WORLD SIGN ASSOCIATES EXECUTIVE COMMITTEE convening June 6, 2012 Grand Hyatt Denver Downtown Denver, Colorado Room Pikes Peak - HCC AGENDA

Transcription

1 convening June 6, Room Pikes Peak - HCC AGENDA Opening Remarks - 8:30 am Tom Keljo 1. Minutes Bill Montero A. March 2, ExCom Meeting B. March 2-3, Board Meeting 2. Financial Reports Bill Montero A. Preliminary May 31, Financial Report B. FY Year-End Projection C. FY Annual Budget D. Cash vs. Accrual E. FY APM Renewal Status 3. Strategic Plan Tom Keljo & ExCom 4. WSA Committee Work Paul Fuchsel A. Committee Projects B. Strategic Plan Assignments 5. Annual Meetings Jerry Righthouse A. New Orleans September 22, WSA Business Meeting B Baltimore C Where? 6. WSA Executive Committee Tom Keljo & ExCom 7. Industry Outreach Tom Keljo 8. Other Business Tom Keljo 9. Educational Seminar Jerry Righthouse 10. Reference Materials Adjourn approximately 12:00 pm

2 convening June 6, Executive Committee Minutes, No. 1.A. Secretary/Treasurer Montero SUMMARY: Review the minutes of the March 2, Executive Committee Meeting. ACTION: Determine if information should be added to, comments deleted from, or if revisions should be made to the March 2, Executive Committee meeting minutes. Approve minutes as presented or amended. Determine if specific action should be taken prior to the September 19, Executive Committee meeting or the September 20, Board of Directors/Leadership Group meeting in New Orleans. If yes; 1. determine if the action can be accomplished by the Executive Committee with an appropriate notice to the Board. 2. or, determine if the action requires Board approval. If yes, prepare recommendations for consideration and action by the Board either by; 1) ballot now if necessary, or 2) at its September 20, meeting in New Orleans. NOTES:

3 convening June 6, Board Minutes, No. 1.B. Secretary/Treasurer Montero SUMMARY: Review the minutes of the March 2-3, Board of Directors meeting. ACTION: Determine if information should be added to, comments deleted from, or if revisions should be made to the March 2-3, Board of Directors meeting minutes. Prepare recommendations as appropriate regarding changes to the March 2-3, Board Meeting minutes for consideration and action by the Board at its September 20, Board of Directors/Leadership Group meeting in New Orleans. Determine if specific action should be taken prior to the September 20, Board of Directors/Leadership Group meeting. If yes, determine; NOTES: 1. if the action can be accomplished by the Executive Committee with an appropriate notice to the Board. 2. or, if the action requires Board approval. If yes, prepare recommendations for consideration and action by the Board either by; 1) ballot now if necessary, or 2) at its September 20, meeting in New Orleans.

4 convening June 6, May 31, Preliminary Financial Report, No. 2.A. Secretary/Treasurer Montero SUMMARY/ACTION: Review, amend as necessary and approve the Preliminary May 31, Financial Report. NOTES:

5 convening June 6, FY Year-End Projection, No. 2.B. Secretary/Treasurer Montero SUMMARY: WSA incurred a tax liability for Fiscal Year As a result, the association prepaid $12,872 during the Fiscal Year. WSA incurred a tax liability for Fiscal Year As a result, the association prepaid $4,112 during the Fiscal Year. WSA incurred a tax liability for Fiscal Year As a result, the association prepaid $4,732 during the Fiscal Year. WSA incurred a tax liability for Fiscal Year As a result, the association prepaid $6,040 during the Fiscal Year. WSA incurred no tax liability for FY As a result of posting a (-$43,511.76) net operating loss, the association received a federal refund of $6,040. WSA incurred no tax liability for FY as a result of posting a (-$15,797) net operating loss. The association received no federal refund nor has it had to prepay any estimated tax so far during this fiscal year. WSA incurred no tax liability for FY as a result of; 1) posting a Net Operating Gain of $2,399 and 2) in June 2005 submitting a Federal tax pre-payment of $3,000 and state pre-payment of $500, based on a forecasted net operating gain of $14,600 which did not materialize as a result of unpaid APM membership dues at year end. WSA s auditor recommended we carry forward the Fiscal Year Federal and state overpayments to apply to anticipated taxable income in Fiscal Year The $3,000 Federal tax overpayment equates to approximately $20,000 in taxable income. The $500 state tax overpayment equates to approximately $10,000 in taxable income. WSA incurred a tax liability for Fiscal Year As a result, the association prepaid $4,080 during the Fiscal Year. WSA realized a $1,383 credit for FY Considering tax pre-payments in FY of $1,417, the association s tax credit and pre-payments for the fiscal year total $2,800. WSA realized a $1,085 Federal tax credit for FY Considering the tax pre-payment in FY of $635, the association s tax credit and pre-payment for the fiscal year total $1,720. $571 was paid for FY taxes to the State of Colorado. Page 1 of 2

6 WSA FY tax liability was $7,057. Considering tax prepayment and credit of $1,720 in FY , Federal tax for FY was $5,337 paid in September Due to $1, division tax liability, National s share was $3, State of Colorado tax paid in November 2009 was $2,337. Based on both Federal and Colorado tax overpayments during FY , no tax payments were made for the FY in September FY WSA FY Federal & Colorado tax liability was $12,069. Considering tax prepayment and tax credit carried forward ($3,920), Federal tax for FY was $5,458. Due to $1,064 division tax liability, National s share was $4,394 paid September Considering tax prepayment and tax credit carried forward ($1,440), Colorado tax for FY was $1,251. Due to $302 division tax liability, National s share was $949 paid September FY Refer to Year End Cash Forecast dated June 6, which reflects an Estimated Year End WSA Net Gain of; #1 - $18, #2 $12, $9,400 Federal tax was pre-paid during FY $2,720 Colorado tax was pre-paid during FY Based on the forecasted #1 or #2 WSA net gain for FY 2011-, WSA s auditor informs us there will be no Federal tax payment required in September and that there will be no Colorado tax payment required in September. Based on consultation with the CPA, there will be no tax pre-payments required during FY FY annual budget has been adjusted accordingly. ACTION: Review the FY Year-End Forecast to determine what action is appropriate. Report any action to the Board of Directors; 1) by appropriate notice to the Board now if necessary, or 2) by summary report at its September 20, meeting in New Orleans. Page 2 of 2

7 convening June 6, Fiscal Year Annual Budget, No. 2.C. Secretary/Treasurer Montero SUMMARY: WSA s Board of Directors approved the FY annual budget during its March 2-3, mid-year meeting. Transco, Inc. ceased doing business in mid-february resulting in a projected loss of $15,000 APM revenue in FY The budget for FY has been adjusted accordingly. Arlon, Metal Arts and Plaskolite resigned from WSA s Product Purchasing Program effective June 30,. The FY budget has been adjusted accordingly. ACTION: Executive Committee to review the amended FY annual budget to determine, 1) if it reasonably represents the revenue and expense projections for the next fiscal and business year, and 2) if changes should be made to it based on applicable discussions during its June 6, meeting. Determine if specific action should be taken prior to the September 20, Board of Directors/Leadership Group meeting. If yes, determine; 1. if the action can be accomplished by the Executive Committee with an appropriate notice to the Board. 2. or, if the action requires Board approval. If yes, prepare recommendations for consideration and action by the Board either by; 1) ballot now if necessary, or 2) at its September 20, meeting in New Orleans. NOTES:

8 convening June 6, Cash vs. Accrual, No. 2.D. Secretary/Treasurer Montero SUMMARY: Excerpt from WSA Executive Committee project list; Monitor review of the association s cash accounting system by the Review Group. Collaborate with the group to prepare a report for review by the Board at its September 20, annual meeting in New Orleans. ACTION: Executive Committee to review the response from CPA Peggy Nelson and determine how to proceed. Refer to the following sheet. NOTES:

9 convening June 6, FY APM Renewal Status, No. 2.E. Secretary/Treasurer Montero SUMMARY/ACTION: As of Friday June 1,, 9 APMs had not responded to FY renewal letters including the 3rd stage letter ed June Axis Capital 2. Bayer Material Science 3. Clarke Systems 4. Cornerstone Engineering 5. EGL 6. Facecrafters 7. faces 8. Steel Art 9. Wagner Zip-Change The 3rd stage letter (copy follows this sheet) was sent via certified mail on Monday June 4,. This will assure Headquarters the automatic renewal notice was received by each company. NOTES:

10 convening June 6, Strategic Plan -2014, No. 3 Executive Committee SUMMARY: The three year strategic plan (Our Pathway to Success) was approved by the Board of Directors at its September 22, 2011 meeting in Minneapolis, MN. Board reviewed the strategic plan at its March 2-3, meeting in Denver. ACTION: Executive Committee to review the strategic plan and determine what recommendations and/or action is appropriate now. Prepare recommendations for consideration and action by the Board of Directors at its September 20, meeting in New Orleans. NOTES:

11 convening June 6, WSA Committee Work, No. 4 Vice President Fuchsel SUMMARY: A great deal of work is either underway or has been completed by WSA s Committees. The WSA Committee Projects & Strategic Plan Assignments (March 2-3, ) follows this sheet. ACTION: Executive Committee to review the WSA Committee Projects & Strategic Plan Assignments and prepare recommendations as appropriate; 1) for each committee, or 2) for consideration and action by WSA s Board of Directors at its September 20, meeting in New Orleans. Executive Committee to review the current WSA committee rosters to determine if there are known or possible committee member changes. If yes, decide what action is necessary to insure the committees are able to accomplish their projects by the September 20, Board of Directors meeting in New Orleans, and to be able to continue committee project work seamlessly after the September 20 Board of Directors meeting. NOTES:

12 WSA COMMITTEE PROJECTS & STRATEGIC PLAN ASSIGNMENTS APPROVED MARCH 2-3,

13 WSA COMMITTEE PROJECTS & STRATEGIC PLAN ASSIGNMENTS March 2-3, PROGRAM DEVELOPMENT & PROJECT COMPLETION WSA Committees assisted by Staff and selected vendors will be responsible for program development and project completion with oversight by the Executive Committee. NOTE: strategic plan assignments are scheduled to be completed by December 31, with progress reports presented at the Board s September 20, meeting in New Orleans. COMMITTEE MISSION & RESPONSIBILITIES Each committee to review its mission statement and responsibilities as recorded in the WSA Committees Policy and Procedures (3/2-3/12 V1) to ensure the listing represents the contemporary preferences of the membership and needs of the association, as well as to serve the Board of Directors designated purpose of the committee. As appropriate, committees to complete the To be determined sections listed on the document. PRIORITIZE COMMITTEE PROJECTS Each committee to prioritize its project assignments, then focus on the several key projects to research or complete for review by the Board of Directors at its September 20, annual meeting in New Orleans. Considering the educational priority direction for WSA, committees are to emphasize the educational aspects of their project research and development STRATEGIC PLAN STRATEGIES, OUTCOMES, OBJECTIVES & TACTICS The March 2-3, WSA committee project list includes assignments associated with the Strategic Plan. Refer to items in boxes. ANNUAL MEETINGS (65th) Annual Meeting New Orleans, Louisiana Proceed with the customary scheme of planning and organizing the September 20-22, annual meeting at the Hilton New Orleans Riverside Hotel in New Orleans, Louisiana using the 2 ½ day weekend meeting format. Keep Executive Committee informed of the planning progress (66th) Annual Meeting Baltimore, Maryland Staff to investigate the possibility of two Baltimore hotels accommodating the updated and preferred day of week Schedule of Events. If yes, WSA Executive Committee and Staff to collaborate on the selection of the 2013 headquarters hotel.

14 APM DIVISION Goal #1, Objective E Explore the viability of group buying concepts related to being an aggregator of high-quality service and product discounts for members Tactic: Develop recommendation regarding a group purchasing program 2014 APM MEMBERSHIP DEVELOPMENT Goal #1, Objective D Investigate the potential for new markets for member recruitment Tactics: Clarify membership criteria Streamline membership process for member review and selection Explore possible new categories for APM membership Explore viability of other industry categories as members 1. Research candidates for APM (Associate Product Member) status following the APM membership development process stipulated in the Associate Product Member Membership and Product Purchasing Program Policy & Procedures. 2. Review the Associate Product Member Membership and Product Purchasing Program Policy & Procedures to determine; A. How to update the document to be consistent with statements in, and the provisions of the WSA strategic plan. B. Review the APM membership development and approval process. C. Evaluate the APM commission formula and fee. D. Report findings of the committee s policy and procedures research to the Executive Committee for its review during its June 6, meeting. Executive Committee to present recommendations to the Board for its review and action at its September 20, meeting in New Orleans. 3. Research new APM categories. Report findings of the research to the Board of Directors at its September 20, annual meeting in New Orleans. COMMUNICATION COMMITTEE Determine how best to inform members about the provisions of the strategic plan to the WSA Membership. 1. Committee to research ways; 1) to enhance WSA s electronic communication capabilities, and 2) to increase the use of electronic communication by WSA members. Report its progress to the Board of Directors at its semi-annual meetings.

15 2. Monitor the development of; 1) member profiles for posting to the profile page on WSA s website and 2) member testimonials for posting to the testimonial page on WSA s website. Focus on new members. 3. Continue publishing the Vital Signs e-communiqué on a quarterly (1st month of each quarter). Research; 1) use of Constant Contact to publish the communiqué. Explore features to identify reader preferences and interests, 2) possibility of divisions submitting articles with photos related to division meetings and activities. 4. Research the feasibility of soliciting advertisements or sponsorships for the Vital Signs communiqué. Present its recommendations to the Board of Directors at its September 20, annual meeting in New Orleans. 5. Promote Coolness Program. Inform members about the scope and benefits of the program. Collaborate with the WSA Networking Committee. 6. Committee to identify additional projects. Commence work on those which accommodate the Board s designated charge for the committee. Report progress of the committee to the Board of Directors at its September 20, annual meeting in New Orleans. EDUCATION PROJECTS COMMITTEE Goal #1, Objective A Strengthen trainings and educational offerings Tactics: Dedicate budget and staff to this effort Recommended no. Board concurred. Research, improve upon, and develop new, relevant educational programs Create downloadable webinars Create specialized educational opportunities for interest groups (e.g. sales people, designers, etc.) Goal #4, Objective A Assess optimal headquarters staff functions and refine staffing structure accordingly Tactics: Explore options for educational programming and membership support functions 1. Monitor division level educational practices. Present recommendations as appropriate to the Board of Directors at its semi-annual meetings. 2. Monitor educational program ideas included in division meeting minutes and update the standing summary for use by division leaders and division meeting hosts. 3. Research educational program ideas useful to the individual member companies, and which can be presented or demonstrated at division meetings. Present findings to the Board of Directors at its semi-annual meetings.

16 4. Promote the availability of webinar and educational programs with Laura Stack. Inform division leaders. Report progress to the Board of Directors at its September 20, annual meeting in New Orleans. 5. Continue research of additional education programs and report its findings to the Board of Directors at its semi-annual meetings. 6. Research ways to increase member attendance at annual meetings. 7. Develop, distribute and maintain list of APM speakers and topics. 8. Interview Dave Fellman as a possible speaker. 9. Interview Rick Farrell for webinars at division meetings. 10. Research partnering with ISA to provide WSA members to webinars at a discounted price. EDUCATIONAL SEMINAR COMMITTEE Organize and conduct the Educational Seminar. Report results of the seminar to the Board of Directors at its September 20, annual meeting in New Orleans. Research future WSA educational initiatives and report the findings to the Board of Directors at its September 20, annual meeting in New Orleans. Goal #2, Objective A Determine an optimal WSA leadership arrangement and define expectations and succession plans for leadership positions Tactics: Create standardized guidelines for division leaders and a unified operating plan for all divisions to follow including term limits and succession planning. Create standardized guidelines for committee membership and a unified operating plan for all committees to follow including term limits and succession planning. Goal #3, Objective A Assess the need for realignment of the size, structure and function of divisions Tactics: Develop a rationale and plan for realignment of current division structure to optimize membership interaction, education and return on investment START 2014 END Compare current divisions operating formats against WSA guidelines and identify gaps and improvements. Goal #3, Objective B Evaluate and revamp committees Tactics: Examine and evaluate committees for overlapping purposes, relevance to current WSA goals, and optimal functioning (build on the work started by the Governance ad hoc committee in Spring 2011 and make adjustments as needed to support the strategic plan) Make recommendations for realignment, consolidation or elimination of committees

17 Goal #3, Objective C Ensure optimal function of Board of Directors and Executive Committee Tactics: Examine current Board and Executive Committee roles and make recommendations for refinement to support WSA s mission and long-term strategy and goals. Review and revise governing documents as necessary to reflect changes in division structure or other governance areas as part of strategic plan implementation Goal #4, Objective A Assess optimal headquarters staff functions and refine staffing structure accordingly Tactic: Create and/or refine job descriptions for all headquarters staff. Goal #4, Objective D Create financial projections to support implementation of strategic plan Tactics: Examine whether dues structure needs to be modified (link to clarification of membership criteria and possible new categories of membership Goal 1, Objective D). Explore and make recommendations on how best to streamline product purchasing program. Incorporate financial decisions about revenue and expenses related to strategic plan implementation Monitor WSA Committee activities. Provide direction and support to the committees as appropriate. Inform the Board about significant developments regarding WSA Committee projects. Present a summary of committee activities and performance to the Board of Directors at its September 20, annual meeting in New Orleans. 2. Review the WSA Committees Policy and Procedures following updates submitted by the WSA committees. Present recommendations regarding how to enhance the committee system to the Board of Directors at its semi-annual meetings. Collaborate with the WSA Committees during the policy and procedures review process. 3. Monitor the review of Peter Nagel s tax exempt status opinion. Collaborate with the Review Group to prepare a report for review by the Board at its September 20, annual meeting in New Orleans. 4. Organize and conduct division leader Town Hall conference calls to discuss matters of interest to the association and divisions. Schedule within 30 days following the annual meeting. 5. Monitor review of the association s cash accounting system by the Review Group. Collaborate with the group to prepare a report for review by the Board at its September 20, annual meeting in New Orleans.

18 MEMBERSHIP COMMITTEE Goal #1, Objective D Investigate the potential for new markets for member recruitment Tactics: Clarify membership criteria Streamline membership process for member review and selection Explore viability of other industry categories as members. Goal #2, Objective B Increase participation of members in committees and mentor members into division and association leadership roles Tactics: Research opportunities for more involvement by members at the division level Gauge leadership potential at the member recruitment / candidate stage 2013 Create educational, mentoring and shadowing opportunities for WSA to understand and prepare for leadership roles Organize an incubator initiative for new WSA members to engage them and prepare them for future leadership roles Review existing membership policies, procedures, guidelines, practices and marketing materials associated with the sign company membership development process and present recommendations to the Board of Directors at its semi-annual meetings. 2. Monitor use of the WSA Shepherding Program. Periodically evaluate the effectiveness of the program and present its findings to the Board of Directors at its semi-annual meetings. 3. Record all membership transactions for review and approval by the Board of Directors at its semi-annual meetings. 4. Review Exit Review Forms to determine why companies resign their membership in WSA. Present reports to the Board of Directors at its semi-annual meetings in conjunction with the semi-annual membership transactions report. 5. Monitor division level administrative practices and present its findings to the Board of Directors at its semi-annual meetings. 6. Periodically review the existing WSA membership service programs and benefits, and present its recommendations to the Board for its review and action at the semi-annual meetings. 7. Research potential WSA membership service programs and benefits, and present its recommendations to the Board of Directors for its review and action at its semi-annual meetings. Focus on service programs and membership benefits that will increase the ROI of membership dues and strengthen the value of WSA membership.

19 8. Research appropriate promotional items for use by the membership and present its findings to the Board of Directors for its review and action at the semi-annual meetings. 9. Review the revised Division Competition Program (effective July 1, 2011) and report June 30, year-end status of the adjusted Product Purchasing Program points formula at the September 20, annual Board meeting in New Orleans. 10. Organize and conduct periodic Town Hall conference calls for Division Membership and Shepherding Coordinators. 11. Organize, conduct and summarize 2013 business conditions survey using Constant Contact. 12. Research subjects of interest requiring member input. Organize, conduct and summarize periodic surveys. 13. Review the Sign Company Membership Policy & Procedures in order to make the document consistent with the provisions/statements found in the strategic plan. Present recommendations to update the policy for review and action by the Board at its September 20, meeting in New Orleans. NETWORKING COMMITTEE Goal #1, Objective B Build more effective networking opportunities Tactics: Develop protocols for and encourage bringing other employees of member companies to meetings develop expression of interest forums Develop mechanism / opportunities by which members can share competencies to build business opportunities together Goal #1, Objective C Increase brand awareness Tactics: Enhance external awareness of WSA 2013 Create collateral materials and other tools to highlight quality of WSA members and value of membership 2013 Goal #2, Objective A Determine an optimal WSA leadership arrangement and define expectations and succession plans for leadership positions Tactic: Create procedures that outline expectations for leadership participation by WSA members 1. Research additional ways to use the website for promotional purposes and present its findings to the Board of Directors at its semi-annual meetings.

20 2. Continue to research ways to enhance the networking aspects of division and association activities. Report progress to the Board of Directors at its semi-annual meetings. 3. Research additional creative networking programs and present its recommendations to the Board for its review and action at its semi-annual meetings. 4. Monitor the organization and conduct of the March 23, Koffee Klatsch at the ISA Expo in Orlando. Present a summary of the networking function to the Board of Directors at its September 20, annual meeting in New Orleans. 5. Monitor the publication and distribution of the 2013 WSA Member Locations Map. Maintain the map in an electronic format on the website. 6. Research ways to enhance the Best of the Best page on the WSA website. Continue to research ways to improve the Best of the Best program at the division level. 7. Organize and conduct the Best of the Best program during the 65th annual meeting in New Orleans. 8. Refine the March 4, 2011 Marketing Plan in order for it to be compatible with provisions of the strategic plan. Report progress to the Board of Directors at its September 20, annual meeting in New Orleans. 9. Organize and conduct Coolness Program during the 65th annual meeting in New Orleans. Collaborate with the WSA Communication Committee to promote the program. 10. Develop guidelines to invite potential new members to WSA division meetings. 11. Research advantages and disadvantages of distributing the WSA membership list to nonmembers taking into consideration the best interests of an individual member as well as the membership as a whole. Report findings to the Board at its September 20, meeting in New Orleans. PAST PRESIDENTS ADVISORY COUNCIL Goal #2, Objective A Determine an optimal WSA leadership arrangement and define expectations and succession plans for leadership positions Tactics: Create opportunities for past president and former division leaders to stay engaged at a high level in the association 1. Refine the March 4, 2011 WSA business plan in order for it to be compatible with the provisions of the strategic plan. Report progress to the Board of Directors at its September 20, annual meeting in New Orleans.

21 REVENUE COMMITTEE (Executive Committee) Goal #4, Objective D Create financial projections to support implementation of strategic plan Tactics: Examine whether dues structure needs to be modified (link to clarification of membership criteria and possible new categories of membership Goal 1, Objective D). Explore and make recommendations on how best to streamline product purchasing program Incorporate financial decisions about revenue and expenses related to strategic plan implementation. 1. Monitor the FY Annual Budget (ends June 30, ) and provide financial management direction as appropriate. Report final status of the annual budget to the Board of Directors at its September 20, annual meeting in New Orleans. 2. Monitor the FY Annual Budget (starts July 1, ) and provide financial management direction as appropriate. Report interim status of the annual budget to the Board of Directors at its September 20, annual meeting in New Orleans. 3 Monitor WSA s business affairs to determine if any adverse financial trends appear, and take action as appropriate to maintain stability of the association s financial matters. Keep the Board of Directors informed of any significant circumstances and any action taken via interim communiqués or with a report at its September 20, annual meeting in New Orleans. 4. Monitor the association s financial management practices and present recommendations as appropriate to the Board of Directors at its semi-annual meetings. 5. Provide oversight for the collection of delinquent sign company and APM membership dues. Review both sign company and APM delinquent dues policies and procedures to determine if revisions are appropriate to suspend a member premised on 90 days delinquency. 6. Provide oversight for the WSA Cash Management Plan, including the build up for the $310,000 cash reserve. Report status of the plan and the progress to build up the cash reserve to the Board of Directors at its September 20, annual meeting in New Orleans. 7. Provide oversight for the research and approval of APM candidates. 8. Periodically review the Product Purchasing Program to ensure it is in good order. Present recommendations as appropriate to the Board at its semi-annual meetings for its review and action. 9. Monitor the member monthly APM invoice reporting process. Provide direction and support to division leaders regarding the status of their division s reporting performance. Present a summary of the reporting process with recommendations to the Board of Directors at its semi-annual meetings. 10. Research new revenue sources and ways to strengthen existing revenue sources. 11. Research sources of sponsorship revenue including outside non-participating vendors.

22 TECHNOLOGY COMMITTEE Goal #4, Objective B Assess new technologies to support member services Tactics: Assess current technology systems, applications and usage and make recommendation for upgrades or new approaches Assess upgrades or new tools as needed and prepare staff for full utilization Goal #4, Objective C Explore new, interactive communications tools and protocols to foster effective communication and increase value to members Tactics: Assess current communications strategies and recommend improvement for optimal communications across WSA Explore best association-wide / global communications systems and approaches and recommend improvements to communications vehicles and processes 2013 Investigate and implement Best of the Best for timing and content of communications to foster knowledge building and information exchange 1. Continue to research ways to enhance the website and update or re-model existing pages and report its recommendations to the Board of Directors at its semi-annual meetings. 2. Research methods to streamline the APM invoice reporting procedure (electronic reports) and report its findings to the Board of Directors at its September 20, annual meeting in New Orleans. 3. Research how to set up Google Docs in lieu of adding new pages to the WSA members website. Report progress to the Board of Directors at its September 20, annual meeting in New Orleans. 4. Establish Facebook as a WSA communication tool. Report progress to the Board at its September 20, annual meeting in New Orleans. ROI FOR WSA MEMBERSHIP DUES The Board previously recognized the importance of strengthening the ROI associated with WSA and division membership dues. This can be accomplished by providing the membership with meaningful programs and services organized to help enhance the WSA membership experience. Each committee is encouraged to include the concept of strengthening the aspect of educational tactics when developing new association programs, or improving existing membership services and benefits.

23 WSA COMMITTEE MEMBERS ROSTER ACTION/SUMMARY: Executive Committee to review the current WSA committee roster to determine if there are known or possible changes. If any, determine how to proceed. NOTES:

24 STUFF TO REVIEW

25 convening June 6, (65th) Annual Meeting New Orleans, LA, No. 5.A. Executive Vice President Righthouse SUMMARY: WSA s Board of Directors previously selected New Orleans and Hilton New Orleans Riverside Hotel as the site for WSA s September 20-22, annual meeting. The convention is the second 2 ½ day, weekend meeting schedule. ACTION: Righthouse will present an overview of the arrangements for the Annual Meeting in New Orleans, including the September 22, WSA Business Meeting ExCom to review the proposed program and provide direction as appropriate for planning the annual meeting. NOTES:

26 65th ANNUAL MEETING September 20 22, Hilton New Orleans Riverside Hotel New Orleans, Louisiana Preliminary Schedule Wednesday September 19, 1. Executive Committee Meeting 8:30 am 5:00 pm 2. Leadership Group Reception 6:00 pm 7:00 pm Thursday September 20, 1. Board of Directors Meeting 8:30 am 5:00 pm 2. Welcome Reception 6:30 pm 8:00 pm Friday September 21, 1. Opening Ceremony 8:30 am 9:00 am 2. Keynote Session Sam Silverstein 9:00 am 10:00 am 3. APM Session 10:00 am 12 noon 4. Lunch Meet Your Peers 12 noon 1:15 pm 5. Educational Session Sam Silverstein 1:30 pm 5:00 pm 6. Open Evening Saturday September 22, 1. WSA Session 8:30 am 12 noon A. WSA Business Meeting B. Educational Session C. Best Practices 2. Recognition Lunch 12 noon 1:15 pm 3. Division Meetings 1:30 pm 3:00 pm 4. Reception 6:00 pm 7:00 pm 5. President s Banquet 7:00 pm 9:00 pm Adjourn 65th Annual Meeting

27 9/22/12 BUSINESS MEETING ACTION/SUMMARY: The 6/1/12 v5 business script follows this sheet. NOTES:

28 convening June 6, 2013 (66th) Annual Meeting Baltimore, MD, No. 5.B. Executive Vice President Righthouse SUMMARY/ACTION: The Board of Directors at its September 22, 2011 annual meeting selected Baltimore, Maryland as the site for the 2013 (66th) annual meeting. The Board of Directors at its March 2-3, mid-year meeting selected the Hyatt Regency Baltimore on the Inner Harbor as the headquarters hotel for the October 3-5, 2013 (66th) annual meeting using a modified version of the 2 ½ day, weekend convention schedule; banquet is scheduled Friday evening October 4, NOTES:

29 convening June 6, 2014 (67th) Annual Meeting TBD, No. 5.C. Executive Vice President Righthouse SUMMARY/ACTION: WSA s next open annual meeting is 2014 (67th). Executive Committee to review former sites, discuss possible sites and present a recommendation for the location of the 2014 (67th) annual meeting to the Board of Directors at its September 20, meeting in New Orleans. NOTES:

30 convening June 6, WSA Executive Committee, No. 6 President Keljo & Executive Committee SUMMARY: WSA Secretary/Treasurer Mike Isaacson resigned his elected position. Board approved incoming WSA Secretary/Treasurer Bill Montero to advance to the incumbent WSA Secretary/Treasurer from April 3, to September 22,. Board approved the new slate of officers for -2013; 1. Paul Fuchsel President 2. Bill Montero Vice President 3. Jeff Young Secretary/Treasurer Tom Keljo to serve as Immediate Past President and Jerry Righthouse as Executive Vice President. ACTION: Executive Committee to review changes as recorded above and determine if any action is necessary to insure the association s senior management team is in good order. NOTES:

31 convening June 6, Industry Outreach, No. 7 President Keljo SUMMARY/ACTION: Executive Committee to review industry outreach opportunities and prepare recommendations for review by the Board of Directors at its September 20, meeting in New Orleans. NOTES:

32 convening June 6, Other Business, No. 8 President Keljo SUMMARY: From time to time, other business matters concerning the association, its eight geographic Divisions and APM Division will need to be addressed by the Executive Committee. ACTION: The Executive Committee will review other business matters affecting the association, its eight geographic Divisions and APM Division, and determine what action is appropriate at this time. Prepare recommendations as appropriate for consideration by the Board of Directors at its September 20, meeting in New Orleans. NOTES:

33 convening June 6, (23rd) Educational Seminar, No. 9 Executive Vice President Righthouse SUMMARY: The WSA Educational Seminar Committee has completed the planning process for the June 6-8, (23rd) annual seminar at the in. Refer to the seminar information and reports that follow this sheet. ACTION: Executive Committee to critique the seminar planning process to determine if it has accommodated the directions of the Board of Directors. Executive Committee, as appropriate, to provide guidance to the seminar committee for use when planning future seminars. Executive Committee to confer with the Educational Seminar Committee regarding the selection of the host city for the 2013 seminar and submit recommendations to the Board of Directors at its September 20, meeting in New Orleans. NOTES:

34 convening June 6, Reference Materials, No WSA Bylaws 2. Antitrust Compliance Policy 3. WSA Leadership Rosters A. FY B. FY Expense Reimbursement Policy & Form