Chicago, Chicago University Press, 1997), p. 160. 36 John Dixon and Kevin Durrheim, Dislocating Identity: Desegregation and the Transformation of Place, Journal of Environmental Psychology 24 (4) (2004): 455-73. 37 See John Corner and Dick Pels, eds., Media and the Restyling of Politics (London, Sage, 2003), p. 10. 38 Ibid.

39 Comments on the TV program Pauw & Witteman, April 16, 2009, http://www.elsevier.nl/web/10230884/nieuws/politiek/geen-aandacht-schenken-aan-wilders-vervolg-op-fitna.htm.