VIEWS FROM ASIA: CONTENT ANALYSIS OF PAPERS PRESENTED IN THE ANPOR ANNUAL CONFERENCES

Transcription

1 VIEWS FROM ASIA: CONTENT ANALYSIS OF PAPERS PRESENTED IN THE ANPOR ANNUAL CONFERENCES Assoc. Prof. Jantima Kheokao, PhD School of Communication Arts Thailand Paper presented at WAPOR buenos aires 68 th ANNUAL CONFERENCE June 16-19, 2015

2 REALIZING THE NEED FOR ASIAN IDENTITY: BRIEF BACKGROUND OF ANPOR To foster professional growth, the researchers usually exchange their views in the conferences or seminars and share their results in the journal. At the 2012 WAPOR conference (which was in Hong Kong the first time in its history that it was in an Asian country), several of us asked ourselves why most years there was no way for us to stay in Asia and share our experiences with each other.

3 REALIZING THE NEED FOR ASIAN IDENTITY While international organizations allow us to meet and share research with those in other Asian countries, it does not seem logical that we should have to go so far to do so. I live in Thailand. If I want to share my research with or hear about the research of a scholar from, say, Cambodia (my neighboring country) or China, why should we both travel halfway around the world to do so? It certainly is not convenient for either of us.

4 At WAPOR 2011 in Hong Kong: Realizing a need for Asian scholars in Asia

5 (Asian Network for Public Opinion Research) A KNOWLEDGE PRODUCTION COMMUNITY

6 ABOUT ANPOR The Asian Network for Public Opinion Research (ANPOR) was officially established on November 28, 2012, by scholars and experts in public opinion research coming from 9 different Asian countries and regions.

7 ANPOR Founding Member Countries 2012 Hong Kong India Japan Korea Macau Malaysia Philippines Taiwan Thailand

8 STILL GROWING Bangladesh Mainland China Sri Lanka 2014 Indonesia More. More.

9 THE AIMS AND OBJECTIVES OF ANPOR ARE: a) to promote in each country or region in Asia the right to conduct and publish scientific research on what the people and its groups think and how this thinking is influenced by various factors, b) to promote the knowledge and application of scientific methods in this objective, c) to assist and promote the development and publication of public opinion research in Asia, d) to promote worldwide the publication of public opinion research on Asia, e) to promote international cooperation and exchange among academic and commercial researchers, journalists and political actors, as well as between the representatives of the different scientific disciplines.

10 OPPORTUNITIES: HOW COULD WE SHARE THE WEALTH OF KNOWLEDGE AMONG SCHOLARS AND INTERESTED PERSON? CONFERENCE VENUES within Asian region. JOURNAL for Scholars in Asian Communities. CROSS NATIONAL SURVEY collaboration SUPPORTS from academia within the region.

11 CONFERENCE VENUES: Asia Conference on Public Opinion Research 2012, Bangkok / Saraburi, Thailand (Nov 27-29, 2012)

12 ANPOR ANNUAL CONFERENCE 2013, SEOUL, SOUTH KOREA (NOV 21-23, 2013) Knowing Our Neighbors: Public Opinion Research in Asia in a Time of Media Revolution and Aging Societies

13 ANPOR ANNUAL CONFERENCE 2014, NIIGATA, JAPAN (NOV 29-DEC.1, 2014) Public Opinion Research at the Crossroad

14 CONFERENCE THEMES: 2013 Conference Theme: Knowing Our Neighbors: Public Opinion Research in Asia in a Time of Media Revolution and Aging Societies Session Topics: 1. Social Networking Sites, Big Data, & Research in Asia 2. Election Polling 3. Survey Practice and Technique 4. Quality of Life in Aging Asia 5. Public Opinion & Media 6. Science, Environment, and Risk 7. Asian Trends 8. IF: Ideas for the Future Sessions: Conference theme: Public Opinion Research at Crossroads Session Topics: 1. The End of Public Opinion in the Sense of George Gallup? Population-Sampling Theory in Practice 2. The Emergence of Social Media 3. How to Measure to Take Care of Aging Societies in Asia 4. Has Public Opinion Research Helped Sustain Representative Democracy in Asia? 5. The Future of Family in Asia 6. Is Social Capital in Neighborhood Community Critical in Disaster Mitigation? 7. Well-Being and Quality of Life in Asia 8. Nurturing Norms and Values among Children in Asia 9. Eating Habits in Asia 10. Self-Sustainable Societies in Asia? 11. Perception and Communication of Environmental Risk in Asia 12. Health and Demographic Change in Asia 13. Health Promotion and Nursing Science 14. Gambling Research (joint session with Asian Health Psychology Association

15 Number of presenters by country* Country Total China Hong Kong India Indonesia Germany Japan Korea Macao Malaysia Napal Pakistan Philippines Taiwan Thailand USA Total *Not include participants who attended but did not present the paper Number of full paper submitted by geographical location of the study Country under study Total China Indonesia Israel Japan Korea Malaysia Thailand USA Thailand & Laos Thailand + Indonesia + Myanmar Total

16 CONTENT ANALYSIS OF THE PAPERS Use coding form to analyze the content in the papers Point of interests Type of research Objectives Subject areas Population and sample Instrument and data collection Statistics used Frequency count of the occurrence's Thematic analysis used to summarize the findings

17 PAPER PROFILE : Type of paper N % Quantitative research Qualitative research Mixed Methods research Article

18 SUBJECTS OF INTEREST Subject Area Studied N* % Health and related sciences - Service delivery Health workforce Health information Politics/election Environment Communication Risk/crises Management Media - Mass/traditional media New media/social networks Consumer behavior/management ICT Public opinion methodology/instrument Language ability * one paper may involved with more than one area

19 SELECTED VIEWS: China Indonesia Japan Korea Malaysia Thailand

20 CHINA : (23) New media: (20) They are very much interested in the social media used in community development and in politics and election. Reviews of public events between 2003 and 2012 indicated: (1) the incidence and heat of the public events increases over the past ten years; (2) new media gradually take the advantage of "first coverage" from traditional media and the spreading speed is increasing; (3) intervention to the public events is speeding up and the effect is getting better; (4) public events promote public policies, and the news reporters and opinion leaders play important roles. Social cognitive theory and social capital theory, people s behaviors related to the use of social network sites (Microbloggings, Weibo, etc,.) and examine the role of social capital in individuals social media selectivity Environment (3) Discuss role of science activists working with the mass media to deal with national disasters Use of new media by government to cope with public opinion on Quangxi Longjiang River Cadmium Garbage dumping awareness in the rural area Risk: (4) Develop a model based on social cognitive theory for predicting people s behavioral reaction to environmental risks Discuss role of the government in risk communication management

21 INDONESIA: (5) Focus on health service delivery to improve quality of life Examine factors related to health promoting behaviors. Examine the correlation among mothers behaviors and their related factors regarding oral health care for their children. Nursing care for the elderly with chronic diseases such as hypertension, diabetes Explore relationships between perceived benefits of hand washing, perceived barriers of hand washing, perceived self-efficacy of hand washing, interpersonal influences, and hand washing behavior among fifth grade students of public elementary schools

22 JAPAN : (6) Risk: Japanese attitudes towards the energy sources, especially energy choices including nuclear power and climate change. After the explosion of the Fukushima Daii chi nuclear power plants, there has been much debate about whether to keep using or shut down nuclear power generators. the degree of interest of nuclear power plants influences the antecedents of public trust in the Japanese government Politics: offer a more efficient approach for survey researchers for measuring political knowledge: an aggregated score of don t know (DK) responses to political attitudinal items (referred to as the "aggregated DK scale"). outline the characteristics and history of voting advice applications ("VAAs") in Japan and discuss future issues surrounding VAAs. Public Opinion Instrument Examines the methodological problems with the data analysis of crossnational comparative surveys. Problems with and Prospects for the Data Analysis of Cross-National Comparative Surveys with Examples from Religious Consciousness Surveys Social media: Focusing on the Fb pages of local administration bodies, this study will investigate how social capital, civic power, civic pride and the attitude and opinion of citizens are shaped.

23 KOREA : (5) Future Korea: Korea-regarding policies of four powerful nations, The Unites States, China, Japan, and Russia, conditions for reunification arising from those policies, and the possible future that the reunification of Korea will bring if it comes true. Environment: (1) overall concern about environmental problems (the affective); (2) willingness to pay more tax as well as prices, and to (3) practicing civic participations in environmental matters; and greening everyday practices (the behavioral). (4) Socio-demographic, socio-economic, and cultural variables (e.g. age, gender, educational attainment, household income) were used to predict the orientations. Social welfare: present a mediate effect of network centrality with a trajectory relationship between the need for welfare service and satisfaction in community. Politics: importance of perceptions of election polls published by mass media and their effects on the support for election poll censorship. Horse race reporting affects the support for censorship through mediating third person effect and strategic vote. Two the third person effects were found to play key roles in the mediation processes. The biased media perception affects the support for censorship through mediating third person effect and sincere vote

24 MALAYSIA : (6) All for politics and media Malaysia s 13th General Elections (GE13) in 2013: 1) Is the media still the tool to shape public opinion or merely a reflection of public opinion? GE13 reporting, the media was the catalyst in setting the agenda for the public on the issues to think about. However, as the media coverage continued, public opinion was not only reflected in the print media, but also influenced and helped build the media coverage. The print media in Malaysia are still relevant, and they work in parallel with public opinion. 2) How social media (i.e., Facebook, blogs and YouTube) used in the domain of Malaysian politics during the 13th General Election campaigning period in order to set their agenda to form public opinion 3) Political Efficacy among Malaysian Voters: The Role of Traditional and New Media, news credibility as perceived by audience members. voters perceived the media as credible, with highest trust seen among television users, followed by users of newspapers and radio. Internet was found to be the least credible. Alhough internet use was significantly correlated with voter efficacy., voters are still depending on traditional media rather than on the new media for political efficacy. Third person effect : Assumed effects of political literature on own party and opposition party supporters. Traces the degree of influence of Malaysia s largest political party, Barisan Nasional (BN) political campaign materials on own supporters and on non-bn party supporters. Media and health: Media reporting on health effect examines the ways in which the RF/EMF (telecom) exposure issues are framed in the media reporting of these issues. Effectiveness of media in public opinion formation on the HIV/AIDS issue among the public

25 THAILAND : (96) All about health and related problems Health delivery service (38) mostly for the elderly with chronic diseases, hypertension, diabetes, cancer in general person.. Health workforce (27) to improve health personnel in the fields (nurses and rural volunteers) and nursing students competency development, pharmacy practitioners, Health information system Consumer behavior/management (24) buying behaviors, decision to buy Social media (4) uses of social media among students Mass media (3) in politics Politics (4) opinion survey on constitution amendment among students.

26 ANPOR ANNUAL CONFERENCE 2015 BANGKOK, THAILAND (NOV 26-28, 2015) Public Opinion Research at the time of Economic, Social and Cultural Integration

27 NEXT TOPIC OF INTERESTS 2015 : PUBLIC OPINION RESEARCH AT THE TIME OF ECONOMIC, SOCIAL AND CULTURAL INTEGRATION. Sessions: 1. Election as means of Public Opinion Survey 2. Quality of life and Cares in Aging Society 3. Public Opinion Theory and/or Methods 4. Social, Political, Economic, and/or Cultural issues 5. Threats to National and International Security & Public Opinion 6. Propaganda Democracy and Public Opinion 7. Public Opinion and Constitutional Changes 8. Social Media, Big Data, and Emerging Technologies 9. Public Opinion in Branded Society 10. Media Convergence, Polls and Elections 11. Consumer Culture and Market Movements 12. Communication of Science, Environment, and Risk 13. Health Promotion and Nursing Science 14, Alcohol and Gambling Studies And..

28 Thank you for your attention Q & A