District of Summerland ECONOMIC DEVELOPMENT STRATEGIC ACTION COMMITTEE MEETING AGENDA Page Thursday, December 6th, 2012-3:00 p.m. Council Chambers Municipal Hall, 13211 Henry Ave. Summerland, BC 1. Call to Order 3-6 2. Adoption of Minutes 2.1 Adoption of Minutes Recommendation: THAT the Economic Development Strategic Action Committee (EDSAC) meeting minutes dated October 25th, 2012 be adopted. 3. Adoption of Agenda 4. Delegations 4.1 Delegation - Su Baker, Economic Gardening Program (Community Futures Okanagan-Similkameen) 5. New Business 6. Unfinished Business 6.1 Highway Directional Signage Update/game plan/tac involvement 6.2 Murals Update Discussion re proposal 6.3 Ministry of Transportation Highway Sign Audit Discussion on data obtained Page 1 of 11
Page 7-11 6. Unfinished Business 6.4 Summerland Friday Night Market Discussion - Final Draft Proposal Recommendation: THAT the Economic Development Strategic Action Committee (EDSAC) request that Council direct the Summerland Chamber of Economic Development and Tourism (SCEDT) to operate a Friday Night Market for a period of three years, as outlined in the attached memorandum dated November 15th, 2012; AND THAT a 'grant' in the amount of $3,350.00 be provided to cover the administration, advertising and insurance expenses for the first year of operation; AND FURTHER THAT such 'grant' be considered in the 2013 District of Summerland budget deliberations. 7. Next Meeting Date & Agenda 8. Adjourn Page 2 of 11
THE CORPORATION OF THE DISTRICT OF SUMMERLAND MINUTES OF THE ECONOMIC DEVELOPMENT STRATEGIC ACTION COMMITTEE HELD AT DISTRICT OF SUMMERLAND COUNCIL CHAMBERS 13211 HENRY AVENUE, SUMMERLAND, ON THURSDAY, OCTOBER 25 th, 2012 MEMBERS PRESENT: Staff Present: Members Absent: Chairman R. Hacking T. Clausen* C. Petkau R. Stacy L. Toker M. Van Alphen Tom Day, CAO Maureen Fugeta, Corporate Officer C. Bond B. DeWitt G. Lerchs J. Low M. Porter (*denotes partial attendance) 1. CALL THE COMMITTEE MEETING TO ORDER: The meeting was called to order at 3:00 p.m. 2. ADOPTION OF MINUTES Moved by M. Van Alphen, Seconded by L. Toker, THAT the Economic Development Strategic Action Committee (EDSAC) meeting minutes dated July 26, 2012 be adopted. Carried. 2.1 Adoption of Minutes Page 3 of 11
Economic Development Strategic Action Committee Minutes of Meeting October 25 th, 2012 3. ADOPTION OF AGENDA Moved by R. Stacy, Seconded by T. Clausen, THAT the Agenda be amended by deferring Item 4.1 Delegation Sue Baker, Economic Gardening Program to next meeting date of December 6 th, 2012, and subsequently adopted. Carried. 4. NEW BUSINESS 4.1 Paint the Town (Robert) The Chairman and members discussed the Paint the Town initiative to motivate participation by local commercial property owners to beautify their public-facing business frontages and to increase awareness of current Design Guidelines. The Chairman introduced the incentive program which included implementation, program eligibility and scope; financial logistics and details, which included a reduction in Development Permit fees. The CAO added that there may be prohibitions in development permit fees under the Subdivision and Development Services Bylaw. He advised that he will get back to the committee after he has investigated the legislated requirements under the Community Charter. It was agreed that this item be deferred to the next Economic Development Strategic Action Committee meeting. 4.2 Community Awareness Evening (Volunteer Trade Show) - (Linda) Member L. Toker introduced her report on a Fall Community Awareness action and concept plan for the development of the Summerland Annual Community Fall Awareness trade show event. Members discussed budget requests, staff time, participation fees and involvement of the community. It was determined that there would be costs and staff time, as well as advertising and marketing. Members agreed to provide the Director of Parks and Recreation with the current action plan for his review and report back to the committee. 2.1 Adoption of Minutes Page 4 of 11
Economic Development Strategic Action Committee Minutes of Meeting October 25 th, 2012 4.3 Selling Summerland - External Billboards (Robert) Members discussed the viability and cost implications of advertising Summerland via Billboards on Highway 97 outside the District boundaries. One member advised it may be beneficial to hold off until the completion of a branding exercise which is currently being undertaken by the Tourism Advisory Committee. Members discussed tourism, directional signage and the upcoming Sign Committee that may be able to assist with ideas and regulation of signage. 4.4 New Ideas for Discussion Friday Farmers Market - spoke to merchants and Paul who runs Tuesday night market; organizing for a small profit, attempting to get an evening market going for some time now - contact Penticton, would want the same methodology - huge onerous event; insurance is required - will carry over to next EDSAC workshop for further discussion Member T. Clausen left the meeting at 4:00 p.m. Tipping Fee Day - waive tipping fees at landfill - CAO will speak with Superintendent of Public Works Bentley Road Tech Sector/Accelerate Okanagan - interface; in tune with what is happening with Bentley Road - stages and where are we at - economic gardening; community futures presentation to EDSAC committee Land Bank Outside the Box (M. Van Alphen) - will bring binder to next workshop re land bank - retain land that is necessary for our future - red zone land Commercial Real Estate Co-op with land bank and website (farm tour) - having land bank available - real estate data base re land sales, see what land is available for sale (eg commercial properties) Historical Agricultural/Signage - placards; historical signage; tourism aspect 2.1 Adoption of Minutes Page 5 of 11
Economic Development Strategic Action Committee Minutes of Meeting October 25 th, 2012 5. UNFINISHED BUSINESS 5.1 Highway Entrance Gateway Signage R. Stacy is still waiting for some quotes 5.2 Historical Murals Will be further discussed at workshop 5.3 Highway MOT Directional Signage mini-audit R. Hacking has been unable to complete the sign audit Completing an inventory of the current highway signage 6. NEXT MEETING DATE & AGENDA 6.1 November 15th, 2012-3:00pm to 5:00pm (Workshop) December 6th, 2012-3:00pm to 5:00pm (Committee meeting) 7. RESOLUTION TO CLOSE MEETING TO THE PUBLIC Moved by M. Van Alphen, Seconded by L. Toker, THAT this meeting return to a Regular Meeting and now be closed to the public pursuant to Section 90(1)(a) of the Community Charter for the Economic Development Strategic Action Committee to discuss information about an identifiable individual who holds a position appointed by Council. 8. ADJOURN Carried. The meeting went into a closed session at 4:12 p.m. and subsequently adjourned at 4:20 p.m. Certified Correct: Chairman Corporate Officer /mf 2.1 Adoption of Minutes Page 6 of 11
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