Push and Pull Factors for Japanese Manufacturing Companies Moving Production Overseas
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1 Push and Pull Factors for Japanese Manufacturing Companies Moving Production Overseas February 20, 2013 Tsunehiko Yanagihara Mitsubishi International Corporation/Washington Office
2 OUTLINE 1. Hollowing-Out Trend in Japan s Manufacturing Industry 2. Important Push Factors - Overview - Yen Appreciation - Labor Rigidity and High Wages - Energy Uncertainty - High Corporate Taxes - Shrinking Domestic Market - Logistics Costs 3. Pull Factors - Growing Markets are All Overseas - Differences between Large Companies and Small and Medium-sized Enterprises (SMEs) Proprietary & confidential Proprietary & confidential 2
3 1. Hollowing-Out Trend in Japan s Manufacturing Industry (1/2) Overseas production ratio of Japanese manufacturing companies is rising. Overseas investment is growing due to emerging countries high GDP growth and Japan s low GDP growth. (%) Manufacturing Industry Overseas Production Ratio (by type) Processing-type* Manufacturing Total Others Material-type** Source: Economic and Social Research Institute, Japan Cabinet Office : *Processing-type manufacturing industry: Machinery, Electric Appliances, Transportation Equipment, Precision Instruments **Material-type manufacturing industry: Textiles and Apparels, Pulp and Paper, Chemicals, Iron and Steel, Nonferrous Metals Trend of Manufacturing Investment and Nominal GDP Overseas investment Domestic investment GDP (Emerging countries) GDP (Developed countries) GDP (Japan) Source: Ministry of Economy, Trade and Industry Proprietary & confidential Proprietary & confidential 3
4 1. Hollowing-Out Trend in Japan s Manufacturing Industry (2/2) (%) Despite relatively steady unemployment rate, manufacturing employment is down. Technical skills among new graduates are declining, while employee age is rising. Unemployment Rate years old (10,000 students) Fewer High School Students in Specialized Courses General course Specialized course (Technical, commercial, etc) Total Source: Ministry of Internal Affairs and Communication, Statistics Bureau Labor Force Employed by Sectors 2012 Source: Ministry of Health, Labor and Welfare Tertiary sector (Service) 70.2 (%) 30 Aging of Employees in the Manufacturing Industry Above 55 years Secondary sector (Manufacturing) Primary sector (Agriculture) Source: Ministry of Internal Affairs and Communication, Statistics Bureau Source: Ministry of Economy, Trade and Industry Proprietary & confidential Proprietary & confidential Below 29 years old
5 2. Important Push Factors: Overview (1/7) Results of recent survey of Japanese companies show the main factors pushing production overseas include yen appreciation, high labor costs, energy uncertainty, and corporate taxes. Appreciation of YEN High labor cost Energy supply issue Corporate tax Overseas transfer of counterparties Population decline Overseas market growth Economic globalization Cheaper material cost Currency risk hedge Factors Accelerating Overseas Transfer (%) Source: Ministry of Economy, Trade and Industry Proprietary & confidential Proprietary & confidential 5
6 2. Important Push Factors: Yen Appreciation (2/7) Steadily increasing yen value negatively impacts price competitiveness of Japanese exports in foreign markets. A rise in the exchange rate from 100/USD to 80/USD (20% change) raises the price of a car manufactured in Japan and exported to the US from $20K to $24K. Yen/US Dollar Exchange Rate Trend YEN/USD Asian Financial Crisis Source:Cabinet Office, Japan Sep,08 Lehman Crisis Proprietary & confidential Proprietary & confidential As of Feb20th, YEN/USD
7 2. Important Push Factors: Labor Rigidity and High Wages (3/7) Average wages in Japan are higher than those in other Asian countries and developing economies around the world. Labor mobility is also low. Hourly Compensation Costs in Manufacturing Sector, 2011 US$ Low Mobility of Labor Market in Japan Labor mobility rate* in Japan U.S.A Canada 92.6 Germany 62.0 France 58.0 Denmark 57.9 Japan 31.9 Source: National Policy Unit, Cabinet Secretariat *Labor mobility rate=hiring rate + Turnover rate Source: U.S. Bureau of Labor Statistics Proprietary & confidential Proprietary & confidential 7
8 2. Important Push Factors: Energy Uncertainty (4/7) While Japan has long been highly-dependent on energy imports, energy supplies have been further constrained by the shutdown of nuclear power plants. Increased energy import dependency makes Japan s energy supply more vulnerable to external shocks (economic & geopolitical) and price increases. Japan s Energy Import Dependency (2009) (%) Yen/kWh Japan s High Energy Prices Currency Rate: 87.78Yen/US$ Nuclear Energy not included in domestic energy Nuclear Energy included in domestic energy Japan France U.K China Italy Germany U.S.A India Russia Canada USA UK France Germany Italy Spain Denmark Canada Korea Japan Source: International Energy Agency Source: International Energy Agency Proprietary & confidential Proprietary & confidential 8
9 2. Important Push Factors: High Corporate Taxes (5/7) High corporate taxes increase domestic production costs, especially compared to developing countries. (%) Corporate income tax rate Australia Canada Chile Germany Japan Korea Mexico United Kingdom* United States Source: Organization for Economic Co-operation and Development Japan 39.5 U.S.A 39.1 Germany 30.2 Australia 30.0 Mexico 30.0 Canada 26.1 Korea 24.2 U.K 24.0 Chile 20.0 Proprietary & confidential Proprietary & confidential 9
10 2. Important Push Factors: Shrinking Domestic Market (6/7) Domestic markets are shrinking as demographic trends progress. For example, there are signs of a downward trend in Japan s auto market. Population Decline in Japan Auto Sales Trend in Japan (Cars) 6,000, ,000, years old 4,000,000 3,000, Source:Mizuho Research Institute Source: Japan Automobile Manufacturing Association Proprietary & confidential Proprietary & confidential 10
11 2. Important Push Factors: Logistics Costs (7/7) Logistics and container shipping costs are high in Japan compared to other countries. Export Overseas subsidiary Factory/ Distribution Center Land freight Port Sea freight Port Land freight Overseas distributor/ Local factory Comparison of toll fee (regular fee for a car) Comparison of container fee (in 2008) No fee Japan U.S.A China Korea Japan Gaoxiong Busan (Taiwan) (Korea) Source: Presentation material from TOYOTA at council of advisers to Ministry of land, infrastructure, Transport and Tourism on Jan, 2013 Proprietary & confidential Proprietary & confidential 11
12 3. Pull Factors: Growing Markets are All Overseas (1/2) (Trillion yen) The value of sales in overseas markets is growing, while profits are rising. This trend is encouraging Japanese companies to move closer to their markets. Sales Trends for Overseas Affiliates of Japanese Companies (by region) North America Asia Europe (FY) Profit Trends for Overseas Affiliates of Japanese Companies (10 billion yen) (in Asia) (Trillion yen) Proprietary & confidential Proprietary & confidential Manufacturing industries Non-manufacturing industries All industries (FY) China ASEAN4 NIEs3 Other Asian countries Source: METI Survey on Overseas Business Activities (FY) *ASEAN(Association of South East Asian Nations) 4:Indonesia, Thailand, Malaysia, Philippines NIEs (Newly Industrializing Economies)3: Korea, Taiwan, Singapore
13 3. Pull Factors: Differences between Large Companies and SMEs (2/2) The overseas production ratio is higher for large companies compared to small and mediumsized enterprises (SMEs). The most important reasons for moving production overseas also differ. Overseas market development is the most important factor for larger firms, while low labor costs are most important for SMEs. Overseas Production Ratio Reasons for Overseas Production by Company Size Overseas production Less than half More than half Source: METI Survey (Jan, 2012) No overseas production Large Companies 66% 53% 13% 34% SMEs 21% 18% 3% 80% Large Company SMEs Source: White paper on small and medium enterprises in Japan 2009, Small and Medium enterprises agency Note: The definition of medium/small company is from the medium/small company basic law. Proprietary & confidential Proprietary & confidential 13
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