Get Your Grassroots Going

Transcription

1 Get Your Grassroots Going Preparing for the Next Legislative Session November 17, 2010 How to Submit Your Question Step 1: Type in your question here. Step 2: Click on the Send button.

2 Polling Question Do You Like Ice Cream? Randy Dwyer, NRECA Director of Grassroots Advocacy Topics we ll cover: How states are using E-Advocacy Tools Using the OEOF Database Grassroots Tools Provided by NRECA Q &A Gabe Snow, NRECA Sr. Advisor, Grassroots Advocacy Today s Moderator Instructor for Directorlevel Grassroots Training Directs our Candidate Training School Program Gabe.Snow@nreca.coop

3 Today s Take-Away Elements of Grassroots: Recruit Communicate Educate Activate Close the Loop It s a Win-Win-Win Today s Presenters Randy Dwyer, Director of Grassroots Advocacy, NRECA James Dukesherer, Grassroots Coordinator, Nebraska Statewide Amanda Wolfe, Sr. Database Advisor, NRECA Marc Armstrong, Director of Govt. Affairs, Ohio Statewide John Cassady, Sr. Principal, Legislative Advocacy, NRECA Karen Metivier-Carreiro (Karen M-C), Manager, E-Advocacy, NRECA Polling Question #1 Do you think you will have to call on your grassroots advocates for a serious legislative issue in your state next year? A. Yes B. No

4 James Dukesherer, Grassroots Coordinator, Nebraska Statewide Former Legislative Staffer to Rep. Adrian Smith (NE) Master s Degree in Political Science from Washington State Univ. jdukesherer@nrea.org Grassroots in Nebraska Education and Awareness Relationship Building Advocacy Organization Education and Awareness Annual Member-System Visits Monthly Grassroots Newsletter Community Interest Group Presentations Grassroots Updates in Board Rooms/Employee Meetings NREA Website

5 Relationship Building Invite Representatives and Candidates for Office to Board Meetings Annual Legislative Reception Attend Local Forums Member-System Capitol Visits Advocacy Organization Build Advocacy Database Key Contacts, Power Advocates, Grassroots Advisors Rural Electric 15 Take Action Alerts

6 Take Action Alerts Polling Question #2 Do you know who, at NRECA, to contact to get the list of Our Energy, Our Future activists for your state? A. Yes B. No C. Our Energy, Our What? Amanda Wolfe Sr. Database Advisor, NRECA Joined NRECA Grassroots Staff in 2008 Has 12 years in Trade Association Database experience

7 User Provided Information Prefix (if provided) First & Last Name (if provided) Home Address Phone number (if provided) Affiliated Organization State Affiliated Organization Keeping Your Advocates Engaged Direct Mail or Action Alert on State or Federal Issue (Coal Ash) Follow up / Thank You Legislative Update (i.e. New Congress)

8 Privacy Policy By providing your personal contact information ("Contact Info") through this web site you are enrolling in the Our Energy, Our Future advocacy campaign. This campaign seeks to challenge the U.S. Congress to meet our climate change goals while maintaining affordable electricity. The Privacy policy provides detailed information about how advocates personal information is collected, stored and the appropriate use thereof. Amanda s Contact Info Database Expert / Resident Cheesehead Amanda.Wolfe@nreca.coop (703) Marc Armstrong, Director of Government. Affairs, Ohio Statewide Coordinates Legislative and Political Strategy and Directs Grassroots Former Lobbyist for the Ohio Farm Bureau Former Staffer, Ohio House of Representatives marmstrong@buckeyepower.com

9 Ohio Take Action Network Post monthly legislative update Targeted message to legislators from constituents Useful in lame duck session Keep action alert short and sweet Don t go to the well too often Communication & Advocacy Regular Grassroots and Legislative Updates at Co-ops Quarterly ACRE/Co-op Owners Newsletter Bi-annual Campaign Training Seminar Attend Community Forums Grass-tops Engage managers and politically active co-op employees Annual Statehouse visit with Managers/Grasstops Relationships with local legislators s from Grasstops to targeted elected officials Promote ACRE/Co-op Owners, OEOF involvement at Annual Meetings.

10 U.S. Representatives Jim Jordan and Bob Latta attend Midwest Electric ACRE Breakfast Karen M-C, Manager of NRECA E-Advocacy M.S. in Management Information Systems and M. Phil. In Public Policy, Science and Technology concentration Leading Constituents Communicating with Congress efforts since 1993 John Cassady, Sr. Principal, NRECA Legislative Advocacy Portfolio: Climate Change and Environmental issues Former Director of Gov. Affairs for the Ohio Statewide ( ) Legislative Asst, US Representative (OH), Deborah Pryce (`98-`00)

11 Grassroots in Action Tools of the Trade What is Your Grassroots Strategy?

12 Summary NRECA Grassroots Team: Your Partner in Advocacy NRECA has a Suite of Tools to Fit Your State s Unique Needs Use Grassroots to Leverage your Lobbying and ACRE Activities How to Submit Your Question Step 1: Type in your question here. Step 2: Click on the Send button.