Gannett. December 2017

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1 Gannett December 2017

2 Gannett at a Glance LTM Revenue: $3.1BN LTM Digital Revenue: $981M LTM Adj. EBITDA: $357MM Market Cap: $1.3BN High Quality Trusted Content at Scale 109 Markets 160+ Brands and Magazines 66 Pulitzers 25MM Unique Visitors 3,300 Journalists 6MM Weekly Circulation 1.2BN Annual Video Views 1,300 Local Sales Reps 120MM+ Monthly Unique Visitors Growing Digital Marketing Services Platform ~$341MM LTM Revenue 19,900 Advertisers and Marketers Served GANNETT USA TODAY NETWORK December

3 USA TODAY NETWORK Overview USA TODAY is the strong, trusted national brand with local reach that forms the foundation for our national network strategy. Local 11MM Local Sunday Readership National 3MM USA TODAY Daily Readership 47MM Local Monthly Unique Visitors (3 month avg.) 109 Local Markets 100MM National Monthly Unique Visitors 24MM Mobile App Downloads Local stories feed national news National news connects with local relevance Tangible Value for Consumers and Advertisers Significant USA TODAY NETWORK Scale Avg. Monthly Unique UVs (1) (thousands) 110, ,213 Top News Destination for Millennials Monthly UVs (thousands) 48,725 38,093 34,051 Leading User Engagement Page Views per Visit YTD Yahoo Buzzfeed - HuffPo USA TODAY Huff Buzzfeed Post USA TODAY CNN NBC News Sites Network Digital GANNETT USA TODAY NETWORK Source: comscore (October 2017). (1) Excludes local / national duplicates 3

4 Largest Local Publisher in the US WA Des Moines (90) Wisconsin Rochester (52) Key Highlights #1 or #2 local news website in most markets 2.1mm average daily circulation 4.4mm Sunday circulation No single market makes up more than 6% of revenue 9 sites located in state capitals 32% millennial audience across top markets 33% of top markets have 4 major league sports teams Majority of top markets are in fastgrowing areas CA OR Guam NV 40 Print Sites ID AZ UT Phoenix (12) MT WY NM CO 3 Content Design Studios ND SD NE TX KS OK MN IA 2 Advertising Creative Services MO AR LA WI IL MI Nashville (37) MI IN AL 4 Circulation Call Centers Note: Numbers in parentheses represent MSA rankings based on 2016 US Census estimates. Milwaukee (40) KY TN Detroit (14) OH GA Fort Myers (79) Naples (146) FL PA WV SC VA NC NY VT NH MA NJ ME CT RI DE MD Cincinnati (28) Indianapolis (35) Louisville (45) Knoxville (65) Large Markets / Clusters Large Community Small Markets Westchester GANNETT USA TODAY NETWORK December

5 Leading Community Newspaper Publisher in the UK High margin, well-run news publishing business in the UK Focused exclusively on local and regional markets 169 local news brands (19 dailies, 150 weeklies) Weekly print readership of 6 million Monthly digital audience of 25 million Unrivaled local market audience penetrations Owns two digital pure play businesses, s1jobs (employment) and Exchange & Mart (auto) and launching ReachLocal digital marketing services Digital Audience Market Penetration Source: TELMAR / JICREG. 75% 76% 77% 78% 79% 71% 67% 60% 60% 51% Newsquest Markets Digital Advertising as % of Total Advertising 28.1% 27.8% 24.5% 21.7% 18.7% ~$289MM LTM 10/30/17 Revenue 9% of Total Revenue 2017 YTD 2014A 2015A 2016A 1H 2017 GANNETT USA TODAY NETWORK December

6 ReachLocal Overview Digital Marketing Services Solutions for SMBs Digital Advertising Business Overview Digital Marketing services ( DMS ) provider founded in 2004 and headquartered in Woodland Hills, CA with international presence in Europe, APAC and LatAm; acquired by Gannett in 2016 ReachLocal is a Google AdWords Premier SMB Partner (won 5 years in a row), providing small- to midsized and regional businesses with a comprehensive suite of digital marketing solutions that help them generate leads and superior ROI on their marketing investments; 1,300 employees, including 400+ digital marketing experts, helping 17,000+ clients serve 14B ads and generate 200MM+ leads annually Acquisition enabled Gannett to own its future in digital marketing while providing a superior product platform (vs. former platform provider, G/O Digital), a dedicated digital salesforce and access to local businesses outside of the USA TODAY NETWORK footprint (e.g., Dallas, Los Angeles, Chicago) Key Metrics Metric LTM Revenue (MM) Total ~$341M Active Clients 19,900 Active Product Units Average Units / Client 38, Search Social Ads Display Ads Geotargeting Retargeting Web Presence SEO Websites Live Chat Listings Reviews Digital Marketing Software Lead Management Marketing Automation Analytics Services powered by SweetIQ, a ReachLocal subsidiary GANNETT USA TODAY NETWORK December

7 Gannett Strategy: the future of Gannett Leverage nationwide scale and local presence to expand and deepen our relationships with consumers and advertisers Accelerate expansion of our digital business through innovative consumer experiences and new marketing experiences Maximize the value of our legacy print business and rationalize our cost base Pursue accretive opportunistic acquisitions GANNETT USA TODAY NETWORK December

8 Thank you

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