Friends of the Fine Arts Center 22nd Annual Gala & Auction Sponsorship & Auction Donor Opportunities
Our Guests are YOUR CLIENTS The UMass Fine Arts Center s Annual Gala & Auction attracts over 350 guests representing the Pioneer Valley s community leaders. The auction draws attention from thousands of Fine Arts Center patrons, UMass Alumni, and auction shoppers from 27 states! Your contributions fund the Fine Arts Center s Arts in Education programs which provide access to artists in schools, both K-12 and higher education, daytime performances for schools, youth tickets, artists in residence, workshops, and life-long learning in our communities. There are a variety of ways to participate! Please take a moment to look over the information provided on sponsorship levels as well as auction donor benefits. We re sure you ll agree there are good reasons to invest in the Fine Arts Center s Annual Gala & Auction.
$10,000 SPONSORSHIP (1 cash /1 in-kind available) Four (4) tickets to sponsor s choice of 3 events (12 tickets total) Half (1/2) page Black/White advertisement in three (3) Spring Playbill issues On-Line Visibility: One of two premier logo spots in our Auction Front Page with link to your website Logo on all emails (one per week for 4-6 weeks) Logo/ All auction emails Radio mentions on WEIB radio Gala invitation Ten (10) Gala event tickets Ten (10) Admissions to our Gala s VIP reception Invitation to Fine Arts Center Director s Circle event Minimum guaranteed logo exposure: 417,990 Tax deductible gift portion of this sponsorship: $7,890
$7,500 SPONSORSHIP (1 cash available) Two (2) tickets to sponsor s choice of 3 events (6 tickets total) Half (1/2) page Black/White advertising insertion into one Spring Playbill issue On-Line Visibility: One of two premier logo spots in our Auction Front Page with link to your website Logo on all emails (one per week for 4-6 weeks) Logo/ All auction emails Radio mentions on WEIB radio Gala invitation Ten (10) Gala event tickets Ten (10) Admissions to our Gala s VIP reception Minimum guaranteed logo exposure: 417,990 Tax deductible gift portion of this sponsorship: $6,250 $5,000 SPONSORSHIP (2 cash available) Two (2) tickets to sponsor s choice of 3 events (6 tickets total) Quarter (1/4) page Black/White advertising insertion into one Spring Playbill issue On-Line Auction Visibility: A premier logo spot on our Auction Front Page with link to your website Name Recognition: Gala invitation Ten (10) Gala event tickets Ten (10) Admissions to our Gala s VIP reception Minimum guaranteed logo exposure: 334,600 Tax deductible gift portion of this sponsorship: $3,770
$2,500 SPONSORSHIP (4 cash available) The Gala will take place in four (4) banquet areas of The Hotel Northampton. Sponsors at the $2,500 level will be considered Room sponsors. One (1) pair of tickets to sponsor s choice of 1 event (2 tickets total) Quarter (1/4) page Black/White advertising insertion into one spring Playbill issue On-Line Auction Visibility A logo spot within the Auction Front Page text description of the entertainment of room being sponsored Gala invitation Eight (8) Gala event tickets Eight (8) Admissions to our Gala s VIP reception Minimum guaranteed logo exposure: 417,990 Tax deductible gift portion of this sponsorship: $1,560 $1,500 SPONSORSHIP (8 cash available) One (1) pair of tickets to sponsor s choice of 1 event On-Line Auction Visibility: Alpha listing in the advertising bar on our Auction Front Page with link to your website Six (6) Gala event tickets Admission to our VIP reception for all your guests Minimum guaranteed logo exposure: 311,600 Tax deductible gift portion of this sponsorship: $760
$1,000 SPONSORSHIP (8 cash available) None On-Line Auction Visibility: Logo at bottom of our Auction Front Page (note: no link to your website) Four (4) Gala event tickets Invitation to Fine Arts Center Director s Circle event Minimum guaranteed logo exposure: 308,100 Tax deductible gift portion of this sponsorship: $700 $500 SPONSORSHIP (Unlimited number of slots available) None On-Line Auction Visibility: None Two (2) Gala event tickets Tax deductible gift portion of this sponsorship: $350
Auction donors Use our online auction to gain greater exposure to a wide audience. Let your gift/contribution reflect you, your business, and your service. The action opens on January 15th and runs thru February 6th. Be creative! It will be highly publicized in all Fine Arts Center promotional materials including weekly emails to patrons, one-time mailing to UMass Alumni Assoc. members, our online newsletter, print & radio advertising. As an Auction Donor, you will receive: On-Line Auction Visibility: Name/logo/photo recognition in our online auction Catalogue with link to your website emailed to FAC patrons (13,000; 4X s) UMass Alumni Association members (80,000; 1X s) One-time listing in the Gala s Daily Hampshire Gazette; Hampshire Life advertisement One-time thank you to auction donors in January s (for items valued at $100 or more) Invitation to Fine Arts Center Director s Circle event (for items valued at $500 or more) Note: Over the last two years, the Fine Arts Center has received a higher-than-average open rate for all its email correspondence.
To secure your participation in this year s Gala & Auction OR if you have more questions regarding the event, please contact the Friends of the UMass Fine Arts Center at 413-545-3671, visit our website, or write to Anna Robbins at arobbins@admin.umass.edu. We look forward to your involvement and thank you in advance for your support!